In spite of being a literary snob, one who turned up his nose at anything that smacked of business ……
Copywriting Articles and Advice
The latest copywriting articles and advice from Copyblogger. For an introduction to copywriting, check out Copywriting 101.
How to Use the 5 Stages of Audience Awareness to Dominate Online
How to Use Scarcity to Get Lazy People to Act (Without Being Shady)
Why the Most Hated Headline Structures Work So Well
Three Subscription Revenue Models for Digital Content and Services
This Is the Most Fun You’ll Ever Have ‘Explaining the Mechanism’
The Doomsday Cult School of Specificity
Imagine it’s late afternoon, Sunday. You are curled beneath an afghan, still bloated from the fried fish you inhaled for…