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Copywriting 101 How to Craft Compelling Copy

How to Strategically Deliver Words that Get People to Take Action

Copywriting is one of the most essential elements of effective online marketing.

Copywriting is the art and science of strategically delivering words (whether written or spoken) that get people to take some form of action.

Copywriters are some of the highest-paid writers in the world. To become a proficient and profitable copy expert, you’ll need to invest time and energy in studying the craft. To truly excel as a copywriter, consider investing in a copywriting course that will provide you the intensive training you’ll need to enjoy a lucrative career.

Register for My.Copyblogger.com below to get access to our free ebook, Copywriting 101 – How to Craft Compelling Copy. It’s designed to get you up and running with the basics of writing great copy. To get access, enter your email below:

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Copywriting articles on Copyblogger

Writing headlines: The most important copywriting skill

Most writing designed to persuade sinks or swims right out of the gate.

Whether the title of an article or the headline of a sales page, readers make snap decisions based on a quick scan of the top of the page. More often than not, they’ll simply move on to something else unless you craft an excellent headline.

Learn how to write headlines that work with the free Magnetic Headlines ebook.

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Headline articles on Copyblogger

Copywriting for Search Engine Optimization

SEO copywriting is the art of writing web page copy that is appealing to human readers, but also ranks well for specific search terms that people are looking for in search engines.

Search engines have become more sophisticated, so the fundamentals of solid copywriting are more important than ever.

Get SEO copywriting tips and secrets from another free ebook, How to Create Content that Ranks Well in Search Engines.

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SEO copywriting articles on Copyblogger