The Structure of Persuasive Copy

The Structure of Persuasive Copy
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Reader Comments (14)

  1. I don’t think this article has gotten the exposure it rightfully deserves. This may as well be the “Bible for Blogging,” as far as I’m concerned.

  2. Too late, I already spent loads of money on marketing and online web training in words and the gift of “selling” when , here at Copyblogger, I could have gotten it all for free!

    Two quick questions:

    1. What about writing short copy, like the copy I need to write for this coffee shop to sell theri drinks?

    2. What about inspirational copy/ I am working on a website of a former governor and working hard to get people fired up about still partcipating in the causes he loved. Think blog/newsletter, updated content on a regular basis.

    Thanks for reading, please drop me a line at your earliest convience,

    Lawton Chiles

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