When I was asked to teach a copywriting class for a special program at Ohio State University, I discovered that…
Copywriting Articles and Advice
The latest copywriting articles and advice from Copyblogger. For an introduction to copywriting, check out Copywriting 101.
The Content Crossroads: Supernatural Success at the Intersection of Ideas
On the Air With Blog Talk Radio CEO Alan Levy
Landing Page Makeover Clinic #10: HowtoWriteBio.com
The Hidden Key to Cosmo Headlines: Sex and the City?
Why Great Copy is a Conversation, Not a Soliloquy
If Content is the New Advertising, What Does Your Advertising Say About You?
So, why do we publish all this online content, anyway? See if this sounds right: You need to attract attention…