Am I jumping the gun a little bit? 2016 is still right here, after all. Staring me in the face.
Let’s just call it getting a head start. On Monday, I launched a new series for the blog and the podcast … which I’m calling the 2017 Content Excellence Challenge.
It works like this: Every month, we get two prompts. One is creative (about becoming a better writer) and one is productive (about getting more work done).
We’ll take these prompts and turn them into habits … habits that support better and stronger content.
The Copyblogger FM podcast this week is about the Challenge as well, so you can pick text or audio. (Or both, if you’re into it.)
It’s about, to use Cal Newport’s phrase, getting so good they can’t ignore you. It’s about embracing change and growth and mastery, and being willing to put in the necessary work.
Careful, because I may burst into an inspirational song at some point here.
On Tuesday, Pamela Wilson helped us on our mission to Get Great by showing us how to coax your editorial brain and your creative brain to play nicely together.
And on Wednesday, Raubi Perilli outlined how to match content goals with measurable key performance indicators (KPIs) that allow us to see the results of all our hard content marketing work.
Thanks for reading and listening. I hope December is treating you well so far, and I’ll catch you next week …
Chief Content Officer, Rainmaker Digital
Catch up on this week’s content
![here’s to a year of consistent improvement]()
Start Your Engines: The 2017 Content Excellence Challenge Begins Now
by Sonia Simone
![how to harness both sides of your writing brain]()
How to Invite Your Creative Angel and Devilish Editor to Help You Write
by Pamela Wilson
![take aim to reach your content goals]()
A Strategic System that Produces Powerful Content Marketing Campaigns
by Raubi Perilli
Why Passion Matters More Than Skill When Launching a Membership Site
by Sean Jackson
Is It Okay to Alternate Between Monologues and Interviews?
by Jerod Morris & Jon Nastor
Lessons on Business and Life from the ‘Zen Master of Marketing’
by Brian Clark & Jerod Morris
Get Ready Now for a Creative and Productive 2017
by Sonia Simone
How Journalist and Bestselling Author of ‘The Revenge of Analog’ David Sax Writes: Part One
by Kelton Reid
Creating Online Courses to Level Up from Freelance, with Carrie Dils
by Brian Clark
Sonia Simone on the Productive Insights Podcast
by Caroline Early
Reader Comments (5)
Hello Sonia,
Awesome post, I have emailed you also on hiring Rainmaker to do some posts for me. We love content marketing topics, and you do an amazing job.
Hi Sonia,
No way jumping the gun – I’m loving the end of year posts!
Wow, Amazing. Looking forward to participate in Content Excellence Challenge. Perfect end of the year, happy holiday 🙂
Your production is really very informative and full of up-to-date content, thanks to your effort.
I just wanted to say I’m new to content writing and this website has been wonderful. It’s difficult to know where to start, but everything is here. Thank you for all your help and support. 🙂
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