Copyblogger - Content marketing tools and training.

Copyblogger - Content marketing tools and training.

Content Marketing and Copywriting Articles

Certified Content Marketers: Copyblogger
The only major content marketing certification that individually reviews every applicant. All reviews conducted by a member of Copyblogger's editorial team.
We Don't Just Teach Content Marketing ... We Built Our Company With It
Since January 2006, Copyblogger's mission has never changed: We'll help you create the kind of audience-focused content that helps you reach your business goals.
Sonia Simone, Author at Copyblogger Page

Our Book Club Selection for January: 'Company of One' by Paul Jarvis
Company of One by Paul Jarvis is about making more conscious choices around the size of our businesses. Share your thoughts in the book club this month!
Books Archives

Entrepreneurship Archives

Paul Jarvis, Author at Copyblogger Page

What Elephants, Rats, and Apex Predators Can Teach Us about Creating Durable Businesses
When you start to question growth, and not just assume it's always beneficial, you can start to weigh the real risks and rewards of scale.
Stefanie Flaxman, Author at Copyblogger Page

3 Game-Changing Steps You Might Skip When You Publish
Creative processes that support businesses are centered around enthusiasm. From that joyful place, you put the utmost care into your writing.
Content Marketing Archives

Editing Archives

24 Ways to Give Your Content an Eye-Opening Shot of Vitality
This week, we covered 24 ways you can give your content a double-shot of vitality, without running yourself ragged.
Creativity Archives

Productivity Archives

Writing Archives

5 Timeless Ways to Earn Your Audience's Time and Attention
To succeed with content in 2019, you have to go beyond the ordinary. You have to rise well above the sea of thin, mediocre content that floods our inboxes.
Kelton Reid, Author at Copyblogger Page

12 Methods to Get from Blank Page to First Draft
With the right mindset, tools, and a little help from your fellow scribes, it doesn't have to be complicated to go from blank page to first draft.
7 Easy Creativity Routines that Make Your Day More Rewarding
You have the power each day to control how creative your life is, as you work your way toward your professional goals.
Best of Copyblogger: 2018 Edition
The annual Best of Copyblogger edition is a curated collection of our top educational resources for smarter digital marketing and sales from the past year.
Copywriting Archives

Selling Archives

5 Winning Blog Posts from Our Certification Community
Earlier this month, Copyblogger held a contest for our community of Certified Content Marketers. Check out our top picks!
Blogging Archives

Certified Content Marketers Archives

Reach Your Outrageous Goals and Audacious Intentions for the New Year
This week, we've focused on reflection and inspiration -- to get you moving toward what would make your life more rich and meaningful in the coming year.
3 New Kinds of Goals to Consider for 2019
You might find it useful to set a goal that focuses on how you want to think or feel. You could even set a goal to embrace different kinds of problems.
Claire Emerson, Author at Copyblogger Page

5 Key Moves to Help You Become Gainfully Self-Employed
Simple self-discovery gives you the confidence to step outside your comfort zone and take on challenges you may have previously dismissed as “too hard.?
Freelance Writing Archives

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Content Marketing and Copywriting Articles

Content Marketing and Copywriting Articles

Content Marketing and Copywriting Articles

How Content Marketing Builds Your Business
Do smarter content marketing with our free ebook series, helpful tutorials, and ongoing content marketing articles.
Get a More Useful Perspective on Your Business and Content Goals
This week, we have three posts that invite you to take a step back and consider your business from a deeper, more thoughtful point of view.
Analytics Archives

Why Being Naive Can Make Your Fortune
Ever been criticized for being naive? For being "too nice" to be in business? For lacking the macho blood and guts you need to succeed?
A Resource for Managing Holiday Stress While You Strengthen Your Marketing
The traditional winter holidays start this week, and you know what that means. Stress. We'll try to help with tools to make the stress manageable.
Why Stress Might Be More Useful than You Think: December's Selection for the Copyblogger Book Club
It's book club time again! This month, we're looking at Kelly McGonigal's The Upside of Stress: Why Stress Is Good for You, and How to Get Good at It.
The Mindset and Insights that Will Bring You Wonderful Things in 2019
This week on Copyblogger, we talked about who you are and how you see yourself as a content creator -- so you can be more intentional about that.
3 Steps that Content Creators Can Take to a Badass 2019
Let's get this out of the way: You are a badass. So how come no one knows that yet?
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The 7 Things Writers Need to Make a Living
Sonia Simone explains what you need for a life as a well-paid writer instead of a life as someone who likes to write but can’t seem to get paid for it.
Be a Bad Writer to Be a Great Writer
Do you ever stop to think about all the versions of a piece of content before it was published and the nonsensical nature of most drafts?
10 Service Business Essentials: Win Clients with Confidence
What if your content marketing actually works? What if you get all the clients you want? Will you be able to handle them?
7 Unusual Signs on the Path to a Breakthrough
To remind us that working toward a goal is typically more awkward than elegant, here are seven -- seemingly unpleasant -- signs of progress.
How to Outsmart Writer's Block with Neuroscience
With our new understanding of how neuronal processes are connected, it's far easier to get a handle on why we may be "blocked" and how to rewire our brains.
Popular Archives

Sharpen Your Habits in November with the Copyblogger Book Club
Our November book club book is Atomic Habits by James Clear. It's smart, it's thoughtful, and it's full of solid, pragmatic advice. Join us!
Want Better Results? Ask Better Questions. Here's How
Tim Paige is set to teach his low-pressure but effective techniques for sales on Tuesday, June 26 at 12:00 Noon Eastern U.S. Time.
Headlines Archives

Copyblogger Book Club, a 'Killer' Resource for Content Writers
This month, we're going to tackle an ultra helpful resource for anyone who wants to sharpen up their "killer" skill set -- Ryan Levesque's Ask.
Sign Up for Our Free Workshop on Persuasive Presentations
You'll learn how to structure a webinar so you can maintain a great relationship with your audience and sell your product or service to the right folks.
Webinars Archives

Announcing: The Copyblogger Book Club!
Now that we've started the Killers and Poets Facebook group for our community, we have the perfect venue for the Copyblogger book club.
Oft-Overlooked Ways to Connect with More Prospects
This week, we talked about forming stronger relationships with prospects. Someone may know you, but do they like you enough to engage with your content?
Search Archives

SEO Copywriting Archives

Kelly Exeter, Author at Copyblogger Page

How to Write a Killer Book Introduction
If you sharply execute these three steps -- and make your introduction available to prospects -- it will function like any great sales page.
How #1 Hit Podcast 'Welcome to Night Vale' Co-Creator Jeffrey Cranor Writes: Part Two
This episode of The Writer Files features author Jeffrey Cranor, the co-creator and co-writer of the #1 international hit podcast Welcome to Night Vale.
Podcasts Archives

Rainmaker FM Archives

The Writer Files Archives

How #1 Hit Podcast 'Welcome to Night Vale' Co-Creator Jeffrey Cranor Writes: Part One
This episode of The Writer Files features author Jeffrey Cranor, the co-creator and co-writer of the #1 international hit podcast Welcome to Night Vale.
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The Root of Impostor Syndrome in Creative Business (and Two Steps to Temper It)
The quality that separates a recreational artist from a professional artist is that the professional feels worthy of getting paid for subjective work.
How to Transform from Fan to Fanatic to Fantastic Creator
Learning a new skill can give you the momentum you need to be confident about experimenting and figuring out what works for you and your audience.
Digital Commerce Archives

A Week of Sweet Copywriting Advice
Posts on finding your winning difference, how editing can transform your writing, and seeking copywriting clarity.
Entrepreneurship Archives - Page 2 of 42

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3 Ways to Persuade People Thinking about Buying from You
Interested prospects are curious about what you offer because they think they might benefit from it, but you still have to persuade them.
What People Actually Want to Avoid (It's Not Marketing and Selling)
An eye-opening lesson for anyone afraid of marketing or selling more aggressively.
How to Turn One Idea into a Fascinating Four-Part Series
How do you prepare multiple pieces of content in advance and meet your publishing deadlines without getting overwhelmed? Follow this simple plan.
Tutorials Archives

3 Types of Action that Stir Up the Desire to Keep Reading Your Article
When your introduction only explains information, you don't show your reader that you have something to offer that they won't find anywhere else.
In Search of Better Introductions
Do you "save" the best parts of your content for latter on in your articles? Here's why a different approach will help readers engage with your writing.
Successful Communication at Work: Some Candid Advice
If you'd like to get more "You rock!" email replies from your co-workers, clients, or bosses, check out this interview with Copyblogger's Loryn Cole.
3 Communication Tips for Better Relationships
If your actions negatively affect a relationship, and you’re not making an effort to do a better job, the other person involved might feel disrespected.
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How to Stop Drowning in Data and Begin Using Your Metrics Wisely
Having so much data was supposed to make marketing easier, but the small business marketer without a data science expert often doesn't know where to begin.
7 Steps to Grow a Blog Post
For creative work you do consistently, like blog posts or podcast episodes, it's a lifesaver to have a familiar, repeatable process that you use every time.
One Factor that Caused the Current Content Marketing Climate
Use these details to make individuals feel your articles, podcast episodes, or videos were created just for them -- because they were.
Why Your Friend with a Creative Job Isn't the Village Idiot
Is building a creative career different from gaining the experience you need for other types of work?
Productivity vs. Creativity, the Content Creator's Catch-22
The sum total of a great creative feat is quantifiable, but the immense effort it requires is done invisibly behind the scenes, sometimes for decades.
3 Reasons Why Good Ideas Are a Real Threat to Good Writing
If having good ideas is a necessary part of the creative process, why would they be considered such a pervasive threat to good writing?
Using Empathy and Connection to Craft More Powerful Content
No matter what kind of writing you do, empathy is what allows you to create powerful messages that move your audience.
Do You Have the Skills of a Well-Paid Freelance Writer?
When our freelance-writer heros accept calls to adventure to cross over into the extraordinary world, they need skills that make their businesses possible.
The Slippery Truth about Grammar Checkers
Proper grammar doesn't necessarily communicate a distinct voice that strengthens your content.
The Traffic Light Revision Technique for Meticulously Editing Your Own Writing
Here's a practical method that will help you categorize sections of your writing so that you can focus on improving the weakest parts of your text ...
Why Content Marketers Need Editors
Persuasive marketers are also editors who critically evaluate every aspect of their work -- like Copyblogger's Certified Content Marketers.
Learn This Skill to Advance Your Career as a Writer
Show up to work with a seemingly counterintuitive balance of compassion and criticism that allows you to write prolifically and precisely.
Loryn Cole, Author at Copyblogger Page

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How to Turn Vanilla Writing into Chocolate Chip Cookie Dough Ice Cream
Sometimes we want our writing to provoke such strong feelings in people, they feel compelled to tell their friends, "Hey! Read this!"
Craft Better Headlines with These 3 Simple Questions
To review the next headline you write from the perspective of an editor who is focused on audience engagement, ask yourself these three simple questions.
Practical Success Advice for Creative Professionals
There's a bizarre myth in our culture that we have to choose between making a living and being creative. That creativity is the enemy of a good livelihood.
Look Sharp - New Skills, New Habits, and a Snazzy New Design for Copyblogger
We've got a new powerhouse (and nearly free) little resource for you that will help you build consistent habits to make your content better and work harder.
Checklists Archives

10 Modern Proofreading Tips for Content Marketers
Proofreading ensures you've thoroughly reviewed your work, so you feel good about sharing it. Use these 10 proofreading tips to publish with confidence.
The Meticulous Blogger's 12-Step Publishing Checklist
Discover 12 important steps meticulous bloggers consistently follow when they produce high-quality work -- and start using this simple checklist too.
How to Defeat the Tyranny of Bad Grammar and Worse Sales
Join us for the Get More Sales with Webinars class taught by Sonia Simone and Tim Paige. Enrollment closes tonight at 8:00 p.m. Eastern Time.
Grammar Archives

A Powerful Key to Prolific and Potent Writing
"High quality" is a measure of whether or not your contribution helps your audience in ways they can’t find anywhere else.
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Copyblogger Weekly Archives

Communication, Creativity, and a Sweet Halloween Deal on Our New Copywriting Course

Why Staying Curious is So Important to Creativity

You're Missing Opportunities if You Think You're Not Creative
Creativity and logic have attained a mythical status as two oppositional forces. Not only is this myth wrong and unnecessary, it’s damaging.
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12 Easy Tweaks that Could Lead to Outsized Improvement in Your Content and Writing
The posts this week offered 12 simple hacks that can have an outsized impact compared with the effort involved.
Become a More Confident Writer with This 10-Minute Hack
A 10-minute hack that could improve your productivity, shrink impostor syndrome, and make your content more magnetic to the audience you want to attract.
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Lacy Boggs, Author at Copyblogger Page

Why You Should Think Twice about Writing How-To Posts
The audience for how-to posts is different from the audience attracted to other kinds of posts. And they may not be the kind of people you want to attract.
Content Marketing Strategy Archives

Happy Thanksgiving from Copyblogger!
Our once-a-year sale on premium marketing education ends on Monday, November 26 at midnight Eastern U.S. Time.
Nick Usborne, Author at Copyblogger Page

5 Practical Tips on the Craft of Copywriting
Discover simple ways to make your writing a whole lot better ... whether you're writing a sales page, an email, a blog post, or a social media update.
Writing Archives - Page 2 of 21

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Surviving "Content Shock" and the Impending Content Marketing Collapse
Is it true that content marketing is unsustainable? Are we heading for a Content Cliff? Let's take a critical look at that idea.
How to Attract Your Ideal Customer with Perfectly Positioned Content
The first step in our three-step content marketing strategy is determining who you want to attract and who you want to drive in the other direction.
The 5 Things Every (Great) Marketing Story Needs
Storytelling is a remarkably powerful marketing tool — but what goes into making a good one?
How to Know Exactly What Content to Deliver to Convert More Prospects
When you accept the role of mentor with your content, your business accomplishes its goals while helping the prospect do the same.
The Content Path: Moving from Attention to Action
Your content path teaches new audience members what they need to know to move forward with a purchase.
3 Simple Models for Building an Audience with Storytelling
If you treat your content as a serial your readers can find and binge, you'll grab -- and keep -- their attention.
3 Famous Writers on Process and Productivity
A brief tour of the scribe Hall of Fame -- what better way to procrastinate than to live vicariously through the habits of renowned writers of yore.
5 Things Only Serious Writers Do
Whether you're a pro content writer, fictionist, or poet, you've likely experienced anxiety or elation about any number of the habits we all have in common.
Avoid This Surprisingly Common Recipe for Creepy Content
Without a deeper understanding of the needs, hopes, desires, and dreams of your audience, you're doomed to turn them away.
Rethink Your Definition of Productivity to Squash Uninspired Filler
You have a unique style, process, and personality that makes you a creative connector of ideas who a robot can't come close to replicating.
How a Famous Robot Test Can Help You Beat Impostor Syndrome
Online content creators and digital entrepreneurs both sit squarely in the cross-hairs for the impostor experience. How do you overcome it?
Why Starting a Podcast Intrigues Forward-Thinking Content Marketers
Aren't a lot of podcasts already clogging up the digital airwaves? Why would it be smart to start a podcast now?
21 Productivity Hacks from 21 Prolific Writers
Over the last four years, Kelton Reid has interviewed more than 70 prolific, renowned, and bestselling authors. How do they stay focused and productive?
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How to Kill Writer's Block and Become a Master Copywriter in Only 3 Hours a Day
Writing, as many can attest, can be the impossible work. Here's how Copywriter Eugene Schwartz got it done and became a legend in just three hours a day...
8 Strange Rituals of Productive Writers
Some very successful writers have had some pretty strange rituals to set them up for success ...
Adapt Your Content Like a Flexible Yoga Instructor
Discover how you can use your natural abilities, strengths, and knowledge to help people with the right piece of content at the right time.
The Non-Perfectionist's Guide to Noteworthy Blogging for Your Business
How do noteworthy business blogs gain recognition for their remarkable writing without the perils of perfectionism? Discover how prolific creators work.
How to Break Down Your Big Idea and Make Your Next Move
Use time and money constraints to your advantage, and move forward with your Big Idea in a manageable way.
Get More Subscribers by Provoking People to Ask This Question
If you've ever thought, "It will be extremely difficult for my content to stand out," this post will help you rethink that self-limiting notion.
The Coffee Shop Is Sexier than The Bar
The bar is trite debauchery. The coffee shop is a romantic partnership between your mind and beverage. Parsing through thoughts and indulging in every sip.
7 Copywriting Lessons from a Really Good Conversation
If and when you're fortunate enough to have a really good conversation, you can learn a lot from it ... about copywriting.
7 Ways for Thoughtful Writers to Wow Their Editors, Clients, and Bosses
Your aim is to demonstrate your dedication to clear communication, whether you’re speaking, composing an email, or educating with content.
Get More (and Better) Traffic by Optimizing for Social Sharing
Do you get all the traffic you'd like for your site? Do visitors just keep pouring in, letting you meet all of your business goals with ease?
3 Simple Steps to Get to the Point with Your Content
Ever have a friend who told long, pointless stories? Remember how annoying it was? Here's how to quit doing that in your content.
Fix This Writing Mistake to Engage Readers with the Right Challenges
Help your readers achieve "flow," the state of deep concentration we feel when we are engaged in a purposeful and enjoyable task.
The 'Old School' Factors that Lead to 21st-Century Sales
It's your job to figure out what makes people buy the kind of thing you have to offer. And that's absolutely something you can learn.
How to Craft No-Brainer Marketing Offers [Free Poster]
Has a friend ever sent you a limited-time offer on a great deal? If the product was relevant to you, you probably thanked her, as if she sent you a gift.
Why Great Content Alone Isn't Enough to Build an Audience
Useful, well-crafted, fascinating content gets us into the game. But once we're there, we still need to help our audiences find it.
7 Ways to Make Your Writing Personal (but Not Self-Indulgent)
Everything you reveal should be tethered to your point. You never leave your audience stranded without a GPS. They should feel secure, not lost.
4 Reasons People Stop Reading Before the End of a Page
To maximize the number of people who take action on your content, ask yourself if anything is getting in the way of them reading it from start to finish.
Quit Trashing Your Writing Voice with This Rookie Mistake
When did web writers decide the comma was just an annoying interruption? That they could leave most of them out, because no one cares about that stuff now?
How to Hook Your Ideal Prospect with Content that Connects
There's now a natural resistance to consuming free content. You have to "sell" people on investing a precious resource, their time, in what you’re sharing.
The 10-Step Content Marketing Checklist
Don't try to rush to Step 10 of the checklist when Step 3 is still giving you trouble.
How Successful Marketing Writers Plan Their Content
Discover how to connect your content with business goals that help marketers build effective campaigns.
3 Questions You Must Ask to Build a Strong Content Strategy
Identify a clear business goal for your content, and then discover how you can work backwards to find a strategy to support it.
The Great Facebook Video Swindle
When asked whether one prefers to read, watch, or listen to their news, younger adults are far more likely than older ones to opt for text.
Copywriting 101: How to Craft Compelling Copy
Copywriting 101 is a free online copywriting course designed to help both novice and veteran copywriters improve their copywriting skills. Learn all the best copywriting tips and techniques you’ll need to start writing compelling content that outperforms the competition every time.
Last Day to Join Persuasive Copywriting, and a Punch in the Mouth for Facebook
The introductory rate for our Persuasive Copywriting 101 Course is ending today, November 1, 2018 at 5:00 p.m. Pacific U.S. Time.
Brian Clark, Author at Copyblogger Page

Social Media Marketing Archives

Join Copyblogger's First-Ever Persuasive Copywriting Course
Four weeks of pragmatic copywriting advice, and a headline clinic with Copyblogger founder Brian Clark. Designed for content creators, not salespeople.
Persuade Your Audience to Take Action with Copywriting Clarity
Advanced "Ninja" marketing techniques won't help you until you have a clear handle on the essentials of copywriting.
17 Tips on Creating Thoughtful Marketing Your Audience Will Love You For
This week's content explored 17 different ways we can be more effective as marketing writers -- and show more care and love for our audiences.
Spark Your Next Breakthrough Copy Insight with Systematic Listening
All of your copy should be written this way -- one to one, across a table, over their beverage of choice.
4 Copywriting Tips that Work Really Well ... Until They Don't
While certain techniques can definitely help your copy, they don't deliver the easy wins some people hope for ... They won't turn dirt into gold.
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Do the Right Thing for Your Business ... and Your Audience
This week was all about doing the right thing -- being cool, kind, ethical, and respectful. Not in spite of your business goals, but to support them.
Join Us for a Free, In-Depth Workshop on Selling
Tuesday, June 26, 12:00 Noon Eastern Time: Improve your selling skills for your product, service, course, or other offering ... without feeling creepy.
Turn Off Bad Pop Music and Turn On Good Marketing Strategy
The sadness of crummy email marketing, the delight of writing productivity, and the puzzle of why marketing and selling have been treated differently.
Email Marketing Archives

Is There Still a Difference Between Marketing and Selling?
Your gorgeous content won't do you any good if you don't have the skills to sell your product or service when the time comes.
Cultivate Some Skills and Sharpen Your Copywriting Mojo
We love subtle tactics and cutting-edge strategies, but copywriting and content marketing success often comes from executing fundamental skills really well.
4 Vital Elements of an Appealing Offer
If you’ve got something to sell, at some point you’re going to need to present an offer. Sounds simple, and it is. There's just one problem.
Persuasion Archives

How to Fix 5 Conversion-Killing Copywriting Mistakes
When someone arrives on a sales page, it's the result of a lot of hard work. So the next part really sucks. Because most visitors will leave without buying.
Conversion Archives

Ethical Marketing in an Age of Creeps
"Ethical marketing" has always struck some as an oxymoron. Isn't "marketing" just another word for manipulating someone into buying a product or service?
Landing Pages Archives

Selling Archives - Page 2 of 17

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Creative Systems for Content Success
We all have checklists on the mind lately, gearing up for the release of the small but mighty Content Confidence Checklist (look for it in the next week).
Easy Email Inbox: Reply to 3 Types of Messages (and Don't Sweat the Rest)
Like the blog comment policy you can create for your community, you can also post guidelines about the types of emails you will and won’t respond to.
Become Ruthlessly Productive by Tightening Up These 3 Systems
This week, we shared some adjustments you can make to your content marketing systems that will help you kick your productivity into a higher gear.
Try This System to Manage Your Blog Comments Faster (and with Less Stress)
Use these four categories to help you write the first draft of your comment policy. Then, get it ready and published on your website by a specific deadline.
3 Small Steps that Led to Oversized Outcomes
Has a small decision or action ever ended up leading you to a completely new set of possibilities?
Editorial Roundtable Archives

How to Find a Juicy Writing Idea When Your Creative Well Has Run Dry
It's the hard part. The thing about being a writer that isn't necessarily all that awesome. "What the &$%# am I going to write about this week?"
The Best Place to Consistently Find Winning Content Ideas
Your challenge is rarely coming up with a content idea; it’s narrowing down which ideas you should develop and which you should discard.
Take a Deep Dive into Comprehensive Content Marketing Strategy
Discover how a winning content marketing strategy pulls all of your work together. “Great content? is a start, but there's more you need to do.
Ecommerce Archives

Chris Garrett, Author at Copyblogger Page

How Blogging Boosts the Profitability of Your Ecommerce Website (and 8 Ways to Get Started)
If you need to get the word out about your ecommerce store, here are smart reasons to start blogging -- and 8 types of compelling content to create.
Wordpress Themes Archives

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Doors to Copyblogger's Content Marketer Certification Close Today
Spend some time thinking about what it will be like to see yourself on the Copyblogger list of recommended writers.
Get Copyblogger to Tell the World Just How Great You Are
Hey, writers! Learn how to have Copyblogger publicly declare: "This person has a terrific writing voice and rock-solid grasp of content strategy."
Service Business Archives

Copyblogger Certification Is Open to New Writers (Limited Time)
We open our Content Marketer Certification program just once a year. Enrollment will close on Wednesday, September 26, 2018 at 5:00 p.m. Pacific Time.
How to Impress and Score Your Next Freelance Writing Client
Discover a common mistake many professional writers make that keeps them stuck -- and steps that help them become well-respected and well-paid instead.
Why the Best Writers Aren't Always the Most Successful
Once you learn about content strategy and how to deliver results, you're not just a "writer." You're a content strategist or content marketing consultant.
Are You a Writer Looking for Recognition and Clients? Copyblogger Certification Is Re-Opening Soon
Content Marketing Certification re-opens this month! It's a four-week program on content strategy, paired with the opportunity to be Copyblogger Certified.
Freelance Writers: Get Better Content Marketing Clients
This is your chance to attend our four-week content strategy course, taught by Brian Clark and Sonia Simone, and then submit your work for Certification.
Resources for Writers: How to Find Amazing Clients
If you write for a living, this week you have the chance to get on our list of recommended writers by joining the Certified Content Marketer program.
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Build Daily Habits that Support Your Goals | Copyblogger
Discover how to break negative habits you might have with technology -- and how to build new ones that support your goals.
How to Improve Your Confidence and Conquer the World (or at Least Your To-Do List)
Growth mindset people have great confidence, because they know if it isn't good today, it's just a matter of putting work in and getting better tomorrow.
5 Ways to Protect Your Entrepreneurial Confidence
As a business owner, your first job is to protect your own confidence.
How to Build Relationships with Online Influencers (Without the Awkward)
When good websites link to you, those links are votes of confidence. The hard part? Getting enough of the right links, from the right people.
How to Schedule Time for an Imaginative Process, Rather Than an Exact Task
Now that you’ve had some time to settle into the new year, have you noticed any outdated habits you can improve?
What Ethical, Effective Selling Looks Like
If your audience loves you, you may think they'll be paying customers. But if you want financial payoff from your content, you still have some work to do.
10 Meaningful Ways to Pursue Success as a Writer
Nearly all of these writing success tips will work for you, whether you're an employee, a freelancer, or a business owner who uses content marketing.
'No' Is My Favorite Word
"No" might not be your favorite word, but if your business offers services, adding it to your vocabulary when selecting clients is an advanced, killer move.
Freelance Writing Archives - Page 2 of 15

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Copyblogger - Page 4 of 319 - Content marketing tools and training.

It's Black Friday Week on Copyblogger: Get Great Deals on Premium Marketing Education
If you have big goals for 2019 (or for the rest of 2018), pick up a sweet deal on premium education that will get you there faster.
Writing Nuts and Bolts: Fast Starts, Mindful Tools, and Remarkably Improved Habits
This week, we have a nuts-and-bolts focus on getting more of the right things done in your writing and business life.
Technology Archives

How Wrenches Changed the Way I Think about Digital Tools
In the same way you’d reject a wrench that slips, you have the power to reject digital platforms and tools that don’t work for you.
Copyblogger - Page 5 of 319 - Content marketing tools and training.

Don't Read This or the Kitty Gets It!

Going Off Road to Sell

RSS Marketing Archives

Create the Perfect Buying Environment

Blog Psychology Archives


Copyblogger - Page 318 of 319 - Content marketing tools and training.

Copyblogger - Page 317 of 319 - Content marketing tools and training.

What Is Content Marketing?
Here's a handy, systematic, and exhaustive guide to content marketing that covers the essentials of building a viable online platform that converts.
Content Marketing and Copywriting Articles

Content Marketing and Copywriting Articles

Content Marketing and Copywriting Articles

Content Marketing and Copywriting Articles

3 Resources for Creating More Courageous Content
Nerves or a lack of confidence can keep you from publishing excellent work. These three resources will help you get more courage into your content
The Practical Steps that Help More Marketers Use Data
The average marketer's data are small, imperfect, and unpredictable. The algorithms, statistics, and trends that drive big data discovery just don’t apply.
Brian Clark & Sonia Simone, Author at Copyblogger Page

Three Killer Skills Professional Writers Need to Succeed in 2018
These three "killer" skills are the arrows you’ll need to add to your quiver in order to survive and thrive in the digital marketing space.
The Content Marketer's Guide to UTM Parameters for Tracking Referrals
Data analyst Loryn Thompson explains what UTM parameters are, why they were invented, when you need to use them, and when you absolutely don’t.
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The Super-Secret and Incredibly Complicated Master Key to Internet Marketing
Is there a mysterious secret to having a great online presence? Yes, but it might not be what you think.
Sonia Simone, Author at Copyblogger Page - Page 4 of 46

A New Free Resource and an Empathetic Approach to Copy
Check out The Copyblogger Guide to the Best WordPress Tools: Hosting, Themes, Plugins, SEO, Security, and More.
WordPress Hosting Archives

Sonia Simone, Author at Copyblogger Page - Page 5 of 46

Are Sales Slipping Through Your Fingers? Close the Deal with Logical Benefits

13 Emotion-Based Headlines That Work

Unleash Your Inner Dork to Become a Better Copywriter

How to Lose 30 Pounds of Word Flab Overnight

How to Supercharge Your Content With Concrete Details

Feel Great Naked: Confidence Boosters for Getting Personal

What Romance Novels Can Teach You About Powerful Copywriting

The New Media Model for Creating Lifelong Customers

Affiliate Marketing Archives

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3 Sure-Fire Steps for Beating the Boring Content Blues

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The Copyblogger Content Marketer Certification Program Opens Soon for a Limited Time -

3 Resources to Help You Publish the Content Your Audience Wants
Are you delivering the right type of content to your audience? This week's Copyblogger Collection offers guidance for meticulous content creators.
The 3:00 a.m. Secret Question That Drives Meaningful Success
For those of you who wrestle with one particularly difficult question, Sonia Simone provides one possible answer.
What's the Difference Between Content Marketing and Copywriting?
Are content marketing and copywriting two separate activities? Sonia Simone explains why content without copywriting is a waste of good content.
3 Reasons Why Writing Practice Leads to Multidimensional Content
Content that actually produces results for your business is multidimensional and typically doesn’t arise from linear thinking.
The 'Ninja Trait' that Copywriting Clients Are (Desperately) Looking For
In addition to a beautiful writing voice and superb grasp of strategy, there's another trait professional writers have that clients are desperate to find.
How to Make a Living as a Writer When Creative Writing Isn't Paying the Bills
Ready to turn your love of storytelling into a thriving writing business that provides a consistent income?
How to Feel Good as a Writer: an Origin Story
Many people don’t know where to begin when it comes to translating ideas in their minds into cohesive sentences and paragraphs.
Where to Begin When It's Time to Edit Your Content
Do you know the best places to start when content editing? Here are five smart strategies that help turn your drafts into memorable presentations.
3 Proofreading Pointers, So Your Writing Isn't Shared for the Wrong Reason
Stefanie Flaxman shares proofreading tips that will help you find and correct errors faster. Discover smart ways to polish your writing before you publish.
What Happens When Your Humanity Befriends Your Knowledge
"Like" is not only separate from "know," it’s an important bridge to "trust" that you’ll have trouble building if you don’t give it its own spotlight.
Memorial Day: A Time to Reflect and Remember
It's our tradition at Copyblogger to take today off, to honor the sacrifices of the men and women who have died in military service.
Skynet, Gluten-Free Cupcakes, and the Paradox of Automation
Smart, ethical marketing automation is fundamentally about respecting your audience. Respecting their time, their interests, and their intelligence.
The Simple 3-Step Process for Creating a Winning Content Marketing Strategy
Brian Clark reveals the "who, what, and how" of an effective content marketing strategy to help you waste less time and money.
What's Actually Stunting Your Productivity (It's Not Multitasking)
The act of multitasking -- as you currently think of it -- might not be your daily productivity's biggest enemy.
3 Simple Ways to Overcome Surprising Challenges of Working from Home
Is working from home not as glamorous as you imagined? Here's how to overcome surprising challenges that leave you feeling frazzled or stuck.
How to Get an A in Content Marketing
Polish up your apples for another week of content marketing school. This week combined ways you can excel as a writer and a marketer.
3 Ways to Get Started with Relationship-Building Webinars
Webinars can be overwhelming if you don't have experience with them. Here are three simple ways to produce your first one without confusion or anxiety.
The Content Marketer's Guide to Starting a Meditation Practice Today
Research shows that meditation can increase your focus and enhance your creativity. And that’s just the beginning.
Guest Posting Best Practices From Copyblogger's Guest Post Gatekeeper
No luck pitching a post to the editor of your favorite website? Learn the delicate process of initiating and maintaining writer-editor relationships.
Attract Better Clients and Customers with the 'Chuckle Point' Technique
Is your notion of “professional? holding you back from creating content that converts better clients and customers?
7 Ways to Find Readers and Subscribers When No One Knows You Yet
If you'd like to accelerate the process of pulling your website audience together, here are seven things Sonia Simone has found useful for her own projects.
How I Learned to Love (Ruthless) Editing
Becoming a serious editor, one who can pinpoint deep weaknesses in a piece of writing, is hard. Especially when that piece of writing is yours.
A Potent New Content Tool and the Power of "No"
Brian Clark is co-hosting a free workshop today at 12:00 p.m. Pacific Time / 3:00 p.m. Eastern Time, all about getting started with chatbots.
Why You Should Pour Yourself a Glass of Water and Write for 15 Minutes Today
On your most productive days, this habit can positively impact your work, but it's especially useful on days when you feel directionless or overwhelmed.
The Simple Reason You're Not a Writer (Yet)
Here's a simple shift of mind that changed everything for me, and it's what you need to do -- if people are going to take your work seriously.
The Power of Believing You're an Artist
Here's a story of a young artist who, through a dedication to his craft, got a life-changing opportunity.
Here's How Seth Godin Writes
When Seth Godin talks, people listen. The bestselling author of 17 books has a legendary background in publishing, entrepreneurship and online marketing.
What Content Creators Can Learn from Professional Artists
We're talking about the roll-up-your-sleeves work that adds more artistry to your content -- which is what we all need to attract attention in 2018.
Why Informative Content Will Make You Think Content Marketing Doesn't Work
Content marketing has long-term effects. It attracts traffic -- then leads, prospects, and customers -- as you grow an audience who supports your offer.
30 Tips that Help You Become an In-Demand Freelance Writer
It's perfectly natural to make mistakes on your business journey. Successful freelance writers adjust their goals, learn new skills, and move forward.
The Most Powerful Writing Voice for 21st-Century Content
For skillful writers, the combination of authority and vulnerability has become the most effective voice on the web.
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How to Craft Question Headlines that Don't Flop
There's nothing more disappointing than a unique, thoughtful, and helpful piece of content that has a headline that doesn't do it justice.
If Content Is a Performance, Is It Ever Authentic?
"Authentic" could be bland. "Authentic" could be unstable. Neither hold anyone’s attention for very long. The right performance holds someone's attention.
Clickbait, Insomnia, and Writing Fears ... Nevermore
You can tell we're heading into Halloween -- around the blog, our thoughts have been turning to topics dark and creepy.
Clickbait or Damn Good Headline?
What's the difference between clickbait and a damn good headline?
Demian Farnworth, Author at Copyblogger Page

5 Blissful Lessons These Nightmare Headlines Can Teach You
Discover five helpful headline writing lessons from a review of headlines that missed the mark -- and start using these tips immediately for better results!
Rainmaker.FM, Author at Copyblogger Page

How to Optimize Your Headlines for Content Discovery with Vinegar (Before You Die of Cholera)
On this episode of The Lede, Jerod Morris and Demian Farnworth discuss resources you can use to improve your headlines for better SEO.
A Mild Warning for All Headline Writers
You want to write a headline that will blow up on the social web. A headline that will get people to pound the "Share" button. But there’s a problem ...
Advertising Archives

How to Use the 5 Stages of Audience Awareness to Dominate Online
Every product or idea goes through these stages. To maximize your chances of getting noticed (and read), you've got to know which stage your audience is in.
Why the Most Hated Headline Structures Work So Well
In this new episode of Rough Draft with Demian Farnworth, you'll discover what made the curiosity gap headline formula so irresistible ...
The Doomsday Cult School of Specificity
In this episode of Rough Draft with Demian Farnworth, you'll discover the content lesson you can learn from successful doomsday cult messages ...
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Overcome Webinar Offer Anxiety and Get Your Audience to Buy
Many webinar hosts believe the longer they hold off from mentioning their product offer, the better their chances for sales. They couldn’t be more wrong.
Join Us Live to Learn Smarter Ways to Sell with Webinars
Walk away with a solid outline you can use to deliver a compelling presentation that creates a great sales environment. 5/15/18 12:00 Noon Eastern Time.
How to Sell with Webinars (without Feeling Creepy)
What single skill will make the difference with your business or side hustle? The ability to sell -- while respecting the relationship with your audience.
Marketing Doesn't Have to Be Sleazy: 5 Real-World Examples
Here are five real-world examples of marketing and advertising that help educate prospects about their options in the marketplace.
Web Personalization: The Future of Digital Marketing and Sales Is Now
Join us 5/24 at 11:00 a.m. Pacific Time. We’ll reveal five in-depth strategies to help you increase your conversion rate and transform your business.
Tim Paige, Author at Copyblogger Page

Getting Comfortable (and Effective) at Selling Your Product or Service
You can create magnificent content, gain an audience, and produce a product. But if you don't know how to sell, you won't benefit from all that hard work.
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SEO for Modern Content Marketers
It's time to get over outdated ideas about SEO. If you make a living with words, or you want to, here's how to gain a reasonable level of SEO literacy.
3 Surprising Benefits of Chatbots (No Creep Factor Required)
When I heard "chatbots," I tended to think election sabotage, death threats on Twitter, or the Cybermen. But then I learned some things that surprised me.
Brian Gardner, Author at Copyblogger Page

Boost Your Search Engine Visibility with Our Free 'Smart SEO Steps' Ebook
In our free Smart SEO Steps ebook, Sean Jackson shares how to get that coveted search engine visibility, without compromising your appeal to human beings.
StudioPress Sites Archives

37 Ways to Rock Your Content
This edition of the Copyblogger Weekly features 37 specific steps you can take to have more fun, create better content, and reach more people.
Jerod Morris, Author at Copyblogger Page

3 Important SEO Steps to Take Right Away
Jerod Morris reveals three simple steps that will help you maintain a smart, consistent SEO practice that delivers reliable results into the future.
Try These Useful Suggestions to Build Your Audience
This edition of the Copyblogger Weekly focuses on how to distribute your content. Which channel has the best impact on your business? Search? Social? Email?
Traffic Archives

Andy Crestodina, Author at Copyblogger Page

How to Optimize Content for Both Search and Social (Plus, a Headline Hack that Strikes the Balance)
Can one piece of content be optimized for both search and social? Yes, it can. Andy Crestodina shows how to prepare your content for both traffic channels.
Content Marketing Advice, with a Side of Snark
This edition of the Copyblogger Weekly helps you get links (three surprising ways), attract more listeners to your podcast, and improve your website speed.
Loren Baker, Author at Copyblogger Page

6 SEO Friendly Tips to Improve Site Speed on WordPress Blogs
In order to keep up with some of Google’s site-ranking measures, WordPress blog users need to know exactly what they can do to improve their own site speed.
Rainmaker Platform Archives

Jon Nastor, Author at Copyblogger Page

Podcasters: Stop Looking for an Audience (and Let Them Find You)
Where do people search when they want to find a new podcast? Jon Nastor helps you optimize your podcast so that more listeners find your show more often.
Search Engine Madness on Copyblogger
This edition of the Copyblogger Weekly digs deeper into more SEO tips for content marketers. How can you help search engines serve up your site?
Keyword-Research Archives

7 Easy-to-Forget SEO Steps You Should Take Every Time You Publish by @JerodMorris
How much do you actually think about SEO on a post-by-post basis? Jerod Morris shares simple ways to optimize your content and attract more visitors.
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SEO Copywriting Tips, Secrets, and Strategies
SEO copywriting goes well beyond web page copy with targeted keyword phrases. This free report reveals the tips, secrets, and strategies of writing for search engine optimization.
SEO Defined in 60 Seconds [Animated Video]
Watch the animated video for the term "SEO" from our Content Marketing Glossary that helps you master content marketing terms.
Content Marketing Glossary Archives

Demian Farnworth on Unbounce
On Rainmaker.FM Elsewhere, Demian Farnworth chats with Dan Levy over at Unbounce about content marketing, web writing, and creating great content.
The 7 Essential Elements of Effective Social Media Marketing
Here are the seven essentials that will turn your social media marketing from an annoying time-waster to an effective bottom-line booster.
Internet Marketing Archives

Personal Branding Archives

How Not to Be a Sleaze (or a Martyr) in Your Business
Don't take shortcuts; they take too long. Sonia Simone explains what that advice means for your online business and marketing.
Authority Archives

The Anatomy of Amazing Podcast Show Notes
In this episode of Youpreneur.FM, host Chris Ducker discusses how a podcast comes together as he talks to Lara Loest, his show notes editor.
The Evolution of SEO: Adapt or Die
Loren Baker speaks with Melissa Fach about the differences between SEO consulting for clients and offering a business solution for the entire SEO industry.
3 Ways Writers Must Adjust in a World Dominated by Social Media
In this episode of Rough Draft, Demian Farnworth explains how the online copywriter must adjust to the current social media marketing environment ...
How This Social Media Thing Kicked Web Writing Right in the Feels
In this 8-minute episode of Rough Draft with Demian Farnworth, you'll discover how social media sites have changed marketers' jobs ...
Podcasting for SEO? Yep ...
Loren Baker talks with Jerod Morris from The Showrunner about podcasting, self-publishing, and how producing content has changed over the past decade ...
Self-Publishing Archives

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Two Vital Elements that Might Be Missing from Your Content (and Precisely Where to Add Them)
If the amount of effort we put into creating a piece of content doesn't correlate to how deeply it resonates with readers, then what's the deciding factor?
4 Practical Ways to Benefit from Impostor Syndrome
You can actually benefit from impostor syndrome with a few smart tactics. Let Kelly Exeter show you how with four practical strategies.
4 Places Writers Leave Money on the Table
Does your online presence actually sell your writing services? Kelly Exeter explains how to fix four common mistakes writers make.
3 Cs that Reveal the Quality of Your Blog Post
Learn how to remain audience-focused when creating content, whether you're writing content for clients or promoting your own business.
One Skill that Will Take Your Writing from Good to Great
Kelly Exeter reveals a writing skill that helps make the difference between creating content and creating content that resonates deeply with the world.
7 Ways to Coach Writing Clients on Finding Their Remarkable Voices
Certified Content Marketer Brandon Davis shares seven questions you can ask to help your writing clients develop voices that grow audiences and gain fans.
Orbit Media's Latest Survey of 1000 Bloggers
On this episode of Copyblogger FM, Andy Crestodina of Orbit Media joins Sonia Simone to discuss the findings of their annual Survey of 1000 Bloggers.
Tim Ferriss on Finding and Focusing On What Truly Matters
This episode of Unemployable features Tim Ferriss discussing why he's moving away from new investments and what he's focusing on next.
Killer Resources for Freelancers ... and an Option for Those Who Don't Want to Go It Alone
This week, we featured a new writer. Her debut post is a must-read for writers who like to pay their bills. Plus, find out about our new services division.
Rainmaker Digital Services Archives

A Desert Island Paradise ... and a Great Podcasting Course
The Showrunner Podcasting Course is open for new students -- but only until next Wednesday, September 27. If you’re interested, get all the details today.
The Showrunner Podcasting Course Is Open (For a Limited Time)
The Showrunner Podcasting Course is only accepting new students until next Wednesday, September 27, 2017, so learn more and get in today.
The Showrunner Archives

The Bold and the Stressful: Smart Ways to Make a Big Move
This edition of the Copyblogger Weekly helps you muster the courage to do something Big -- whether it's making a brave statement or launching something new.
Video Archives

Why I Love Broadcasting My Podcast Recordings Live
There's something special, and even a little addictive, about broadcasting podcast recordings live. Here are a few reasons why you should try it.
Expand Your Content Marketing Toolkit
Check out the Copyblogger Weekly for smart tips on conducting interviews, providing a better customer experience, improving your writing, and more.
How to Conduct Not-to-Miss Podcast Interviews
Want to learn a path that eases the burden of content creation, spotlights your personal brand, and harnesses the power of experts and their audiences?
The Path to Freedom, More Creativity, and ... Really Good Audio Quality
In July, we're challenging you to select two new content types (perhaps audio?) and schedule an extra hour each day to work on something meaningful.
Toby Lyles, Author at Copyblogger Page

10 Easy Tips for Professional Audio Quality
Toby Lyles of TwentyFourSound shares 10 pro tips to help your podcast stand out from the majority of the audio content available on the web.
Practical Tips to Move You Toward Your Content Marketing Goals
This week is all about good, old-fashioned pragmatism -- specific tactics you can use to get the results you're looking for. Sooner rather than later.
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Jerod Morris & Jon Nastor, Author at Copyblogger Page

Professional Podcasting Tips for Pristine Production (and Hosting Hacks)
In this episode of The Showrunner, Jerod Morris and Jonny Nastor cover podcasting basics and Jonny's "4 Ds of Pristine Production" for a podcast.
Sean Jackson, Author at Copyblogger Page

Are You Losing Sales Because Your Purchase Page Sucks?
In this episode of Members Only, Sean Jackson and Jessica Frick discuss the elements you must have on your purchase page to maximize sales conversions.
Blogging is Back, with Darren Rowse
Darren Rowse joins Brian Clark on Unemployable to discuss early content marketing, where blogging is going, and a need to return to human connection.
Unemployable Archives

How Journalist and Bestselling Author of 'The Revenge of Analog' David Sax Writes: Part Two
David Sax is a business and culture journalist and bestselling author of The Revenge of Analog. He joins Kelton Reid on this episode of The Writer Files.
Bad Writing Advice: The 'Post Truth' Episode
On Copyblogger FM, Sonia Simone unpacks writing truths and misconceptions, and discusses the most important thing you can learn from bad advice.
Brian Clark & Jerod Morris, Author at Copyblogger Page

Laura Roeder on Building a Business that Supports the Lifestyle You Love
This episode of The Digital Entrepreneur features Laura Roeder, who helps small businesses succeed by making social media marketing plain and simple.
Quick! What Can You Systematize Before 2017?
This episode of The Showrunner is the first of a three-part series that will enable you to take your podcast to new heights in the new year.
Why Starting a Membership Site Is a Terrible Idea ... Until You Just Do It
On Members Only, Sonia Simone joins Sean Jackson and Jessica Frick to walk you through the most important elements of setting up a membership site today.
Membership Sites Archives

Caroline Early, Author at Copyblogger Page

Sonia Simone on the Productive Insights Podcast
On this episode of Rainmaker FM Elsewhere, Sonia Simone chats with Ash Roy on the Productive Insights Podcast about smart content marketing strategy.
Creating Online Courses to Level Up from Freelance, with Carrie Dils
On Unemployable, Brian Clark chats with Carrie Dils, a web developer who became well-known in the WordPress community by training people over at
Online Courses Archives

How Journalist and Bestselling Author of 'The Revenge of Analog' David Sax Writes: Part One
David Sax is a business and culture journalist and bestselling author of The Revenge of Analog. He joins Kelton Reid on this episode of The Writer Files.
Get Ready Now for a Creative and Productive 2017
On Copyblogger FM, Sonia Simone introduces creative writing exercises to help you create excellent content -- and create enough of it to make an impact.
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Here's How Elizabeth Gilbert (Bestselling Author of Eat, Pray, Love) Writes
Bestselling author Elizabeth Gilbert on the secret to "getting it done," why perfect is the enemy of good, and her unique definition of creativity.
Here's How David Meerman Scott Writes
International bestselling author David Meerman Scott on the writing life, strategies for creating epic content, and connecting with your audience.
How the Bestselling Author of 'The Blue Zones' Dan Buettner Writes
Bestselling author Dan Buettner joined Kelton Reid on The Writer Files to discuss his world travels, longevity research, and fantastic advice for writers.
How the Author of 'The Bestseller Code' Jodie Archer Writes: Part Two
Author Jodie Archer dropped by The Writer Files to discuss her journey, the coming revolution in publishing, and the insecurities that all writers face.
How the Author of 'The Bestseller Code' Jodie Archer Writes: Part One
Author Jodie Archer dropped by The Writer Files to discuss her journey, the coming revolution in publishing, and the insecurities that all writers face.
How Bestselling Sci-fi Thriller Author Blake Crouch Writes: Part Two
On The Writer Files, Blake Crouch, bestselling sci-fi/thriller novelist and screenwriter, shares his experiences adapting his work for both film and TV.
How Bestselling Sci-fi Thriller Author Blake Crouch Writes: Part One
On The Writer Files, Blake Crouch, bestselling sci-fi/thriller novelist and screenwriter, shares his experiences adapting his work for film and TV.
How Bestselling Author Jennifer Weiner Writes: Part Two
In this episode of The Writer Files, bestselling author Jennifer Weiner talks with Kelton Reid about the writer's life, creativity, and her new memoir.
How Bestselling Author Jennifer Weiner Writes: Part One
In this episode of The Writer Files, Kelton Reid chats with best-selling author Jennifer Weiner about the writer's life and her new memoir.
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2 Key Factors that Distinguish Satisfying Content from Forgettable Ideas
If you want your reader, listener, or viewer to share and subscribe, rather than hesitate and move on, incorporate these two elements into your content.
Gary Vaynerchuk on Playing the Long Game
On Unemployable, Gary Vaynerchuk discusses the process of doing things in your business now to set the stage for bigger and better things down the road.
Pamela Wilson & Jeff Goins, Author at Copyblogger Page

The Book is Launched! Now What?
Pamela Wilson and Jeff Goins convene one last time on Zero to Book to discuss the launch and long-term plans for Pamela’s new book on content marketing.
The Brilliant Strategy and Backstory Behind Zero to Book
In this episode of The Showrunner, Pamela Wilson discusses her new book on content marketing and the podcast she hosts that informed its creation.
Cool-Headed Advice for Keeping It Together Just Before Your Book Launch
In this episode of Zero to Book, Pamela and Jeff discuss the trait that defines authors who succeed at getting books in front of their intended audiences.
Is the Novel Dead? Part Two
In Part Two of this edition of The Writer Files, two writers help Kelton answer the questions: Is the novel dead? Did the internet kill books?
Chris Ducker, Author at Copyblogger Page

Marketing Your Book All the Way to the Bestseller Lists, with Jay Baer
In this interview on Youpreneur, Chris talks with Jay Baer about his well-planned book marketing campaign and how to become a NYT bestselling author.
Give Your Book the Best Chance with a Well-Executed Launch
Pamela and Jeff discuss best practices for a successful book launch -- and Jeff shares insight and experiences gleaned from his past launches.
Is the Novel Dead? Part One
In this edition of The Writer Files, two writers join Kelton to opine the death of one of the most influential forms in the history of the written word.
How to Get Powerful Reviews that Sell More Books
Reviews can make or break your book sales. This episode of Zero to Book reveals how to get reviews lined up before you launch your book.
Pre-Launch Protocol: How to Position Your Book to Be a Sales Success
A book launch has three stages. In this episode of Zero to Book, Pamela and Jeff talk about best practices and how to position your book to maximize sales.
Rainmaker Rewind: How to Add Images to Your Book with a Professional Illustrator
Rainmaker Rewind spotlights top Rainmaker FM podcast episodes. This edition begins with a discussion about the art of book illustrations on Zero to Book.
Rainmaker Rewind Archives

Rainmaker Rewind: A Theory of the Universe of Nonfiction Books (and the Art of Creative Theft)
Rainmaker Rewind spotlights 10 excellent Rainmaker FM podcast episodes. This edition begins with Pamela Wilson and Jeff Goins on Zero to Book.
10 Classic Copywriting Books for Results-Driven Content Marketers
Demian Farnworth recommends 10 classic copywriting book that will help modern, results-driven content marketers absorb vital copywriting mechanics.
9 Books Every Content Marketer Should Read
These nine books focus on timeless content marketing principles -- the fundamentals that helped you yesterday, help you today, and will help you tomorrow.
Lewis Howes, Author at Copyblogger Page

5 Surprising Ways Podcasting Prepares You for Writing a Book
Here are Lewis Howes's top five reasons why podcasting is the perfect preparation for writing your next book.
How Michelle Miller (Writer and Producer of 'The Underwriting') Writes: Part Two
On The Writer Files, host Kelton Reid and Michelle Miller discuss the slippery definition of "creativity," curiosity, authenticity, and more.
How Michelle Miller (Writer and Producer of 'The Underwriting') Writes: Part One
This week on The Writer Files, hear from Michelle Miller who has tapped into her former life in high finance to create a hit franchise in The Underwriting.
How Andy Weir (Bestselling Author of 'The Martian') Writes: Part Two
In Part Two of this interview on The Writer Files, host Kelton Reid and Andy Weir discuss three tips and tricks to becoming an "actual" writer, and more
How Andy Weir (Bestselling Author of 'The Martian') Writes: Part One
Andy Weir, bestselling author of The Martian, dropped by The Writer Files to chat about his writing process and the upcoming movie adaptation of his book.
How to Find and Tap into Unmet Demands
Today's guest on Hack the Entrepreneur is Tucker Max, who has written a book and produced a movie about his life, called I Hope They Serve Beer in Hell ...
How to Build Trust and Enhance Your Influence with Content Marketing
Discover the benefits content marketers have over competitors who don’t freely share valuable information -- they can be substantial if done correctly.
Some of the Copyblogger Team's Favorite Writing and Content Sites
At Copyblogger, we've always been in love with writers. Here's a list of very fine blogs and podcasts that teach writing, showcase writing, or help writers.
How to Get More Value Out of the Content You Consume
Wishing you had more time? Assess your current content consumption habits and change them, if necessary, to focus on more meaningful work.
This Common Belief Could Be Blocking Your Creative Potential
If you dedicate too much time to this question when starting a new creative project, it can become more detrimental than helpful.
Strongly Worded Advice Week on Copyblogger
Ready to be more productive, wiser, saner, and maybe even happier? We want you to do amazing things, so we’re not pulling any punches.
The Internet Is Not Your ATM
Hopes and dreams about digital business can be beautiful things. But reality is even more beautiful.
Simple Tips for a Productive Short Week
How to overcome entrepreneurial fears, so you can go forth and do epic things. Plus, ways to become more productive and improve your content.
Are Any of These 5 Reasonable (but Wrong) Fears Holding You Back?
At Digital Commerce Academy, we're ready to help you conquer your entrepreneurial fears and live the life you've been dreaming of. Learn more today.
Digital Commerce Institute Archives

Digital Commerce Academy Is Open Again (For a Limited Time)
Find out about the limited-time reopening of Digital Commerce Academy, and learn why DCA is your clear path to building the online business of your dreams.
Making a Living Writing Ebooks: Here's How It Works Today
The more flexible you are about how you think about and package your ebooks, the more powerful a tool they can become in your digital business strategy.
Ebooks Archives

Lessons on Business and Life from the 'Zen Master of Marketing'
This episode of The Digital Entrepreneur features Shama Hyder, who helps brands reach the next level by leveraging digital opportunities to drive results.
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If Vegan Donuts Are Commonplace, Offer Vegan Cinnamon Rolls
You could be intimidated by other products and services that look like yours, or you could use your creativity to stand out.
Branding Archives

Create Content Success with a Cohesive Content Experience
This week, discover different ways content creates an experience for your audience and helps you strategically move people toward your business goals.
A Big Announcement, and Advice to Move You Forward
If you didn't catch yesterday's announcement, our wonderful WordPress design and hosting division, StudioPress, has been acquired by WP Engine.
How to Determine If Your USP Is Fake (a Missed Opportunity to Connect)
The most skilled marketers still have trouble positioning their own businesses, so try this four-step process that helps your product or service stand out.
Join Us for a Live Workshop on Modern Email Marketing
Learn how to use sophisticated segmentation and automation in your email marketing, even if you have a limited budget and you're not particularly technical.
It's 'Light the Fire' Week on Copyblogger
This week, we’re fired up and ready to help you get (safely, sanely) out of your comfort zone and into some serious progress.
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Real Talk about Moving Forward with Your Big Idea
This week on Copyblogger, we looked at how to make progress on projects and opportunities that might seem intimidating at first.
Get More Traffic, More Confidence, and More Work Done
Clues on how to approach impostor syndrome from different sources, including the Turing Test. Plus, a solid way to get more shares, links, and traffic.
Keys to Greatness (or Just Getting More Great Stuff Done)
The key to gaining more confidence isn’t some kind of self-help affirmation -- it’s something much more fundamental.
7 Keys to Staying Productive When Your Daily Routine Gets Detonated
What happens when your daily schedule gets blown to smithereens by a series of circumstances you didn’t fully plan on? Follow these 7 productivity steps.
Don't Let Go of Expectations ... Put Them to Work in Your Marketing
If you struggle with letting go of expectations for your business, here are three steps to help you put them to work in your marketing instead.
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The 3 Secrets to Massive Online Marketing Success

Entrepreneurship Archives - Page 41 of 42

Entrepreneurship Archives - Page 40 of 42

8 Calls to Action that Initiate New Relationships with Customers and Collaborators
Stefanie Flaxman shares eight smart content moves that have nothing to do with a piece of content "going viral" or getting a massive amount of views.
Avoid This Rookie Marketing Habit to Get New Customers Faster
Many new marketers invest time in a type of writing that doesn’t speak to the right people. How do you convert the right prospects faster?
How to Reconnect to What Really Matters
Routines help us harness our energy and direct it toward our goals. But if you're not working toward a goal you care about, what's the point?
A Simple Plan for Writing One Powerful Piece of Online Content per Week
Consistently good content creation is the backbone of online business. But how can you make that happen week in and week out to build your business?
What's Your Version of 'Autosave?'
Uncovering your business's USP can be tricky, because it's likely intertwined with your operations. You might not immediately recognize it as exceptional.
How to Be a Copywriting Genius: The Brilliantly Sneaky Trick You Must Learn
Are your readers doing what you want them to do? Are they registering for your site or opting in to your email list? If not, you need this copywriting tip.
Stop Making These 12 Word Choice Errors Once and for All
When you learn how to use the following 12 pairs of words, it will be easier to choose the proper one for your content.
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How to Run a Sustainable Writing Business (Where the Backbone of Success Is Simply ... You)
If your writing income fluctuates and the work you love never quite feels sustainable, read this post to find out how some writers achieve more security.
3 Ways to Get What You Want by Doing Your Homework
When you approach someone without doing your homework, you send a clear message: You think your time is more valuable than theirs.
Research Archives

Quality Over Quantity: Repurpose Your Best Ideas and Distribute Them Far and Wide
Jerod Morris shows you how to distribute your premium ideas further and wider, in different ways and in different places to reach new people.
Henneke, Author at Copyblogger Page

How to Write a High-Value Lesson Plan that Makes Your Course Easy to Sell
Discover how to develop a lesson plan so valuable that students get excited about buying your online course, taking it, and telling their friends about it.
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The 'Pulp Fiction' Technique for Engaging and Persuasive Content
This simple strategy will increase engagement and add enhanced credibility to the persuasive point you’re trying to make in your marketing content and copy.
How to Architect Your Day to Be More Productive
Everyone has habits that help them work. Some are learned, others are innate, but the outcome is the same: You’re in the zone, feeling good about yourself.
Marketing Automation Archives

Happy Labor Day!
Today is Labor Day in the U.S., a time to celebrate the potency and dignity of work -- and the regenerating power of a little time off.
Administrivia Archives

Stefanie Flaxman, Author at Copyblogger Page - Page 4 of 11

5 Types of Audience Members You Can Safely Ignore
Here are five types of audience members you can safely ignore to stay focused on serving the people who appreciate your content.
Taking Time Off to Honor Independence Day
Today we're honoring Independence Day in the United States. Hope you're having a great week, and we look forward to reconnecting tomorrow!
Weak Email Marketing and Nickelback Have Less in Common than You Might Think
You might think Nickelback is just like weak email marketing … the public disapproves of it, but it persists. However, that logic isn't accurate.
Stefanie Flaxman, Author at Copyblogger Page - Page 5 of 11

3 Resources that Will Help You Use Email to Build an Engaged Audience of Superfans
This week’s Copyblogger Collection is three handpicked articles that will help you build an email list full of subscribers who are eager to hear from you.
Copyblogger Collection Archives

3 Resources that Will Help You Transform Your Rough Ideas Into Refined Digital Content
Here are three handpicked Copyblogger articles from our collection. Think of these lessons as a mini content marketing course about strategy and production.
Catch More Writing Mistakes with This Underutilized Proofreading Trick
Discover this underutilized proofreading technique that will help you spot and correct errors in your content you’ve previously overlooked.
The Powerful Resource You've Always Wanted When Presented with Creative Challenges
Avoid producing copycat content and discover how to create not-to-miss, valuable, unique online content that helps you achieve your business goals ...
On Taking Responsibility for All of the Communication You Put Out into the World
Becoming the Editor-in-Chief of your own digital business helps you build strong relationships because you consistently deliver superior content.
How to Spot the Weakest Part of Your Blog Post (and What to Do About It)
Here are eight common weaknesses in blog posts that devalue your authority and might even drive readers away -- plus quick ways to strengthen each one.
7 Creative Proofreading Tips to Transform Your Jaggedy Draft into a Polished Post
Stefanie Flaxman delivers seven tips that help you infuse creativity into the process of turning a rough draft into a polished post.
15 Copy Editing Tips That Can Transform Your Content into Persuasive and Shareable Works of Art
Stefanie Flaxman provides 15 steps that successful editors use to transform basic text into powerful stories (across all media) that persuade people to take action.
30 Quick Editing Tips Every Content Creator Needs to Know
To become a better writer, you may need to think more like an editor. Here are 30 editing tips to help you become editor-in-chief of your own content.
Stefanie Flaxman, Author at Copyblogger Page - Page 10 of 11

Stefanie Flaxman, Author at Copyblogger Page - Page 9 of 11

6 Proven Ways to Boost the Conversion Rates of Your Call-to-Action Buttons
Backed by data gathered through A/B testing, Joanna Wiebe explains six methods for dramatically improving the conversion rates of your call-to-action buttons.
6 Writing and Productivity Rituals from the Copyblogger Creative Team
Check out the writing habits of Copyblogger's editorial team (plus photos of their desks) to get inspiration for crafting a ritual of your own.
The Persuasive Power of Analogy
Rather than a figure of speech, an analogy is more of a logical argument. The structure of the argument leads to a new understanding for the audience.
The Ultra Powerful 7th Principle of Persuasion
Sonia Simone discusses how Robert Cialdini's new book Pre-suasion relates to content marketing -- setting the right context before you make the "ask."
Why Your Greatest Asset May Be Slowly Eroding (and How You Can Rebuild It)
Are you addicted to distractions? Jerod Morris shares four steps that help you focus on your content marketing strategy and get more meaningful work done.
How to Write Subheads that Hook (and Re-hook) Your Readers
Pamela Wilson explains how expert content creators use subheads to make reading online easier and more effective for busy, distracted website visitors.
Does Your Blog Need Editing and Proofreading?
Is your content successful with your current level of editing and proofreading, or would you benefit from a more substantial revision process?
8 Incredibly Simple Ways to Get More People to Read Your Content
Styling your text properly so it's easy to read could be all you need to do to attract and hold attention. Pamela Wilson shows you how.
How to Add Color and Richness to Your Writing ... Without Making Us Want to Barf
Lively writing is wonderful. Paragraph after paragraph of neon-rainbow unicorn vomit (with glitter) is less wonderful. Discover the right balance.
What to Do When You Absolutely, Positively Must Know if Your Content Will Rock
How can you be sure your new content, product, or service idea will work? Here's guidance with a couple of stories from the nutty worlds of music and film.
Grow with Us This Week on Copyblogger
Digital Commerce Academy is now open for new students. It's all real-world advice from proven digital business owners (no "guru fluff" allowed in DCA).
What's Really Broken in the 'Content Marketing Playbook'
Content marketing is the principle that you need to earn attention, instead of just paying for it. So why did anyone expect that was supposed to be easy?
3 Fundamental Editorial Standards for Any Serious Publication
Editorial standards give you the freedom to be creative, or straight-up weird, as long as your content is built on a foundation that serves your audience.
Updated: A Breakthrough Resource for Your Content Creation
We adore actual writers. The human voice, with all its peculiarities, variations, and imperfections. Captured in expressions of individual human creativity.
4 Ways to Craft Content that Earns Audience Attention
The new Creative Content Foundations class will teach you how to craft the kind of content that earns attention, instead of just feeling entitled to it.
How to Write a Heroically Effective Email Autoresponder Series
Here's a clear list of email autoresponder recommendations, with practical advice about how to actually write an effective email autoresponder series.
A Dose of Radical Common Sense
You know how sometimes you see some advice that's completely common sense, but somehow … it's not at all what you're doing right now? Yeah, us too.
How to Stop Wishing You Had More Time to Write
When you achieve writerly greatness, it will be because you've learned to transform your observations and insights into content that means something.
The Art of Finding Ideas
Where do we turn for content ideas that work, move, and persuade? In short, we steal them. Here are two of the most significant idea repositories on Earth.
Everybody's Working for the Weekday
If we spend the majority of our time working during the week, shouldn’t we strive to make that time enjoyable as well?
7 Real-World Ways to Think Like an Artist for Better Content Marketing
Wise marketers embrace art as integral to what they do, as much as strategy and execution are. Discover the benefits of adopting a more artistic mindset.
This Is How You Become a Writer
This is the first step to take to become a writer. You’ll also strengthen skills that pair well with content marketing.
A Simple Plan for Managing and Completing a Content Project
To kick off the summer, Stefanie Flaxman shares a plan you can adapt to any type of content project you’d like to finish by the fall.
How to Connect the Dots that Can Make You a Star
So, it's nearly January 1, the day we make our annual vow that this is definitely the year we're going to get our shit together.
How to Consistently Create Remarkable Content
We all want better content marketing ideas. Let's look at a method that helps successful content marketers produce remarkable content on a regular basis.
Struggling to Finish Your Blog Post? Try This Quick Tip
So much writing advice fails to take into consideration that content marketers are real people who get distracted by other responsibilities.
How Copywriters Can Leverage the Power of Feelgood Chemicals to Make More Sales
Copywriters can craft their words to stimulate the release of feelgood chemicals that open prospects up to making a purchase.
Master This Copywriting Formula to Dominate Any Social Media Platform
When you master copywriting fundamentals you can take those skills anywhere. Take the Problem-Agitate-Solve formula for example ...
Copyblogger's Guide to the Best WordPress Tools and Plugins
Improve your WordPress setup so it's optimized for publishing content, building an audience, selling online courses, or any other business objective.
One Ridiculously Easy Way to Enhance the Power of Your Blog Posts
Seize this opportunity to show your website is a helpful resource. Just make sure you do it in a strategic way that doesn’t disrupt a reader’s experience.
The Magical Sixth 'Ingredient' that Can Take Your Content to Greatness
Being useful and relevant are content marketing table stakes. But if you want to win the game consistently, develop and hone a solid writing voice.
How to Quit Being So Damned Boring
Why launch a new site, when there are already hundreds of sites exactly like it? Sonia Simone reminds us about an important lesson we may have forgotten.
3 Simple Keys to a Successful Video Strategy
Here's how to create videos that help you grow your audience, increase engagement, and generate new business.
2017 Content Excellence Challenge: The November Prompts
It's time for our November Content Excellence prompts! All year, our community has been working with these each month to create better work, and more of it.
Don't Get Flattened on the Attention Superhighway
Smart business isn’t about gaining a massive amount of attention. It’s about the right kind of attention from the right people, and continuing from there.
10 Modern Editing Tips for Meticulous Bloggers
Does editing your blog posts feel like a chore? Stefanie Flaxman shares 10 modern editing tips that should invigorate you to put in the elbow grease.
How to Deliver a Better Audio Experience to Your Audience
Jerod Morris and Jon Nastor tried to create an episode about delivering a remarkable audio experience to your audience, but had some technical problems ...
Reminder: Webinar Tomorrow on Avoiding Product Fails
We're offering a free webinar about common success killers as part of the launch of an all-new version of our Teaching Sells course ...
How 6 Months of a Daily Journaling Habit Changed My Writing
When we set aside a specific time and place to write, and stick with it, our bodies start to learn the cues for "writing time."
5 Writing Techniques that Stir Your Audience to Action
The goal is not necessarily to get someone to feel, but rather to want -- and to act on that want. Brian Clark reveals five ways to accomplish that.
A Seemingly Minor Fact-Checking Tip that Yields Top-Notch Customer Service
If you don’t use this fact-checking technique and fail to catch a certain type of mistake, you could set yourself up for extra work later.
A Quick Copywriting Lesson Taken Directly from an Email Marketing Fail
An absentminded error in an email Stefanie Flaxman received from a tattoo shop leads to a copywriting lesson. Plus, a useful email marketing tip.
Why 'You're Not Your Audience' Isn't Always Great Advice
If you're a content marketer who wants to provide useful, quality content for a niche -- even if you're not actually part of that niche -- read on.
Forget Your Muse
Your muse is a flaky friend, who promises to hang out but never calls. Your muse is a boss who promises a raise but never gives you a review.
Loryn Cole, Author at Copyblogger Page - Page 2 of 2

Content Marketing Archives - Page 4 of 127

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Content Marketing: 49 Creative Strategies that Work
The whole idea behind content marketing is that you can use your creativity and know-how to make something cool, then take that cool thing and use it to market a product. It’s often associated with Seth Godin’s notion of permission marketing, but content marketing can be a part of any promotion or selling you might do.
Content Marketing: The 3 Essential Elements
To make content marketing work, you need to focus your attention on these three key elements.
Dan Zarrella, Author at Copyblogger Page

5 Steps to Going Viral on Twitter
Publishers can complain and wistfully wish for the good old days of blog links and Google juice, or they can adapt to the new reality Twitter represents.
Are You a Fancy Nancy Writer?

Ali Luke, Author at Copyblogger Page

The Amazing Spider-Man Guide to Responsible Word Power

Master the 4 Cs of Quality Content to Create Sparkling Results

How to Read

What’s a Content King Without a Kingdom?
“Content is king? is a metaphor, but apparently not a very good one...
Liz Fulghum, Author at Copyblogger Page

The Top 5 Ways to Keep Your Blog Content Fresh

James Chartrand, Author at Copyblogger Page

Does Your Content Work for an Aging Population?

The Steven Wright Guide to Content Marketing

Are You Someone's User-Generated Content?
Social networking is highly useful for driving traffic back to your own web asset, but I have no interest in becoming someone's user-generated content.
Content Marketing Archives - Page 126 of 127

Content Marketing Archives - Page 125 of 127

How to Write Magnetic Headlines
Your headline is the first, and perhaps only, impression you make on a prospective reader. Without a compelling promise that turns a browser into a reader, the rest of your words may as well not even exist.
Develop great content habits with this nearly-free new tool
Content marketing is a long game, but you get there with consistent small habits. This nearly-free tool can help.
StudioPress Acquired by WP Engine
The world’s most popular WordPress design framework, Genesis, will now be paired with the world’s leading managed WordPress hosting platform, WP Engine.
Jennifer Blanchard, Author at Copyblogger Page

Use This Content Marketing Checklist to Skyrocket Your Productivity
Download your free, editable content marketing productivity checklist and incorporate it into your routine to optimize your content creation process.
Beth Hayden, Author at Copyblogger Page

Your Step-by-Step Email Marketing Strategy Guide [Free Checklist]
This email marketing strategy guide summarizes how to create your email list, get subscribers, build solid relationships, and make well-timed offers.
Your Top-to-Bottom Email Checklist: What to Include Before You Hit Send
Here's a step-by-step checklist for your marketing emails that contains the elements you need to think about before you send an email to your list.
The Savvy Marketer’s Checklist for Seductive Landing Pages
Wondering why your landing pages aren't converting? Use this landing page checklist to see where you've gone wrong or create a new, seductive landing page.
Aaron Orendorff, Author at Copyblogger Page

The Ultimate Copy Checklist: 51 Questions to Optimize Every Element of Your Online Copy [Free Poster]
Do you know how to optimize your copy so that it converts and bring your business the results you want? Ask these 51 questions to improve your first drafts.
Posters Archives

How to Publish Regularly, Even If You Lack Writing Confidence
Apply these three elements to your content, even if you aren't a "great writer" (yet), to produce useful work that will serve your audience.
Coming Soon: The "Content Confidence" Checklist -
A small but mighty resource to let you click "Publish" with confidence (even if you're not 100% confident in your writing ability)
Improve Your Writing Overnight with the Rule of 24: Guaranteed
Few things in life are guaranteed. This is especially true if you are a writer. But this one rule -- The Rule of 24 -- is guaranteed. Iron clad.
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3 Areas of Focus for Consistently High-Quality Content
Little professionalism "leaks" in content are errors that undermine the content's authority, squander audience interest, and detract from business goals.
Should You Publish Guest Blog Posts on Your Website?
This post will help you focus on the factors you need to consider before you start running a multi-author publication. We’ll start with Editor-in-Chief 101.
5 Bad Habits that Will Tank Your Social Media Marketing
If social media is so important, how come so many small digital businesses are doing it so wrong?
Set the Strategic Goals that Drive Your Content Marketing
"Content marketing" is a vague term, and the type of content you create isn't nearly as important as the strategic goals that inform it.
Pet Peeves from the Copyblogger Editorial Team, and What they Reveal
It's a funny thing -- your peeves can tell us a lot about what you fundamentally value.
How to Use a Comma
In this episode of Editor-in-Chief, host Stefanie Flaxman shares three easy-to-remember ways to use a comma.
Don't Quit Your Night Job
If Person A and Person B are both dedicated to their businesses, but Person A has gained financial stability and Person B has not, what does Person B lack?
How to Turn Bland Text into Sparkling Online Content
It may seem difficult to write content that's engaging and seductive, but it doesn't need to be. Here are three steps to turn boring sentences into sparkling content.
11 Compound Word Errors that Might Make You Look like a Numbskull

Alexis Grant, Author at Copyblogger Page

10 Grammar Mistakes that Can Keep Your Content from Spreading
The more your readers understand and respect your content, the more likely they'll be to share it.
Grammar Archives - Page 2 of 2

Welcoming Our New Students to the Creative Foundations Course!
There's still time to jump in ... we've got a crazypants price on our new Creative Content Foundations class -- this week only.
Jump into a Creative and Productive New Year
The combination of "killer" (informed and effective strategist) with "poet" (graceful and skilled wordsmith) is a core idea that drives Copyblogger.
Get Your Website Firing on All Cylinders (Visually and Verbally)
How to get serious about video, get your Real Writer credentials polished up, and get your website firing on all cylinders (visually and verbally).
Editing Archives - Page 4 of 10

15 Takeaways from Our Private Community (Plus Some Time-Savers for Writers)
Did you know we have a thriving private community of content marketers who get fresh, in-depth education every week? Get a slice of advice we've given them.
5 Keyboard Shortcuts to Help You Write and Edit with Ease
Is there a keyboard command that keeps you in the flow of writing and editing? Perhaps one that saves you time or helps you improve your content?
Digital Commerce Academy Opens to New Students Next Week
Digital Commerce Academy is currently closed to new students but will open for a limited time soon. Add your email to the waitlist so you don’t miss it.
Improve Your Writing and Last Chance for Rainmaker Platform
To get the Rainmaker Platform's current pricing before it goes off the market, start your free trial before Friday, June 16, 2017 at 5:00 p.m. Pacific Time.
The Power of a Fresh Start
This month, we're getting back to basics -- but "basic" doesn't mean less sophisticated. We'll discuss executing the most important things in a deeper way.
Copyblogger's Holiday Buffet Edition
This edition of the Copyblogger Weekly is a buffet assortment for you. Get top tips on blogging, podcasting, membership sites, and even fact-checking.
Editing Archives - Page 5 of 10

Anna Goldsmith, Author at Copyblogger Page

Five Easy Steps to Editing Your Own Work

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Copyblogger Weekly Archives - Page 10 of 10

Transform Your Business Website Using Our Free 'Design 101' Ebook
In Design 101, Rafal Tomal guides you through design choices for your brand, including themes, colors, typography, and layouts. Grab your free copy today.
Combine These 5 Research-Based Ingredients for Higher-Quality Content
Discover a proven process for assessing if your content will build authority, trust, and customer love -- before you publish.
5 Ways to Tap into an Endless Wellspring of Creative Content Ideas
Nearly all professional writers have a trusted system that lets them catch that lightning in a bottle. Here are five simple options.
Creative Content Foundations Is Open for Enrollment
Our new Creative Content Foundations class is open! And we're launching it at what can only be called a screaming deal -- but just for this week.
Sharpen Your Content Skills with a New Class from Copyblogger
Our new class will get you feeling confident about your ability to create meaningful content that helps you reach all kinds of practical goals.
Creative Content Foundations: A New Copyblogger Course
If you want to jump into content marketing, or get a lot better at what you've been doing "by the seat of your pants," this is a fantastic time.
Advice and Resources for Success as a Creative Professional
This week, we talked about some of the joys -- and pitfalls -- of the professional creative life.
Creativity Archives - Page 4 of 26

Best of Copyblogger: 2017 Edition
Sharp lessons about strategy, creativity, and digital business to review as you prepare for 2018.
How to Find Your Own Path to Creative Productivity
If you aren't the "secret ingredient" in your own productivity formula, no system is going to work for you.
Morgan Dix, Author at Copyblogger Page

2017 Content Excellence Challenge: The December Prompts
We're at the 12th month of the Copyblogger Content Excellence Challenge. Here's our last pair of prompts to help make you more creative and productive.
Content Challenge Archives

2017 Content Excellence Challenge: The October Prompts
Get your creativity and productivity prompts for October! One helps you improve the quality of your content and the other helps you finish more great stuff.
2017 Content Excellence Challenge: The September Prompts
It's definitely not too late to do something epic this year. This month's content challenge is designed to keep you in the game and getting better.
How to Create (and Sell) Products People Actually Want to Buy
Copyblogger founder Brian Clark has created a whole course for you on how to build high-quality, marketable online courses. Find out how you can pick it up.
How to Unlock the Door to Effective Content with Your Creativity
This week's edition of the Copyblogger Weekly highlights the benefits of weaving more of your natural creativity into your content marketing.
2017 Content Excellence Challenge: The August Prompts
Each month in 2017, we’re providing a pair of prompts: one to make you more productive and one to improve your creativity or writing skill.
Creativity Archives - Page 5 of 26

Jonathan Morrow, Author at Copyblogger Page

MADD: A Writing Disorder That Stifles Your Creativity

The Content Crossroads: Supernatural Success at the Intersection of Ideas
Get on down to the crossroads, and you won’t even have to sell your soul to the blogging devils of personal attacks and manufactured controversy to do it. You coming?
If Content is the New Advertising, What Does Your Advertising Say About You?

Time Management for Creative People

Ryan Imel, Author at Copyblogger Page

Three Great Writing Techniques I Found While Watching Television

Steal This Copy: Finding Inspiration in the Work of Other Writers

Do You Recognize These 10 Mental Blocks to Creative Thinking?

Michael Stelzner, Author at Copyblogger Page

Who Inspires Your Writing?

How to Write Remarkably Creative Content
Creativity is vitally important to crafting effective content. But mention the word "creative" around direct response copywriters and their blood will boil.
Buckets and Chunks: An Exercise in Writing Everything Down

Creativity Archives - Page 25 of 26

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Productivity Archives - Page 4 of 19

Get Rid of Writer's Block for Good
This week, we’ve assembled proven ways to prevent writer’s block or blast through it if it does rear its ugly mug.
Powerful Habits, Potent Engagement, and a Double Dose of Pink
We're talking about the "killer and poet" this year. And while killer tech, analytics, and strategy are important, we won't neglect your poetic side either.
Productivity Archives - Page 5 of 19

Check Yourself for These 7 Symptoms of the Copywriter's Curse

How Freelancing Made Me a Better Writer

Five Tips for Finding Writing Time

Time Is Not on Your Side: Time Management Tips for Writers

Productivity Archives - Page 18 of 19

Productivity Archives - Page 17 of 19

The Wise Content Marketer's Guide to Sensible SEO
Ready to grow your audience? Sonia Simone reveals nine powerful optimization techniques that content marketers can get really good at, without tech skills.
Cheryl Tan, Author at Copyblogger Page

How Strategic Content Converts to Email Subscriptions and Sales
They say the money is in the list, but that's not necessarily true -- it's got to be the right list that takes the right people on the right journey.
How to Create Content that Deeply Engages Your Audience
Frame your message and overall offer to mesh so tightly with your prospect’s worldview that the “this is right for me? trigger is pulled subconsciously.
Creative Frameworks that Build Content Marketing Success
This edition of the Copyblogger Weekly offers solid content marketing frameworks that you can adapt to your own unique business circumstances.
Put *Them* First to Win Big
The last edition of the Weekly covered discovering who is in your audience. Now we're shifting into the kind of message those people want and need from you.
Content Marketing as Seduction
Are you making the same content marketing mistakes over and over again? Brian Clark helps you break the cycle by empowering your prospect's journey.
Connect with Your Audience, Connect to Your Power
This edition of the Copyblogger Weekly will help you attract the kinds of customers and clients you want. Plus, how to build courage and resilience.
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3 False Beliefs about Conversational Copywriting that Make Me Want to Scream
The prefrontal cortex is the "thoughtful" part of our brains. That’s the part of the brain you need to engage if you want to close the sale.
15 Grammatical Errors that Make You Look Silly
Grammatical errors make you look bad and hurts your effectiveness as a writer. So, we've assembled the 15 most egregious grammar goofs into one helpful infographic. With this handy reference, you'll never look silly again.
Kaleigh Moore, Author at Copyblogger Page

How 'Serious Games' Can Unlock Your Success as a Writer
This week, we dug into getting serious as professional writers -- and how sometimes, the key to doing that is turning your professional habits into games.
Become a Writing Champion by Turning the Hard Stuff into a Game
The Copyblogger writing team chats about the elements of their professional work they've successfully turned into games.
Writing Archives - Page 4 of 21

A Quick, Punchy Week on Copyblogger
The real role automation can play for digital marketers is very different from how the aggressive language might make it seem.
Writing Archives - Page 5 of 21

How to Avoid Obscurity by Misusing Language
Rough Draft host Demian Farnworth explains what great composers have always known about greatness, the unusual quirks of three great writers, and more.
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2014: The Year of the Rainmaker
Can you create content that educates, engages, and entertains all the way to the bank? If so, then you’ll be one of the big winners of 2014 ...
Case Study: How Content Marketing Saved this Brick-and-Mortar Business
Find out how Marcus Sheridan saved his business using content marketing, and what he’s up to today ...
Finally ... Site Analytics for Plain Folks
What is someone without a strong analytics background to do? Easy. Join us January 16th when Tony Clark and Sonia Simone talk on "Site Analytics Made Simple(r)."
Here’s How Jon Morrow Writes
Jon Morrow's disability -- spinal muscular atrophy -- has been "as much a gift as a cuse." In fact, he says it has been greatest teacher. Learn more about what makes Jon Morrow such a successful writer.
How to Motivate People to Buy
Brian Clark explains why emotions influence our purchases and how you can effectively motivate your prospects to buy your products and services.
Empathy Maps: A Complete Guide to Crawling Inside Your Customer's Head
Don't start with a product, start with your customer. Improve your business by learning how to use empathy maps to serve your specific audience's needs.
Taking the Day to Honor Dr. King
The blog is taking today off to honor the life and work of Dr. Martin Luther King, Jr.
Practical Tools for Finding Courage and Revealing Your True Voice
If sharing your content makes you feel vulnerable, Sonia Simone offers techniques that strengthen your courage and help you become more curious than afraid.
How to Craft a Marketing Story that People Embrace and Share
Everything you do is a paragraph, page, or chapter in the story people hear from you. It's what they act (or don’t act) on, and repeat (or don’t) to others.
How to Create Better Content: Treat Your Readers Like Dogs
If you treated your readers as well as you treat your dog, you might be surprised at the results.
Who’s the Hero in Your Business?
News Flash: No one cares about you or your business.
A Crash Course in Marketing With Stories
If you want your marketing to really sizzle, if you want people to remember it, you need to turn your marketing messages into stories. Here's how...
3 Simple Storytelling Methods That Can Do Your Selling For You
Nothing in the movie "Top Gun" told you to buy Maverick’s brand of sunglasses or join The US Navy. Yet, the movie “sold? both products to hordes of people. So, how do you apply this to your marketing?
The 3 Core Elements of Good Storytelling (And Why Your Business Needs Them)
Use stories in your content marketing to differentiate yourself from the mass of mediocre media publishers ...
How to Tell the Stories Your Audience Wants to Hear
If you're lucky, you'll get a minute and a half to tell your story online. But if your stories aren't original, creative, and relevant to your audience ... no one will listen.
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Why It's Not About You (Except When It Is)
Whenever you're writing, ask yourself, "How does this help my reader solve a particular problem?" If it doesn't, it's not of service. Delete it.
How to Use Customer Experience Maps to Develop a Winning Content Marketing Strategy
With customer experience maps, you can learn from the customer's perspective. The craft your content marketing strategy from data analysis and storytelling.
The Old Man and The Pen
This is a simple story about the life of a writer, and how he ignored the one thing about his craft that would have given him everything he truly wanted.
The 7 Keys to List Posts that Are Worth Writing (and Reading)
Move beyond crummy, boring list posts and get your audience to take action with these seven smart approaches to creating fascinating, strategic content.
Digital Sharecropping: The Most Dangerous Threat to Your Content Marketing Strategy
When you build your business on a platform you don't control, you're taking on a lot of unnecessary risk and headache.
How to Write Facebook Ads that Get Approved
Be mindful of these nuances in your copywriting to craft effective ads that get approved -- even in "sensitive" topics.
A Smart 8-Point Content Marketing Strategy From a Failed Television Writer
Dan Harmon learned something about staying true to his creative blueprint very early in his career, and he wasn’t about to compromise it for the gatekeepers ...
Ernest Hemingway’s Top 5 Tips for Writing Well

13 Timeless Lessons from the Father of Advertising
13 lessons from David Ogilvy, one of the world’s best ad men and copywriters.
Are You Making These 7 Mistakes with Your About Page?
About Pages really aren't that complicated. So why are most of them so horrible? Quick ... read this, then go fix yours.
The Most Important Element of Your Marketing Story

Aggressive Sell, Soft Sell ... What Works?
Who are you talking to? Who's your perfect customer? One culture will love an ornate, embroidered writing style -- another culture will scorn it.
How to Build an Audience with Story (From America's Greatest Living Playwright)
The writer runs this show. But what is a well-told story? How do we know we’re getting down to the true thing?
4 Unexpected Methods for Becoming an Authority on Nearly Any Subject
Here are four unexpected ways to become insanely knowledgeable about nearly any subject under the sun and build authority as a trustworthy expert.
Taking the Day to Honor Martin Luther King, Jr.
Today is the U.S. holiday set aside to celebrate the life, accomplishments, and legacy of Dr. Martin Luther King, Jr.
Why a Comprehensive Content Marketing Strategy Includes Podcasting
Wondering if podcasting is right for you? Jon Nastor explains four compelling reasons to embrace podcasting as an integral part of your content strategy.
How a Podcast Is Born [Infographic]
Podcasting is not as easy as it looks. That's why Copyblogger wanted to share a "simple" road map to show you all the elements of creating a podcast ...
Authority Pro for WordPress: Demonstrate Your Expertise and Build Trust
Consistently demonstrating your likable expertise over time allows you to build meaningful and lasting trust with the people you're interested in reaching.
The Single Most Important Reason Why You Should Start a Podcast
Discover the clear benefits of podcasting, and stop letting someone else speak directly into the ears of your audience. That voice should be yours.
Sleaze, Suckage, SEO ... and Savings
Someone must have slipped the team some hot sauce -- it seems we’re all feeling spicy. This week features strong points of view and plain-spoken advice.
Here's How Austin Kleon Writes
Bestselling author Austin Kleon on the nature of creativity in the digital age and his secret to productive writing.
Here's How Maria Popova of Brain Pickings Writes
Maria Popova on putting the reader first, the power of ritual. and the toxicity of approval.
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The Best of The Writer Files: Volume One
On The Writer Files, Kelton Reid digs into the archives and shares his favorite lessons from writers about how they keep the ink flowing,
How Bestselling Author Jay McInerney Writes: Part Two
In this episode of The Writer Files, Kelton Reid interviews renowned bestselling author Jay McInerney about Jay's writing process and his new book.
How Bestselling Author Jay McInerney Writes: Part One
In this episode of The Writer Files, Kelton Reid interviews renowned bestselling author Jay McInerney about Jay's writing process and his new book.
10 Ways Specificity Helps You Build a Profitable Audience
Looking to stand out with your content marketing? Adding specificity to clear, compelling copy can get you out ahead of the competition.
Infographics Archives

Here's How Daniel Pink Writes
Bestselling author, journalist Daniel Pink reveals his secrets for getting words on the page in another Writer Files Q&A ...
Authority Rainmaker Archives

Here’s How Bestselling Author CJ Lyons Writes
Bestselling author CJ Lyons shares her pre-game writing ritual, the power of deadlines, and her frustration with Facebook as an author platform.
Here's How Hugh Howey (Bestselling Author of Wool) Writes
Bestselling author Hugh Howey on productive procrastination and the importance of deadlines.
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How to Locate and Define Benefits that Turn Prospects into Buyers
The idea of turning prospects into buyers of your product or service can be a little overwhelming. Thankfully there are some proven methods that never change ...
How Great Web Design Grows Your Audience
With more than 188 billion emails sent every day, email is a more important and influential tool for your business than it's ever been. The StudioPress division of Copyblogger Media has built the Generate theme for WordPress to help you build your email list.
List Building Archives

Download Our Free Introductory Guide to the Genesis Design Framework for WordPress
This easy-to-read distillation of how the Genesis Design Framework for WordPress works for you is an invaluable guide for every smart online publisher.
Robert Bruce, Author at Copyblogger Page

Twitter Marketing: The Ultimate Guide
Marketing on Twitter can be mysterious, and leave you with more questions than answers. This Twitter marketing guide gives you answers.
What Don Draper Knows That You Don't About Persuasion and Success

What 8 Best-Selling Magazines Can Teach You About Irresistible Content

8 Bad Habits that Crush Your Creativity and Stifle Your Success
Even if you're no smarter than most, you still have the potential to wield amazing creative powers. So why are so few people highly creative and how can you be one?
The 11 "Secrets" of Prolific Content Creators
Earlier this year -- after a Copyblogger article I wrote took off -- a major publisher approached me and asked if I wanted to write a book ...
12 Lessons Learned from 12 Years of Writing
Writing has been Demian Farnworth's professional life. And naturally, he has a lot to say about it ...
Want to Create Something Amazing? It Starts With One Big Step
Ready to do something epic? You need to do this first ...
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How To Write Emails that Sell (and that People Love to Read)
There’s a way to approach email marketing that hardly anyone uses. Since I started using this method almost 4 years ago, my sales have never been higher.
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10 Steps to Becoming a Better Writer
Want to become a better writer? Everything you need to know to improve your writing is right here in 10 simple steps.
Scribe 4 Integrates with Raven Tools for Smart Content Optimization
We're pleased to announce that the all new Scribe 4 has been added to Raven Tools as the content optimization solution that complements their other premier tools.
How to Get More Subscribers for Your Email List
Email subscribers are the lifeblood of the online business. Look deeper in the mind of the email subscriber, and you'll find the key to greater conversions.
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Are You Creating Meaningful Content?
Content marketing is the most effective and lucrative form of online marketing, because it not only works, it also builds a media asset at the same time.
Explore the Content Editor Cosmos to Produce Out-of-This-World Writing [Infographic]
Explore a content editor’s universe to discover key takeaways you can use the next time you review and refine a piece of writing.
Boost the Relevance of Your Content with Benefits and Features
Features of your offer are what make it work. Benefits are the results it creates. Learn how to translate your features into customer-focused benefits.
The Three Key Elements of Influential Digital Marketing
If you don't understand the fundamental elements of your digital marketing messages, you won’t create the kind of influence that leads to sales.
Bored with Your Blog? These 10 Tips Will Make You Fall in Love Again
Getting bored with your blog, podcast, or content marketing? Here's how to find the excitement again.
10 Often Overlooked Website Mistakes that May Harm Your Business
Are you making one of these common business website mistakes? Chris Garrett explains how professional businesses can operate smarter online.
Master This Writing Practice to Find More Loyal Readers
One big obstacle blocks many contemporary writers from getting published. Stefanie Flaxman shows how to seize more writing opportunities with classic grit.
When to Send Article Pitches (and Other Important Emails)
Although hitting the "send" button on an email seems like an inconsequential step in your article pitching process, it might be wise to pause before you do.
How to Discover Your Customers' Favorite Social Media Platforms
Beth Hayden shows you how to find your target audience's favorite social media sites so you can optimize your content marketing efforts on those platforms.
3 Resources to Help You Choose the Right Words for Your Content
This week's Copyblogger Collection is a series of three handpicked articles that will help you choose the right words for your content.
Avoid 'All-or-Nothing' Advice to Get Smarter about Your Business and Marketing
The web is a complicated place. Rigid advice will only take you so far. Here are smart ways to navigate the subtleties of conducting business online.
Is It Time for Content Marketers to Abandon Facebook?
It sucks to be a Facebook Page owner right now. So does that mean we should abandon ship?
10 Content Marketing Goals Worth Pursuing
Ever wonder why content marketing works well for some businesses but doesn't seem to do anything for others? Discover key factors that make the difference.
The Simple Way to Get Everything You Want From Online Marketing
Struggling with your online marketing? You're not likely to get the results you want for your business unless you incorporate this crucial step.
Score More Traffic, Subscribers, and Buyers by Discovering Your Second Customer
They're not always the ones who buy from you, but the ones who help your message fly across the web to your perfect buyers.
How to Effectively Promote Your Content

The Cosmo Headline Technique for Content Inspiration
Ever come up completely blank for a blog topic? Here’s a technique that may work for you, and you’ll owe it to that bastion of women’s journalism, Cosmopolitan
How to Build a Trusted Framework that Expands Your Content Creativity
To reap the richest rewards, take these elements and make them your own. Understand the general steps, then fill them in with your own peculiarities.
3 Ways to Create 'Next Level' Content
This week, we offered concrete ways to make your content more memorable, more compelling, and more attractive to your audience.
Shakespeare's 5 Rules for Making Up Words (to Get Attention)
Strange words make people pay attention to what you wrote. Here are five ways Shakespeare invented words to help you invent your own words for your content.
Why Getting Attention Won't Make You Rich

The #1 Conversion Killer in Your Copy (and How to Beat It)
What makes prospects stare at your landing page, wanting what you have to offer, and yet, ultimately, close the page and move on to something else?
Hashim Warren, Author at Copyblogger Page

Cornerstone Content Defined in 60 Seconds [Animated Video]
Watch the animated video for the term "cornerstone content" from our Content Marketing Glossary that helps you master content marketing terms.
7 Golden Rules for Hosting Webinars that Engage and Convert
How do you prepare for and host a webinar that engages and converts? Here are 7 ways to produce high-quality, audience-focused webinars.
4 Ways to Use Social Proof (Before Anyone Knows Who You Are)

Why a Prospect You Want Chooses Your Competitor
Discover how to overcome your preoccupation with your competition and become energized about and sharply focused on your own marketing ideas instead.

Surviving the Social Web: 7 Things You Need to Know
Sonia Simone has been using social media since 1989, and the remarkable thing isn't what's changed ... it's what's stayed the same. Try these survival tips.
Your No-Nonsense Guide to Getting Started with Social Media Ads
With organic content, you communicate with existing fans. With ads, you can seamlessly reach new customers when they are most likely to convert.
What to Do If Your Great Content Isn’t Getting Found
Creating high-quality content is vital, but it's not the only step. Once you know your content is worthy of attention, here's your next step ...
3 Content Marketing Myths and Their Reality-Based Solutions
This week, we looked at three myths and mistakes that can hold writers back -- and how to move forward again.
How to Turn Leads Into Clients with Modern Email Marketing
Join our free workshop Tuesday 4/24/18 to learn the strategic process that allows you to smartly use email marketing to turn more leads into more clients.
Landing Pages Turn Traffic Into Money
A landing page is any page on a website where traffic is sent specifically to prompt a certain action or result.
Why Emotional Benefits Are the Key to Reader Response

The Two Essential Elements of Irresistible Content
Creating compelling content can be challenging, especially keeping it original and interesting. Consider these elements to keep 'em coming back for more.
3 Content Marketing Ideas You Should Steal from Coca Cola
For more than 100 years, Coca-Cola has been one of the world's great advertisers. But the 30-second TV ad won't take them where they want to go next. Here's what they're doing instead.
5 Situations That Demand You Hire a Professional Copywriter
Even if you're a strong marketing writer ... you still may want to bring in a pro.
The 5-Minute Trick for Better Traffic, SEO, and Subscribers

20 Warning Signs That Your Content Sucks

7 Reasons Why List Posts Will Always Work
It’s a blogosphere favorite for good reason — “list? content works, in large part due to the attention-grabbing power of the headline.
Email Marketing Software: The Copyblogger Buyer's Guide
Think email marketing is dead? Not only is it alive and kicking, it remains the most effective and profitable way to turn prospects into customers.
Meet the Lazy Marketer's Best Friend: The Email Autoresponder

Rainmaker Digital is at Your Service
We've delivered tons of free content on digital marketing, design, and copywriting that works -- but never offered to do any of that for you, until today.
Supercharge Your Benefits with Contrast Storytelling
Telling a story that creates contrast between the pain of loss and benefits of your offer is a frame that works wonders. Discover how to use this technique.
Quick Copy Tips Archives

5 Ways to Convert More Prospects by Making Your Case
You’re doing a lot right, and that’s why you make some sales. But you could be selling a lot more if your copy makes your case. Brian Clark shows you how.
Capture and Hold Audience Attention with a Bold Proclamation
Brian Clark reveals how to write a proclamation in your headline so jarring that the right person can’t help but keep reading, listening, or watching.
The Rainmaker Platform Goes Off the Market this Friday
The Rainmaker Platform is coming off the market Friday 6/16 at 5:00 pm Pacific Time. To get the current pricing, start your free trial before the deadline.
Last Chance to Get the Rainmaker Platform at the Current Pricing
The Rainmaker Platform is shifting from a pure technology play to software -- with services included -- before the end of June, at much higher pricing.
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Social Media Marketing: How to Grow Your Business Using Social Media -

Sean Flanagan, Author at Copyblogger Page

Having Trouble Reaching Your Audience? Get Radically Relevant
Our free workshop on modern email marketing will share simple but smart ways to use segmentation and automation. Register to join us 4/24/18.
Going to Social Media Marketing World? Brian and Sonia Would Love to See You!
Brian Clark and Sonia Simone would love to connect with you at Social Media Marketing World 2018!
Conferences Archives

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5 Ways Strategic Bullet Points Make You a Stronger Content Marketer
Strategic bullet points highlight easily digestible bits of important information, which keeps your reader's attention focused and breaks up dense text.
Copywriting Archives - Page 4 of 112

Brandon Davis, Author at Copyblogger Page

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Snarky Doesn't Sell

This Article Rocks… I Guarantee It!

Long Tail Wind

"Kids Eat Free" and Other Irresistible Offers

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The SEO Debate is Alive and Well

The Structure of Persuasive Copy

What's Your Story? Archives

How to Write Headlines That Work
At its essence, a compelling headline must promise some kind of benefit or reward for the reader, in trade for the valuable time it takes to read more.
To Be or Not to Be?

SEO Copywriting is Dead
If you’re here looking for tips on SEO copywriting for your blog, you’ll want to look elsewhere. But you’re probably wasting your time.
Fame, Love, Redemption, Violence...

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A Surefire Way to Get Constant Traffic to Your Content
Brian Clark discusses the content distribution channel that will help you grow an audience of engaged prospects who will build your business.
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Essence Pro: A Theme that Allows You to Focus on the Essentials

Available for a Limited Time Only

Use These 4 Copywriting Pillars to Craft Kickass Presentations
The same techniques you use to write engaging copy will let you craft a presentation that people are actually glad they attended.
Presentations Archives

3 Content Marketing Mysteries Solved
This edition of the Copyblogger Weekly answers the questions: "Why isn't this content working?" and "How can you get a whole lot better at what you do?"
Making Your Content as Tasty as Pie
In this edition of the Copyblogger Weekly, we celebrate Thanksgiving in the U.S. by helping you with smart tips that make your content delicious.
Prove It! 6 Persuasive Techniques for Making the Sale
Need to convince a reader or prospect that you can get results? Beth Hayden shares six persuasive techniques for showing proof in your copy.
Persuasion Lessons from the Political Trenches
Sonia Simone examines how political persuasion works, how it's being used, and how it entwines itself through our daily lives.
Understanding the Brain Science Behind Effective Persuasion, with Roger Dooley
Roger Dooley joins Brian Clark on Unemployable to reveal keys to understanding what makes us choose and behave the way we do.
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Amanda Cook, Author at Copyblogger Page

3 Smart Moves that Supercharge Sales Funnels with Content
If you’d like your content to be share-worthy and generate leads, this post is for you. Amanda Cook shares three ways to supercharge your sales funnel.
Does Your Copy Pass the 'Forehead Slap' Test?
One of the most repeated rules of writing compelling copy is to stress benefits, not features. But do you know when this rule can actually damage your copy?
3 Practical Content Conversion Tactics That Actually Work Today (and Where You Can Find Even More)
Hit Publish host Amy Harrison has just returned from a conference of conversion experts who spilled the beans on what tactics are working right this minute.
How to Get Your Metrics Really Working
In this episode of The Mainframe, Tony Clark and Chris Garrett discuss how to apply metrics processes that provide you with the information you need.
Metrics Archives

How to Create Effective Content Experiences
The Mainframe hosts Chris Garrett and Tony Clark share how to use adaptive content to create more reader attraction, retention, and conversion ...
Adaptive Content Archives

Sean D'Souza, Author at Copyblogger Page

How to Price Your Product so Your Prospect Says Yes (Yes!)
The "yes-yes" system is a simple way to price two product offers and give your customers superior value. Discover how you can make it work for you ...
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3 Tips on High-Conversion Copy from a Sales Page Specialist
If you need to spell out the benefits of your product or service in order to make more sales (which you do), a sales page will help your business grow.
Ready to Sell Your Products or Services? We're Here to Help
This edition of the Copyblogger Weekly shares content to help you unapologetically, effectively -- maybe even joyfully -- sell your products and services.
Build Landing Pages that Convert with These 3 Smart Steps
Beth Hayden shares guidelines for writing landing pages that convert, including the three main goals your landing page should accomplish.
Landing Pages Defined in 60 Seconds [Animated Video]
Watch the animated video for the term "landing page" from our Content Marketing Glossary that helps you master content marketing terms.
How to Create Product Pages that Produce the Results You Want
Demian Farnworth reveals six essential qualities of product pages that dominate search results and make sales. Discover how to use them on your website.
3 Surprising Stages of Successful Landing Pages
Discover the three stages of action-driving landing pages that transform visitors into leads: real people with real problems in search of real solutions.
3 Resources that Will Help You Craft Smarter Landing Pages
To avoid disappointing conversion rates on your landing pages, here is a series of three handpicked articles about crafting smarter landing pages ...
8 Things Every Writer Should Know about Landing Pages
No matter the purpose, a landing page is nothing more than a conversation with your ideal prospect. A conversation that builds trust. Find out how ...
9 Landing Page Goofs that Make You Lose Business [Infographic]
Here are the most common landing page roadblocks that send web visitors stumbling around. Avoid them and you’ll see your conversions rates increase!
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What's Your 'Desert Island' Copywriting Technique? Answers from Our Team
You've been shipwrecked on an island -- if you could only use one copywriting technique to persuade your way back to civilization, which would you choose?
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Educate to Dominate Your Competition
How do you spark the buying process without a lot of high-pressure, high-hype selling? Brian Clark walks you through the foundation of smart selling.
8 Ways to Use Online Discounts to Grow Sales
In this episode of Members Only, Sean Jackson and Jessica Frick review a number of discounting strategies (and how to apply them) to increase online sales.
You Are Not Allowed
This episode of Members Only goes in-depth on the ideas and strategies that make a significant impact in your online marketing efforts through exclusivity.
Unique Selling Proposition (USP) Defined in 60 Seconds [Animated Video]
Watch the animated video for the term "USP" from our Content Marketing Glossary that helps you master content marketing terms.
4 Trust-Building Steps that Get Your Prospects to Eat Out of Your Hands
Beth Hayden helps new content marketers stop scaring away their prospects, build trust, and start attracting tons of subscribers and sales.
How to Use Envy (Ethically) in Your Sales Copy
This week on Hit Publish, you'll hear from a business owner who wants to know whether it is ethical to use envy to encourage a customer to make a purchase
How to Keep Your Customers Coming Back for More
In this episode of The Mainframe, Tony Clark and Chris Garrett outline strategies for keeping your customers sticking around and holding their interest.
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The Greatest Sales Letter of All Time

How to Influence People (And Sleep Well at Night)

Blog Pimping

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How to Decide Which Content to Sell and What to Give Away for Free
Chris Garrett helps you find the line between freely available content and content that is locked behind a paywall.
The Surprisingly Simple Key to Enduring Success Habits
If big resolutions don't work, how do we actually make productive strides? Learn the small habit changes to your daily routine that can make a large impact.
What's Your Worst Writing Fear? Dread and Trepidation from Our Editorial Team
Some of the most talented writers have some of the weirdest goblins racing around their heads during the writing process.
7 Classic Quotes to Inspire Your Writing
Quotes about writing remind us of the lofty aspects of the writer life and give us courage to get through the crummy parts. Here are some of our favorites.
Your Summer Reading List from the Copyblogger Editorial Team
Copyblogger's editorial team shares writing books that help you put your words together in more powerful ways. There's a mix of art, craft, and strategy.
How to Write 16 Knockout Articles When You Only Have One Wimpy Idea
Are you struggling to come up with content ideas for your blog? Stefanie Flaxman describes 16 different types of blog posts that you can apply to any niche.
2017 Content Excellence Challenge: The April Prompts
This month's prompts are both creative and ultra pragmatic. Because creativity and pragmatism are like air and water -- you need both of them to make it.
Black Friday Sale: Huge Savings on StudioPress Premium WordPress Themes (Starts Today!)
Our Black Friday sale on StudioPress premium WordPress themes begins today (11/21/17) and ends one week from now (11/28/17) at 8:00 p.m. Eastern Time.
A 7-Point Plan for More Shareable Content
Sonia Simone outlines a straightforward plan to format and present your content so that a lot more people want to share it.
The Easy-to-Use Tool that Helps You Build a Breakthrough Blog

How to Decide If You Should Go Wide or Deep with Your Content
Wide content attracts new audience members, while deep content strengthens your existing relationships. Jon Nastor explores each type of content goal.
3 Easy Ways to Expand Your Creativity

Authority Intensive Archives

Paid Content Archives

How to Create a Minimum Viable Digital Business
Get the education you need to create your minimum viable product and the technology you need to build your online learning environment ...
Teaching Sells Archives

Are You Too Lazy to Write Less?
If you want your words to have impact, get to the point -- then get out of the way!
3 Ways to Fix Your Broken Marketing
Get these three elements right or wrong and you can give your marketing a pass or fail, before it's even started ...
The Good Advice That Killed My Conversion Rate

How to Make More Sales With the Help of ELO

What is a Copywriter's Most Valuable Trait?

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3 Strategic Ways to Build Links to Your Website
If you want to get links to your site for all the benefits that come with it (including enhanced search rankings), Brian Clark shows you the smart way.
On a Blog or In the Boardroom, This is Still the Most Powerful Way to Persuade
When it comes to persuasion, online or off, there still isn't any strategy that works better than telling a good story.
A Quick-Start Guide to Video Content: Become Confident on Camera in 5 Steps
Are you ready to up your content game with videos? This guide shares five steps to help you get started and become confident on camera.
Design Archives

Academy Pro: A WordPress Theme for Online Courses and Membership Sites
Academy Pro is the Genesis for WordPress child theme for online course creators, membership site owners, and educational content marketers.
Thanksgiving Week (and a Great Sale) on Copyblogger
If your WordPress site could use a makeover, use your Black Friday discount this week to pick up a shiny new StudioPress premium theme.
Here's a Quick Sneak Peek at This Year's Massive Black Friday Discount
Our Black Friday sale on StudioPress Premium WordPress Themes begins two weeks from today on Tuesday, November 21, 2017.
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Introducing the New StudioPress Blog
Brian Gardner reveals the next generation of StudioPress, including details about the new blog, weekly StudioPress Live events, and StudioPress Sites.
A Guide to Meaningful Content that Resonates
This edition of the Copyblogger Weekly features top tips for creating dramatic, meaningful content that pulls your audience toward you.
Transform Your Content from Predictable to Provocative with This Bold Method
If you want to create content that deeply engages your audience, you have to move beyond a one-sided story and add drama. Sean D'Souza shows you how.
Get Back to Basics to Crush It in 2017
Discover why Copyblogger is getting back to basics and how we can all improve our digital marketing and content efforts -- together.
The Best of Copyblogger: 2016 Edition
Catch up on Sonia Simone's top picks from the Copyblogger blog during 2016 ... and get a sneak peek at Copyblogger's manifesto for 2017.
Keeping Your Audience (and Yourself) Engaged
In this edition of the Copyblogger Weekly, discover how you can keep your audience engaged and, just as importantly, keep yourself interested and fresh.
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Read This Before You Buy Any Copywriting Resource

The Two Most Important Words in Blogging, Persuasion, and Copywriting

Go Blog Wild With Andy Wibbels

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5 Elements that Build a Roster of Terrific Clients
Sonia Simone reveals five "story elements" that help writers attract the right clients, at the right pricing, in the right numbers.
Service Business Archives - Page 2 of 2

A Chance to Join the Copyblogger Certified Content Marketers
Enrollment is now open for Copyblogger's Certified Content Marketer training. We only open the program about twice a year, so get in now before doors close.
Writers: It's Time to Get Paid What You're Worth
This week is for our professional writers -- whether you're a freelancer or you work for a bigger organization.
Why the Best Writers (Sometimes) Aren't Paid What They're Worth
Did successful writers, the ones earning a really good living as copywriters and content marketers, "sell out?" What does that even mean?
Writers: Doors Are Open for the Copyblogger Certification Program (through Monday, June 12)
Our Content Marketer Certification training is for strong writers who want to make more money and find better clients. Get in before doors close on 6/12/17.
Writers: Here's Why You Aren't Getting More Great Clients
There are two ugly problems that keep writers from making what they're worth ... discover how to overcome them to retain more great clients.
The Career-Expanding Discovery Many Profitable Writers Have Made
If the work you do for a client makes them a profit that exceeds the cost of paying you, you get paid what you’re worth and they value your services.
Your Content Marketing Won't Work Without This
Jerod Morris explains the foundation of content marketing that works -- the way you need to communicate in order to get prospects to take action.
Writers: An Opportunity to Get Copyblogger Certified
Are you wondering how to join our group of highly qualified, professional writers who we recommend to businesses? This is how you can apply.
Pamela Wilson, Author at Copyblogger Page

Get Advanced Training and the Opportunity to Be Certified by Copyblogger (Open 1 Week Only)
If you're a writer who's ready to get better clients who pay you more for your work, join our Content Marketer Certification training program this week.
What to Look for in a Professional Content Writer
Learn how to find a serious content professional -- the perfect writer for your business who would love to make your content program more successful.
Profitable Writers Demonstrate How to Prosper from Your Words
Discover how three writers learned to make a healthy living from their content marketing skills. You'll learn the steps they took and their best advice.
Certified Stories Archives

The Writer Runs This Show [SlideShare]
At Copyblogger, we believe writers deserve to feel fulfilled -- emotionally and financially -- in their careers. The writer runs this show.
SlideShare Archives

What's the Difference Between a Writer and a Content Marketer?
What's the difference between a good writer and a good content marketer? And how do you become one of Copyblogger's Certified Content Marketers?
3 Unexpected Ways Writers Deliver Value (So They Can Charge More)
Pamela Wilson shows how successful writers build profitable businesses and deliver value in all three stages of a project: before, during, and after.
How to Write with Power and Authority, Even if You Feel Like a Nobody
Do you ever think, "Why would anyone listen to me?" Henneke reveals how to write with power so readers act on your advice, which will lead to more sales.
A Simple Way Out of Your Precarious Freelance Income Problem
Pamela Wilson highlights a professional solution that will restore a feeling of stability to your freelance life. Find out how your business can use it.
Freelance Writers Share the Surprising Keys to Their Successful Careers
Welcome to our Certified Stories series, where we'll share insights and tips from successful freelance writers to help you become a professional writer.
5 Stress-Free Steps for Pricing Your Services
To help you calculate your service prices accurately, Beth Hayden shares a step-by-step method for setting your project rates.
Linda Formichelli, Author at Copyblogger Page

Get More Done and Boost Profits with This 3-Step Process for Hiring Help
Hiring help -- outsourcing tasks you struggle with so you can focus on your strengths -- allows you to grow your business and your income at a faster pace.
Are You Cheap or Are You Exceptional? How to Price Your Services
How do you become valued as an exceptional service provider? Pamela Wilson explains the mindset you need to assume when you set prices for your business.
The 5-Step Process that Solves Three Painful Writing Problems
Use this five-step writing process to get started, cut the fluff, and finish writing a compelling piece of content that has a specific objective.
3 Resources to Help You Mobilize Your Natural Writing Ability
This week's Copyblogger Collection is a series of three handpicked articles for writers looking to become content marketers.
5 Dang Good Reasons Why Writers Should Think of Themselves as Content Marketers
Discover why there's a demand for writers who are content marketers and how to take advantage of the rapid and powerful rise of content marketing.
3 Resources to Help Beginners Become Professional Content Marketers
This week's Copyblogger Collection is a series of three handpicked articles that will show beginners specific steps to take to master content marketing.
3 Editing and Proofreading Lessons to Help You Elevate the Quality of Your Content
These three editing and proofreading lessons will help you craft an engaging content experience for your readers they won't find anywhere else.
3 Resources to Help You Write Thought-Provoking Content that Gets People Talking
Today’s Copyblogger Collection is a series of three handpicked articles that will help you produce your best work -- and become comfortable sharing it.
3 Resources to Help You Become a Professional Content Marketer
This week’s Copyblogger Collection is a series of three handpicked articles that show you the steps to take to become a professional content marketer.
2017 Content Excellence Challenge: The March Prompts
Get your March creativity and productivity prompts that will help you accomplish some seriously useful keyword research and make time to have some fun!
The Killer and the Poet: How to Get Rich as a Copywriter
David Ogilvy was one of the original Mad Men, with a knack for combining art and brilliantly effective commerce. He also got really stinking rich.
An Audience is Your Most Important Business Asset
Your business's most important asset isn't your computer or your website or your email list. It's something much bigger than that.
Discover Your Strengths and Supercharge Your Business
Is focusing on your strengths just a cop-out for not working on your weaknesses? Or is it a doorway to much greater success?
The Truth About Overnight Success (and What You Need to Do About It)?
Ali Luke dispels the myth of overnight success and explains how you can look to the hard work of others for inspiration to move you toward your "lucky break."
What the Best Halloween Costume of 2013 Can Teach You About Creativity
The brilliance of this costume lies in the creative merging of two common but disparate ideas into a totally fresh, attention-grabbing combination ... and therein lies the simple but essential lesson about creativity.
What if You Could Simply Eliminate SEO from Your Life?
In a world without search engines, you'd still have to figure out the language your audience uses, which is a lot more work than keyword research.
6 Steps That Get Big Shots to Answer Your Email

The Surprising Old-School Secret to Blogging Success (2012 Edition)
Do enough of this and you will make friends. These are similar to Facebook friends, except you actually like them, and if they poke you, you get to smack them...
The 5 Keys to Content Marketing Mastery
What does it take to be the best copywriter, the best graphic designer, the best content marketer, the best blogger?
The Minimum Viable Paradox: How Doing Less Leads to More
Discover how to avoid a common mistake many entrepreneurs make when they create their first minimum viable products ...
The Smart Way to Use Surveys to Engage and Grow Your Audience
Since publishing research builds authority, discover how easy it is to create and publish an online survey, and then present the results to your audience.
Alaura Weaver, Author at Copyblogger Page

Tough Love Week on Copyblogger
This week on Copyblogger was all about seizing responsibility and making your professional life better. Grab tips that will move you closer to your goals.
It's Freelancer Freedom Week on Copyblogger
Grab these great resources that support freelance success -- whether you freelance full-time or have a “side hustle? in addition to a more traditional job.
Writers: Discover How to Step Up Your Game with Our Free Ebook
Discover traits all well-paid writers share, how to get better clients, and more in WORD, Copyblogger's new ebook for writers. Get your free copy today!
Freelance Writing Archives - Page 4 of 15

How to Use Humor in Content (Without Looking Like a Clown)
Have a sense of humor? Want to try a lighter style of content marketing without looking like an idiot? Today’s episode of Hit Publish is for you.
How to Immediately Become a More Productive (and Better) Writer
To achieve your goal of becoming a better writer, Jerod Morris explains you may only need to change one small thing. And it's not just theory; it's science.
The Perfect Anatomy of a Modern Web Writer [Infographic]
Demian Farnworth dissects the essential traits that make up a modern web writer with smart resources for both web writers and those who need to hire them.
Seth Godin's Top Tips for Freelancers
In this episode of Unemployable with Brian Clark, Brian and Seth Godin discuss how continual learning provides a competitive advantage, and more ...
Freelance Writing Archives - Page 5 of 15

Seven Must-Read Articles for Freelancers

How to Achieve Freedom from Freelance

Neal Shaffer, Author at Copyblogger Page

How to Price Freelance Writing: It's All About Value

Five Tips for a Successful Freelance Writing Career

Freelance Writing Archives - Page 14 of 15

Freelance Writing Archives - Page 13 of 15

Copyblogger - Page 6 of 319 - Content marketing tools and training.

Rainmaker Rewind: 5 Benefits of the 'Access' Approach to Online Marketing
This week on Rewind, The Digital Entrepreneur hosts Brian Clark and Jerod Morris discuss the advantages of the “access? approach to modern marketing.
Brian Clark on Why Not Being a Techie May Be a Benefit to Starting a Technology Company
On Technology Translated, Founder and CEO of Rainmaker Digital, Brian Clark, explains why lack of technical expertise may be a CEO's greatest asset.
How Much Does it Cost to Build a Website?
If you want to get a high-quality website, at the right price, and work with the right agency, don't miss this episode of Technology Translated.
Technology Archives - Page 2 of 2

Copyblogger - Page 7 of 319 - Content marketing tools and training.

Get Copyblogger Delivered to Your Inbox or RSS Reader (No Charge)
Join more than 207,000 content producers, writers, bloggers, and online marketers who get free and fresh Copyblogger content as soon as it's published.
How to Use RSS to Write Better Headlines
In this episode of Rough Draft with Demian Farnworth, you'll discover the right mix of blogs you should read to write better headlines ...
8 Smart Ways to Combine Blogging with Email Marketing for Best-Selling Results
Beth Hayden provides six ways content marketers can combine blogging and email campaigns for better results.
What Bestselling Fiction Can Teach You About Writing Better Landing Pages
Is there a better way to write a landing page? Take a cue from bestselling fiction to write copy that gets results...
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Are RSS Subscriber Numbers Bogus?

Will RSS Ever Go Mainstream?

The Real Secret to Getting Tons of Blog Subscribers

Permission Marketing 2.0

How to Sell RSS (Or Where the Feed Fanboys Drop the Ball)

Is RSS Like CB Radio?

The Four Horsemen of the Internet Apocalypse

RSS Marketing Archives - Page 2 of 2

Get Engaged to Your Audience and Customers
This edition of the Copyblogger Weekly features our new StudioPress Sites product, as well as tutorials that help you deeply engage your audience.
5 Cognitive Biases You Need to Put to Work ... Without Being Evil
Jerod Morris introduces you to five cognitive biases content marketers should understand. They'll help you form stronger connections with your audience.
Meet the Tragic Poster Boy for the Emotional Brain
While Enlightenment-era thinkers like Benjamin Franklin and Thomas Jefferson would like you to believe otherwise, we are not as rational as we think we are.
How to Create a Deep Connection with Your Prospects and Customers
If you intend to sell something -- to ask for someone's hard-earned money and irreplaceable time -- you must begin by seeing (and honoring) who they are.
Alex Turnbull, Author at Copyblogger Page

The 8 Types of Images That Increase the Psychological Impact of Your Content
The importance of using images goes beyond "looking nice" and is deeply psychological. Here are eight effective types of images, and where to find them.
Vanessa Van Edwards, Author at Copyblogger Page

6 Nonverbal Hacks for Your Website So it Captures Attention and Converts
If you don’t understand online human behavior your website will fail. Here are some aspects of nonverbal communication online that you need to know.
Stanford Smith, Author at Copyblogger Page

6 Tactics That Turn a Blog Into a Business Engine
These six tactics need to be fundamental parts of any content marketing campaign. When they are, your blog becomes an engine that powers your business.
What to Do When You're Sick of Your Blog
Does thinking about writing for your blog make you cringe? You're not alone. James Chartrand explains why a blogging holiday might be the perfect antidote.
Rafal Tomal, Author at Copyblogger Page

3 Ways Your Web Design Can Better Connect You to Your Audience
In order to create web design that connects, Copyblogger Lead Designer Rafal Tomal says we need to reach new levels of interaction with our audience.
The Key to Creating Content that Resonates with Your Audience
Creating resonance with your readers is a critical part of our jobs as content marketers. Learn what resonance is, and how you can create it with your audience.
Pratik Dholakiya, Author at Copyblogger Page

How to Write Interesting Content for a "Boring" Topic
Think your topic is too boring for anyone to read about? Here's some help.
Danny Iny, Author at Copyblogger Page

How to Build an Audience Using Gamification
Back in November, Firepole Marketing's Content Editor made a complete and utter fool of herself ...
Blog Psychology Archives - Page 2 of 8

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Blog Psychology Archives - Page 8 of 8

Copyblogger - Page 316 of 319 - Content marketing tools and training.

The Blog Network Killer?

RSS Marketing Roundup

Much Obliged: The Power of Reciprocity

Click, Whirr, Buy

The Definition of Irony

Top 5 Blogging Clichés That Need To Die

Who Knew Sex Had This Effect?

The #1 Secret to Writing Great Copy Is . . .

The Social Media Killer App

The RSS Imperative

Copyblogger - Page 315 of 319 - Content marketing tools and training.

The Future of Content Marketing
The most frequent question I’ve gotten lately is “What’s the future of content marketing?? Here is my answer ...
What’s the Difference Between Content Marketing and Digital Commerce?
Today's post will answer the most-common questions we've fielded about the differences between content marketing and digital commerce.
The 3-Step Journey of a Remarkable Piece of Content
Remarkable content takes a three-step journey. If we keep this journey in mind, we can craft a profound experience for our readers.
Agile Content Marketing: How to Attract an Audience That Builds Your Business
How do you create a content marketing strategy that actually works? Here's where to start ...
The First Rule of Copyblogger
It’s no secret I’m a huge fan of content marketing. Which means I’m a huge opponent of badly done content marketing.
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The Two Vital Attributes of Quality Content

Everything You Need to Know About Creating Killer Content in 3 Simple Words

Content Marketing: A Truly Winning Difference
If you are showing up with content along the prospect’s self-determined buying journey, then you’ve got a chance to tell a truly different story.
How to Build an Agile Content Marketing Team
9 ways a content marketing support team can provide powerful leverage to your business online ...
A Simple Content Marketing Strategy for Creative Folks
This is a simple content marketing strategy guide for creative people who understand content marketing's potential, but have no idea how to get started ...
A Quick-Start Guide to Measuring Your Content Marketing Efforts
Measuring the ROI from your content marketing efforts isn't as difficult as you may think. Mike King shows you how in five simple steps.
5 Steps to Revising Your Content Marketing Strategy to Attract and Retain Future Customers
Does your content marketing strategy support a clear business goal? Discover the five steps you can take now to attract and retain future customers.
13 Simple Questions to Help You Draft a Winning Content Strategy [Free Worksheet]
If you're struggling to make a living online, it could be your lack of a documented content strategy. Learn the simple way to draft a strong content plan.
How to Create a Visual Brand and Fight the Dark Forces
What can we learn about building a visual brand from Star Wars? Grab these top visual branding tips from Copyblogger's Lead Designer Rafal Tomal ...
The Old-School Content Marketing Strategy That Scores Freelance Writing Clients

Research Ain't Easy (But it's Necessary)
Solid research is absolutely essential if you want to be successful as a content marketer. Beth Hayden is going to show you how to get it done ...
A 6-Step Content Marketing Research Process
It's the work that most people never see that makes the difference between a good content producer and a truly great one ...
Become a Content Marketing Secret Agent with Competitive Intelligence
As a content marketer, you can get the secret scoop on your competitors by doing a little high-tech spying. Here's how ...
A 3-Step Process for Painless Keyword Research
I recently took a very close look at the process of keyword research, and I realized that there's a better way to find the keywords I needed for my content ...
How to Find the Keywords that Work for Your Content Marketing Goals
Accurate keyword research helps you optimize your website for the search engines, and it also allows you to shape a content strategy that works for your business goals ...
5 Ways Listening to Community Data Can Expand Your Content Marketing Strategy
Create deeper connections with your audience and expand your content marketing strategy with these five tips to help you utilize community data.
Why Content Marketing is a Long Game (and How to Play It)
Whether you know it or not, you're playing a long game with content. Let’s take a look at just a few ways to improve your online strategy ...
How to Determine the Potential Size of Your Content Marketing Opportunity
8 steps to figuring out the potetntial size and reach of your content marketing opportunity ...
Don't Create Your Content Strategy Until You Research These 6 Things
Research will help you avoid a content strategy that is DOA -- Dead on Arrival. Follow these six steps to get the attention you want -- and keep it.
Tap into This Psychological Driver to Create the Ultimate Message
Do you know how to create a message that resonates with your audience's beliefs, attitudes, and behaviors? Learn how to harness the power of the worldview.
Conquer Content Shock with Illegitimate Ideas
Discover what illegitimate ideas are, and how you can use them to stand out and create surprising, fascinating content that makes an impact ...
How to Use Content Marketing to Find Customers

Zen and the Art of Content Marketing
What can a world-class sushi chef teach you about creating great content?
Why Content Marketing is the New Branding
What we call "brands" are just promises of an experience ... and content will help you shape that promise.
Brainstorming Brilliant Ideas for Your Blog
Brainstorming is one of the most powerful creative techniques ever devised.
Is Content Marketing a Hamster Wheel You Can't Escape?
Pamela Wilson shows you a simple technique that can bring you long breaks from the content creation hamster wheel …
The Unstoppable Rise of the Digital Content Creator
Creative professionals can now create content in their own space, on their own time. And share it with the world -- thanks to software engineers.
3 Components of a Content Marketing Editorial Calendar that Works
Content marketing is a long-term strategy to attract, convert, and retain customers. And one of the best tools you can use to execute this is a calendar. No, really.
58 Ways to Create Persuasive Content Your Audience Will Love
You’re about to become a writer that's incredibly persuasive and completely unforgettable. Ready?
The Copyblogger "Secret" to Creating Better Content
The common-sense "secret" to the most effective kind of advertising ...
22 Ways to Create Compelling Content When You Don't Have a Clue [Infographic]
Learn how to repurpose existing content in a different media format, get more bang from your archives, and reach new and different audiences in the process.
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5 Remarkable Qualities of Effective Online Content
Sonia Simone shares a framework that helps you avoid the pitfalls that bring down most content marketing.
The 3-Step Cure for Boring, Useless Content

The 7 Essential Steps to Creating Your Content Masterpiece

Master This Storytelling Technique to Create an Irresistible Content Series
Learn how to turn readers into buyers with an engaging, audience-first storytelling strategy. Demian Farnworth reveals the creative technique in six steps.
Launching a New Product? These 5 Tips Will Get You the Testimonials You Need
If your product is new, then you're likely wondering how to get testimonials. Gather proof as part of the product development process with these 5 tips ...
Content Marketing Is Easier When You (Partially) Delegate These 12 Tasks

How to Create an Agile Content Marketing Strategy (and Stay Sane Doing It)
Want to create content that adapts to the needs of your audience, without losing your mind? Here's how ...
The Proper Way to Automate Your Social Media Activities (and 5 Other Best Practices)
Automating some of your social media content may be beneficial for both you and your audience, but follow these six tips when you determine your strategy.
Why Content Marketing and Social Media are a Powerful Match

The Must-Have Social Media Tool Every Content Marketer Needs
Sonia Simone reveals an ultra flexible social media tool that allows you to publish business-building content without holding you to any arbitrary rules.
5 Ways to Get More Traffic with Content Marketing
Sonia Simone explains five ways to use content to attract your prospects -- the men and women who are in the market to buy what you have to sell.
No Blog Traffic? Here's a Simple Strategy to Seduce Readers and Win Clients
Is your blog still not converting readers into buyers? Henneke outlines a new strategy that helps you create an intimate relationship with your audience.
How to Make Winning Infographics Without Risk
Infographics -- if you think about them the right way -- can become asset pillars that build your media empire.
Should Your Content Aim for Traffic or Conversion?

The Hero's Journey Archives

How One Entrepreneur Grew a Digital Business to Fit Her Life
Welcome to the first post in our new series, The Hero’s Journey. We’re tapping the collective wisdom of our audience to learn from their business journeys.
Guiding Online Dreams (and Dreaming of a New Community)
Darren DeMatas's story is this month's Hero's Journey feature, where we tap the collective wisdom of our content marketing community members ...
From a Hidden Niche, an Empire Is Born
Michaela Clark's story is this month’s Hero’s Journey feature where we tap the collective wisdom of our content marketing community members.
How to Play the Long Game to Bring Your Idea to Life
Chris Healy and Lindsay Barto's story is this month’s Hero’s Journey feature. Learn about the mission of The Longhairs and Round Two Creative Group.
An Advocate Who Helps People Change the World with Content Marketing
For this month's Hero's Journey feature, Amy Butcher discusses how her content helps nonprofits, research institutes, and public sector agencies.
What The New Yorker Magazine Can Teach You About Content Marketing that Works
You probably already know that your business needs online content marketing. What you want to know is how to create content that actually works ...
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5 Marketing Lessons You Can Learn from a Weird "Real World" Business
One of the most useful skills in business is to be able to look at what someone else is doing in an unrelated topic, and bring it to your own marketing.
The Grateful Dead 4-Step Guide to the Magical Influence of Content Marketing

5 Powerful Ways to Keep Building Authority Once Your Content Has Matured
Once your website has plenty of content and you've built an audience, it's time to turn your focus to increasing authority and influence. Discover how here.
8 Conversion-Boosting Ways to Personalize Your Content
Discover eight elements you could personalize to receive the benefits of creating content that adapts to the right person at the right time.
4 Ways to Identify Site Visitors (and Why It Matters)
Discover why personalized content is essential, as well as why you don't need a sales team if you know the right way to implement marketing automation.
A Brief Guide to Fixing Your Old, Neglected, and Broken Content
Do your site's archives desperately need attention, but you don't know where to start? Focus on fixing these 10 pieces of broken or neglected content.
Is Content Marketing Worth the Effort?
The secret to satisfaction, success, and the meaning of life?
Why Nobody Cares About Your Content (and What to Do About It)

How to Beat "Invisible Content Syndrome"

The Foolproof Cure for Weak Content: 4 Ways to Get Some Perspective

The Force that Powers Persuasive Content (And 3 Ways to Intensify It)

How to Build a Business Using Paid and Free Content -

The Key to Innovative Business Ideas: Cross-Pollination

Why Content is No Longer King (And Who's Taking His Place)
Content the king is dead. Okay, not exactly dead, just appointed Prime Minister... Content still rules, but it’s from a more evolved perspective.
How to Use Ebooks Strategically and Reach Your Content Marketing Goals
Some of the most-respected content marketers have embraced ebooks for marketing their businesses and as a source of income. Have you written an ebook yet?
How to Succeed at Content Marketing Even if Your Content Skills Suck

3 Resources to Help You Become a Master Content Marketing Storyteller
This week’s Copyblogger Collection is a series of handpicked articles that will help you craft your marketing story and share it with the right audience.
Free Webinar: Make Your Content Adaptive with Marketing Automation
A smart adaptive content strategy turns audience members into customers. Find out how to execute one on December 17, 2015 with Brian Clark and Jerod Morris.
Content Marketing and Copywriting Articles

Content Marketing and Copywriting Articles

Content Marketing and Copywriting Articles

Content Marketing and Copywriting Articles

The Writer (Still) Runs This Show
"The writer runs this show" has become a Copyblogger mantra -- one of our core philosophies. If it resonates with you, download the full poster here...
“The Catcher in the Rye? and the Art of Phony Marketing
Is Holden Caulfield worth listening to when it comes to online marketing? I’d say we’d have to take a closer look at “Catcher in the Rye? author J.D. Salinger
The Foundational Elements of Profitable Online Courses
Online courses are one of the most popular business models for digital entrepreneurs. Discover how to build your online training business the smarter way.
Internet Marketing for Smart People
Internet marketing advice that actually works, without all the "get rich quick" hype, lies, and nonsense. This is a free 20-part course.
How To Keep a Blog Post Outline From Going Off the Rails
If you don't take control of your blog post outlines, they'll drive you crazy ...
3 Ways to Get What You Want by Giving People What They Want

Sonia Simone, Author at Copyblogger Page - Page 6 of 46

5 Steps to Website Security You Can Trust
Hackers, ransomware, and denial of service attacks are all concerns for modern business websites. Jerod Morris shows how to make your WordPress site secure.
Better Content, Better Websites, and a Little Inspiration
A powerful technique for more persuasive copy, how to fix harmful business website mistakes, quotes about writing, and more in the Copyblogger Weekly.
Introducing StudioPress Sites: WordPress Made Easy ... Without Sacrificing Power or Flexibility
Discover a new, innovative hybrid solution: the ease of an all-in-one website builder combined with the flexible power of WordPress, plus no hidden charges.
What Is the True Cost of Building and Managing a WordPress Website?
Discover how you can minimize the total cost of WordPress ownership while maximizing its potential to manage the online content that drives your business.
WordPress Hosting Archives - Page 2 of 3

WordPress Hosting Archives - Page 3 of 3

Sonia Simone, Author at Copyblogger Page - Page 7 of 46

Ten Timeless Persuasive Writing Techniques
Persuasion is generally an exercise in creating a win-win situation. You present a case that others find beneficial to agree with.
5 Tips for Knockout Testimonials

3 Simple Steps for Driving Your Audience to Action

The Most Powerful Persuasive Element of Blogging

Warning: Narcissistic Marketing Can Be Dangerous to Your Business Health

The Ira Glass Guide to Link Bait

A Cranky, Skeptical Loudmouth Looks at Social Media Marketing

The Winners of the Twitter Writing Contest Are…

The Long and Short of Copywriting

Two Techniques That Help You Embrace Brevity

What’s the Ultimate Creativity Killer?

New and Improved Prizes for the Twitter Writing Contest

The Martin Luther King, Jr. Guide to Inspirational Writing

Exclusive Advice for Writers and Business Builders from a Copywriting Genius

The Snowboard, the Subdural Hematoma, and the Secret of Life
This is not a dress rehearsal.
Writer's Block: The Cause and the Cure
There's a nasty demon behind writer's block. This four-letter word represents a condition we don't like to admit to ourselves, much less utter in polite conversation. Writer's block doesn't have to happen -- if you understand why it happens, you can avoid it.
Can White Papers Make You Wealthy?

Are You in Personal Branding Prison?

Three Killer Content Strategies for Building Affiliate Marketing Assets

Five Effective Copywriting Tactics for Affiliate Marketing

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Four Ways to Target Online Buyers With the Right Words

Affiliate Programs: Why You Should Build a 'Second Audience' for Your Business
Listen to Hit Publish to hear from host Pamela Wilson and her guests as they discuss how affiliate programs work and why they're a boon to online business.
The Second Coming of Affiliate Marketing
Affiliate marketing has been around online at least since Amazon launched in the late 1990s, but has never been given proper credit as a "respectable" monetization avenue. Until now ...
Entreproducer Archives

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Why Split-Testing is Like Sex in High School

Barry A. Densa, Author at Copyblogger Page

Why The New FTC Guidelines May Become Your Best Friend

Join the Freelance "X" Factor Affiliate Program

How to Turn Disclosure Into a Selling Point

Join Me at Affiliate Summit in Las Vegas (20 Free Passes)

Why Affiliate Marketing Will Save Free Online Content

Affiliate Marketing Archives - Page 2 of 2

Getting Writing Done: How to Stop Thinking About It and Write

How Bloggers Profit From Niche Media Disruption

Three Ways to Grow Your Blog Community in an Economic Crisis

9 Little Known Traits of Successful Bloggers

Is Your Blog Ginger or Mary Ann?

How to Grow a Blog Post in 7 Easy Steps

When to be Redundant, Repetitive, and Say the Same Thing Twice

Are You Trustworthy?

The Mr. Spock Guide to Effective Blogging

Are You Throwing Away Your Best Content Ideas?

The Duke Ellington Guide to Copy That Swings

3 Sticky Ways to Hold Reader Attention

Sonia Simone, Author at Copyblogger Page - Page 43 of 46

Is Your Tribe Holding You Down?
Could a tribe form around ethical business practices, effective persuasive communication that actually sells something, respectful relationships with customers, and a commitment to keeping the White Hat on at all times?
Why You Can't Make Money Blogging
For a long time, we believed that "online was different" and we didn't need to accept the normal rules of business. That doesn't work now. Here's what does:
Warning: Contents Are Hot

Are Content Thieves Stealing Your Revenue?

47 Ways Copyblogger Can Help You Keep Your New Year's Resolutions

The Millionaire's Secret Trait That Attracts Crazy Amounts of Success

Boost Your Sales by Turning Customers Inside-Out

The Matrix Guide to Content Marketing

Why Should Anyone Read Your Blog?

Do These 3 Common Copywriting Mistakes Keep Your Readers from Buying?

The Lazy Blogger's Guide to Finding Great Post Images

Sonia Simone, Author at Copyblogger Page - Page 42 of 46

10 Rules for Creating Content People Can Trust [SlideShare]
Whether you are a journalist or content marketer, you must build trust with your audience. Here are 10 rules to help you create trustworthy content.
11 Common Blogging Mistakes That Waste Your Audience's Time
When your audience gives you their precious time, you must give them value in return. Here's a few common blogging mistakes you might be making.
The One Irrefutable, Universal Law of Podcasting Success
Now is your final chance to get Pilot pricing on The Showrunner Podcasting Course before the price goes up again later this summer. Get all the details ...
Rainmaker Rewind: New Mini-Series: Things I Love/Things I Hate
Confessions of a Pink-haired Marketer host Sonia Simone launched her new mini-series: Things I Love / Things I Hate and the first episode can’t be missed.
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Entrepreneurs: This 8-Letter Word Will Revolutionize Your Productivity
Swamped with work? If you need to hire a virtual assistant for your business, but don't know where to start, discover these game-changing ways to delegate.
Stefanie Flaxman Joins the Copyblogger Team
An incredible month of growth for our editorial staff continues, as we are pleased to announce that Stefanie Flaxman is joining the Copyblogger team.
What Is a Content Library? Plus Answers to 9 More Questions about This Innovative Lead Gen Approach
A content library is a powerful lead generation tool. Demian Farnworth explains exactly what it is and how you can build one for your website.
The Harpoon or the Net: What’s the Right Copy Approach for Your Prospects?
Instead of hurling your copy as forcefully as you can, consider encouraging your prospect to wrap himself in a friendly, supportive net of content...
6 Marks of Effective Content: 'The Lego Movie' Edition
Does The Lego Movie pass a test Demian Farnworth calls "The Six Marks of Effective Content?" Let's see how the film scores in each of the six categories.
3 Resources to Help Your Content-Driven Website Flourish
A powerful, content-driven website works for your business any time of the year. You can start building or expanding yours today.
You Need Both of These Skill Sets to Keep Your Audience Coming Back for More
When you strike this content marketing balance, you're positioned to produce experiences that your audience craves.
Get Paid What You're Worth: 37 Negotiation Tactics for Every Freelance Writer
A freelance copywriter has to negotiate -- making a living depends on it . But it doesn't have to be hard.
How to Get Your Writing on the Road to Being Read and Spread
Robert Bruce shares the foundation that makes the rest of your content marketing efforts work -- it's the answer to getting your writing read and shared.
Your 2017 Content Excellence Challenge: The January Prompts
Every month, we'll give you a pair of prompts that we can all work on together as a community. Get started on January's creativity and productivity prompts.
Kim Clark, Author at Copyblogger Page

Never Fear Google Again: The Smart Person's Guide to Guest Blogging
Once you learn the right system to use with guest blogging, there are huge benefits available -- and you never have to fear what Google might do to you.
Why Everyone Hopes You'll Be the Hero

How to Fix the Content Marketing Problem
With this free training, you’ll move beyond disposable “marketing? and embrace the perpetual power that comes from building an audience asset ...
The 6-Step Process to Building Better Relationships With a Data-Driven Approach to Outreach
Outreach campaigns often fail when content marketers only perform surface-level research. Build strong, on-going relationships with these essential tips.
Authority 2015 - Daniel Pink, Sally Hogshead, and Punk Legend Henry Rollins
Our last Authority event sold out months in advance, grab your tickets to Authority Rainmaker 2015 today, at the lowest price they will ever be ...
Why Copyblogger Is Killing Its Facebook Page
An audience-first approach drives Copyblogger, and that's just one of the reasons why it's killing its Facebook page. Find out what led to the decision.
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7 Ways to Bring More Artistry to Your Writing
Nurture your inner poet to add more artistry to your posts, podcast scripts, and video content.
5 Things to Take Advantage of When You're Starting Something New

5 Content Optimization Mistakes You'll Wish You Fixed Sooner
If you have trouble retaining site visitors, you're likely missing opportunities to connect with them. Review (and fix) these five common content mistakes.
5 Stellar Thoughts on Marketing Your Ideas
You think your product or service is a hard sell? Try astrophysics. And there's no one smarter about marketing ideas than Neil deGrasse Tyson.
Unleash a Surge of Email Subscribers from Your Guest Posts With This Simple Landing Page Strategy
Gain more email subscribers with this simple landing page strategy you can implement each time you write a guest post and direct readers to visit your site.
How to Build a Better WordPress Website ... One Week at a Time
Sites is a new podcast that delivers timely insight on the four pillars of a successful WordPress website: content, design, technology, strategy.
Jeff Goins, Author at Copyblogger Page

7 Ways Being More Confident Will Make You More Money

Since When Are Blogs Not Social Media?
If you think social media is a completely different animal from blogging and content publication, we'd like to offer another view ...
The Difference Between a Mediocre and a Great Website
By trying to do everything for everybody, your website is spreading its resources too thin. It becomes utterly ineffective. Your website needs one thing ...
Here's How Brian Clark Writes
7 years ago Brian Clark glimpsed the future. With $1000, no audience, and no connections, he started a simple blog and slowly, steadily built a vast resource for empowering online writers ...
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2013: The Year of the Online Writer
Copyblogger has always been about content ... and about the people who create that content. (That would be you.)
How to Know if You’re Entering a Viable Niche
It's impossible to know in advance if your business venture will be successful online. So, I suggest you look for one big factor before you start out ...
Is it Finally Time for You to Step Up?
A frail old woman, depressed and alone. How she found her way out of the darkness, and why you need to do the same.
On Dying, Mothers, and Fighting for Your Ideas

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10 Ways to Build Authority as an Online Writer
If we want to find our way out of the wilderness of obscurity, we have to fight for our own audiences. Here are 10 ways to earn authority with your content.
How to Use the 'Rule of Three' to Create Engaging Content
The Rule of Three helps you create a memorable experience for your audience. Learn how to use it to become a more engaging writer and content marketer.
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10 Effective Ways to Get More Blog Subscribers
Here are 10 specific strategies you can begin to implement today and start getting more blog subscribers right away.
5 Simple Ways to Open Your Blog Post with a Bang
Imagine how disappointed you’d be after crafting a killer headline for your post, only to lose readers with an opening that failed to carry the momentum.
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Do People Really Want Transparency and Authenticity?

Podcasting Defined in 60 Seconds [Animated Video]
Watch the animated video for the term "podcasting" from our Content Marketing Glossary that helps you master content marketing terms.
Membership Sites Defined in 60 Seconds [Animated Video]
Watch the animated video for the term "membership site" from our Content Marketing Glossary that helps you master content marketing terms.
Marketing Automation Defined in 60 Seconds [Animated Video]
Watch the animated video for the term "marketing automation" from our Content Marketing Glossary that helps you master content marketing terms.
Infographics Defined in 60 Seconds [Animated Video]
Watch the animated video for the term “infographic? from our Content Marketing Glossary that helps you master content marketing terms.
Email Marketing Defined in 60 Seconds [Animated Video]
Watch the animated video for the term "email marketing" from our Content Marketing Glossary that helps you master content marketing terms.
Want to Be an Amazing Writer? Read Like One

Digital Commerce Defined in 60 Seconds [Animated Video]
Watch the animated video for the term "digital commerce" from our Content Marketing Glossary that helps you master content marketing terms.
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The Worst Advice I've Ever Heard About Hustle
Hustle is good ... but only when it is focused on the right thing. And how do you find that? Try this advice from Demain Farnworth.
50 Trigger Words and Phrases for Powerful Multimedia Content
The value of your content and/or your offer is what ultimately matters. And yet the words you use will determine to what degree people take action.
The 5 Most Persuasive Words in the English Language
The toolbox of the writer is made up of words. Here are a few to use if your job is to persuade ...
Why a Legendary Album and a Viral Hoax Should Inspire You to Create Content That's Worth a Damn
Should content marketers focus on viral content? Certainly not exclusively, not if they want to follow the example of legendary guitarist Peter Green and create something "worth a damn."
5 Ways to Rankle an Old-School Journalist
Native advertising, when used intelligently, can work incredibly well -- which is exactly why it's so controversial.
Against Attention: The Pre-Thanksgiving Manifesto
Your work -- not attention -- is a fixed asset. And like land, it can naturally rise in value if you invest in your talent. Remain faithful to that.
10 Rules for Writing First Drafts [Poster]
Demian Farnworth is here to destroy your insecurities. Your excuses. The lie that suggests your first draft must be perfect ...
Featured Entertainment for Digital Commerce Summit: CAKE!
Digital Commerce Summit attendees will see an exclusive performance by the band CAKE. Super Early Bird pricing ends on March 18, so don't wait and pay more!
How to Make the Move from Fearless Freelancer to Remarkable Digital Entrepreneur
Danny Margulies shares six powerful lessons he learned while transitioning from a freelance copywriter to a digital entrepreneur to help you do the same.
How Critically Acclaimed Literary Scholar Jonathan Gottschall Writes: Part One
Listen to The Writer Files for this two-part interview with Jonathan Gottschall that discusses why writers need to chase what scares them, and more.
How to Beat the 'Blank Stare' and Get Customers Fired Up with Your Sales Copy
This week on Hit Publish, we’re tackling a very frustrating problem when it comes to writing content, particularly content that needs to engage your reader.
Why It's Not Always About the Money
In this episode of Hack the Entrepreneur, host Jon Nastor and Steve Chou discuss how to validate your ideas before spending time and money, and more.
7 Straightforward Steps to Superior Blog Posts and Podcasts
On Confessions of a Pink-Haired Marketer, host Sonia Simone goes through her workflow for content creation -- from blog posts to audio scripts, and more.
5 Reasons Why You Should Consider Launching Your Own Membership Site
In this episode of Youpreneur.FM, host Chris Ducker shares some truths about why he put a membership site together, lessons he's learned, and more.
Talking Versus Doing: Which Business Stage Are You In?
Listen to Editor-in-Chief and take a fun self-assessment. You only have so much energy; where are you choosing to spend it?
How to Submit Your Show to Podcast Directories
In this episode of The Showrunner, Jerod Morris and Jonny Nastor discuss the benefits of submitting your show to podcast directories -- and how to do it.
Building a Digital Community that Sticks Together
On The Mainframe, Tony Clark and Chris Garrett discuss how to keep your community welcoming, engaging, and a group people actually want to be a part of.
Everything You Need to Know About LinkedIn Company Pages
On this episode of The Missing Link, guest Viveka Von Rosen shares all you need to know to get Company Pages working for you.
LinkedIn Archives

How to Get Started, Build Out, and Boost Your Digital Business
Andreea Ayers joins Chris Ducker on today's episode of Youpreneur.FM to share how she took care of her audience's needs while building her online business.
Long or Short? The Content Length Question Answered, Once and for All
Chris Garrett joins Demian Farnworth to talk about digital commerce, the proper length of content, rubber ducks, and the scary side of the Internet.
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One Product Does Not a Business Make
Hack the Entrepreneur host Jon Nastor speaks with digital marketer Ryan Deiss, whose work has impacted over 200,000 businesses in 68 countries.
How to Effectively Publish on LinkedIn, Part 3
In this episode of The Missing Link, guest Katie Carroll, the Social Media Editor at LinkedIn Pulse, shares how to build traffic on LinkedIn.
Deviance, Obsession, and Sharing Your Gifts with the World: A Conversation with Bill O'Hanlon
In this episode of Confessions of a Pink-Haired Marketer, Sonia Simone and Bill O'Hanlon talk about his passionate approach to business, therapy, and life.
Why Podcast Advertising Works (and How to Get Started), with Glenn Rubenstein
This episode of The Showrunner features Glenn Rubenstein. He discusses how to make podcast ads more effective and maximize ad revenue for your podcast.
Content Marketing and Advertising Meet in a Dark Alley: Who Wins, and Why?
What are the differences, advantages, and disadvantages of content marketing and advertising? We answer that question, plus much more, in this article.
How to Effectively Use LinkedIn Sponsored Updates
LinkedIn ads expert AJ Wilcox shares a case study you’ll want to emulate to get the most out of Sponsored Updates on LinkedIn.
Why the Ad Blocking Panic Shouldn’t Scare Smart Publishers
Demian Farnworth explains why smart online publishers shouldn't feel threatened by ad blocking and the types of revenue models they can follow.
3 Resources to Help You Pinpoint and Thrive in Your Niche
McDonald’s serves its customers in new ways consistently, and the business thrives in the fast-food niche. Discover how to find and serve your people.
How to Advertise on LinkedIn Without Breaking the Bank
In this episode of The Missing Link, you'll learn about paid advertising available on LinkedIn and how to make the most of your paid ads.
Get More Clients With An Online Lead Generation Strategy That Works
On this episode of Unemployable with Brian Clark, Brian shares the exact marketing system he used to attract more clients than he could handle ...
Native Commerce: Media That Makes Real Money
In this episode of New Rainmaker with Brian Clark, Ryan Deiss and Brian discuss "native commerce," how to develop proven products and services, and more ...
Native Commerce Archives

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Is Hypersensitivity the New Fascism?
In this session, Sonia Simone talks about some approaches and practices she uses to manage the balance between self-censorship and respect for others.
Why You Should Think Outside the Box About Online Courses
Are you struggling to figure out how to incorporate a course into your digital business model? Maybe you’re thinking too rigidly about online courses ...
5 New Ways to Take Your Pinterest Marketing to the Next Level
Here are some of the most important recent developments from Pinterest in 2015 -- and what they mean for content marketers.
The Art of Working Between Your Comfort Zone and Your Panic Zone
Today's guest on Hack the Entrepreneur is Chris Altchek, the CEO and co-founder of Mic, a leading news and media company for young people ...
10 Innovative Approaches to Creating a Minimum Viable Product
Here are 10 innovative minimum viable product ideas. Use these examples to prepare for the fall when you launch that product idea you've been sitting on ...
Best Practices for Recording Interview Guests and Co-Hosts
On this episode of The Showrunner, Jerod and Jon outline best practices for recording good audio for yourself, your guest, and your co-host(s).
3 New Ways to Write a Headline (and When to Use Each)
Your headline is the bridge between your customer and your product. And there are basically three ways of channelling their desires in a headline ...
Deadly Conversion Busters: How to Fix a Horrible Headline
Headlines can make or break your conversions. How do you craft a headline that works every time? Find out in this episode of The Mainframe ...
The Best Articles Always Have This (and a Great Headline)
In this episode of Rough Draft with Demian Farnworth, you'll learn the neat trick you can use to get more attention when you embed images in your articles.
6 Proven Ways to Open an Article with a Bang
In this episode of Rough Draft with Demian Farnworth, you'll discover six principles of first sentences that grab and keep your readers' attention.
5 Ways to Get More of the Online Attention You Crave
You can't reach your goals until you capture your audience's fleeting attention. Here's how.
How to Write Headlines that Get Results
In this episode of Rough Draft with Demian Farnworth, you'll learn a simple 4-step process for writing one helluva seductive headline.
Where Headlines Have Gone Horribly Wrong
In this episode of Rough Draft with Demian Farnworth, you'll learn where content marketing has gone wrong with headlines and a smart way to open blog posts.
How to Use Content Curation to Create a Recurring Revenue Business

Curation Archives

Can You Resist Clicking These 3 Headlines? (One is So Good I Had to Copy it)
It's okay to give readers a little something extra with your headlines ... when the something extra serves a real purpose and isn't fluff.
Headlines That Work Archives

Could This Headline Technique Double Your Click-Throughs Too?
What makes this headline -- "Can You Double Your Clicks with the Jeopardy Effect?" -- so irresistible?
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I Hated This Headline ... So Why Did it Work?

Headlines That Work: Has Science Finally Settled the Geek/Nerd Debate?
The first installment of Headlines That Work explains how a headline about geeks and nerds works by being irresistible to its target audience.
An Open Letter to Anyone Who Writes Headlines for a Living
Legend has it that nobody reads advertisements. This is absurd, of course, coming from someone who's seen hundreds of thousands of dollars spent on direct-response advertising ... and the returns that pile in.
The Power of the Double-Whammy Headline: How to Increase the Chances of Your Content Being Read
Your headline might work pretty well ... but would it be better with a sidekick?
Sex, Lies, and the Art of Commanding Attention
Smart writers learn how to command attention. Smart writers create spectacles of their own, hypnotizing readers with words so interesting they can't click away. It all starts with the headline.
Hey ...
Despite violating every bit of headline and email subject line advice we’ve ever given you, the headline of this article just might work. The reason why may surprise you, though ...
7 Headline Writing Links You Shouldn't Ignore
This week on The Lede - everything you ever wanted to know about content marketing headlines ...
Here's Your Invitation to the Copyblogger Holiday Headline Clinic
Join us for the free Copyblogger headline clinic, where we take apart your content headlines and put them back together -- brighter, shinier, and more effective than ever.
Yours Free: A Cheat Sheet for Writing Blog Posts That Go Viral
A collection of some of the best headline templates ever written, along with a few examples and thoughts on what makes them work.
A 7-Step Guide to Mind Control: How to Quit Begging and Make People *Want* to Help You
Wouldn't it be easy if you could just close your eyes, pop over into someone's mind, and seize control? Yeah. Too bad it's not possible ... Or is it?
Collaboration Archives

Online Product Launches Archives

Is Your Social Media Strategy Stalling Because You're Not Doing This One Thing?
Marketers of most stripes know how important and powerful calls-to-action are. But if you want someone to take a specific action, you have to do this...
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Why Magnetic Headlines Attract More Readers

Titles That Tell a Whole Story

Still Not Convinced that Headlines Make All the Difference?

10 Sure-Fire Headline Formulas That Work
Let’s move beyond those common headline formulas you see over and over, and add some new blood to your attention-grabbing arsenal.
Why Some People Almost Always Write Great Post Titles

How to Write a Killer “How To? Article That Gets Attention

The Cheater’s Guide to Writing Great Headlines

Why You Should Always Write Your Headline First

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Free Webinar: Unleash These 13 'Hidden' Features of the Rainmaker Platform
On Thursday, January 21, 2016, discover 13 "hidden" features of the Rainmaker Platform that can make a big difference in your sales and marketing.
Free Webinar: Build a Business Around Paid Courses and Membership Sites
Register for free: Join Brian Clark and Jerod Morris as they share advice about running a profitable online business with courses and member sites.
Webinar: How to Attract and Work with the Right Talent, No Matter Where They’re Located

Webinar: Create a Website Experience that Converts with Free Downloads, Courses, and Member Areas
Register for free to learn a step-by-step strategy for using free downloads, courses, and member areas to create a great website experience that converts.
Is Podcasting Replacing Written Content Marketing?
It's a content marketing showdown! Copyblogger makes the call on whether podcasting will replace written content marketing.
Webinar: A Podcast Strategy That Attracts Attention and Builds Your Content Arsenal
Register for Brian Clark and Jerod Morris's next free webinar: Start a Podcast to Attract Attention and Seed Your Content Library. Get all the details here.
Free Webinar: Build an Email List That Builds Your Business
Join Brian Clark and Jerod Morris for a free webinar on Thursday, July 23, 2015 that will cover the why and how of building a robust email list.
Webinar: The 3 Reasons People Fail when Developing Online Products
Creating your own product takes time, work, and knowledge. But can you do it? Absolutely. Here's how you can get some help ...
5 Insider Tips to Make More Sales During Your Webinars
Follow these five simple strategies to bring in a consistent stream of subscribers, blog readers, and buyers from the webinars you host ...
Just Released: A New (Free) Way to Join the StudioPress Community
Join Brian Gardner and Lauren Mancke on StudioPress FM as they tackle topics that will help the StudioPress community grow professionally and personally.
Introducing Modern Portfolio: A Stunning New WordPress Theme for Photographers
Today we make good on our promise to build photographers and developers a professional, mobile-responsive WordPress theme that takes the guesswork out of portfolio website design.
Introducing the Metro Theme for WordPress

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Practical Strategies for Smart Content Creators
This is a fantastic week to move your website to StudioPress Sites. You'll get your first month free and we'll migrate your existing WordPress site for you.
StudioPress Sites Archives - Page 2 of 2

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SEO is Dead: Long Live OC/DC
SEO is officially dead –- the term, not the practice. But what should take its place?
The Best WordPress Tools: Hosting, Themes, Plugins, SEO, and Security
If you’re going to use WordPress to build an audience or support a business, this is your one-stop-shop for all the basic tools and services you absolutely must have.
Why You Don't Need to Be a Thought Leader
Hoping to be viewed as a thought leader in your space? Sonia Simone explains a different approach that enables you to connect with and help more people.
Getting More Traffic, Links, and Shares to Your Content
In this episode of Copyblogger FM, Sonia Simone discusses the keys to making content more shareable, finding the audience it will connect with, and more.
How (and Why) to Drive More Traffic to Your LinkedIn Posts
Sonia Simone joins Sean Jackson and Mica Gadhia on The Missing Link to teach you about the art and science of driving traffic to your posts on LinkedIn.
Has Social Media Killed Consumer Trust?
This week, we put on our commentary caps to take on some relevant news items. Plus, we reveal what's in the very near future for Rainmaker.FM (think big).
New Rainmaker Archives

Take Your Content Marketing to the Next Level at Authority Rainmaker (And Save)
Super Early Bird pricing is now in effect, which saves you $500 off the full price. That price goes up on January 15, so don’t wait and pay more ...
A Preview of Rainmaker Professional (And How to Lock in a Steal of a Deal)
If you've been holding off on Rainmaker Platform, this may be the perfect time to get started. That's because at the end of next week ...
Check out the Lineup for Authority Rainmaker: Denver, May 13-15, 2015
I previously announced our keynote speakers for Authority Rainmaker 2015. Today I want to highlight each of the industry experts you’ll hear from in this two day, single-track event covering the core topics of Design, Content, Traffic, and Conversion.
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Which Works Better: List Posts or Stories? Let’s Ask a New York Times Editor
Are list posts still effective for creating compelling content, or are they overused? NYT's Loren Feldman weighs in.
3 Simple and Effective Keyword Research Tips
Wondering how to find the "right" words to optimize your business’s content? Here are three quick tips for solid keyword research.
21 Juicy Prompts that Inspire Fascinating Content
Sally Hogshead shares 21 juicy prompts for creating fascinating content. She reveals how to hook your audience members and keep them captivated.
A Big Week at Copyblogger
Ever wished for help with graphics, copy, marketing automation, and even content strategy -- all using Copyblogger principles? Soon, that will be possible.
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How to Use an Iterative Loop to Dominate Your Niche
Design thinking and consistent iteration help you develop products and services that focus on optimal customer experience.
Why LinkedIn and the Rainmaker Platform Make a Perfect Match
On The Missing Link, Sean Jackson and Mica Gadhia welcome Dylan Jones who talks about his success on LinkedIn and his site built on the Rainmaker Platform.
Rainmaker Platform Archives - Page 2 of 2

Marinate in the Problem Space, with Chris Lema
On this episode of Hack the Entrepreneur, Jon Nastor interviews Chris Lema, who's been the founder, CTO, and advisor to numerous companies.
Be Humble Enough to Ask
Today's guest on Hack the Entrepreneur is Matt Thompson, the CEO and founder of Songfreedom and co-founder of UManagement.
Should You Trust Your Gut or Follow Your Mentors?
In this episode of Hack the Entrepreneur, Jon interviews Davis Smith. Davis is founder of,, and founder and CEO of Cotopaxi.
Focus on What Needs to Happen
This episode of Hack the Entrepreneur features Vincent Dignan, an entrepreneur and guerrilla marketer who helps grow early-stage companies.
A Simple Way to Turn Your Email Subscribers into True Fans
Jon Nastor reveals the simple way content marketers and digital entrepreneurs can develop strong, trust-based relationships with their email subscribers.
From 2003 to 2016: The Astounding Growth of Podcasting [Infographic]
Starting today, you could create and launch a podcast in 30 days, have it build an audience, and potentially reach millions of people around the world.
The 5 Words that Are Key to Podcast Monetization
Podcasting is a great job, but how does it become one? Jon Nastor shares four podcast monetization methods for podcasters just getting started ...
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Eric Enge, Author at Copyblogger Page

Keyword Research for Web Writers and Content Producers
All the optimization in the world won't help you if you have no clear idea of what terms you really want to rank for in the search engines ...
Case Study: How Keyword Research Works in the Wild
Let's walk through a simple case study that explains how one business owner conducted her own keyword research ...
Neil Patel, Author at Copyblogger Page

5 Steps to Getting More Targeted Website Traffic with SEO Copywriting
Don't let its bad rap keep you away, SEO copywriting is a great (and smart) way to drive traffic to your site or blog.
How to Create Smarter Content Using Semantic Keyword Research
Semantic-themed keyword research might sound kind of scary, but here's a short guide to help you create content that attracts links, builds page authority, and ultimately rises in the search rankings.
Keyword-Research Archives - Page 2 of 2

Zen and the Art of Content Marketing
This edition of the Copyblogger Weekly highlights the nonduality of content marketing and SEO to help you do better work in both areas.
The Unusual (but Important) Combination of Creative Fulfillment and SEO
Would you rather eat a bug than think about SEO? The Copyblogger Weekly will help you discover how your creativity supports solid search optimization.
The Difference Between Cheap and Good
In this edition of the Copyblogger Weekly, we focus on the long game of content marketing. Discover proven strategies that are actually worth your time.
4 Creative (and Aboveboard) Ways to Improve Your Search Engine Rankings
Beth Hayden shares why content promotion can help you get more search engine traffic and how to create your own content promotion system.
SEO that Grows Your Business with John Jantsch
John Jantsch shares tips on the modern practice of SEO and how to execute an SEO strategy that grows your business, not just your search traffic.
John Jantsch, Author at Copyblogger Page

Feed the Content Monster with the Help of a Closed-Circle Content Loop
To keep up with search engines and preserve your content marketing time, you have to create a closed-circle content loop. John Jantsch shows you how.
What It's Really Like to Start an Ultra-Successful Company: Meet Moz's Rand Fishkin
Rand Fishkin's session at Digital Commerce Summit will share the secrets of the eye-opening growth that Moz has experienced. Join us Oct. 13-14, 2016.
Digital Commerce Summit Archives

Mobile Archives

How to Protect Your Digital Publication
Loren Baker and Kelsey Jones discuss the importance of an editorial mindset when working with guest contributors -- and protecting the reputation of a blog.
How Much Does the Modern Content Marketer Need to Know about SEO?
Listen to The Lede to discover today's big SEO focus (everyone should care about this) and the one skill that can improve your content visibility today.
SEO Conferences and the Future of Live Search Events
In this episode of Search & Deploy, you'll learn about the SEO conference industry and launching a conference company in the current world of search ...
How to Use SEO to Attract and Retain Customers
What does it take to rank in Google now? And how should SEO fit into your plans of attraction, retention, and conversion? Find out on The Mainframe ...
Eric Enge on the Art of LinkedIn Marketing
In this episode of The Missing Link, host Sean Jackson and Eric Enge discuss Eric's thoughts on using LinkedIn for content marketing ...
Giovanni Gallucci on Images as Content and Understanding Usage Rights
Listen in to hear Scott Ellis talk with Giovanni Gallucci, a successful social media consultant and practitioner, videographer, and photographer ...
How to Make Friends With Bloggers and Journalists to Gain Influence
In this episode of Search & Deploy, Loren Baker talks with John Rampton about the art of the PR pitch and building relationships with influential bloggers.
Content Marketing Means Much More to SEO Than Link Building
Search & Deploy host Loren Baker discusses the importance of SEO in content marketing and how to unlock content marketing's true potential ...
Dennis Goedegebuure on the Holistic Practice of SEO and Content Marketing
Listen to Search & Deploy host Loren Baker and Dennis Goedegebuure discuss content for marketplaces, the power of community and audience, and more ...
Why Capturing Ideas Is Essential to Your Content Strategy and Organic Search
In this episode of Search & Deploy, host Loren Baker discusses the concept of continuously capturing content and documenting it so it won't get lost.
The Truth Behind 'Doorway Pages' and Why They Matter for SEO
In this episode of Search & Deploy, Loren Baker and Duane Forrester of Bing discuss the type of pages on your site that Google might regard as Doorways.
How Search Engines Work, Part Two
In this episode of Rough Draft with Demian Farnworh, you'll find out how Google learns what a page is about and how it ranks that page.
The Business of Local (and Localized) Search
In this episode of Search & Deploy, Loren Baker and Kris Jones of KBJ Capital discuss the dynamic and ever-changing aspects of Google rankings.
Content Marketing Glossary -
In Copyblogger's Content Marketing Glossary, you'll find definitions for all of the content marketing and digital business terms that tend to be confusing.
10 Steps a Local Business Can Take Today to Improve SEO
Here are 10 steps that every local business should put into practice to see an increase in targeted search traffic.
Rainmaker Rewind: From Infoproducts to Software Rockstar, with ConvertKit's Nathan Barry
This edition of Rainmaker Rewind from Rainmaker FM begins with Chris Ducker and Nathan Barry discussing email marketing on Youpreneur.
Cornerstone Content Archives

A/B Testing Defined in 60 Seconds [Animated Video]
Watch the animated video for the term "A/B testing" from our Content Marketing Glossary that helps you master content marketing terms.
Split-Testing Archives

Content Marketing Defined in 60 Seconds [Animated Video]
Watch the animated video for the term "content marketing" from our Content Marketing Glossary that helps you master content marketing terms and concepts.
Content Marketing Glossary Archives - Page 2 of 2

3 Reasons Why Great Writers Always Work Alone
If collaboration is all the rage, is the great creative individual a thing of the past? Not so, according to these three reasons from Demian Farnworth.
Why People Don’t Want the "Real" You

The Dark Side of Authority
The benefits of developing yourself as a credible authority online include respect, trust, business success, traffic, links. But there’s a downside...
Are Social Media "Experts" Worthless?
Gary Vaynerchuk, in his usual low-key, mellow way, said that 99.5% of social media experts are clowns. So what does it takes to make that last 0.5%?
The Five Essential Elements of Effective Social Media Marketing

How to 'Steal the Show' Both Onstage and Off, with Michael Port
Chris Ducker talks to entrepreneur and world-renowned public speaker Michael Port about how to prepare for a presentation and tips on how to steal the show.
How to Avoid Getting Sucker-Punched by Internet 'Facts'
In this Confessions of a Pink-Haired Marketer episode, Sonia Simone shares pitfalls of content marketing best practices and the perils of Internet "facts."
The Pink-Haired Marketer Podcast by Sonia Simone
What does pink hair have to do with marketing and business? Actually, more than you might think ...
Mitch Meyerson, Author at Copyblogger Page

New Book: Success Secrets of the Online Marketing Superstars
Check out excerpts from Success Secrets of the Online Marketing Superstars, a new book that explores the constantly changing online marketing landscape.
Announcing The 2015 Cost of Online Business Report [Infographic]
How can you overcome the biggest challenge of running an online business? Find out the answer and more in Copyblogger's 2015 Cost of Online Business Report.
Surveys Archives

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Jay Baer on “Generosity Marketing? and the Power of Business Podcasting

Can You Help Us Out? Take Our 2015 Online Business Survey
The goal of Copyblogger's 2015 Cost of Doing Business Online Survey is to help you become a more informed and savvy online business owner. Take it today!
Introducing Rainmaker: The Complete Solution for Content Marketers and Internet Entrepreneurs

Josh Haynam, Author at Copyblogger Page

The Marketer’s Guide to Using Quizzes to Reach and Engage Your Audience
Discover effective ways to use quizzes in your marketing to drive traffic to your website and teach you vital information about potential customers.
Sean Smith, Author at Copyblogger Page

7 Lessons Learned While Content Marketing for an Early-Stage Startup
Don't lose customers by making unnecessary marketing mistakes. This case study features 7 valuable real-world content marketing lessons.
Case Study Archives

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From Podcast Host to Full-Blown Personal Brand Entrepreneur, with Colin Gray
In this episode of Youpreneur, The Podcast Host Colin Gray shares how he's developed his podcast into a long-standing business based around his brand.
3 Simple Ways to Bust Stereotypes and Craft a Remarkable Message
Stereotypes, fears, and misconceptions don’t stand a chance when you use these three techniques to get your message out and engage with your prospects.
Up Periscope: Why Twitter's Live Streaming App is a Personal Branding Game-Changer
In this episode of Youpreneur.FM, host Chris Ducker discusses tips on how to get started on Periscope and how he's been able to monetize the app himself.
Revisiting Authenticity: What It Is, What It's Not, and Why It Matters
On The Lede, Jerod and Demian discuss authenticity to give you a better understanding of how to create an authentic connection with your audience.
The Art of Branding
Today on Unemployable, Kathleen Shannon of Braid Creative & Consulting joins Brian Clark to geek out about the art of branding.
Michael Port on the Power of Presentation
In this episode of Unemployable with Brian Clark, Michael Port and Brian discuss how to find the “big idea? that fuels any presentation, and more ...
Bringing More Emotion into Your Writing, from the Inside Out
Confessions of a Pink-Haired Marketer host Sonia Simone explains how to share your emotions while maintaining your professionalism.
How to Ditch Your Perfectionist Mindset
In this episode of Mallie Rydzik, host Jon Nastor and Mallie Rydzik discuss the two essential elements of successful entrepreneurship, and more ...
The Key to Creating an Irreplaceable Podcast
Essential advice for how to get your podcast (or any other piece of online content) noticed, consumed, beloved ... and never replaced.
Why Writers Need to Develop a Sense of Humor
Who would you prefer to write for you: somebody with a vanilla personality or someone with an awkward, funny edge to them?
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The "New" SEO Secret Weapon
What you need to know today to improve your site's search rankings.
How to Grow Your Freelance Writing Business by Working Less
A business-crushing mistake for freelancers, and how to fix it.
This Tiny Editorial Habit Can Make a Big Difference in Your Content
Discover how to produce professional writing in a way that also maximizes your chances of creating unique content. This quick tip also helps build trust.
Connection Steps that Lead to Customers
Thoughtful, well-executed content paves the way for what we want our audience to do -- whether that's buying something, opting in, or some other activity.
That Exhilarating (and Terrifying) Feeling of Learning a New Skill
Do you ever feel like you don't know what you're doing? Pamela Wilson shows you how to move forward and make progress with your content marketing anyway.
How to Supercharge Your Online Authority an Hour at a Time
This week, get the advanced training and support inside Authority for our previous low price of just $399/year for the lifetime of your membership.
3 Grim Realities about Online Authority that Will Make You Smile
Pamela Wilson explains why grim realities of today's internet give us hope for a bright future, if you're prepared to build online authority the smart way.
How to Implement Kinder, Gentler Marketing: 4 All-Natural Truths
Pamela Wilson explains the four basic truths of modern content marketing and how you can apply them to your business.
Cut the Crap and Write Better Now
How do we edit our writing to eliminate excessive verbiage, woolly thinking, and confusing tangents while keeping our message intact? Let's take a look.
The Content Marketing Continuum: How to Create Content to Meet Customers' Needs
If you're daunted by content marketing, discover how to take pressure off yourself and think about your readers' state of awareness before you write.
Why Learning to Write Is the Toughest and Best Thing You'll Do
Pamela Wilson shows you what writing well really looks like and why it might be the hardest and best skill you'll ever master: read on to learn why.
Authority Content: Build an Audience that Builds Your Business
What role does authority play when you're selling products and services? The answer is the focus of the second lesson in our essential content types series.
How to Embrace Your Quirkiness and Build a Profitable Business
How do you find your unique writing voice? And once found, how do you go about expressing it? That is the question. Pamela Wilson has four succinct answers.
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Publishing Lessons from Dave Pell, the Web's Most Fascinating Email Newsletter Writer
Crawl inside Dave Pell's mind and see how this outstanding writer curates and creates one of the most successful email newsletters of our time.
11 Insights on Finding a Writing Voice Readers Take Seriously [SlideShare]
To help you on your journey to find your own unique writing voice, here are 11 insights from authors who took risks and said things of consequence.
A Better Way to Find Big Ideas (that Make You Stand Out)
In this episode of Rough Draft, host Demian Farnworth shares how to find big ideas and the simple thing you must do if your big idea is hiding from you ...
How to Map Out the Business that You Want to Build
Hack the Entrepreneur host Jon Nastor speaks with Travis Steffen on how to map out the characteristics of the market, company, and your viral loop.
Webinar: Smart Systems and Processes for Freelancers, Solopreneurs, and Startups

A Behind-the-Scenes Look at the Rainmaker.FM Digital Business Podcast Network
Jerod Morris, VP of Rainmaker.FM, shares some lessons from what may be our most ambitious content initiative ever, Rainmaker.FM digital marketing network.
How to Pre-Sell Your Product by Offering Tantalizing Samples
Sean D'Souza explains why samples can dramatically increase your sales and how to use them in your content marketing ...
Benji Rogers on Getting Comfortable with Being Uncomfortable
In this episode of Hack the Entrepreneur, host Jon Nastor and Benji Rogers discuss why being an entrepreneur is about entering a space of uncertainty ...
A Brief Introduction to the Art of Catching Hell
Did you know starting a little controversy can help sharpen your copy chops? It forces you to defend your ideas, stretch your world, and test the waters.
Guy Kawasaki on Understanding the Math of Success
In this episode of Hack the Entrepreneur, host Jon Nastor and Guy Kawasaki discuss why and how to adopt a growth mindset ...
How Bestselling Author Hugh Howey Writes
In this episode of The Writer Files, prolific, bestselling, and multi-genre author Hugh Howey took host Kelton Reid on a walk through the writer's process.
Sean Platt and Johnny B. Truant, Author at Copyblogger Page

A Warts-and-All Guide to Kickstarter: What Works and What Doesn't (Plus Where We Royally Screwed Up)
Here are 10 lessons learned while promoting a Kickstarter campaign ... on that has been very successful in spite of some serious blunders.
100% of Independent Publishers Who Do This Will Sell More of Their Work
Most self-publishing authors aren’t thinking in terms of building product funnels when they write their books and stories, but that’s a mistake.
Geoff Livingston, Author at Copyblogger Page

Why You Need to Become an "Independent Publisher"
If you're thinking about writing a book, you should be thinking about self-publishing it ...
A 12-Minute Crash Course on Link Building (Ugh)
In this episode of Rough Draft with Demian Farnworth, you'll discover the number one SEO practice to get people (and Google) to notice your online content.
Keywords: Your Love Affair with the Language Your Audience Uses
In this episode of Rough Draft with Demian Farnworth, get answers to your keyword research questions. Plus, the simple secret to good online writing.
How Search Engines Work, Part One
In this episode of Rough Draft with Demian Farnworth, you'll discover the most important details every web writer should know about Google.
Three Misconceptions About Modern SEO That Confuse Content Marketers

Here's How to Save $400 on The World's Premier Search Marketing Conference
SMX Advanced is search engine marketing for smart people. And with our discount code you can save $400 at SMX Advanced in Seattle this June.
Eugen Oprea, Author at Copyblogger Page

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Matt Cutts Declares Guest Blogging "Done" ... Are We All Screwed?
Matt Cutts went Richard Sherman on guest blogging today. But if you're producing quality content, you're going to be okay (as always).
Content is a Verb: A Challenge for Freelance Writers

Google Hummingbird: Are You Still Playing Russian Roulette with Google?
Hummingbird (Google's new algorithm) is a big deal ... unless you've been following Copyblogger's advice all along ...
Sonia Simone and Sean Jackson, Author at Copyblogger Page

Has Google's Author Rank Arrived?
It's important that we think of in-depth articles as a new search feature, because this is what it truly represents ...
The Return of Audience Optimization
Traffic is a means to an end. What are you really after?
How to Write the In-Depth Articles that Google Loves
Google continues to reward sites that practice a staple strategy that Copyblogger has been preaching since day one. This is very good news for content marketers ...
Heading to SMX East? Here's How to Save $400
Save with Copyblogger's discount code for Search Marketing Expo — SMX East 2013.
How to Create Compelling Content that Ranks Well in Search Engines

Could Mobile Responsive Website Design Hurt Your SEO?
Designing your website with a mobile-first mindset becomes more important — quite literally — by the day. But what's the right way to approach it?
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Sherlock Holmes and Mastery of the Craft of Writing
What can Sherlock Holmes teach us about writing? Everything. Robert Bruce reveals key lessons for those dedicated to becoming masters of their craft.
The Cure for Impostor Syndrome and Other Crises of Confidence
You're ready to move forward with your business when you can help a significant number of people. And you can prove that to yourself by teaching ...
Permission to Kick Ass: Granted
It’s okay to want to be the best. And as long as you don't step on anyone else to get there, it’s the best goal you can have. Find out how to start today.
Rainmaker Rewind: The Power of Being an Unmistakably Creative Entrepreneur, with Srinivas Rao
This edition of Rainmaker Rewind features a discussion about creative entrepreneurship with Chris Ducker and Srinivas Rao on Youpreneur.
How to Give and Get Exceptional Testimonials, Part One
In this episode of Copyblogger FM, Pamela Wilson sits in for Sonia once again and reveals the story arc that makes testimonials believable.
How to Write a High-Converting 'Start Here' Page
Beth Hayden shares why a "Start Here" section is important for your digital business and how to turn yours into a high-converting page.
7 Fun and Easy Warm Ups to Start Your Writing Day
Learn how to dive in and warm up your "writer's brain" with fun techniques that will get your fingers moving and your content ideas flowing.
The Write Way to Answer Your Most Pressing Questions
Learn how to tap into an unexpected side effect of a daily writing practice that will help you discover the answers to your questions.
7 Keys to Creating a Successful WordPress Plugin
There are thousands of plugins with just a few downloads, and a few successful standouts. Here's how to put your awesome plugin in the second category.
How to Calm Your Content Anxiety in 5 Simple Steps
Here are five steps that will help calm your content anxiety and safeguard you against our shared tendency to believe frequency trumps quality.
6 Questions to Ask for Powerful Testimonials
Sean D'Souza shares six smart questions that help you produce the engaging and persuasive testimonials you need to sell your products or services.
Take 15 Minutes to Find Your Winning Difference
Sonia Simone shows you the easy way to uncover your unique selling proposition. Try each of these five-minute exercises to find your USP.
4 Surprising Ways You'll Profit from Building an Online Course
Pamela Wilson shares four compelling reasons you might want to explore creating an online course in the near future -- and how you can get started today.
Is It Okay to Alternate Between Monologues and Interviews?
In this episode of The Showrunner, Jerod and Jonny cover whether or not it's okay to alternate between monologues and interviews in the same podcast feed.
Should You Still Start a Podcast? (Ask Yourself These 3 Questions)
On this week's episode of The Showrunner, Jerod and Jonny discuss one of the more recent and more popular articles aimed at today's Showrunner.
The Right Way to Approach Branding Your Podcast
In this valuable Showrunner episode rebroadcast, Jerod Morris and Jonny Nastor outline best practices (based on experience) for branding your podcast.
Is Your Intro Silently Killing Your Show?
On this episode of The Showrunner, Jerod and Jonny discuss ways to orient your listener, establish pacing, drive intrigue, and keep them listening.
Empathy Maps: A Podcaster's Guide
On The Showrunner, Jerod Morris and Jon Nastor discuss the simple steps you need to take to create an empathy map and take your listener on a journey.
How to Create a MVP (Minimum Viable Podcast)
In this episode of The Showrunner, Jerod Morris and Jon Nastor explain how a minimum viable podcast can help keep you moving toward your podcasting goals.
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20 Tips for Producing Way Better Webinars
Experienced webinar host Beth Hayden provides twenty simple tips to keep everyday glitches from turning into total webinar catastrophes ...
Sarah Hill, Author at Copyblogger Page

The Three Things This Viral Video Gets Exactly Right
A good dog named Rosie, the kind people who helped her, and how this can help you create better content.
Jonathan Fields, Author at Copyblogger Page

A Social Media Marketing Case Study: Uncertainty by Jonathan Fields

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Is Writing Obsolete?

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Will DeWitt, Author at Copyblogger Page

3 Ways the 'Cruise Ship' Model Invites Your Audience Aboard
Will DeWitt provides a simple model that helps your business attract and retain more loyal customers.
2017 Content Excellence Challenge: The July Prompts
Try July's creativity and productivity prompts geared to help you create new types of content and practical routines to accomplish your goals.
How to Carve Out Your Own Slice of Independence
Discover three critical steps that offer amazing benefits for your peace of mind, your financial health, and your creative soul.
Podcasts Archives - Page 4 of 17

Have You Already Missed the Podcasting Gold Rush?
On Copyblogger FM, Sonia Simone examines a recent article by Ryan Holiday. Is it too late to start a podcast? Should we all just shut up and listen quietly?
When Is the Right Time to Start Another Podcast?
In this episode of The Showrunner, Jerod and Jon talk to those who run a podcast and might want to start a second one -- or maybe even a third or fourth.
The Secret Tactic All Successful Online Marketers Use
There is a tactic that professional online marketers use that has proven over the years to work better than any other. What is it? Read on to learn more.
3 Important Lessons about Sponsorships that Will Make You More Money
One way to increase podcast revenue is sponsorship. This episode of The Showrunner shares three lessons Jerod recently learned when signing a new sponsor.
How to Identify Potential Guests for Your Show
Prompted by a listener suggestion, Jon and Jerod devote the triumphant return of The Showrunner to the subject of sourcing guests for your podcast.
Podcasts Archives - Page 5 of 17

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Have You Ever Thought About Starting Your Own Podcast?
For anyone who would like to start a podcast, Copyblogger's upcoming Authority audio seminar is just for you.
Media Archives

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Does Copywriting Matter to the Multimedia Web?
The answer, of course, is an unequivocal yes. All you need is a nudge in the right direction.
On the Air Live With the DMZ

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Jerod Morris & Jon Nastor, Author at Copyblogger Page - Page 2 of 2

Why Passion Matters More Than Skill When Launching a Membership Site
This episode of Members Only features teacherpreneur Charity Preston, who shares the journey that led to creating an online membership network for teachers.
How to Set Up Google Analytics for Your Membership Site
This episode of Members Only features data analyst Loryn Thompson. She discusses how to set up Google Analytics for your membership site.
How to Start and Grow a Successful Membership Site (In Your Spare Time)
This episode of Members Only features Jerod Morris, who shares his story -- and tactics -- for growing a successful sports membership site.
The Smart and Simple Framework for Finding the Right Pricing Model for Your Membership Site
Sean Jackson walks you through a basic framework you can use to determine the best pricing models for any type of membership site.
What the Porn Industry Can Teach Us About Running a Membership Site
This episode of Members Only is an insightful look at how to thrive in a hyper-competitive online environment via lessons from an unconventional industry.
How to Enhance Your Membership Site With Live Events
On Members Only, Jessica Frick shares her knowledge and insight on creating live events for membership communities to help you extend your authority.
How to Master the Art of Negotiation
In this episode of Members Only, Chris Voss details the process you can use to negotiate in any situation without the feared stress, anxiety, or discomfort.
How to Find the Optimal Pricing for Your Membership Site
Are you struggling to find the right pricing model for your membership site? This episode of Members Only provides a detailed framework to make it easy.
Sean Jackson, Author at Copyblogger Page - Page 2 of 2

Content Curation in an Age of Fake News, with Dave Pell
On Unemployable, Brian Clark talks with NextDraft's Dave Pell about why smart content curation is a valuable service and how it benefits your business.
Steal Like an Entrepreneur, with Austin Kleon
In this episode of Unemployable featuring Austin Kleon, you’ll discover how to increase your creativity the smart way: candidly borrowing ideas from others.
It's Your Duty to Design the Life You Want, with David Kadavy
David Kadavy joins Brian Clark for this episode of Unemployable to discuss refocusing on your priorities and getting back on the path to your perfect life.
Host Your First Virtual Conference, with Bailey Richert
In this episode of Unemployable, Bailey Richert shares her tips for successful virtual conferences and how you can host your own virtual event.
Create Your First WordPress Product, with Chris Lema
On today's episode of Unemployable, WordPress expert Chris Lema joins Brian Clark to get you on the right path for open-source software success.
Tips for Crowdfunding a New Product (Or Your Entire Business), with Khierstyn Ross
This Unemployable episode features Khierstyn Ross, who helps entrepreneurs get the necessary ingredients in place for a successful crowdfunding campaign.
How to Build a Business that Sets You Free, with Sol Orwell
Find out how Sol Orwell makes himself redundant to the organizations he creates, so his second-in-command can run things while he pursues other adventures.
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Conventional Writing Wisdom You Can Ignore, Effective Immediately
As we march into 2017, Sonia Simone gives her permission for you to ignore any unhelpful writing advice that has you write less, or with less enjoyment.
Just Because You Can, Doesn't Mean You Should (Plus Other Life Lessons from Seth Spears)
Seth Spears helps small business owners and bloggers take their businesses to the next level. Hear from Seth on this episode of The Digital Entrepreneur.
How Becoming a Digital Entrepreneur Helped Jarmar Dupas Get His Life Right
In this episode of The Digital Entrepreneur, Jarmar Dupas shares the story of how becoming a digital entrepreneur has created his desired lifestyle.
Why Trusting Your Instincts Can Lead You to Your Passion
On this episode of The Digital Entrepreneur, Raubi Perilli discusses creating freedom not only in her own life but also in her clients' lives.
The Power of Not Being Stubborn
In this episode of The Digital Entrepreneur, Jerod talks with Ed Feng, who transformed his love of advanced sports analytics into a thriving business.
How One Successful Digital Entrepreneur Stays Entertained by Her Business
This episode of The Digital Entrepreneur features Sarah Morgan, an entrepreneur who created a lucrative digital business that keeps her entertained.
How to Create Impact That Endures (Instead of Ending Up in a Landfill)
This episode of Digital Entrepreneur features Pamela Wilson, who teaches savvy business owners how to boost their marketing skills.
How Will Falconer Stopped Trading Dollars for Hours and Found His Calling
In this episode of Digital Entrepreneur, Will Falconer discusses his journey to entrepreneurship through online education and what has helped his success.
Are One-on-One Connections the Key to Jumpstarting Your Online Business?
Digital entrepreneur Kayla Hollatz aims to create one-on-one relationships with her customers by utilizing Twitter to personally connect with them.
How Jay Baer Is Navigating New Waters with His Latest Digital Product
This episode of The Digital Entrepreneur features Jay Baer, founder of one of the world's most popular online marketing resources.
The Upside of Setting Outrageous Goals
Brandon Lewin wants to help five billion people grow their business. He's doing so by sharing content and providing services to purpose-driven companies.
Brian Clark & Jerod Morris, Author at Copyblogger Page - Page 2 of 2

Getting Ready for a Powerhouse 2017
This edition of the Copyblogger Weekly is all about embracing change and growth and mastery, and being willing to put in the necessary work.
My Favorite Business Model for a Breakthrough Digital Business
In 2009, Sonia Simone had to get serious about her business. Discover the proven model that helped shape her successful future.
4 Creative Models for Finding the Right Niche for Your Online Business
Identifying the niche for your online business is more complicated than it might seem. Sonia Simone presents four models that help you with the process.
Enjoy Responsibly: It's Grown-Up Week on Copyblogger
This edition of the Copyblogger Weekly covers smart tips for digital commerce, including online courses and membership sites. Plus, persuasion techniques.
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Pamela Wilson on Experts On The Wire
On Rainmaker FM Elsewhere, Pamela Wilson sits down with Dan Shure of Experts On The Wire to discuss copywriting and how you can improve your own writing.
Brian Clark on The 7-Figure CEO Podcast
On Rainmaker FM Elsewhere, Brian Clark and Casey Graham chat about Brian's entrepreneurial journey that led him to building a software technology company.
Brian Clark on the Getting Goosebumps Podcast
On Rainmaker FM Elsewhere, Brian Clark and Bryan Adams chat about content marketing, storytelling, and the importance of reverse-engineering your audience.
Jerod Morris on This Old New Business with Jeff Korhan
Jerod Morris chats with Jeff Korhan on the importance of audience engagement and what an "audience of one" means for content marketers.
Jerod Morris on The Everyday Innovator
Jerod Morris and Chad McAllister of The Everyday Innovator have a conversation about the connection between product management and content marketing.
Rainmaker Rewind: The Story of StudioPress Founder Brian Gardner
This edition of Rainmaker Rewind begins with the first episode of StudioPress FM, hosted by StudioPress founder Brian Gardner and VP Lauren Mancke.
Rainmaker Rewind: Launching Your First (or Next) Digital Product
Rainmaker Rewind spotlights 10 excellent Rainmaker FM podcast episodes. This edition begins with Sonia Simone discussing digital product creation.
Rainmaker Rewind: How Neuroscientist Michael Grybko Defines Writer's Block, Part One
Rainmaker Rewind spotlights top Rainmaker FM podcast episodes. This edition begins with a scientific discussion about writer's block on The Writer Files.
Rainmaker Rewind: Announcing a Breakthrough Educational Collaboration between Copyblogger and U.C. Davis
Rainmaker Rewind spotlights top Rainmaker FM podcast episodes. This week, Sonia Simone announces a collaboration between Copyblogger and U.C. Davis.
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A Strategic System that Produces Powerful Content Marketing Campaigns
Raubi Perilli shares a system that will help you incorporate the fun parts of content marketing with a thoughtful plan to track your results.
How to Invite Your Creative Angel and Devilish Editor to Help You Write
Pamela Wilson says writing and trying to edit as you go gets you nowhere. Discover how you can be a productive writer and still produce polished text.
On Making Choices and Finding New Solutions: Let It Be Easy
If creating an online training business has crossed your mind, but it seems like a daunting task, there is an easy step you can take today to learn more.
The 4 Pillars Every Online Business Is Built On
On Copyblogger FM, Sonia Simone discusses the four most important elements you need to put into play when launching a digital product or service.
The Keys to Launching a Successful Online Course
Brian Clark is hosting a free webinar on techniques for launching a successful online course. Join us Monday, December 12, 2016 at 3:00 p.m. Eastern Time.
Take Courage: Get Some Entrepreneurial Bravery This Week on Copyblogger
Creating online means we're always navigating unfamiliar waters -- and that's a great thing, even when it's hard. Get more in the Copyblogger Weekly.
How to Serve Students Around the World: A Natural Educator's Story
Helena Denley's story is this month’s Hero’s Journey, where we tap our community's wisdom to report from the front lines of the content marketing world.
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Start Your Engines: The 2017 Content Excellence Challenge Begins Now
Starting this month, our 2017 Content Excellence Challenge will help you commit to a year of consistent improvement as writers and creative professionals.
Rainmaker FM Archives - Page 4 of 61

Brian Gardner & Lauren Mancke, Author at Copyblogger Page

The Season One Recap of StudioPress FM
On this episode of StudioPress FM, Brian Gardner and Lauren Mancke discuss their favorite moments and guests from Season One of the show.
How to Stay Creative in a Distracted World
On this episode of StudioPress FM, Lauren and Brian are joined by Megan Gray, freelance graphic designer and entrepreneur, to discuss creativity and focus.
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David Siteman Garland on the Infinite Scalability of Online Courses
David Siteman Garland has discovered the secret to creating a popular and profitable podcast, as well as the successful online business it fuels.
Pat Flynn on Entrepreneurial Inspiration and His Profitable Content Strategy
Pat Flynn has built a business that supports his family through blogging and podcasting. And he's just getting started.
7 Ways to Find a Topical Market that Will Fuel Your Digital Commerce Business

The Crucial Starting Point For Building a Digital Commerce Business
In the latest episode of Rainmaker FM, Brian Clark and Robert Bruce talk about the big picture of digital commerce.
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13 Reasons the Future Belongs to the Writer
Not an exhaustive list by any means, but enough to get you thinking the right way ...
5 Lessons in Creativity from the Return of Ze Frank
Ze Frank is back. The making of his new show has a lot to teach us about creativity in content creation.
The Benjamin Franklin Guide to Marketing Your Business Online

These 5 Writers Won the First Copyblogger Essay Contest ...
Jerod and Demian worked their way through 272 entries (more than 68,000 words) in fewer than four days ... and these are the winners!
How the Grinch Stole Your Authority
Join us May 7-9, 2014 in Denver, Colorado for Authority Intensive. Save $500 when you register before December 31, 2013 at 6 pm Pacific time ...
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1,000 Words Can Make You Immortal
Don't put all your content eggs in Twitter's basket.
Making Your Online Marketing Work: Sharpen Your Focus on This One Thing
Push your online strategy analysis to the back burner until you've got a handle on this one question.
Ask the Content Marketing Know-It-All
Sonia Simone answers your questions about content and online marketing.
Struggling to Write for Technical Experts? Try These 3 Powerful Content Marketing Practices
Here are three powerful content marketing tips that non-experts can use when writing about engineering and other technical subjects.
5 Quick Wins for Content Marketers
In this episode of Copyblogger FM, Sonia Simone shares tips and practices for creating immediate momentum in your strategic content marketing.
3 Eye-Opening Techniques to Wake Up Your Readers with Your First Sentence
Sean D'Souza shares three attention-grabbing methods you can use in your writing. They yank your readers into your articles by creating intense curiosity.
Announcing: An Intriguing New Tool for Collaborative Content
Joanna Wiebe joins Sonia Simone on Copyblogger FM. Joanna is a conversion expert, the creator of Copy Hackers, and she's launching a new tool for writers.
A New Book to Make Content Marketing Easier
In this episode of Copyblogger FM, Pamela Wilson joins Sonia Simone to take you through some of the lessons in her new book about content marketing.
Behind the Scenes at Copyblogger: Our New Email Approach
In this episode of Copyblogger FM, Sonia Simone and Pamela Wilson take you behind the scenes to look at the development of our new weekly email roundup.
A More Tasteful Alternative to Self-promotion: Practice in Public
How do we do good work and also help our work get the attention it deserves? Jeff Goins shares three benefits of one simple technique.
How Hollywood Screenwriter and Film Director John August Writes: Part Two
Screenwriter and director John August stopped by The Writer Files to chat about his writing process, the film business, and his hit podcast Scriptnotes.
How Hollywood Screenwriter and Director John August Writes: Part One
John August stopped by The Writer Files to chat with host Kelton Reid about his writing process, the film business, and his hit podcast Scriptnotes.
How Joe Berkowitz (Journalist and Fast Company Editor) Writes: Part Two
Join Kelton Reid and Joe Berkowitz for their two-part interview where they discuss creativity, motivation, great authors, editing, and more.
How Joe Berkowitz (Journalist and Fast Company Editor) Writes: Part One
Author and Fast Company Editor Joe Berkowitz stopped by The Writer Files this week to talk about how he survives the harried life of a big city journalist.
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How Veteran Podcaster and Content Marketer Jerod Morris Writes
Jerod Morris paid The Writer Files host Kelton Reid a visit this week to talk about his beginnings as a writer, podcaster, and digital marketer.
How Bestselling Author Daniel Pink Writes
Multiple New York Times bestselling author Daniel Pink stopped by The Writer Files to chat about his secrets for getting words onto the page ...
How Pamela Wilson (VP of Educational Content for Copyblogger) Writes
Award-winning designer and marketing consultant Pamela Wilson stopped by The Writer Files to chat about her mission to publish impeccable online content ...
How Novelist and Prolific Podcaster Brad Listi Writes
Bestselling author and prolific lit interviewer Brad Listi stopped by to chat with Kelton Reid about podcasting and the secrets of successful writers ...
How Bestselling Author Austin Kleon Writes, Part Two
In this episode of The Writer Files, host Kelton Reid and Austin Kleon discuss the importance of being great at both art and life ...
How Bestselling Author Austin Kleon Writes, Part One
New York Times bestselling author Austin Kleon stopped by The Writer Files to chat about creativity and the writing life ...
How Neuroscientist Michael Grybko Defines Empathy
Have you ever wondered why great writing creates an emotional response in readers? The Writer Files host Kelton Reid picks the brain of a neuroscientist ...
Writer Porn: Standing Desks, Binge Reading, and James Patterson's MasterClass
Award-winning, globe-trotting travel journalist Adam Skolnick returns to The Writer Files to discuss pertinent, writerly paraphernalia ...
How Sarah Stodola (Author of 'Process: The Writing Lives of Great Authors') Writes
Journalist and creative non-fiction author Sarah Stodola shared her writer's file with host Kelton Reid in this episode of The Writer Files ...
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13 Logic Mistakes that Make Content Marketers Look Irresponsible
When you produce logically consistent content, you define yourself as professional and set yourself apart from the noise. Avoid these 13 logical fallacies.
3 Content Marketing Infographics to Help You Present Your Ideas with Style
This week’s Copyblogger Collection contains multiple layers of insights about content marketing and creating infographics that attract new readers.
How to Be a Great Community Leader, with Chris Lema
In this episode of StudioPress FM, Chris Lema joins Brian Gardner and Lauren Mancke to talk about success and leadership.
The 'Obligatory' Structure of Effective Content
Sonia Simone gives her thoughts on "obligatory scenes" for content marketing: which are the "must-include" elements that satisfy audience expectations?
The Inner Makings of a Membership Site Launch, with Stu McLaren
Stu McLaren, an expert on the membership-based business model, joins us to answer questions about launching, marketing, and managing a membership site.
The 'Heart & Soul' of Membership Sites, with Mike Morrison
In this Youpreneur episode, Chris talks to Mike of the Membership Guys. They discuss what it takes to come up with and maintain a membership site.
How to Create Courses to Monetize Your Brand, with David Siteman Garland
In this episode of Youpreneur FM, Chris Ducker sits down with mediapreneur David Siteman Garland to talk about online course creation.
Quantifying the 'YouEconomy,' with Shelby and Josh from Success Magazine
Josh and Shelby of Success magazine join Chris on Youpreneur to talk about the latest YouEconomy revolution and what it means for entrepreneurs everywhere.
How to Breathe New Life into Your Online Content Archive
In this episode of Youpreneur, Chris discusses making the most of your online content archive by repurposing content to reach your followers in new ways.
Here's How to Find the Right Mix and Fine-Tune Your Offer
Lauren Pawell's story is this month’s Hero’s Journey feature, where we bring you reports from the front lines of the content marketing world.
7 Powerful Content Strategies Borrowed from Advertising Masters
In this episode of Copyblogger FM, Sonia drills into specific techniques and approaches that we can swipe from our direct response brothers and sisters.
The Stoic Entrepreneur with Ryan Holiday
The timeless lessons in Ryan Holiday's last two books are some of the most valuable any unemployable type must learn.
How to Make Your Writing Real
When it comes to content marketing, your ideas and advice must stick in your prospects' minds. Do you know how to connect with the right people?
5 Simple Touches that Deliver a Warm Welcome to New Email Subscribers
A well-crafted welcome message creates an initial connection with a new subscriber. Learn how to establish a solid long-term relationship with that person.
Rainmaker Rewind: 3 Simple Hacks for Better Copy and More Conversions in Less Time
Rainmaker Rewind spotlights 10 excellent Rainmaker FM podcast episodes. This week begins with Joanna Wiebe's copywriting tips on The Digital Entrepreneur.
Rainmaker Rewind: Microsoft Just Bought LinkedIn. Here's Everything You Need to Know
Rainmaker Rewind spotlights 10 excellent Rainmaker FM podcast episodes. This week, The Missing Link team discusses Microsoft's acquisition of LinkedIn.
Rainmaker Rewind: A Process for Content Marketing Success
Rainmaker Rewind spotlights 10 excellent Rainmaker FM podcast episodes. This edition begins with Sonia Simone's content marketing tips on Copyblogger FM.
Rainmaker Rewind: Henry Rollins on Entrepreneurial Art
Rainmaker Rewind spotlights 10 excellent Rainmaker FM podcast episodes. This week's picks begin with Brian Clark and Henry Rollins on Unemployable.
Rainmaker Rewind: How Advice Columnist and Author Heather Havrilesky Writes, Part One
Rainmaker Rewind is 10 interesting and useful digital business links you can use every Saturday. This week's picks begin with The Writer Files podcast.
Rainmaker Rewind Archives - Page 2 of 2

Rainmaker Rewind: The Importance of Creating a Life Plan, with Michael Hyatt
Rainmaker Rewind is 10 interesting and useful digital business links you can use every Saturday. This week's picks begin with Youpreneur on Rainmaker FM.
3 Ways Writing Helped Me Build a Business, Launch a Dream, and Find My Purpose
Jeff Goins shares three benefits of writing you may have overlooked and practical steps to help you become more of a professional in the work you do.
What Is a Content Marketing Strategy?
If you still don't have a documented content marketing strategy to help you achieve your goals, Demian Farnworth shares a simple plan to create one.
Rainmaker Rewind: When to Shift Your Side Hustle Into Your Main Thing
This week on Rainmaker Rewind, Brian Clark welcomes Nathan Barry to Unemployable to discuss how he turned a languishing side project into his main business.
How to Use Webinars to Create Great Relationships with Prospects and Customers
Webinars can be used to generate leads, or to lead a "virtual classroom." But there are lots of other ways to use this powerful tool. Here are two you may not have considered.
7 Quick Ways to Turn Your LinkedIn Profile into a Social Media Marketing Workhorse
In my opinion, the most powerful social media profile you can use is the LinkedIn profile. Most powerful that is, if you are looking to do more business and/or achieve your professional goals.
3 Resources to Help You Add Outstanding Audio to Your Content Marketing
The intimate nature of audio content helps you entertain, educate, and inspire your audience in ways that make them want to find out about your business ...
Becoming a Student of the 'School of Greatness,' with Lewis Howes
In this episode of Youpreneur.FM, Chris Ducker and the School of Greatness founder, Lewis Howes, discuss the practice of studying great leaders, and more.
How to Create Videos and SlideShare Presentations that LinkedIn Loves
Listen in to The Missing Link as two expert guests share how you can create videos and SlideShares that work for LinkedIn.
Why Interactive Content Is Easy-to-Create and Puts Your Business Firmly in the Spotlight
Ever wished you had a "stand-out" piece of content? One people loved to share and reference and made you look like a superstar? Listen in to Hit Publish.
4 Ways to Turn a Mature Membership Site into a Treasured Resource Your Members Will Love
Discover how to organize a mature membership site so that users get the most out of your content library and feel compelled to renew their subscriptions.
Authority: The Community for Professional Content Marketers

How Local Businesses Can Use Content to Build Buzz about Their Brands
Small businesses working in a specific geographical location can still benefit from hitting publish and creating content to market their businesses.
An Editor-in-Chief's Responsibilities in the Digital Age
Jerod Morris, VP of Rainmaker.FM, stops by Editor-in-Chief to discuss the responsibilities of an Editor-in-Chief in today’s on-demand digital content world.
Behind the Scenes: The Reimagining of started it all on this particular journey. It’s constantly evolved over the years, and it’s about to take another giant step forward ...
The One-Two Punch of Authenticity and Strategy
High-pressure salesmanship rarely works online. It's so easy to just click away. Sonia Simone offers a proven alternative that allows you to be ... you.
Happy Labor Day!
Today is Labor Day in the U.S. -- the Copyblogger team will be back tomorrow with more content ... including your September content challenge.
The Resource You Need to Move Your Digital Business Forward
The doors to Digital Commerce Academy are currently closed, but they'll reopen on August 28. Find out how to get an exclusive offer on your membership.
Top 3 Reasons to Get Your Digital Commerce Summit Tickets Now
The price of registration for Digital Commerce Summit is going up to $995 on July 28, 2016. Why wait to pay more? Get your ticket today.
How to Create Profitable WordPress Themes, Plugins, and More
For the next 10 days, you can get the guidance you need as an entrepreneur entering the WordPress market (plus a lot more) for an incredibly low investment.
Danny Margulies, Author at Copyblogger Page

Digital Commerce Institute Archives - Page 2 of 2

The Copyblogger Guide for a Wildly Productive August
The key to making this time of year productive is to work on the right things -- and not throw our time or energy away on the wrong things.
How to Leverage the Power of the Kindle Ecosystem to Build Your Business
As if you're not doing enough as a content marketer … why the heck would you worry about Amazon and Kindle?
James Altucher, Author at Copyblogger Page

21 Things You Need to Know About Self-Publishing 2.0
James Altucher shares lessons from the self-publishing trenches.
Start Your Engines: It's Time for the Copyblogger EBookWriMo Challenge!
Your mission: to write, edit, and publish an ebook in November. On your mark, get set ...
Last Day to Grab Our New Content Marketing Ebook Without Registration
What does content marketing actually mean for my business? Here's Brian Clark's answer ...
How to Beat 7 Common Self-Publishing Fears
It's almost certainly the case that one of these seven common fears is holding you back from writing your ebook and taking it to market ...
Insights on Business and Community from Two Intense Days in Denver
This edition of the Copyblogger Weekly highlights the aspect of community in business and a reminder to join Digital Commerce Academy before doors close.
Digital Commerce Archives - Page 4 of 10

How (and Why It's OK) to Make Money with WordPress, with Matt Mullenweg
In this episode of StudioPress FM, Brian Gardner and Lauren Mancke talk with Matt Mullenweg, the founding developer of WordPress.
Sean McCabe's Tried-and-True Techniques for Getting More Meaningful Work Done
This week's Digital Entrepreneur guest, Sean McCabe, is not just motivated to achieve his own goals, he's motivated to help others achieve theirs as well.
5 Lessons Learned from a SaaS Home Run
Laura Roeder takes you behind the scenes of her SaaS company that hit the million-dollar revenue mark its first year in business. Join us Oct. 13-14, 2016.
How to Combine Lead Magnets and Ads to Jump-start an Online Training Business
Debbie Hodge's story is this month’s Hero’s Journey, where we tap our community's wisdom to report from the front lines of the digital business world.
The Secret to Powerful Products that Sell: Meet Tara Gentile, Creator of 'Quiet Power'
Tara Gentile's session at Digital Commerce Summit will teach seven ways to listen to your audience and create profitable offers. Join us Oct. 13-14, 2016.
Multiple Streams of Income from Your Digital Business: Meet Joanna Penn, Creative Entrepreneur
Joanna Penn's session at Digital Commerce Summit will teach you how to turn a single piece of work into multiple streams of income. Join us Oct. 13-14, 2016
Direct from Brazil: Success Secrets of a Digital Entrepreneur
Daniel Chohfi's story is this month’s Hero’s Journey, where we tap our community's wisdom to report from the front lines of the content marketing world.
Digital Commerce Archives - Page 5 of 10

How to Build Your Digital Business with the 'MVP' Process
In this episode of The Mainframe, Chris Garrett and Tony Clark explain how you can implement the MVP process in your own business.
Do Lower Prices Lead to More Sales?
Find out if lower prices lead to more sales and how to position your products for success. Sean D'Souza explains the critical factors you need to consider.
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Digital Commerce Archives - Page 8 of 10

Are You Fascinating Enough to Be a Content Marketer?
Is having an indelible personal brand a requirement for content marketing success? If you don’t have that, should you throw in the towel before you start?
Rainmaker Rewind: 12 Tips for Creating Calls to Action that Work on LinkedIn Pulse
This edition of Rewind features Sean Jackson and Mica Gadhia on The Missing Link, as they welcome John Nemo to discuss calls to action on LinkedIn Pulse.
How the Perfect Name Changes Everything
How can you find the perfect name for your next product, project, event, or service? That's what Pamela Wilson walks you through in today's post.
The Extraordinary Value of Sharing and Being a Connector
In this episode of Hack the Entrepreneur, host Jon Nastor and Nicole Feliciano discuss packaging things in a way that's unique to your brand, and more.
The Transformative Effect of a Well-Built Brand Statement
An effective brand statement helps grow your business, and Pamela Wilson shows you how to create a powerful one through a simple exercise ...
Entrepreneurship Archives - Page 6 of 42

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5 Ways to Embrace the Uncertain Path of a Heroic Entrepreneur
Feel like your can-do approach is being tested right now? Pamela Wilson looks at how we can embrace uncertainty and find our entrepreneurial mojo again.
The Creative Entrepreneur: Living the Dream
Jason Schuller, a designer and maker of things for the web, joins Brian and Lauren on StudioPress FM to discuss his career as a creative entrepreneur.
Entrepreneurship Archives - Page 7 of 42

Differentiate Your Blog or Die

Once More With Feeling: Has Your Writing Got Soul?

Why No One Links to Your Best Posts (And What to Do About It)

Who is the Internet Marketing for Smart People Course for?

The Three Surprisingly Simple Keys to Success
When I was writing novels and working on getting them published, someone gave me a piece of advice: “You need talent, luck, and persistence. Pick any two.?
Steve Errey, Author at Copyblogger Page

Beyond Motivation: Getting to What Really Drives You

Question the Rules to Create a More Remarkable Business (and Life)

Lee Stranahan and Johnny B. Truant, Author at Copyblogger Page

Creative Content Recycling: Are You Wasting Your Garbage?

Julie Roads, Author at Copyblogger Page

How to Get Free When You're Feeling Stuck and Scared

Online Business Disaster: Where to Go When the Volcano Blows

Sean Platt, Author at Copyblogger Page

Are You Burning Your Most Important Writing Client?

Johnny B. Truant, Author at Copyblogger Page

How to Win in Las Vegas, And in Online Business

How to Give Yourself a First-Class Online Business Education

Final Lessons Learned from One of the World’s Highest-Paid Copywriters
This is the final installment of a three-part series on how to translate advice from marketing guru Dan Kennedy to a new online environment.
The Ultimate Formula for Success
The internet is filled with promises of, "Do what I do and say (and pay my price) and you're guaranteed riches." But it's a lie. It's all a big lie.
Entrepreneurship Archives - Page 39 of 42

Dean Rieck, Author at Copyblogger Page

Erika Napoletano, Author at Copyblogger Page

The Responsible Blogger’s Guide to Dealing with Big Brother

Taylor Lindstrom, Author at Copyblogger Page

Why Your Blog Doesn’t Make Money

Melinda Brennan, Author at Copyblogger Page

6 Online Marketing Mistakes that Will Kill Your Business
Online marketing tips to grow your business, get more customers, and avoid fatal mistakes.
The Cure for Analysis Paralysis

Mark Silver, Author at Copyblogger Page

Is Spiritual Business a Contradiction in Terms?

How to Develop an Endless Source of Ideas that Sell

Jonathan Mead, Author at Copyblogger Page

How to Build a Successful Business With a Small Audience

8 Reasons Rich People Hate Their Lives

Is F.E.A.R. Holding You Back?

Entrepreneurship Archives - Page 38 of 42

The Betty Crocker Secret to Email Marketing that People Want
You’ve heard it a thousand times: the money’s in the list. So, how do you get people to sign up for your email newsletter?
It's Pet Peeve Week on Copyblogger
This edition of the Copyblogger Weekly shares strategic moves that help build your audience and business. Plus, the secret to compulsively readable copy.
How to Write Exquisite Subheads

Five Ways to Write Magnificent Copy

The Art of Shameless Self-Promotion
The most important thing you need to know about shameless self-promotion? It's not about you at all.
7 Smart Marketing Links You Can Thank Me For Later …
This week on The Lede - 6 Reasons Why You Should Quit Blogging, The Bootstrapper's Bible, and The “5 A? Framework for Content Marketing Success ...
Your Cornerstone Content Blueprint: Answers to 9 Common Questions
Cornerstone content is an essential part of content marketing. Here are answers to 9 common questions about cornerstone content to help you create your own.
What Is Creativity? 21 Authentic Definitions You'll Love [Free Poster]
The Writer Files has gathered thought-provoking responses to the question, "What is creativity?" Check out these 21 definitions from top content creatives.
Making a Business Out of Her Life
Sonia Thompson's story is this month’s Hero’s Journey, where we tap the wisdom from our community to bring you reports from the content marketing world.
3 Advanced Ways to Craft Better Sentences
Let’s break down content writing into sentence writing. These three tips help you create an awareness that every sentence you write is a chance to practice.
2017 Content Excellence Challenge: The May Prompts
Here's our pair of community prompts for May -- one to make you more productive, and one to improve your creativity or writing skill.
Kyle Fiehler, Author at Copyblogger Page

A Straightforward Research Method for Finding a Potent Hook
You could have a revolutionary idea or compelling content, but unless you position it to instantly capture your ideal prospect's imagination, forget it.
The Print Magazine Hoax: 10 Overlooked Lessons on Writing
To increase your chances of success when you write online, check out these 10 vital tips from the print publishing world ...
Steal This Episode
In this episode of Rough Draft with Demian Farnworth, you'll discover stealing ideas from other writers is essential, as long as you do this one thing ...
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Selena Narayanasamy, Author at Copyblogger Page

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How to Write So Vividly that Readers Fall in Love with Your Ideas
Henneke shares how to harness the power of visual language, which makes readers not only remember -- but also love -- your ideas.
How to Write Conversationally: 7 Tips to Engage and Delight Your Audience
Specific editing techniques help make your content sound more conversational. Henneke shares seven tips that will engage and delight your audience.
4 Delightful Editing Tips to Make Your Words Dazzle and Dance
Disappointed with your draft? Want to create a smooth and engaging reading experience with content that dazzles and dances? These editing tips show you how.
Focus on These 4 Steps to Harness the Addictive Power of Email (And Turn Your Traffic Into Business)
When you learn the right way to apply the addictive power of email, you'll possess a dynamite tool to grow your business. Follow these four simple steps.
4 Simple Steps to Writing a Blog Post that Floods Your Inbox with Inquiries
If your current blogging strategy isn't growing your online business, learn a proven method for writing one blog post that turns readers into clients.
35 Blogging Tips to Woo Readers and Win Business
Henneke delivers business blogging tips to streamline your content creation, engage readers, and charm potential clients so that they beg to work with you.
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Henneke, Author at Copyblogger Page - Page 3 of 3

Raubi Perilli, Author at Copyblogger Page

Use This Step-by-Step Guide to Feel Confident and Connected at a Conference
Raubi Perilli reveals simple tips to optimize your experience at Digital Commerce Summit before, during, and after the event.
6 Easy Ways to Adapt Your Writing Style to the New World of Content Consumption
We consume online content differently, so as content creators, we have to write it differently. Check out these six easy tips ...
Tutorials Archives - Page 4 of 6

Bundle Like a Boss: How to Put Together Irresistible Product Packages
Maybe you’d like to create a package of desirable digital products, but you’re just not sure where to begin. Here's how to get started ...
Mark Trenner, Author at Copyblogger Page

What You Don't Know About Copyright Can Hurt You
Knowing how to proceed when you encounter someone else's copyrighted work online can help keep you out of trouble. Learn these six smart tips ...
Rachel Rodgers, Author at Copyblogger Page

Are These 4 Common Legal Mistakes Putting Your Content at Risk?
Have you left your most valuable business asset flapping in the wind? Here are four common legal mistakes content marketers make and how you can avoid them.
Kelly Kingman, Author at Copyblogger Page

Solve Your Blank-Page Problem with This Visual, 3-Step Content Creation System
If we aren't short of inspiration or ideas, why do we often struggle when we write? Learn this simple visual content creation method ...
Matthew Kepnes, Author at Copyblogger Page

7 Potent Tips for Creating a Travel Blog Unlike the Rest
How do you write and maintain a travel blog that stands out from the crowd? Veteran travel blogger Matthew Kepnes walks you through seven powerful tips.
Matthew Turner, Author at Copyblogger Page

How to Crowd-Publish Your Content Without Asking for Money
Learn how to turn crowdfunding into crowd-publishing, and include a variety of fascinating individuals in your next piece of unique content.
Louisa Chan, Author at Copyblogger Page

Are You Overlooking Any (or All) of These 7 Ways to Build Online Authority with LinkedIn?
Discover how professional content marketers can take full advantage of LinkedIn with these seven tips that help you build authority on the platform.
Why Creating Your First Blockbuster Online Product Is Easier Than You Think
Learn how to work with your audience to create an irresistible online product and overcome common obstacles, so you can quickly deliver your pilot offer.
Rob Walling, Author at Copyblogger Page

10 Essential Tips for Creating Mobile-Friendly Emails
Follow these 10 essential mobile-friendly email tips to ensure that the emails you write display properly on any device, so that they get opened and read.
Tutorials Archives - Page 5 of 6

The Peril of Free Keyword Research Tools

How to Overcome Skepticism

Don’t Sell… Teach

What’s New in Video Blogging?

13 Tantalizing Incentives that Will Build Your Email List
Need a quick way to entice someone to join your email list or register for your website? Give away something for free. Beth Hayden shares 13 winning ideas.
Marketing Automation: How to Do (Much) More With Less
What is marketing automation? And how can you use it to grow both your profitability and customer satisfaction? Find out in this episode of The Mainframe.
How to Escape the Social Media Swindle
In this episode of New Rainmaker, Brian Clark, Robert Bruce, and Chris Garrett discuss the logged-in experience and the benefits of marketing automation.
Unleash the Power of Rainmaker Platform Pro
Brian Clark and Jerod Morris will host a free webinar about the learning management system and marketing automation features in the Rainmaker Platform.
Learning Management System Archives

Memorial Day: A Time to Reflect and Remember
It's our tradition each year to take this day off to honor their sacrifices, and to spend time with community and family.
A Day to Be With Family and Remember
Today, we pause our standard content schedule to honor the men and women whose lives ended, as Holmes wrote, "at the grave of a hero."
That Was Then, This Is Now: Welcome to the New Copyblogger Website
Today is open house day for the new, redesigned Copyblogger website -- so come on in and Pamela Wilson will give you a tour.
Announcing: Copyblogger.FM
Sonia Simone introduces Copyblogger.FM -- a show all about content marketing. You'll learn worthwhile news, emerging trends, and practical strategies,
A Sneak Peek at the Redesign of
Pamela Wilson gives you a sneak peek at what's coming to the Copyblogger blog and why we're making the updates you'll see. Plus, a tour of recent changes.
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Stefanie Flaxman, Author at Copyblogger Page - Page 6 of 11

Stefanie Flaxman, Author at Copyblogger Page - Page 7 of 11

5 Subtle Writing Strategies That Drive Email Signups
You want readers to sign up for your email list -- it's protection against Google. Here are five writing strategies that work for driving email signups.
How to Pick the Right Hosting Company for Your Website
In this episode of Technology Translated, you’ll learn what you need to know about website hosting so you can make a better decision for your business.
3 Resources to Help You Produce Stunning and Persuasive Content
Master the art of creating content your audience members will view as a gift with these three lessons about how to produce stunning and persuasive content.
3 Resources to Help You Create, Organize, and Manage Your Content
Develop your authority and build your own audience with the help of these three resources that show you how to create, organize, and manage your content.
3 Resources to Help Invigorate Your Standard Content Routine
This week's Copyblogger Collection is a series of three handpicked articles that reveal techniques that expand the types of content you offer your audience.
3 Sources of Fuel for Sophisticated Content Marketers
This week's Copyblogger Collection is a series of three handpicked articles that will show you the precisely defined characteristics of effective content.
Indispensable Writing Lessons from 3 Historic Creative Thinkers
This week's Copyblogger Collection is a series of three articles with writing and content marketing lessons from three of our timeless creative forefathers.
3 Adaptive Content Resources for Advanced Marketers
This week’s Copyblogger Collection is a series of three articles about the first steps you need to take when you want your site to have adaptive content.
Copyblogger Collection Archives - Page 2 of 3

Copyblogger Collection Archives - Page 3 of 3

Darren Rowse Opens Up About the Strategy Behind His New Show
Darrren Rowse joins The Showrunner hosts Jerod Morris and Jon Nastor for an inside look at the launch strategy behind his long-awaited new podcast.
Do You Have What It Takes to Publish a Curated Email Newsletter? [Infographic]
Should you start a curated email newsletter? In this infographic, discover the answers to questions that have been raised about curated email newsletters.
The Amazingly Simple Anatomy of a Meaningful Marketing Story [Infographic]
Discover how to tell the right marketing story so you can capture attention, entertain, enlighten, and persuade all in the course of just a few minutes.
The Importance of Treating Sponsorship Like Partnerships
In this episode of The Showrunner, Jon Nastor explains how his deal with FreshBooks came about and common sponsorship mistakes podcasters make ...
How a Minimalist Design Made an Unexpected Impact on Book Sales
In this episode of No Sidebar, host Brian Gardner and Joshua Becker discuss removing the sidebar on Joshua's website and how it affected his book sales.
The 5 Cornerstone Values that Build an Authoritative Online Presence
What makes a site genuinely authoritative? Sonia Simone shares her "secret sauce."
The Deceptively Simple Steps to Persuasive Writing That Works

3 Steps to Finding Your True Writing Voice

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What You Need to Know About Canada's New Anti-Spam Law
What the new Canada anti-spam law (CASL) means for small business and content marketers.
Striving for Authority
Seth Godin says that authority comes from consistent generosity, from truth telling, and from empathy. It comes from showing up ...
A 3-Step Formula for Captivating Your Audience With a Few Opening Lines
How can we write openings that pull readers into our blog posts so they keep reading? Well, it might be easier than you think.
A Rabble-Rouser’s Rules for Writing Kick-Ass Closing Paragraphs
You don’t want your post to fizzle out with a few drab sentences. But how can you come up with something truly inspirational?
5 1/2 Reasons You Should Kill a Draft Blog Post
Have you ever wondered whether the article you're working on sucks? Here are a few tips on what to do about that ...
How to Find More Content Ideas than You'll Ever be Able to Create
Stuck for content ideas? You don't need to be if you're willing to explore these three rich veins ...
9 Tips on Becoming a More Creative and Productive Writer
The hardest thing for most writers is the simple act of getting started. Here's some common sense help for that common problem ...
8 (Easily Avoidable) Ways to Lose Your Prospect’s Trust
Have you ever been put off from buying because a company made one of these critical mistakes?
10 Ways to Write Damn Good Copy
Read on, in the next few minutes we'll explore ten examples of good copy living (and selling) out in the wild ...
10 Steps to a Secure WordPress Website
You need to take WordPress security seriously. Here are 10 security holes you can close today.
Find Great Blog Topics with these 50 Can't-Fail Techniques
Are you out of ideas for blog posts? To help get your inspirational motor running, here are 50 techniques for generating great blog post topics.
A 5-Step Plan to Improve Every Blog Post You Write
If your posts aren't getting the traction you want, you might think you're not a good enough writer. But the truth is, every writer can follow a few simple steps to improve their posts.
Charles Bukowski’s “Secret? of Good Writing
Henry Charles Bukowski, Jr. was arguably the greatest American fiction writer of the last half of the 20th century. Here's what he had to say about his craft ...
14 Foolproof Proofreading Tips for Bloggers

How to Nail the Opening of Your Blog Post
When it comes to creating a blog post that opens with a bang, remarkability is everything. Here's some examples of how to get it done ...
3 Resources to Help You Achieve Digital Commerce Success
This week’s Copyblogger Collection is a series of three handpicked articles that will show you smarter ways to create and sell digital goods and services.
3 Resources to Help You Get Smart about Your Social Media Content Strategy
This week’s Copyblogger Collection is a series of three handpicked articles that will show you how to invest your time in social media in smart ways.
3 Resources to Help You Draft Winning Content Ideas
This week’s Copyblogger Collection is a series of three handpicked articles that help you pursue smart content ideas that make an impact.
3 Resources to Help You Create Exceptional Content that Grows Your Business
Study these three lessons about creating exceptional content to ensure that your content marketing efforts align with your specific business goals.
3 Resources to Help You Become a (More) Productive Content Marketer
Whether you need to produce content daily or once a week, these three productivity lessons will help you master the content production process.
3 Resources to Help You Create Remarkable Visual Content
In the current digital marketing landscape, visual content helps you produce the best experience for your audience. Find out more about how to create it ...
3 Resources to Help You Spread Your Message to the Right People with Smart Content
This week’s Copyblogger Collection is a series of three handpicked articles that will help you spread your message to the right people through smart content
3 Resources to Help You Create the Content that Already Exists in Your Imagination
As writers, we need to have both a strong vision and unwavering confidence that enable us to complete, publish, and promote our projects ...
Stefanie Flaxman, Author at Copyblogger Page - Page 8 of 11

3 Resources to Help Content Marketers Learn About Smart Web Design
Distinguished designers will help you enhance your content with smart and beautiful web design in this week's Copyblogger Collection.
3 Resources to Help You Build Outstanding Online Courses
Discover how to communicate to your potential online students that you have the knowledge that will help them become the people they want to be.
Joanna Wiebe, Author at Copyblogger Page

20 Mistakes that Will Undermine Your Call to Action and Cost You Sales
Are your content marketing efforts capturing the leads and making the sales you've hoped for? If not, here are a few reasons why that might be ...
How to Make People Give a Damn About Your Business

5 Landing Page Mistakes that Crush Conversion Rates

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David Ogilvy's Prophetic "Secret Weapon" of Selling
Almost forty years ago, storied ad man David Ogilvy sat down in an office somewhere in India and recorded a little film confessing the -- as he put it -- "secret weapon" of the advertising world.
Why You Can't Resist Persuasive Techniques (Even When You Spot Them)
Even if you know persuasive techniques are coming, you can't resist them when they are executed effectively ... as the story of HoneyBell oranges shows.
The Power of Mystery
The use of a little mystery in your social media efforts may be just the thing your audience needs from you ...
An Effective (but Embarrassing) Way to Develop Elite Copywriting Skills with Mini Habits
Why don't we immediately implement smart advice? Stephen Guise explains how to bridge the vast gap between learning something and actually applying it.
7 Bad Writing Habits You Learned in School
Jon Morrow explains the pitfalls of bad writing habits you learned in school to help you create the interesting, nuanced content people like to read.
Little Known Ways to Write Fascinating Bullet Points
Oh, those magical bullet points. What would blog posts, sales letters, and bad PowerPoint presentations be without them?
The Business of Food Blogging: Is It Lucrative?
This episode of StudioPress FM features Shay Bocks of Feast Design Company. Within the Genesis community, Shay is best known for her Foodie Pro theme.
Up for the Challenge? Try This Unusual Method to Help Achieve Your Business Goals
Beth Hayden explains how challenges work and how to design a challenge for your audience that will help you reach your business goals.
Are You Getting Dangerous Feedback from Your Readers and Prospects?
If our readers unsubscribe, cancel, or stomp off in a huff, we want to know why so we can make our content better. Right? Actually, I don’t think so. Here's why...
Keyword Research: A Comprehensive Guide
Keyword research is a fundamental part of online marketing of all kinds, and it goes way beyond search engine optimization.
How Good Are Your Critical Thinking Skills?

Proof That Grit Is the Only Way to Reach Your Potential
What is grit? Where does it come from? Can you develop grit? And what does this have to do with content marketing? Tune in to The Lede to find out ...
5 Ways to Write a Seductive Sentence
In this episode of Rough Draft with Demian Farnworth, you'll learn how to use active verbs and concrete nouns to create tiny worlds inside your sentences.
Announcing: A Breakthrough Resource for Your Content Creation

Email Newsletters vs. Content Notifications: A Head-to-Head Comparison
Should you send an email newsletter or content notifications? Beth Hayden examines the pros and cons of each type of email marketing.
3 Reasons You Shouldn't Sweat Email Unsubscribes
Here's three good reasons why you should celebrate -- not mourn -- when people unsubscribe from your list.
How to Choose a Solid Email Service and Build Your List on a Firm Foundation
Beth Hayden offers detailed advice on how to choose the right email service provider to fit your individual business's needs.
How to Write Email Subject Lines that Make People Stop, Click, and Read
Learn the elements of captivating email subject lines and how to discover which types of subject lines work best for your specific audience.
4 Quick Solutions that Spawn Radical Email List Growth
Beth Hayden shares four quick improvements you can make to your site to grow your email list. How else can you get readers to subscribe?
CAN-SPAM 101: A Crash Course in Bulk Email Regulations
When you follow these simple CAN-SPAM regulations, you'll make your prospects happier and steer clear of email-related legal problems.
7 Deadly Sins and 7 Virtues of Email Marketing
Discover the seven email marketing sins we should avoid and seven desirable virtues we should cultivate when creating an email marketing strategy.
How to Avoid Entrepreneurial Burnout, without Losing Business, or Your Health
Today on Youpreneur.FM, Chris shares his personal recommendations for avoiding burnout and setting yourself up for the long-game of entrepreneurship.
Okay ... Here’s the Real Reason to Attend Digital Commerce Summit in Denver
Our Digital Commerce Summit in October is going to be a laser-sharp, focused event that will measurably move you toward your business goals.
Why Your Voice Matters More than Ever This Year
Every year, the first week of January inspires us to look ahead, to resolve to be better. This year is not normal. Sonia Simone explains why 2017 needs you.
What Is a Content Marketer?
What sort of experience and knowledge does someone need to become a successful content marketer? Demian Farnworth outlines five essential skills.
The 79-Year Master Plan for Becoming Unforgettable
Pamela Wilson shares the most important content marketing lesson she's learned from Picasso -- plus other business lessons from the prolific painter.
Building Your Virtual Team with Jess Ostroff
On Unemployable, Brian Clark talks with Jess Ostroff, a pioneer in the virtual assistant industry who has valuable tips about team building to share.
Does Your Homepage Suck?
In this episode of Members Only, Sean Jackson and Jessica Frick provide practical examples of how to improve the most important page on your website.
Online Courses: 5 Steps to Mastering this Digital Education Powerhouse
A successful online course starts with thoughtful preparation that crafts the exact educational experience your audience wants to buy. Follow these 5 steps.
11 Essential Ingredients Every Cornerstone Content Page Needs [Infographic]
In this article, we explain the 11 essential ingredients of a cornerstone content page and present highlights in a helpful infographic: save and share!
Should You Write for Fans or Customers?
As you build an online presence with content marketing, should you develop fans or customers? The answer isn't as straightforward as it may seem.
Site Sensor: Website Monitoring for Content Marketers and Online Entrepreneurs
Site Sensor is Copyblogger Media's new website monitoring service, created to sniff out the problems that can harm your online business.
5 Ways to Write a Damn Good Sentence
Do you want to be a great writer? Then you must learn how to write remarkable sentences. Demian Farnworth teaches you how in 5 simple steps.
6 Tips for Beating the Blank Page
Straightforward and useful content creation lessons from the legendary writer Roald Dahl ...
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4 Steps to Finding Your Ideal Writing Voice

8 Quick Tips for Writing Bullet Points People Actually Want to Read
Whether you love bullet points or loathe them, they keep people reading your content like nothing else. So learn how to write bullets readers will love ... and that won't make you cringe.
Steal This Trick: What Confident Content Marketers All Have in Common
Start your digital business with this insider trick, when you’re figuring out what type of content you want to produce ...
30 Ways to Build the "Know, Like, and Trust" Factor that Grows an Audience
Admit it. It sucks to work hard on your blog and have no real results to show for it. Let's discuss ...
Blending Art with Strategy for Powerhouse Content
Getting smarter about strategy won't make your work less creative. In fact, the opposite is true. Wise strategy makes your message more powerful.
Introducing the A*I*D*A Formula for Blogging
It’s an advertising formula from way back, and as Tom Chandler points out, it’s the copywriter’s best friend. But what about bloggers?
3 Ways to Become More Generous and Grow Your Audience
Beth Hayden explains why generosity is part of an effective content marketing strategy and how you can starting giving your audience more value.
What You Don't Know about Your Product Can Kill Your Copy
In this episode of Rough Draft, you'll discover the two identities of a product (and the one you should care about if you want to sell anything) ...
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Powerful Calls to Action: How to Get Your Reader to Take the Next Step
If you want to create an effective call to action, believe your offer is valuable, useful, and helpful to your customer. Pamela Wilson shows you how.
The Goofus and Gallant Guide to Success on the Web
Sonia Simone uses the models of Goofus (selfish, unpleasant) and Gallant (noble, virtuous) to spell out unwritten (or written but ignored) rules of the web.
Why Sex Doesn't Sell
Robert Bruce reveals how a display of wisdom and restraint can help both copywriters and content marketers find longtime customers.
What Not to Do (in Content Marketing)
This week on Copyblogger, we've been warning you of various colorful ways online professionals can shoot themselves in the foot -- and how to avoid them.
Content Marketing Archives - Page 6 of 127

Content Marketing Archives - Page 7 of 127

The "Gun Across the Chest" Method for Copy That Closes the Deal

Why Long Copy Will Never Die

The Outsourcing Conspiracy Report

The Art of Writing Great Twitter Headlines
When it comes to sharing and getting shared on Twitter, the difference lies in the most important copywriting technique there is ...
Four Old-School Ways to Thrive in any Economy
So, how’s the economic meltdown been treating you? Excited about the opportunities, or sick to your stomach worrying about how your bills will get paid?
The Art of Being Interesting
No one is going to stick around unless they find your content interesting. Here are 21 techniques that work ...
Gary Vaynerchuk’s Secret Ingredient (And Why You Might Not Need It)

Landing Page Makeover Clinic #15:

Data Reveals a Social Media Success Formula
When I ask why they’ve chosen to receive certain emails, read a specific blogger, or follow a certain Twitter user, they give me a variation on the same answer -- "because I like their unique point of view."
4 Scientific Tips to Help You Get More Blog Comments

Here's Hard Data for Headlines that Spread on Twitter

Viral Marketing With Blogs
"Viral Copy: Trading Words for Traffic" is your guide to creating content that gets attention. Download the full 30-page report here, free of charge.
Forget Everything You Know About Making Money Online (And Start Making Some)

SpeedBlogging: How To Write Better Posts In Less Time

Six Ways to Get People to Say "Yes"

The Inigo Montoya Guide to 27 Commonly Misused Words

The Art of One Butt Cheek Blogging

Avoid Copy That Makes You Look Like an Ass

How Three Drag Queens in a Bus Lead to Better Blogging

7 Tips for Creating and Running Your First Membership Site
What Ali Luke learned from a year and a half of running her own membership site, boiled down to seven easy-to-use tips ...
How to Write a High-Quality eBook in 30 Days
What if, 30 days from now, you had a finished, well-crafted eBook sitting on your hard drive, ready to distribute and sell?
3 Myths of Guest Writing for Big Websites ... and 6 Tactics for Doing it Well
Guest posting is a fantastic way to get your name, message, and offer in front of tens of thousands of readers. Here's how you can get started.
5 Ways to Kill Information Overload and Start Making Progress With Your Marketing
If you’re struggling with marketing ideas for your business, your problem isn’t access to too little information, it may be information overload. What you need is a clear way to turn learning into action.
3 Reasons Why You Should Be a Formulaic Blogger
Fiction genres follow specific formulas. Good blogging and content marketing are no different.
You Already Know How to Write an Ebook ... So What's Stopping You?
There are plenty of great reasons to write an ebook. So what's stopping you? I think I know ...
How to Beat the 3 Types of Writer's Block

Ali Luke, Author at Copyblogger Page - Page 2 of 2

Six Common Punctuation Errors that Bedevil Bloggers

Are You Writing With Clarity?

Copyblogger Guest Post Guidelines

Why You Should Get Back to Basics With Your Blog

How to Create Content That Ranks Well in Search Engines
Any true SEO copywriter is simply a writer who has a knack for tuning in to the needs and desires of the target audience...
A 20-Step Process For Finding Your 1,000 True Fans
To be a success online, you don't need a huge audience. You just need 1,000 true fans... who are willing to pay you. Here's how to get them...
A Three-Step Approach to Strategic Content Development
Create content that attracts attention, and also helps you achieve the goals that prompted you to create online content in the first place. Here's how...
Lateral Action: Lou Needs a Clue

Write an Article in 20 Minutes
Article writing tips proven to work and easy to implement. How to write an article in 20 minutes.
How to Jolt Your Reader Into Paying Attention

What is Lateral Action?

Become a Master of Metaphor and Multiply Your Blogging Effectiveness
Metaphors allow you to make the complex simple and the controversial palatable. Metaphors allow you to create extraordinary meaning out of the mundane.
BlogWorld 2008 (The Secret Discount Code is…)

How to Profit From Testimonials... Even With No Testimonials!

Does Your Website Smell?

A Ridiculously Simple Way to Get More Revenue and Build Your Audience
Did you know that your readers are willing to pay for something that's already available for free?
A 5-Minute Guide to More Persuasive Copywriting
Copywriters love to tell clients they can create compelling copy. The problem is, too few of them ever mention whom they think they’re compelling.
How to Turn Yourself Into a Damn Fine Writer

7 Ways to Improve Your Writing ... Right Now

How to Put Yourself into an Effortless Writing Zone
Writing can be a struggle. But for most writers, the writing isn't the hard part. The killer is starting...
How to Rescue Your Readers from Purchase Paralysis

Three Training Tips to Become a Better Blogger

How to Sell Without a Sales Pitch

Three Lively Blogging Debates to Explore in 2010

Blog Headlines: Why You Should Write Your Headlines Last
Conventional wisdom tells you to write your headline first. But is that really the way to go?
What Do You Do When You Run Out of Knowledge?

James Chartrand, Author at Copyblogger Page - Page 2 of 5

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Are You Talkin’ to My Generation?

The Sexy Side of Online Content: Text Formatting

The Secret to Captivating Content? More Cowbell!

Are You a Wannabe?

Seven Copywriting Tips for a Well-Staffed Business Website

The Myth of the Long Tail and the True Value of Blogging

58 of the World's Greatest Offers

The Freelance Copywriter’s Unfair Marketing Advantage

Brandon Mendelson, Author at Copyblogger Page

How To Be 20% Funnier Than You Really Are

Mike Wasylik, Author at Copyblogger Page

How Facebook is Gunning for Google (And Killing SEO)

Naomi Dunford, Author at Copyblogger Page

7 Ways You're Screwing Up Relationship Marketing

Do You Know When to Shut Up?

You're Boring (But Not Hopeless)

Amazing Blogs: The 1-2-3 Plan Every Blogger Should Know

9 Ways People Respond to Online Content

It’s the End of the World as We Know It (And I Feel Fine)

Content Marketing Gets Real: An Interview With Naomi Dunford of IttyBiz

Content Marketing Archives - Page 124 of 127

Larry Brooks, Author at Copyblogger Page

Craig Wildenradt, Author at Copyblogger Page

How the Authority Rules Report Brought Me 234% More Site Memberships

The Complete Newbie's Guide to Marketing

The Single Most Important Thing Your Headline Must Do

Pace Smith, Author at Copyblogger Page

Why You’re Too Qualified and Respectful to Produce Great Content
If you’re like most bloggers, you're making two huge mistakes with your content: you're suffering from both qualification and respect when you write.
The 7 Deadly Sins of Blogging

Michael Aagaard, Author at Copyblogger Page

The Ramones’ Guide to Killer Content

Five Ways to Make Your Email Marketing Work Better

Michelle Russell, Author at Copyblogger Page

The Most Horrible Blog Post Ever

How to Keep Your Email Marketing from Being Killed Dead

Bloggers: Are You Being of Service or Self Serving?

Content Marketing Archives - Page 123 of 127

Writing Headlines That Get Results
Many still underestimate just how important headlines are. Here are some anecdotes, facts, and guidelines that can help you write even better headlines...
A 7-Step Content Creator's Creativity Cleanse
Are you in a writing slump? You might need a cleanse, a creativity cleanse ...
Are the “Proofreading Police? Watching You?

How Twitter Makes You A Better Writer

How to Save and Use Your Content Ideas
Pamela Wilson helps you find an effective system for keeping track of your content marketing ideas, whether you prefer digital or tangible tools.
Make Content Magic with Deliberate Imitation and a Simple Kitchen Timer
How can beginner writers learn how to produce content that matches the quality of the content they like to consume? Sean D'Souza shows you a simple method.

How to Ruthlessly Cut Worthless Words from Your Sales Copy
Beth Hayden discusses the potential danger of conversational language in your sales copy. Find out why you should cut slang and nonsense words.
Beth Hayden, Author at Copyblogger Page - Page 2 of 6

Beth Hayden, Author at Copyblogger Page - Page 3 of 6

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Why Twitter's True Value Has Nothing to Do with Your Followers
In this episode of Editor-in-Chief, host Stefanie Flaxman discusses the social media trap many content marketers fall into, connecting on Twitter, and more.
13 Ways to Attract More Webinar Attendees
Looking to get more attendees for your webinars, teleseminars and online events? Here are ten ways to get that done ...
Should We Fear Content Shock? (Or Could It Actually Be a Good Thing?)
In this episode of The Lede, Jerod Morris and Demian Farnworth bring in Robert Bruce to discuss how much fear (if any) should be inspired by content shock.
A Small Gift for Your Dark Days as an Obscure Writer
This episode is personal. Rough Draft host Demian Farnworth offers you something that helped him during one of his most difficult times as an online writer.
20 Types of Evergreen Content that Produce Lasting Results for Your Business
Want to create a timeless resource for your audience? Aaron Orendorff shares 20 different evergreen content types and tips on how to make yours stand out.
6 Steps for Writing Simple Copy That Sells
What does plagiarized advice from the 16th century have to do with marketing copy in the 21st? Everything. Because simplicity sells.
How to Go Out In Style With Your Ending

7 Tips for an Authentic and Productive Writing Process

10 Ways to Piss Off David Ogilvy (Free Poster)
Commit one of these copywriting crimes and you just might find yourself on the receiving end of a stern memo or handwritten note from David ...
10 Steps to Becoming a Better Writer (Poster)
The secret to becoming a better writer just can't be distilled into a simple 10-step post. Or ... can it?
How to Increase Your Blog Subscription Rate by 254%

Dr. Evil's 7 Tips for Achieving Worldwide Marketing Domination
Is marketing evil? Only if you're doing it right. Don’t read this post unless you want to reach out and scoop more than your fair share of customers and sales.
Can You Spot the Expert? Test Your Knowledge of Google's Content Quality Standards
Are you familiar with Google's latest Search Quality Rating Guidelines, released November 19, 2015? Demian Farnworth explains how Google views an "expert."
Are You a Digital Entrepreneur?
The Digital Entrepreneur podcast discusses strategies, concepts, and tactics necessary for pure digital entrepreneurs to thrive in today's marketplace.
Rainmaker Rewind: How to Stir Up Reader Interest by Dishing Out Your Ideas
On Zero to Book, Jeff Goins and Pamela Wilson discuss reader feedback, exceeding expectations, and the principle of generosity breeding reciprocity.
How to Grab Great Ideas (Without Using Your Hands)
In this episode of Rough Draft, host Demian Farnworth discusses idea management: How to remember, catalog, and use your best ideas.
The Real Value of Creating Value
In this episode of Hack the Entrepreneur, host Jon Nastor and guest George Eiskamp discuss the positive effects of being an avid learner.
The Curious Secret to Building Trust and Credibility
Ever wonder how you could get more people to believe you? To trust you? Never tell anyone more than they’ll believe ...
Is Creating Online Training Programs a Viable Business Model?
To further our ongoing discussion about online education as a viable career and business model for content creators, Brian Clarks talks with Sonia Simone.
How to Be a Conversational Blogger Who People Listen To

6 Simple Steps to Writing Seductive Web Copy
The "secret" to writing seductive web copy is to follow a proven 6-step process. To get started you need to know exactly who you want to seduce ...
The Top 10 Ways to Get the Traffic You Crave
I'm the King of traffic junkies, going so far as to dedicate my entire blog to it, and after studying it for years now, I've slowly but surely figured out what works.
How Creating an Imaginary Friend Can Make You a Better Writer
Most kids ditch their imaginary friends along with their sippy cups. Now smart marketers are trying to get those imaginary friends back ...
How to Use Visual Hierarchy to Create Clear and Easy-to-Read Web Pages
Visual hierarchy is one of those design techniques that can make or break your website's pages. Learn how to use it in this post by Pamela Wilson.
The 6 Unique Traits of All Remarkable Writers
I'm looking for those qualities/traits/abilities that we can say a writer does that no other profession can claim. Not an easy task. But here's my stab at it ...
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4 Proven Strategies for Finding a Wider Audience for Your Content
Content is the fuel of permission-based marketing, but it's a futile exercise if you don't get your content into the right hands ...
Cori Padgett, Author at Copyblogger Page

Michelle Pierce, Author at Copyblogger Page

Three Grammar Rules You Can (And Should) Break
Some grammar rules were made to be broken. Here are three of them...
Nick Cernis, Author at Copyblogger Page

Made You Thunk: Engage Your Readers With Typos and Misquotes

The Best of Copyblogger in 2007
It's time for the "best of 2007" lists, so why not one for Copyblogger? Here's a round-up of the year's best-received posts, with a bit of commentary.
Daniel Scocco, Author at Copyblogger Page

Do You Make These 7 Mistakes When You Write?

The Difference Between Responsibility and Control
Discover why an Editor-in-Chief doesn’t have to be (and shouldn’t be) controlling in order to be responsible.
The 7-Minute Content Makeover
In this episode of Confessions of a Pink-Haired Marketer, Sonia Simone reveals two actions that take content from "pretty good" to "very good," and more.
Does an Editor-in-Chief Have to Be a Control Freak?
If an Editor-in-Chief takes responsibility for all aspects of her content creation, can she ever relinquish control? Listen to Editor-in-Chief to find out.
3 Editorial Lessons from Chief Content Writer Demian Farnworth
Demian Farnworth returns to Editor-in-Chief to share three lessons he learned from recording 100 episodes of his podcast, Rough Draft.
Editing Archives - Page 6 of 10

The Counterintuitive Truth About Working Hard
In this episode of Editor-in-Chief, you'll discover why taking a break is part of hard work. What type of breakthrough will you have when you take a break?
How to Use a Semicolon
Incorrect semicolon usage perpetuates additional incorrect semicolon usage. Learn how to use this punctuation mark and put an end to the cycle.
The Problem with the 'Hell-For-Leather' Writing Movement
Rough Draft host Demian Farnworth shares why writing writing faster might be the wrong goal, and what you should aim for instead.
How an Editor-in-Chief Creates Editorial Standards, Part Two
Discover how to make your digital business stand out by creating and managing editorial standards that add a layer of quality to your content.
Let This Stupid Machine Read Your Copy Out Loud
In this episode of Rough Draft, Demian Farnworth shares his thoughts on the free Google tool that reads your copy out loud for you.
How an Editor-in-Chief Creates Editorial Standards, Part One
Discover how to make your digital business stand out by creating and managing editorial standards that add a superior layer of quality to your content ...
The Anatomy of an Editor-in-Chief of a Digital Business
Discover the five key roles of an Editor-in-Chief and how they help you establish your own digital business.
When Do You Abandon the Editing Process?
When people arrive at your blog, they should be able to size up your content in an instant. From the headline, to the subheads, to the call to action. ...
8 Signs of Weak Writing that Turn Off Readers
What makes writing “weak,? and are you able to identify the specific aspects of your writing that are weak?
A Simple 5-Step System for Editing Your Own Writing
In order to revise your writing effectively, you need to look at your work objectively. But how do you accurately critique your own creation?
Editing Archives - Page 7 of 10

Jazz and the Art of Improvisational Blogging

The Problem with Waffly Headlines

11 Smart Tips for Brilliant Writing

Jason Cohen, Author at Copyblogger Page

10 Secrets to More Magnetic Copy

The Art of the Paragraph

How to Stop Making Yourself Crazy with Self-Editing

Editing for Tighter Copy: How to Write with a Knife

Do Long Blog Posts Scare Away Readers?

Are Vampire Words Sucking the Life Out of Your Writing?

Jesse Hines, Author at Copyblogger Page

Add Spark to Your Writing With These 3 Simple Tweaks

Simon Payn, Author at Copyblogger Page

Five Lessons From Newspapers to Boost Your Blog's Circulation

Damien Van Vroenhoven, Author at Copyblogger Page

10 Questions Every Blogger Should Ask Themselves Before Posting

Karl Staib, Author at Copyblogger Page

6 Ways to Supercharge Your Writing

Carol Tice, Author at Copyblogger Page

12 Ways to Turn Your Old, Dusty Blog Archive into Cold, Hard Cash

Matthew Gartland, Author at Copyblogger Page

How to Create Online Content Like an Immortal Renaissance Artist

Shane Ketterman, Author at Copyblogger Page

8 iPad Apps for Brilliant Writing

Copyblogger Weekly Archives - Page 4 of 10

Copyblogger Weekly Archives - Page 5 of 10

The Two Sides of the Persuasion Coin
This Copyblogger Weekly looks at two seemingly very different sides of the marketing and persuasion coin -- but smart marketers will use both techniques.
Email, Belonging, and the Compelling 'New' Element of Persuasion
On Thursdays, we'll be publishing the Copyblogger Weekly, a roundup of the week’s Copyblogger and Rainmaker FM content.
Copyblogger Weekly Archives - Page 9 of 10

Copyblogger Weekly Archives - Page 8 of 10

Ronell Smith, Author at Copyblogger Page

Creative Content Foundations (Currently Closed to New Enrollment) -

The Balance of Creativity and Productivity
Creativity makes our content worth reading. Strategic implementation gets us where we want to go. The Copyblogger Weekly shows you how to use both.
2017 Content Excellence Challenge: The June Prompts
Here are June's pair of prompts for our community -- one to make you more productive and one to improve your creativity or writing skills.
2017 Content Excellence Challenge: The February Prompts
February's Content Excellence Challenge prompts will help you strengthen your creative and productive muscles. Plus get details about our book giveaway.
Creativity Archives - Page 6 of 26

50 Things You'll Enjoy Reading over Christmas Break
As the team gets ready to take a few days off for the holiday, we’ve put together a massive buffet of marketing, writing, and strategy advice for you.
Content Challenge Archives - Page 2 of 2

6 Website Design Tips that Will Have Your Audience Licking Their Screens
Pamela Wilson shares six design tips to make your website look so luscious, you’ll need to warn people not to lick their screens.
Why You Hate Writing
There's a reason you hate facing the blank page. Here are three simple moves that help writers correct this ancient problem.
Sally Hogshead, Author at Copyblogger Page

Creativity Archives - Page 7 of 26

Why Writer's Block is Your Secret Weapon

Why No One Cares What You Think (And How to Stop Being So Freaking Boring)
Here are three of the most important things you need to know about creating content that works online ...
The Truth About Making Money While You Sleep
Parts of my business are so automated I could actually die, and it would be months before anyone noticed.
5 Harsh Realities of Making a Living Online
Who else is sick and tired of so-called gurus telling you making money online is easy, and all you have to do is follow a few simple steps to become a millionaire?
21 Warning Signs You're Becoming a Social Media Snob
Ever think you might be starting to take social media a little too seriously? Here's how to find out, and what to do about it if you are ...
Copyblogger Editor Admits to Sleeping with Readers and Recommends You Do the Same
Want a benchmark for predicting the popularity of your content? If it's about something that would keep your readers up until 2 AM, it has a shot at being popular. If it's not, it doesn't have a chance in hell.
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Jonathan Morrow, Author at Copyblogger Page - Page 3 of 5

Jonathan Morrow, Author at Copyblogger Page - Page 5 of 5

What's a Blog?

The Rumors are True… Elite Retreat in April

Why Great Copy is a Conversation, Not a Soliloquy

Landing Page Makeover Clinic #8:

What Aristotle Can Teach You About Ethical Blogging

Are You Blogging with Confident Feet?

If Your Blog Disappeared, Who Would Miss It?

How to Become an Authority Blogger

Are You Truly Focused on Your Audience?
Is it still really all about you? Here are two prime examples of ways in which many are not focusing on the needs of the people they're trying to reach...
Writing Headlines for Regular Readers, Search Engines, and Social Media

5 Improvisational Acting Techniques That Will Make You a Better Blogger

Landing Page Makeover Clinic #6:

Does Telling Someone to "Click Here" Work?

Are You Using the Five Types of Links Properly?

4 Ways to Grow Your Blog with the Power of Experts

How to Use Twitter to Grow Your Business

How to Use LinkedIn to Create Authoritative Content

AdWords Archives

Want to Boost Your Writing Productivity? Have a Baby!
We recently added a new member to our family, and her joyous arrival has forced me to rearrange my schedule and jump outside my comfort zone...
What Keeps You From Writing?

White Papers Archives

IKEA Content: How to Lose Your Readers in Two Minutes or Less

How to Use Valuable Content to Attract Opportunity

How to Improve Your Image by NOT Delivering

Link Karma

George Carlin on Writing

The Creative Accident: Are You Looking for the Unexpected?

Roberta Rosenberg, Author at Copyblogger Page

Copywriting Maven’s Marketing Makeover:

Why Valedictorians Make Lousy Bloggers (And Class Clowns Rule)

Give More Than Words for Extreme Reader Response
The theme in Extreme's 1990 ballad is a simple one—show love with more than words. It's a wonderful thought, making the hardest hearts melt around the edges
Copywriting Maven's Creative Plan Marketing Makeover #1

What Does Creativity Mean to You?

A Better Plan, A Bigger Profit: Copywriting Maven's Creative Plan Makeover Series

Three Great Resources That Won't Cost You a Dime

Creativity Archives - Page 23 of 26

The Real Secret to Becoming a Popular Blogger

Want to Know the Real Reason Why You Write?

Do You Have Enough Passion to Be a Renegade?

Bathtubs, Lightning Bolts, and The Myth of Writer's Block

Orna Ross, Author at Copyblogger Page

10 Surefire Steps to Beating Blogger's Block
Got a case of blogger's block? Don't worry... there is a cure.
Bob Hoffman, Author at Copyblogger Page

The Art of Winning the Online Marketing Game

Copywriting Maven's Marketing Makeover:

The Savvy Copywriter’s Advantage: Creative Storytelling
As a copywriter, if you can perk a reader's interest with a good story, you have it made.
Creativity Archives - Page 22 of 26

Productivity Archives - Page 6 of 19

Productivity Archives - Page 7 of 19

Writing for StumbleUpon: High Impact Content "Above the Scroll" in Four Easy Steps
With StumbleUpon, staying above the scroll is more important than ever. That's because "Stumbling" is very similar to channel-surfing on television.
Fight Copywriting Flab: How to Tone Your Writing Muscles

Warning: Use These 5 Headline Formulas at Your Own Risk
When you understand why irresistible headlines worked, you're able to select an appropriate structure, and you can be a better headline writer in general.
Landing Page Makeover Clinic #5:

A "Thank You" to all Copyblogger Readers

Battle Productivity Brain Drain With an Idea Budget

Cynthia Morris, Author at Copyblogger Page

Is the “F Word? Really So Bad?

The “Chicken Plucking? Secret of Success

Jane Northcote, Author at Copyblogger Page

The Secret Key to Killer Content: Taking Time to Think

The Simple Six-Letter Word That Determines Success

3 Writing Lessons I Learned in Dog Obedience School

Productivity Archives - Page 16 of 19

Melissa Karnaze, Author at Copyblogger Page

How To End Writer's Block Forever (And Make Readers Fall In Love With You)
We all have our ways of handling writer's block, but wouldn't it be better not to freak out at all? There is a way -- and it's easier than you think.
Kill Your Good Ideas

Dave Navarro, Author at Copyblogger Page

How to Be a Better Writer in the Next 10 Minutes

Quadszilla, Author at Copyblogger Page

Confessions of a Trackback Spammer: Please... Stop Me!

Mara Rogers, Author at Copyblogger Page

3 Tips to Make Writing Less of a Struggle

Jim Estill, Author at Copyblogger Page

Productivity Archives - Page 15 of 19

How to Create Epic Content
Demian Farnworth wants to teach you how and why you should write epic blogs posts to completely crush your competition ...
How to Win a Zero-Sum Game: What to Do if Competitors Won't Link to You
In business, there are winners and losers, right? Well ... sometimes.
It's Time to Pump You (and Your Content) Up
In this edition of the Copyblogger Weekly, Brian and Sonia discuss Arnold Schwarzenegger to illustrate two different points about smart content creation.
The Surprising Effect of Freshness and Authority on Search Results
"Query Deserves Freshness" can have a profound effect on search rankings ... for a few days, anyway.
The Subterranean Foundations of Any Good Content Marketing Strategy
Robert Bruce reveals "subterranean" content marketing lessons that might make all the difference in the visible strategy you employ out there in the world.
Let's Get the Strategy Party Started
Check out the Copyblogger Weekly to get the first part of our content marketing strategy series, prompts that will help you craft better content, and more.
Action Content: Turn Fans into Customers [Plus a Free Bonus for You]
In this series, we've covered Attraction, Authority, and Affinity content. Now it's time to turn your fans into customers with Action content.
Content Marketing Strategy Archives - Page 4 of 7

Affinity Content: The Key to Growing Your Community
The third lesson in 4 Essential Content Types Every Marketing Strategy Needs focuses on Affinity content's value and how it works with Attraction content.
Attraction Content: The Foundation of a Smart Content Marketing Strategy
Creating Attraction content is the foundation of a smart content marketing strategy and the focus of the first lesson in our essential content types series.
An Introduction to the 4 Essential Types of Content Every Marketing Strategy Needs
This week, we are walking you through four essential types of content every marketing strategy needs and showing you how to successfully use them yourself.
Rainmaker Rewind: How to Find Your Content Marketing Strength
Amy Harrison explains that if you’re not playing to your content marketing strengths, you’re going to struggle to compete with someone who is.
Content Marketing Strategy Archives - Page 5 of 7

Kristina Halvorson on Starting Small, Thinking Big, and Becoming Unemployable
In this episode of Hack the Entrepreneur, host Jon Nastor and Kristina Halvorson discuss the one thing you should do at the next conference you attend ...
Execute a Practical Editorial Strategy with the 'Prepare; Don't Plan' Philosophy
In this episode of Editor-in-Chief, host Stefanie Flaxman explains how to remain responsive to what’s going on in your industry while meeting content goals.
How to Set Goals for Your Content and Weave Them into What You Create
How does the current piece of content you're creating fit into your content strategy? Learn the creative way to set productive goals for your content.
Worksheets Archives

Join Brian Clark and Jerod Morris at Content Marketing World 2014
(And get a discount when you register before May 31.) Copyblogger Media is proud to be a sponsor and presenter at Content Marketing World 2014 ...
Content Marketing Strategy Archives - Page 6 of 7

The 10-Minute Technique to Becoming a More Productive Writer
When it's compelling enough, the right vision feels like it pulls you toward your goals, making everything you do feel easier. But uncovering that vision doesn't always come easily ...
Shiny: The Firefly Guide to Producing More Creative Content

Writing Archives - Page 6 of 21

Writing Archives - Page 7 of 21

Finally: A Podcast about the Superiority of Written Content
Jerod Morris and Demian Farnworth decided to get down to the truth of the content marketing matter to decide which is better: audio or written content?
Claiming Your Power as a Writer
Professional writers need to get the practicalities right -- but we also need to claim a little spark of magic.
5 Ways to Write More, Faster, and with Less Stress
This week on Hit Publish Amy Harrison is talking momentum and productivity tricks. If you want to get more out of your writing time, this episode is for you
Why These Famous Time-Management Techniques Are Ruining Your Productivity
In this episode of Rough Draft, host Demian Farnworth shares a new productivity technique that flies in the face of conventional wisdom.
Freaking Out Over the Thought of Writing a First Draft? Try Scaffolding
In this episode of Rough Draft with host Demian Farnworth, you'll discover how "scaffolding" will help you turn your wild ideas into effective writing.
Writing Archives - Page 18 of 21

How to Write for Media Outlets, Large or Small
On PR is Dead, Doyle Albee has been discussing reporters (editors, bloggers, etc.) preferences, and this week you hear them straight from the source.
PR Archives

Why Content Is King (and Promotion Is Key)
In this episode of Hack the Entrepreneur, host Jon Nastor and Matt Kepnes discuss relentlessly promoting your business, smart writing habits, and more.
Michael Port, Author at Copyblogger Page

How to Craft and Deliver Captivating Presentations
Michael Port reveals how to create presentations that are ready for prime time and how to be ready to steal the show when it's your moment in the spotlight.
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Could Bad SEO Bring Down Your Business?
You may already know that "black hat" SEO is useless. What you might not know is that it's dangerous.
Case Study: How to Build a Vast Audience by Mastering the Art of the Interview
Srini Rao has built his epic podcast, BlogcastFM, into a large platform of dedicated listeners. Find out his secrets in this detailed case study.
How Becoming an Authority Can Even Save Your Life
Anthony Sills wrote the Grand Prize winner of the Copyblogger Media Essay contest, for which writers had 250 words to discuss "why it's essential to be an online authority."
The Writing Resolution You Can Actually Keep
Most people fail at resolutions (at any time of year) for two reasons ...
How To Sell Without Selling
Instead of your product and its benefits, talk about the pain your readers want solved ...
Two Words That Will Make You a Smarter Content Marketer
These are the great schoolmaster that will push you to become the best content producer you can possibly be ...
The Simple Difference Between Being Heard and Being Ignored Online
Want to be heard online? Nick Evans describes the simple difference between those whose are (Eddys) and those who are not (Sharons).
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7 Ways to Simplify Complex Content While Maintaining Sophistication and Nuance
Do you have trouble simplifying a complicated message? Try these seven tips that help convey complex content.
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3 Invisible Elements Your Sales Page Needs to Convert (One is Truly Unique)
If you think copywriting is only about words, think again. Sean D'Souza helps you incorporate three critical, yet invisible, elements into your sales pages.
New Book Excerpt: Keep It Simple, But Not Simplistic
Become your customer's advocate with simple, but ridiculously good, content. Ann Handley shows you how in an excerpt from her new book, Everybody Writes.
Are You a Courageous Blogger?

How to Find Your Next Big Thing
Guest Jenny Blake opens Season Three of Unemployable with Brian Clark. Jenny reveals a process to help you get rolling on your next big thing.
How to Infuse Your Writing with Nostalgia
Are you writing about this week's hot topic, or content that will stand the test of time?
The Truth About Marketing (Online or Off) That No One Wants to Admit
You did all the right things ... and it didn't work. The sales didn't come, the campaign failed. So where did things go wrong?
Thought Leadership is a Synonym for Attention
I’ve been thinking about thought leadership lately. Personally, I’ve never liked the term ...
3 Powerful Tips for Building Your Business and Career
A lot of marketing strategies that work for big companies can also work for smaller companies, or even freelancers gutting it out online ...
7 Basic Features Every Good Web Host Should Offer
Bad hosting is bad, good hosting is good, and the seven components described in this article separate one from the other ...
Brandon Yanofsky, Author at Copyblogger Page

5 Steps to Captivating Readers with Your Secret Message

The Four "Productivity" Personality Types and How to Write for Each One
You might think you know your prospect. What you might not know about is a secret weapon you can add into the mix that can skyrocket conversions through the roof.
Ben Settle, Author at Copyblogger Page

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9 Persuasion Lessons from a 4-Year-Old
Children are incredibly persuasive, without even trying. What can we learn from them about growing a business online?
Case Study: How a Self-Published Author and Blogger Negotiated a Six-Figure Traditional Book Deal
Find out how Torre DeRoche, a blogger and adventurer, got "discovered" online and turned her self-published book into an international publishing sensation.
37 Seconds to Great Storytelling

Should You Be Worried about Google's Latest "Penguin" Update?
Has Penguin been kind to your site, or cruel? If the Penguin's bitten you in the backside, here's how to put it right.
How to Resist the Temptation to Lie and Cheat Your Way to the Top
Cases of writers who lie and fabricate sources are now frighteningly common occurrences ...
What the Web Wants
The tools available to you for attracting, optimizing, designing, and converting readers into customers are both powerful and affordable. So what's left to do?
All-Natural SEO: The Granola-Munching Hippie's Guide
SEO is like doing sit-ups for a nudist. It's still *you* -- you're just making things a little more attractive.
How to Plug the Holes in Your Content Funnel that Are Costing You Money
Want to see remarkable increases in conversion? These exercises help you identify and plug content gaps to get more out of your content.
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Keep Them Fascinated: How To Discover Your Winning Difference as a Content Marketer
In this episode of New Rainmaker, we look into what it takes to develop a fascinating position in your market. The answer might surprise you.
The Copyblogger Editorial Team's 10 Must-Have Tools To Ensure a Smooth Workday
Take a behind-the-scenes look at Copyblogger to discover the tools the editorial team uses daily, both classic and brand-new, to ensure productivity.
The Ultimate Guide to Facebook Marketing
From the author of "Facebook Marketing All-In-One for Dummies," here's some specific how-to advice on how you can get rolling on Facebook without frustration
16 Smarter Ways to Use LinkedIn to Build Your Business
While many people still think of LinkedIn as merely a glorified job search board, this professional social networking site is actually an amazing business-to-business marketing tool ...
An Entrepreneur's Guide to Investing in Yourself
In this episode of Hack the Entrepreneur, host Jon Nastor and Noah Fleming discuss how to write your own paycheck and replicate your previous successes ...
Don’t Take This Advice About Online Marketing!

7 More Sure-Fire Headline Templates That Work
Here are 7 more sure-fire headline templates that will work when you’re aiming to score more readers...
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Three Reasons a "Mobile First" Philosophy is Critical to Achieving Your Business Goals
Every day new studies and statistics are reporting on the further rise of mobile computing. We love our devices, and for most of us, the message has been heard loud and clear.
How to Become a Content Marketing Expert
Authority is a content marketing training and networking community designed to accelerate your skills and success.
The Copyblogger Gratitude List - Happy Thanksgiving!

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Save $100 on SMX West in San Jose this March
Sign up today for Search Marketing Expo West 2014 to snag the early bird rates, and while you're at it, save yourself $100 with our discount code.
4 Reasons Natural Authority Rocks and 4 Ways to Build It
Discover how to build natural authority that makes doing business easier and start benefiting from a number of advantages authoritative businesses enjoy.
How to Convince Your Skeptical Readers to Accept a New Idea
How do you enhance the believability of your articles? Sean D'Souza explains three simple methods that help you create thorough, trustworthy content.
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The Introvert's Guide to Launching a Successful Podcast
In case you were under the false impression that introverts and podcasters don't go together, we offer up this insightful episode of The Lede ...
Revealed: The Perfect Blog Post Length
Ask yourself these 13 questions and you'll discover how long your article should be, if it's interesting, and if you even have time to write a good article.
Why Every Great Website is a Membership Site
In this episode of New Rainmaker, Brian Clark and Robert Bruce discuss the power of the "logged in" experience and The Holy Grail of all revenue models.
How to Answer the Most Important Question About Becoming an Exceptional Writer
In this episode of Rough Draft with Demian Farnworth, you'll learn 20 questions that will help you create a solid strategy for your writing career ...
How to Sell Like Steve Jobs

Taking Time Out for Memorial Day
Today is Memorial Day in the U.S. -- a day that commemorates the brave men and women who have died in our military service.
What Good Memoir Can Teach You About Good Copywriting
After recently finishing writing a memoir, I realized how much copywriting had prepared me for writing narrative nonfiction.
Introducing Genesis 2.0: The Smart Evolution of Your WordPress Website
You've got to build and maintain a safe, fast, flexible, and beautiful website, while creating content that builds your business. How do you do it? Allow me to introduce you to Genesis 2.0 ...
Here's How Sonia Simone Writes
Sonia Simone on the recipe for great writing and the secret of creativity.
Here's How Jeff Goins Writes
Jeff Goins on the nobility of writing every day and the one trait every great writer must possess ...
Here's How Pam Slim Writes
Business coach and author Pam Slim talks about risk-taking, her writing process, and why writing books makes her feel like a protagonist in a Stephen King novel.
A Short Guide to Writing Good Copy
Good copy isn't "stylish." It sounds counterintuitive, but it holds up under pressure, and Kelton Reid delivers a mini-course writing great copy ...
Here's How Lisa Barone Writes
Read thought-provoking writer and online marketing maven Lisa Barone, on the most powerful tools for connecting with your audience ...
Introducing The Writer Files: A Look Inside the Habits and Habitats of Online Writers
Allow me to give you a glimpse into the minds and the habitats of the writers I admire ...
Email Marketing: How to Master the Campaign Platform of Kings
What on earth do carrier pigeons have to do with email marketing? Read on ...
7 Email Publishers Profiting From the Inbox
How can the ancient technology of email possibly drive the profits of a business online? Let's take a look ...
How to Give and Get Exceptional Testimonials, Part Two
In this episode, Pamela Wilson concludes the testimonials series by reviewing what makes the act of giving testimonials so remarkable.
If It Doesn't Sell ...
What does true creativity in marketing and advertising look like? Let's ask Mr. Ogilvy ...
How to Get 53% More Readers for Every Blog Post You Write

The Persuasive Power of Specificity

Why Originality Is King, and Why Every Online Business Owner Needs to Embrace It More
Chris Ducker discusses what it takes to be truly original in online business, and why you don't need to cut corners in order to create new content.
Building a Trustworthy Brand in the Digital Business Environment
In today's episode of Search & Social (formerly Search & Deploy), host Loren baker discusses social media and content with none other than Chris Brogan.
Master These 7 Essential Elements for Winning Content [Infographic]
Content marketing isn't as complicated as some people make it out to be once you learn these seven essential elements Pamela Wilson teaches in her new book.
Barry Feldman, Author at Copyblogger Page

How Do You Compare to Serious Business Bloggers? [Infographic]
Get all the highlights from Orbit Media Studios' 2015 blogging research to see how you compare to other business bloggers working today.
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Seriously Persuasive Comic Books: 6 Questions for Dan Pink about Johnny Bunko

How to Face Unafraid the Plans That You've Made
Warm and fuzzy thoughts about the new year eventually have to turn into bold and consistent actions. Otherwise, what good are they? Learn how to start now.
The Best of Copyblogger: 2014 Edition
In case you missed them, catch up on the best content marketing and copywriting posts on Copyblogger in 2014, as well as our top Rainmaker.FM episodes.
Why Clarity Is Crucial in Becoming a Successful Digital Entrepreneur
In this episode of No Sidebar with Brian Gardner, discover how the Authority Rainmaker conference paved the way to a six-figure business for one attendee.
Rapid-Fire Takeaways from Authority Rainmaker
In this episode of The Lede, Demian Farnworth and Jerod Morris deliver quick-hit takeaways from the conference that stuck with them once they left Denver.
Behind the Scenes: Authority Rainmaker, the Next Wave of Rainmaker.FM Shows, and the Departure of Robert Bruce
We're launching a whole bunch of new shows on Rainmaker.FM. Robert Bruce is leaving the show. He makes Benedict Arnold look like Arnold from Happy Days ...
Online Marketing Insights from Authority Rainmaker 2015
Discover the key online marketing insights attendees, speakers, and sponsors took away from the 2015 Authority Rainmaker conference.
The Introvert's Guide to Surviving an In-Person Conference
If you're more of an introvert than extrovert, Pamela Wilson has five tips that will help you the next time you need to act like an extrovert on command.
Here's How Henry Rollins Writes (Slightly NSFW)
In this edition of The Writer Files, find out how punk legend, author, and Authority Rainmaker 2015 speaker Henry Rollins writes ...
8 Tips for Running Wildly Successful In-Person Events
Event planning veterans share their best tips for running live events that are fun, profitable, and truly useful for your audience ...
3 Smart Ways to Out-Test the Competition
When you ask for a transaction of any kind, you'll ensure a smooth, pleasant experience for your users when you test every step of the way. Discover how ...
Chris Brogan, Author at Copyblogger Page

Earn the Right to Sell
Chris Brogan gives you a preview of the content marketing model that has both built his business and helped him grow other companies.
Mike King, Author at Copyblogger Page

Last Day to Save on Authority Rainmaker 2015
Only one day left to save on Authority Rainmaker this May in Denver, Colorado. Check out what last year's attendees have to say about the unique event.
4 Revelations that Drove Me to Quit My Job and Start a Business
Find out the 4 revelations that drove Raubi Perilli to quit her job and start her own business after she attended the Authority Intensive 2014 conference..
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How an Enterprising Author Sold a Million Self-Published Books
The Internet has created fantastic opportunities for writers willing to take an alternative route to success. Novelist CJ Lyons is living proof ...
The Enemy Waging War Against Your Ideas
I have seen a chilling future. A future where firemen have been transformed into adrenalized book burners. Where writers, philosophers and thinkers are hourly arrested and thrown into decaying mental institutions.
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5 Reliable Ways to Use Content as a Referral Tool
John Jantsch provides us with five ways you can use content to forge strong referral relationships ...
How to Create an Influencer Plan that Drives Your Content Marketing
Joe Pulizzi believes that almost any company can get great returns by being eternally focused and diligently consistent with the content creation and distribution ...
Announcing: Seth Godin will be Keynoting Authority Intensive
We are very pleased to announce that Seth Godin will be keynoting our first major live event, Authority Intensive, taking place May 7-9, 2014, in beautiful Denver, Colorado ...
How to Build a Mobile Responsive Website With WordPress
You don't need to invest in multiple versions of your website to automatically deliver the best possible experience to your audience ... across all devices.
How an Unknown Street Artist Used Content Marketing to Build a Global Brand
What does it take to go from making 4.25 an hour, hand printing skateboard stickers, to being one of the most influential American artists of our time?
How StudioPress Makes Your WordPress Website Work Smarter
Here's one of the easiest solutions to creating a solid, secure and smart online platform from which to deliver all that content to your audience ...
9 Articles for Serious WordPress Publishers
Thanks to Jerod Morris, we're compiling some very valuable WordPress management advice over on the Synthesis blog ...
How Premise 2.1 is an Even Better Engine to Run Your Digital Business
Premise lets you quickly and easily create, test, and optimize landing pages, build rock-solid membership sites, and sell digital products with WordPress. Now, it's even better ...
7 Step-by-Step Video Tutorials to Help You Build a Better WordPress Website
Looking for tutorials on how to build a fantastic WordPress site? Check out these 7 resources.
How to Find a WordPress Theme that Works
There are thousands of WordPress themes out there to pick from. Unfortunately, they aren't all created equal ...
How to Build Your Email Marketing List with a WordPress Website
No matter how many unique daily visitors you get -- or how amazing your service or product is -- if they aren’t finding your valued subscriber content, all the likes, tweets, pins, and pluses in the world aren’t going to build that loyal following you need to grow.
Why Brains Crave Beneficial Copy

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Traditional Advertising is Truly Dead
Warning: If you're addicted to spending ungodly amounts of money in an effort to interrupt enough people into becoming "aware" of your product, service, or idea ... skip this. You ain't gonna like it.
A WordPress Theme Framework that Works: Genesis by StudioPress
As you'll see in a moment, the Genesis Framework for Wordpress is much more than a mere Wordpress theme. It’s an underlying design framework of immaculate code that’s been built to achieve three important objectives.
Save up to $350 on Search Marketing Expo
The landscape of search and search engine marketing change rapidly. To keep up, stay ahead, grow your business, and get more (and better) traffic to your site, you might need Search Marketing Expo 2012.
Noah Kagan, Author at Copyblogger Page

How One Marketing Blog Tripled Its Email Subscribers With 3 Simple Strategies
Learn how to implement three simple strategies one individual marketing blog used to grow its email subscriber list from 12,000 to 50,000 in eight months.
The Best of Copyblogger in 2012
The best Copyblogger posts of 2012
What Michael Phelps' 19th Olympic Medal Can Teach You About Smarter Online Marketing
Michael Phelps is a fierce competitor. But he also knows that sometimes, you need to set aside rivalry to succeed.
How to Get Your Blog the Traffic it Deserves (Check out the Sweet Trailer)

How to Build a First-Class Email List in 30 Days -- from Scratch
If you want to build a responsive email list in the next 30 days -- especially if you’re just starting and don’t have a lot of money -- this strategy can get it done
Kirsten Simmons, Author at Copyblogger Page

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The Problem with SOPA (And How to Stop It)
If a new media company with fewer than 20 employees can come up with creative ways to beat piracy, why can't the entertainment industry?
How to Become a Truly Great Copywriter
Discover one commonly overlooked practice that's turned out to be the best copywriting advice Robert Bruce has ever put to use.
We Launched Rainmaker FM One Year Ago: Check Out What Happened (and the New Site Design)
Rainmaker FM is one year old! Check out the new site design and some of the digital business podcast network's top highlights from the past year.
How an Email Publisher Built an Audience of 223,991 Readers

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Gabrielle Conde, Author at Copyblogger Page

The Charlie Sheen Guide to Winning! at Online Marketing

Do You Have What it Takes to be an Effective Leader?

Copyblogger Weekly Wrap: Week of May 2, 2011

The Simple Sales Strategy that Boosts Your Bottom Line

The Mad Men Guide to Changing the World with Words

Why Emotion Matters

Copyblogger Weekly Wrap: Week of May 16, 2011

Magazine Headline Remix: Details Edition

The Dirty Little Secret to Seducing Your Readers

10 Surprising Books That Will Transform Your Writing

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When to Stop Drinking from the Information Fire Hydrant

Want People To Read Your Sales Page? Make It Scannable

Scribe 3.0: SEO Made Simple

56 Ways to Market Your Business on Pinterest
Don't let all the hearts and flowers floating around on Pinterest fool you. Behind all that beauty, Pinterest is fast becoming a heavy hitting marketing tool.
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How to Find Your Own Independence Day
Is your business life dialed all the way to awesome ... or does it seem permanently stuck at meh?
10 Ways to Beat Online Obscurity
Listen, I’ve got some bad news for you. More than likely, no one knows who you are. And more than likely, they never will...
The 5-Part Recipe for Profitable Unpopularity
Do you run a business? Your geekiness, your dorkiness, your weird way of looking at the world can be the source of your success. But only if you're strategic about it.
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The 3-Step Cure for No-Sales Syndrome
Just about every business gets hit by "No-Sales Syndrome" every once in awhile. There is a cure.
How to Set Up Your SEO-Friendly WordPress Website in 15 Minutes
Contrary to popular belief, good SEO has nothing to do with magic, fairy dust, or sorcerers in black hats casting mysterious spells over domains and their ranking factors.
The Dysfunctional Guide to Blogging (and Business) Success
Ever wonder why some bloggers seem to suddenly take off -- or come out of nowhere and steal your attention and your audience? Here's one way they do it ...
The Key to Creating More Remarkable Connections -

Three Ways to Make Your Competitors Irrelevant
Merchants are looking for a magic bullet to widely distribute something that the market simply finds inferior. That often won't work, but these tips can...
11 Ways to Bore the Boots Off Your Readers
Does your content captivate ... or bore your poor readers to tears? Let’s be honest, it’s hard to know for sure, but there are warning signs ...
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20 Content Marketing Lessons from the Immortal Jimi Hendrix
40 years after his death, Jimi Hendrix's name still resonates across generations. Here are 20 lessons from his life and work ...
Scribe 4.0: Way Beyond SEO
Introducing Scribe 4.0 -- content marketing software that’s been designed to bring you more traffic and leads with less time and hassle ...
3 Questions Content Producers Must Answer
Teaching doesn't just "happen" in your content marketing. A solid content plan starts with three questions.
Ramsay Taplin, Author at Copyblogger Page

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Social Proof: Herd it Through the Grapevine
Social proof is a powerful psychological mechanism by which we look to others to guide our own actions and can be a very useful adaptive trait.
How to Keep Your Email Marketing List from Hating Your Guts

Join the Copyblogger Team for Our First Content Challenge
We’re teaching you how to create powerful, audience-building cornerstone content for your website -- for free. Join us for our first Content Challenge!
WORD Ebook for Writers from Copyblogger
Writers in our free WORD ebook, we’re sharing our best advice from respected professional writers like Sonia Simone and Brian Clark.
How to Fully Engage Your Readers' Brains with Images [SlideShare]
Pamela Wilson shows step-by-step how you can harness the power of images in your content. Discover how to find, choose, and use engaging images.
The State of Facebook: What's Working Now
Although Facebook is flawed, it can still be a valuable part of your overall content strategy. Here's what's working best lately ...
5 Ways an Introvert Can Build a Thriving Online Audience
How can an introvert capture the hearts, minds, and trust of a responsive audience online? Read on, gentle writer ...
3 Counterintuitive Activities that Will Improve Your Business
In this episode of Unemployable with Brian Clark, Brian discusses why living a better life leads to a better business, and more!
Raise the Stakes! 13 Writing Ideas that Really Work
Today on Rough Draft, Demian Farnworth covers what it really takes to create compelling writing ...
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How to Build Your Business by Walking Away from the Sale

6 Ways to Find the "Big Idea" that Propels Your Product or Service to Startling Success
To market your product or service successfully, you need a unique positioning concept. A big idea that sets you apart in a world drowning in 'me too.'
Case Study: How Aurélien Amacker Escaped the Cubicle to Find Success in Content Marketing
Aurélien Amacker left a promising corporate career to take a chance on full-time blogging. Find out how he grew a small blog into a four-site French blogging empire.
Offers That Raise Response and Lower Risk

Minimalism, Success, and How to Be a Big Shot
Everyone wants a little more success, and everyone has goals, but the quality of your life can be greatly influenced by the kinds of goals you chase.
The Smart Way to Create a Sense of Urgency

7 Productivity Links Worth Your Time
This week on The Lede - The Profound Power of One a Day, The Science of Procrastination, and The Profound Power of One a Day ...
The WordPress Website Owner's Emergency Checklist
Free download: An easy way to keep all of your important site information in a single, handy spot.
The Tightwad's Guide to Creating Competitive Content on a Budget
Pamela Wilson covers how to produce winning content on a really small budget. You don't need to outspend the competition; you need to outthink them.
A Champion of Creative Play
Melissa Dinwiddie's quest to bring creativity back into your daily life is this month's Hero's Journey from the front lines of the content marketing world.
How to Take the Guesswork Out of Content Marketing
There's no risk to joining Authority: our 30-day money-back guarantee means you can join and begin benefiting from the knowledge and community right now.
A Practical Approach to Using Powerful Cornerstone Content on Your Site
Discover how to use cornerstone content on your site and find out how to join us for free cornerstone content education we'll offer in January 2016.
This Simple Illustration Explains the Difference Between a Cornerstone Content Page and a Blog Post
What's the difference between a cornerstone content page and a blog post? Demian Farnworth clearly answers this question with a simple illustration.
Annabel Candy, Author at Copyblogger Page

A Four-Step Guide to Generating Sales Leads from Your Blog

Tell a Tantalizing Story to Kick Off Your Blog Post

How to Collect Tons of Testimonials with the Secret “SPURF? System

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Landing Page Makeover Clinic #29:

How to Craft Timelessly Powerful Stories with Freaks, Cheats, and Familiars
Sonia Simone explains how the "freaks, cheats, and familiars" archetypes can help boost your content’s captivating story power.
Is Social Media Making Us Dumb?
Is social media using up all your energy and distracting you from more important tasks? Sonia Simone explains how to stay focused in a world of distraction.
Gear Up for a More Powerful Online Presence
This edition of the Copyblogger Weekly covers the keys to influential digital marketing. Plus, tips for social media ads and how to keep your cool online.

Why Your Site’s Search Rank May Be Falling (And 4 Simple Ways to Fix it)
Is your site design stale? Newer sites are more likely to provide a better user experience ... which makes visitors happy. Fixes for four common mistakes.
Behind the Scenes: How (and Why) New Rainmaker is Produced
Brian Clark and Robert Bruce take you behind the scenes of building the new media asset at, and hint at what's next ...

3 Steps to Writing Copy that Speaks to Real Desire
Can you increase your business without sacrificing your ethics on the altar of sleazy hype and inflated promises? Mark Silver spells out how.
Metaphor, Simile and Analogy: What’s the Difference?

How I Became a Better Writer Thanks to Distracted, Hungover College Kids

5 Things a Bad Dog Can Teach You About Writing Good Copy

109 Ways to Make Your Business Irresistible to the Media

The 4 Words That Will Get Your Email Opened
Over years of sending all kinds of emails to all kinds of lists, the simple phrase “You Are Not Alone? is the most-opened subject line I’ve ever seen - by far.
How to Discover Your Hidden Remarkable Benefit
What if you’ve got something going for you so remarkable that it virtually guarantees your success? What if you're just failing to see it?
New WordPress Theme: Pretty Young Thing is Ready for Her Close Up

Derek Halpern, Author at Copyblogger Page

Free SEO Copywriting Report

How I Got 294 Comments With One Blog Post

How to Create Remarkable Content When There’s Nothing New Under the Sun

How to Overcome Your Three Greatest Blogging Challenges

Johnny’s Copyblogger Wrap-Up: Week of June 14, 2010

Do You Make These Mistakes With Your Blog?

Link Karma

The "Talk Radio" Approach to Effective Email Marketing

7 Steps to an Email Opt-in Page That Works

How to Hit a Copywriting Home Run With Perceptual Contrast

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Doors Are Open for Certification (and Other Fun Things)
If you'd like to be featured on Copyblogger's list of recommended writers (and get our most advanced content strategy course), this is how you do it.
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How to Use 3 New Facebook Features for Better Social Media Marketing

The Straight Dope on Facebook, Twitter, and SEO
For a long time no one was sure what effect Twitter and Facebook had on SEO, because the dreaded nofollow is in use. But in December, Google confirmed that the playing field had changed when it comes to social and SEO.
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We Respect Your Privacy -

Why Content Creators Will Flock to Cleveland This September
Find out how you can save $100 on Content Marketing World -- an event designed for people who aspire to be at the top of the content marketing field ...
How to Attend an Industry Conference Like a Boss
Business conferences offer a variety of benefits. How do you retain it all, but still have fun? That's what this episode of The Lede is all about.
Getting the Most Out of a Conference When You're There to Promote, Part 1
Jerod Morris and Demian Farnworth offer advice on how to approach a conference when you are there with a primary goal of promoting your product or service.
Save $100 on SMX East in New York
We've got a way for you to save $100 if you're planning on heading to New York City for SMX East, September 30 – October 2.
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Leveraging Social Media to Build a Creative Brand
Bill Kenney, co-founder and creative director of Focus Lab, joins Brian and Lauren for this episode of StudioPress FM to discuss running a creative agency.
Social Media Marketing Archives - Page 4 of 26

Jonny Rants His Sinuses Clear About Social Media Strategy
Jerod Morris and Jonny Nastor help you define a strategy for social media, rather than focus on tactics that could distract you from your larger mission.
What Role Should Twitter Play in Your Show Promotion Strategy?
Listen in to this two-part series on The Showrunner about how to use social media to promote your show. In this episode, Jerod and Jon focus on Twitter.
How to Build a Community of Raving Fans
Chris Ducker chats with Jadah Sellner of Simple Green Smoothies about how to build strong communities and what they can do for you and your online business.
The Tyranny of Facebook
Is it a good idea to build a valuable business community within a Facebook group? Listen to Unemployable with Brian Clark to find out the answer, and more.
Social Media Marketing Archives - Page 5 of 26

Transparent Marketing

Trading Words For Traffic

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Launching Your First Digital Product: Your 5 Areas of Focus

How to Use Your Limitations to Create a Unique Selling Proposition
We often think of limitations as weaknesses. In reality, they are strengths that will help differentiate your products/services in the market.
Copywriting Archives - Page 6 of 112

It's 'We Love the Writer' Week on Copyblogger
Every week is "We love the writer" week, but this one is special because we're about to open our Certified Content Marketer program to new students.
Copywriting Archives - Page 7 of 112

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7 Timeless Business Lessons You Can Learn from Hollywood Screenplays
If you’re the writer / director / producer of your business, these tips on nailing the story while you're also directing and producing a profit are for you.
Why Third Tribe is Shutting Down

Blogging Lessons from The Girl With the Dragon Tattoo

Why James Chartrand Wears Women's Underpants
You know me as James Chartrand of Men with Pens, a regular Copyblogger contributor for just shy of two years. And yet, I’m a woman. This is not a joke or an angle or an analogy — I’m literally a woman. This is my story.
How to Do Less and Get More

Free Report: How to Become an Entrepreneur

The Quentin Tarantino Guide to Creating Killer Content
If you want to be a great writer, you’ve got to own the story. Just like Quentin Tarantino said...
The Tao of Online Marketing

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Two More Attention Strategies

Number One at Amazon

And the Oscar Went to…

Public Relations vs. Publicity

How to Avoid the Pollution Plague

Free Link Bait Report

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What Owen Wilson’s Pursed Lips Mean to Your Blog
What in the world could Hollywood heart throb Owen Wilson have to do with the effectiveness of your blogging? And how, exactly, do his lips come into play?
Off the Grid

Link Baiting, New York Times Style

Press Release Podcast

Building Traffic with Article Marketing

The Secret Code Word is "Buffalo"

Copywriting Archives - Page 108 of 112

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Get More Clients With Smarter Email Marketing
Do you provide professional services to clients? If so, smarter email marketing strategies will get you more clients, and more importantly, better clients.
Email Marketing Archives - Page 4 of 10

Email Etiquette: How to Delight Your Newsletter Readers Each and Every Time
If you send an email newsletter but worry you might be making mistakes or getting on people’s nerves, this episode of Hit Publish is for you.
Two Ways to Turn Facebook Fans into Paying Customers
In this episode of Technology Translated, host Scott Ellis and guest Jon Loomer share how one campaign converted 92% of Facebook fans to email subscribers.
How to Move Prospective Customers Deeper Into the ARC Reactor with Segmentation
Are you sending the right people, the right messages, at the right time? Or are you annoying people with irrelevant, unhelpful clutter?
The Psychology Behind Winning Email Subject Lines
A great email subject line will assert itself and demand attention. What are the best practices? Find out in this new episode of Rough Draft ...
Pro Tips on Building an Audience That Will Stick with You
This week on The Showrunner, get a sneak peek at the lessons inside The Showrunner Podcasting Course with experts Chris Garrett and Christina Canters ...
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You Must Respect My Authority
The most important aspect of the data demonstrating the power of authority is that context matters more than actual content. Put this to work for you...
Committed Hearts and Minds

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How to Use Emotional Content to Engage, Inspire, and Persuade
Discover why emotions play an important role when you want to influence or persuade someone and how to start introducing them authentically when you write.
Call to Action: The Awesome Power of Asking for What You Want
In business and in life, there's a magical way to get more of what you want and need. But first, you've got to get clear on what you're looking for ...
Why a Unique Selling Proposition Contradicts Everyday Life
Once upon a time, there was a periodontist who attempted to state benefits instead of features, but he made a critical mistake ...
Amy Harrison, Author at Copyblogger Page

3 Subtle Content Techniques That Make Your Offer Addictive
Want to keep your audience coming back for more? Learn three ways you can employ simple, persuasive techniques to make your product or service irresistible.
Yael Grauer, Author at Copyblogger Page

Are You Sacrificing Future Trust for Sales Today?
Just because you can smooth talk your way into a sale doesn’t mean you should. Let’s take a look at the reason why.
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3 Steps to Scare Your Audience Into Action (And Still Sleep at Night)
Fear has motivated humans forever, so it's no surprise it's used in marketing. But to do it well, you need to know a few things about scaring your reader into action.
Persuasion Archives - Page 4 of 14

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Gregory Ciotti, Author at Copyblogger Page

Scientific Advertising: Timeless Sales and Marketing Advice
No blog post could replace reading Claude Hopkins' classic "Scientific Advertising" in its entirety. But this post by Gregory Ciotti will get you started ...
Arjan Haring, Author at Copyblogger Page

Why We Overestimate Technology and Underestimate the Power of Words
What is Amazon's killer app? It might surprise you, but Arjan Haring doesn't believe it has to do with complicated algorithms ...
Do Pop-Up Forms Really Work?
Digital publishers love getting more opt-ins from their pop-up ads. But pop-ups also have a BIG downside ...
Jay Baer, Author at Copyblogger Page

3 Modern Marketing Mistakes and How to Fix Them
Traditional marketing isn't inherently flawed, but it hasn't evolved much despite changing technologies.
How Good Copywriting Can Benefit You, Even if You're Not a Writer
I guarantee you that following three pieces of advice will improve your customer support experience, no matter if it's web hosting, online banking, gaming, or otherwise ...
The 5 Things Customers Actually Want
Sean Jackson argues that what buyers want boils down to just five basic things ...
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7 Scientifically-Backed Copywriting Tips
While great writing is truly an art, those looking to improve their craft as a copywriter can find a a lot of help from behavioral psychology and neuroscience studies.
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The Easiest Way to Know if Your Project Has Failed
In this episode of Hack the Entrepreneur, host Jon Nastor and Danny Iny discuss having a "what's next" mindset when something does not work, and more.
The Zen of Measurement, Optimization, and Focus
In this episode of The Mainframe, hosts Chris Garrett and Tony Clark discuss the importance of identifying the right metrics to grow your business.
The 2 Things that Make a Dull Product Irresistible
If you want people to care about your copy, then something has to be at risk. And the higher the stakes, the more compelling the copy ...
The Right Way to Measure Audience Attraction, Retention, and Conversion
How do you measure your business in a way that enables you to make good business decisions? Find out in this episode of The Mainframe ...
Hugh MacLeod, Author at Copyblogger Page

Why #VanityMetrics Are Worthless (and What Really Matters)
Web 2.0 just isn't as valuable a place to spend time as it used to be. At least, not for people hoping to make money ...
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How to Make WordPress Sites Load 72.7% Faster
If you want supreme performance from you WordPress site, then look right to the C.O.R.E. and optimize the origin of your content ...
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A Creative Email Trick for Becoming a Plain Spoken Writer
Rough Draft host Demian Farnworth shares his thoughts on the new voice-to-text tools that can help you write like you speak.
The Power of the Very Small Business
In this episode of Unemployable, Brian Clark discusses why the disruption of "big" benefits the small and how freelancing will become more competitive.
How to Adapt Your Media Content to Fit Your Customer's Needs
How can you adapt your content in real time, so that your visitor sees exactly the right message for him? Find out in this episode of The Mainframe ...
The Jerry Seinfeld Approach to Adaptive Content
Discover the lesson we can learn from stand-up comedians, and how the approach must differ when it comes to your marketing content ...
Rainmaker.FM Behind the Scenes: 2014 in Review and the Road Ahead
2014 was a big year for Copyblogger Media. 2015 could shape up to be even bigger. Listen in as we discuss where we're going, and what it means for you ...
Adaptive Content - The Data Shows Why It Matters Right Now
Discover the purpose of adaptive content, why it's important for business owners and marketers, and ways you can incorporate it into your content strategy.
The Content Junkyard (and Why So Many Articles Fail)
Sean D'Souza outlines the four stages of successful article-writing and the hazards of completing all four stages in one writing session.
How to Add Suspense to Your Stories and Dramatically Improve Your Content
Discover a writing technique that uses the power of suspense in storytelling to make your audience members completely focused on your content.
How to Rev Up Your Article from the Start
To find a fascinating angle for the opening of your article, think like cartoonists do. Here are three methods from cartoonist/writer Sean D'Souza.
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5 Ways a Penalty Can Dramatically Improve Your Call To Action
One way to ruin a great sales letter is to not ask for action. Another way is to omit a penalty. Here are 5 ways to position a penalty in a call to action.
Darren Rowse on the Intersection of Blogging and Digital Commerce
Darren Rowse and Brian Clark discuss the long road and constant evolution that brought them both business success, powered by blogging and digital products.
How to Boost Your Conversions with Split Testing
Split-testing can create massive improvements in your results, and there is an entire industry of tools, techniques, and consultants ready to help you ...
Deadly Conversion Busters: How to Craft Your Uniqueness and Stand Out from the Competition
How do you get your market to notice, remember, and value you, when there are so many competing and conflicting messages vying for their attention?
Button Boost: How to Label and Design High-Converting Buttons
This week on Hit Publish, host Pamela Wilson invited three Copyblogger experts to share their best advice on creating website buttons that work ...
Deadly Conversion Busters: How a Lack of Goodwill Could Be Hurting Your Authority
Join The Mainframe hosts Tony Clark and Chris Garrett as they discuss how goodwill works in your digital business and how to nurture it with your content.
Deadly Conversion Busters: How to Make it Easier to Buy
In this episode of The Mainframe, hosts Chris Garrett and Tony Clark discuss how to make it easier for people to buy from you with confidence ...
Split-Testing 101: How to Know Which Words Work
Joanna Wiebe spills the beans on what works with split-testing, microcopy, and more ...
Steven Lowe, Author at Copyblogger Page

The ABCs of Landing Pages That Work [Infographic]
Learning how to create landing pages that convert is a smart way to help you build your career online. Start today with the ABCs of landing pages that work.
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Easy Design Tricks That Will Lift Your Web Sales
Tricks of conversion don't typically appear in the ordinary design presentation. Until now.
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7 Proven Secrets of High-Converting Checkouts
Joanna Wiebe provides seven proven methods of boosting conversion –- simply by focusing on the pages in your checkout.
12 Writing Exercises That Will Transform Your Copy Today
Demian Farnworth provides 12 exercises that help you flesh out and sharpen the overriding need your copy must focus on -- without repeating yourself.
Daniel Burstein, Author at Copyblogger Page

Are You a Copywriting Hotshot? Test Your Skills in an Email Marketing Duel

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How to Create World-Class Content by Never "Writing" Again
Sitting at your desk, "grinding it out" is so last century. Thing is, that didn't work real well last century either...
Joseph Putnam, Author at Copyblogger Page

3 Simple Steps to Finding More Clients on Twitter

Mark McGuinness, Author at Copyblogger Page

How the Buddha Solved His Marketing Problem

Copywriting Essentials from A to Z
If you tackle just one of these principles every day, you could conceivably master the basics of copywriting and content marketing in less than a month.
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Why a Hot Seat Is Shockingly Good for Business
Discover how you can become a part of group business coaching calls that will help you work through a number of your own business challenges.
The 'Short Copy' Trap When Offering Free Opt-In Content
If you give something away for free, people won't necessarily take it. Demian Farnworth explains the right way to position your free offer ...
Rainmaker Rewind: How to Book Engaging Podcast Interviews
This week's Rewind features The Showrunner and a path that stands above all others as the simplest way to build an audience of responsive, loyal listeners.
The 5 Stages of Writing Irresistible Landing Page Copy
Crafting copy for a landing page is an art that goes beyond merely writing magnetic headlines and copy that sells ...
The Benefits of Bootstrapping
In this episode of Unemployable with Brian Clark, Brian makes the case that "The Game" is coming to an end, raising money can promote waste, and more ...
Don’t Panic, but This Article Was Written by an Algorithm
Who will win the battle of human versus machine? Demian Farnworth explores five ways content creators can actually thrive by embracing machine automation.
The Two Components of The Perfect Online Business Model
Digital commerce allows for all sorts of revenue models. But there's one that has become the darling of entrepreneurs and investors who seek to fund them.
Go as Far as You Can, then Let Someone Else Pull You Back
In this episode of Hack the Entrepreneur, host Jon Nastor and Oli Gardner discuss landing pages and how early business struggles have shaped Oli's success.
The (Not-So-Secret) Secret to Turning Your ?Website Traffic into Paying Customers
To convert traffic to customers you have to start with a compelling and trustworthy offer. But just throwing up a button on your home page won't get the job done ...
Greg Digneo, Author at Copyblogger Page

The Beginner's Guide to Creating Landing Page Copy that Sticks
Have you ever wondered if your landing page is missing something? Here's the good news. Your suspicions are correct ...
The Secret to Landing Pages That Sell? Understand Your Unique Star ...
Two factors, taken from the structure of Hollywood blockbusters, can work together to make all the difference in building landing pages that sell. Here's how:
The 10 Commandments of Landing Pages That Work
In the dark and ancient days of digital yellow highlighters and outrageous claims, a cry rang out over the mountains -- a cry for sanity, integrity, and beauty in the building of landing pages.
Premise 2.0: The Complete Digital Sales and Lead Generation Engine for WordPress
Premise lets you quickly and easily create, test, and optimize landing pages with WordPress. And now, it also lets you build rock-solid membership sites.
How to Instantly Transform Your Landing Page Images from Good to Great
We don’t use captions as much as we should. Here are four critical reasons why your images need captions on landing pages ...
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Paras Chopra, Author at Copyblogger Page

The Guaranteed Way to Radically Improve Your Copywriting
The best copywriters continue to radically improve their copy over time, creating copy that works even when it defies common sense. How do they do that?
Does Your Site Hold Up to the Window Shopping Test?

Landing Page Makeover Clinic #28:

Landing Page Makeover Clinic #27:

Landing Page Makeover Clinic #26:

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Seal the Deal, Part II: 5 Tips for Designing the Ultimate Landing Page

Seal the Deal: 10 Tips for Writing the Ultimate Landing Page

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Why (and How) Selling Ourselves Makes a Difference, with Matthew Kimberley
Speaker, coach, and author Matthew Kimberley talks with Chris Ducker about selling, marketing, and the importance of speaking your audience's language.
How to Sell Like a Saint
On Unemployable with Brian Clark, Marie Poulin shares advice for freelancers or entrepreneurs who want to grow the business without sacrificing the soul.
Dan Pink on the State of Free Agent Nation in 2015 (And Beyond)
In this episode of Unemployable, Brian Clark and Dan Pink discuss the current state of free agent nation, why free agency is a privilege, and more ...
The Critical Importance of Customer Onboarding
As far as the customer is concerned, the sale is just the beginning. What comes next can make or break the future viability of your business as a whole ...
3 Simple Copywriting Techniques to Get Your Customer 'Beyond' the Buy Button
While you want to make a sale, your customer wants a transformation. Here’s how to guide your customer through -- and beyond -- the sale with confidence.
A Simple Way to Boost the Credibility of Your Website
Listen to this episode of Hit Publish with Amy Harrison to discover what makes a Trust Medal and why they help you tell a more compelling business story ...
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You Like Me . . . You Really, Really Like Me!

Your Unique Story Proposition
Blogging allows you to turn a unique “selling? proposition into a unique “story? proposition.
Staying Grounded on the Road to Success: A Conversation with JB Glossinger
Today on Confessions of a Pink-Haired Marketer, host Sonia Simone is talking with her friend JB, who founded and runs
Good, Good, Good Advice for Recording Interview Guests and Co-Hosts
This episode of The Showrunner outlines best practices for recording good audio for yourself, your guest, and your co-host -- from a different perspective.
How to Use LinkedIn to Drive Leads and Make Sales
Sales prospecting can be a challenge. But luckily, LinkedIn makes it easy -- if you're smart about how to use it. Discover what you need to know ...
Deadly Conversion Busters: Turning Fear Into Trust
In this episode of The Mainframe, hosts Chris Garret and Tony Clark reveal why unanswered fears might be turning away your customers ...
Deadly Conversion Busters: Building a Targeted Audience
In this episode of The Mainframe, hosts Chris Garrett and Tony Clark reveal why you must constantly look for ways to attract new people into your community.
How to Uncover What Your Audience Wants to Buy: An Interview with Ryan Levesque
An interview with Ryan Levesque, author of Ask, about what makes people buy -- and how to benefit our businesses by giving people more of what they want.
Building Your Evergreen Sales Machine
Join The Mainframe hosts Tony Clark and Chris Garrett as they reveal how to build a perpetual sales system that will grow your online business.
How to Launch Your Product the Right Way
In this episode of The Mainframe, hosts Chris Garrett and Tony Clark discuss the proven launch approach that will give you the best chance of success ...
The Critical Importance of the Pre-Sell
In this episode of The Mainframe, hosts Chris Garrett and Tony Clark reveal the key strategy that helps you sell more and connect better with your audience.
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1,000 Marketing Conversations
Eric Mattson's goal is to perform 1,000 interviews with people involved in marketing and social media. Here's one he did with our very own Brian Clark...
Love Can Tear You Apart

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The Return of Tutorial Marketing?

Yaro Starak Interviews Me at Entrepreneur's Journey

The Two Types of Tutorial Marketing
The whole idea behind tutorial marketing is to be useful to others. You can also use the concept to both attract readers and actually sell something.
Why is “Sell? Such a Bad Word?

3 Coercive Copywriting Techniques

Copywriting Books You Should Buy

What’s Your Story?
It’s long been the case that watered-down copy that tries to appeal to everybody ends up appealing to nobody. The same is true for stories.
Does the SEO Industry Have a Branding Problem?

Did You Hear the One About The Long Tail?

My Oxymoronic Six Month Anniversary

Selling Archives - Page 13 of 17

Can You Give Away Too Much Content?

6 Ways to Maximize the Shelf Life (and Utility) of Your Audio Content
Yesterday, we shared interview best practices from top podcasters. Now, here are six ways audio content can enhance your other content marketing activities.
Build a Better Professional Network and Transform Your Business
Want a more successful business? Build a better network.
How to Get Past No

How to Get Past the "Don't Buy" Button

49 Ways to Gain the Trust and Loyalty of Your Audience
How can you demonstrate that you’re competent, credible, and trustworthy? Gaining trust online may sound difficult. But it really isn’t ...
5 Ways to Bond with Your Blog's Audience
Today I'm sharing five tips to engage with your readers, make them feel at home, and to turn your blog into a nice and warm get-together ...
5 Ways a Minimum Viable Audience Gives You an Unfair Business Advantage
At Copyblogger, we have always started first by building an audience first, which is how we've found the scalable business model that has become a multi-million dollar a year company.
Are LinkedIn Ads Worth the Price?
In this episode of The Missing Link, host Sean Jackson and Janet Driscoll Miller discuss LinkedIn ads, including proper budgets and generating real results.
A Lesson in Authority from a Wooden-Legged Civil War Soldier
In this episode of Rough Draft, you'll discover people with authority have energy, swagger, and substance. Plus, the downside of being an authority ...
How Your Worst Enemy Can Become the Key to Your Blogging Authority

The 5-Step Process for Writing an About Page that Connects (and Converts)
Struggling to write a smart About page? Learn the 5-step process for crafting a creative About page that helps attract the right customers to your business.
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Zack Grossbart and Justin Evans, Author at Copyblogger Page

Captivate Your Readers with a Marketing Story that Sells

Two Conferences for Serious Online Marketers

How to Steal Great Content Ideas

How to Attract, Nurture, and Grow the Business-Building Audience You Want
If you want a different audience, you need to become a different leader.
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5 Ways to Build Long-Lasting Authority
While much of the advice on building authority is relevant and essential, it often overlooks how long-lasting authority is actually developed.
Dean Levitt, Author at Copyblogger Page

How Email Design Limitations Can Actually Be Liberating
Email is limited -- by inbox space, mobile devices, noise, attention span, and reader habits. And yet it offers an opportunity.
5 More Great Speakers for Authority Intensive (Event Now Sold Out)

Join Us for Authority Intensive, May 7-9, 2014
Join us for Copyblogger’s live training event in May. Early Bird pricing is in effect, why pay more?
A Content Marketing Experience Designed to Take Your Business to the Next Level
Most conferences are packaged as a “big box of awesome.? A whole bunch of great stuff, but no assembly instructions to put it all together in a meaningful way. Authority Intensive is different ...
Is Native Advertising Ethical? (It Depends On Who You Ask)
Demian Farnworth addresses some common concerns that surround native advertising, including the stickiest part: its suggestion of deception.
Native Advertising Archives

12 Examples of Native Ads (And Why They Work)
Demian Farnworth walks you through a dozen examples of native advertising -- and why they work.
Copyblogger's 2014 State of Native Advertising Report
More than 2,000 people responded to Copyblogger's survey about the state of native advertising in 2014. Find out what we learned.
Traditional Media Archives

Joel Friedlander, Author at Copyblogger Page

3 Simple Ways to Turn Your Website Archive into Profitable Books and eBooks
One of the biggest changes in the long history of content creation is taking place right under your feet, and I'm afraid it may be passing you by.
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This Is the Most Fun You'll Ever Have 'Explaining the Mechanism'
Here's another way to build credibility and trust when it comes to making a bold claim ... which is simply this: explain the mechanism behind your claim.
2 Ways Your Business Can Be More Like the Apple Store
Ask what element of business success Apple has mastered and you’ll probably hear the word "marketing." But here's what they're really good at ...
What Makes the Difference Between Success or Failure Online?
What makes it look so easy for some ... and feel so hard for the rest of us?
Happy Thanksgiving from Copyblogger!
The Copyblogger Media crew are taking advantage of today's U.S. holiday to eat way too much pie, watch sports, and navigate complicated conversations with family ...
Which Words Can You Live Without?

Why Your Marketing is Missing the Mark (And How You Can Fix It)
You know that ancient proverb about teaching a man to fish? It might be good advice for homeless fisherman, but it's horrible advice for your marketing.
The Most Effective (And Fun) Foundation for Your Business
Do we live in a society that's moved beyond authority? Or are we just looking at authority in a very different way?
There is No ROI in Social Media Marketing
If a business is going to put the time, effort, and attention into social media marketing, it would be nice to get some sales out of it. Is social media ROI fact or fiction?
How to Craft an Offer That Can't Be Refused
To create an irresistible offer, you need to sell what people want to buy, then make sure you're marketing to the right people at the right time. Here's how ...

Copyblogger Weekly Wrap: Week of April 4, 2011

How to Write With a Distinctive Voice
I want to let you in on a secret: it’s not really that people are boring, but that too many have been taught that you shouldn’t write the same way you talk.
How to Boost Your Sales with a Strong Guarantee

Conversations with Parrots and the Dangers of a Swipe File

Are You Writing Headlines That Sell? Stop!

Six Ways to Instantly Find the Right Words

Are You In Love With Your Own Writing?

Winning Copy Appeals to Basic Instincts

Writing Copy Even Grandma Will Love

Why You Need To Hit Your Prospects Where It Hurts Right Now

Why Your Best Headline Could be Too Powerful
A percentage of people would like to click through, but more people, especially when busy or distracted, would browse right past a too-powerful headline...
A 3-Step Blueprint for a Brilliant Blog Launch

10 Productivity Tips from a Blue-Collar Genius
Demian Farnworth owes his work ethic and many of work habits to his grandfather. In this post he explains ten reasons why his grandfather is a true "blue collar genius."
Case Study: How One Man Saved the Family Furniture Business, Then Built a Wildly Successful Online Fitness Company
Learn how Ryan Masters saved his family’s business, launched a successful website in one of the web’s toughest markets, and learned to dominate the world of Google Adwords.
Why Open-Source-Based Communities Are So Powerful
This week's episode of StudioPress FM features Carrie Dils. Carrie is a WordPress developer, consultant, speaker, and teacher.
How to Sustain a Profitable Creative Agency
This episode of StudioPress FM features Bourn Creative, a creative studio that delivers purpose-driven design and engaging experiences for businesses.
The Credibility Conundrum: Can Design Build Trust?
Discover how your website design builds trust and credibility in your online business -- and the simple way to achieve great design.
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The Importance of Entrepreneurial Mental Health
On StudioPress FM, you'll hear from Cory Miller, an entrepreneur who believes in finding and maintaining work happiness that aligns with your purpose.
How to Scale a Freelance Business
This episode of StudioPress FM features Bill Erickson, a WordPress developer and entrepreneur, who's been working with WordPress since 2006.
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Sour to Sweet: An Advisor Who Transforms Businesses
Raúl Colón helps businesses with the technology or processes needed to get to the next level of growth. His story is this month’s Hero’s Journey feature.
How to Build a Lucrative Business with Premium WordPress Themes
Build a business as a Premium WordPress theme designer and learn more from Brian Gardner of StudioPress.
Which of These New WordPress Themes is Right For Your Audience?
Here are six new themes our StudioPress team has released this year, each one built on HTML5. All you have to do is make the best choice for your audience.
Get the WordPress Theme That Gives You an Unfair Business Advantage
The Generate Pro theme by StudioPress is optimized to drive subscribers to your email list, a critical step in building a powerful audience.
Why Parallax Design Doesn’t Have to Tank Your SEO
Would you believe that parallax design can actually help, not hurt, your SEO? It's true. Jerod Morris of Copyblogger explains how.
How to Make Your Website a Party People Want to Attend
Your website is a party, and you're the host. So you better make your visitors feel comfortable and want to stay.
Do You Want Your Website To Tell a Better Story?
Wouldn't it be great to have a design with the strength and style to lighten the storytelling load? That's parallax.
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Announcing the Prose Theme for WordPress

Gravity Forms Review: Worth the Money?
Gravity Forms is a form creation and management plugin for WordPress -- here's the Copyblogger review.
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Blogging Archives - Page 6 of 52

Big Bums, Scuffles, and How to Craft Copy Your Competitors Wouldn't Dare Write
How do you make busy people stop and take notice of your offer? Joanna Wiebe explains why unexpected copy could bring you more traffic and leads.
Content Marketing Glossary: 96 Concepts that Will Make You a Smarter Content Marketer
Copyblogger's Content Marketing Glossary will help you quickly answer any questions you might have when it comes to content marketing terms and concepts.
Want to Sharpen Your Writing Skills? Try This Fun Challenge
Don't know how to start working on a new skill? Sonia Simone shares fun and practical tips that will help you with different aspects of content marketing.
Jessica Mehring, Author at Copyblogger Page

5 Simple Steps to Breathe New Life into Old Content with SlideShare
Here are five simple steps you can use to turn old content into a SlideShare deck, so that you can expose your popular content to a wider audience.
The Single Best Way to Create Hit Content in Record Time
Republishing benefits your content marketing in several ways. Today we're going to explore five, as well as the steps to take to republish your own content.
Heather Armstrong (Dooce) on the Art of Dealing with Online Criticism
In this episode of Hack the Entrepreneur, host Jon Nastor and Heather Armstrong discuss why you need to pay very close attention to your audience, and more.
Blogging Archives - Page 7 of 52

Blog Triggers -

Effective Advertising That Builds Your Fan Club

How to Get Huge Viral Buzz for Your Start-Up

Business Bloggers Rock
Big companies are paying big money to another company that creates and manages private, branded online communities. Why?
The Number One Rule of Niche Marketing

Building Traffic to Build Your Fan Club

What’s Your Blog Really About?
Without a static homepage and with numerous entry points, the “About? page of a blog is an important opportunity to convert a new visitor into a regular reader
Four Simple Steps to More Blog Subscribers

Free Link Love

They Laughed When He Ran Away From the Basket... Until He Sank the Three Pointer!

Blogging Archives - Page 49 of 52

Why “Content? Has Become a Dirty Word

SEO Secrets Revealed

Why the AdWords Landing Page Fiasco Won’t Hurt Bloggers

Don’t Be Cameron Diaz

How Co-Registration Can Build Your Fan Club Fast

5 Steps to Pay Per Click Advertising That Works

It’s Dangerous Out There . . .

Blogging Archives - Page 48 of 52

Content Marketers Share Their Secrets
Pamela Wilson shares tips and encouragement from master content marketers that you'll find in her new book, Master Content Marketing.
The Efficient Approach to Marketing Your Business with Content
Content marketing works when you create useful, interesting, and engaging information consistently over time. Pamela Wilson shows you how to get started.
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Here's WORD: for Writers, by Writers -

Dave Paradi, Author at Copyblogger Page

SlideShare Best Practices: How to Turn Written Content Into a Winning Deck
Dave Paradi, respected presentation coach and PowerPoint expert, explains how you should approach turning a written piece of content into a SlideShare deck.
The Law of (Content) Attraction
Content can attract a host of fascinating opportunities to your business -- if you structure it right.
3 Tips for Creating Your Own Independence Day
In honor of Independence Day in the States, Sonia Simone shares three of her favorite tips for declaring your own individual independence.
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5 Ways to Blast Off Your Freelance Writing Income Through Massive Action
For those who aren't into the baby steps approach, a more motivating way to create business momentum is to blast off towards your goals in grand style ...
How to Earn $250 Per Hour As a Freelance Writer
If you want to earn more than the average freelance writer, follow Linda Formichelli's simple methods for finding top-notch clients who pay premium rates.
5 Reasons You Should Embrace Rejection
If you're a content producer, you're going to face rejection. Here's why that's a good thing ...
3 Ways Content Creators Can Diversify their Way to a Bigger Paycheck
Have you thought about leveraging your content marketing skills into other kinds of gigs that can bring in even more money?
[Case Study] How a Pay-What-You-Want Pricing Model Can Generate More Revenue
Could a pay-what-you-want pricing model help digital entrepreneurs offering e-books, special reports, and e-courses earn more?
When's the Best Time to Send Email to Your List?
Talking email marketing strategy can be a bit like talking religion or politics at a party ...
Want More Copywriting Clients? Here's a Surprising Way to Find Them

How to Become an Exceptional Writer
There are four major strategic categories that -- if applied -- can help you become a great writer ...
6 Simple Exercises to Help You Write Better Short Sentences [Free Worksheet]
Discover six exercises that can help you write short, clear sentences that pack a punch -- plus three tips on removing unnecessary words.
Rainmaker Rewind: Strategies for B2B Podcasting, with Clark Buckner
This week on Rainmaker Rewind, Sonia Simone chats with Clark Buckner about B2B podcasting and content strategy on Copyblogger FM.
The Aggressive Work Ethic of Highly Creative People
Creativity has nothing to do with the muse showing up and everything to do with moxie, hard work, and, sometimes, kicking in the damn door.
Rainmaker Rewind: How Oscar Nominee Emma Donoghue, Screenwriter of 'Room,' Writes
This week’s edition of Rainmaker Rewind features our recent interview with Emma Donoghue, Oscar nominee and author/screenwriter of Room.
Are You Really a Writer ... Or Just a Copyist?
There is a terminology problem plaguing the content community. It seems that no one really knows what it means to be a writer.
How to Earn More Money (and Keep Your Sanity) by Developing a Professional Support Network
In a fast-changing field like content marketing, we need to continuously learn new strategies. Here's a smart way to further your professional growth.
The David Ogilvy Playbook for Business Blogging

Landing Page Makeover Clinic #17:

Freelance Copywriting Success: How to Tie a Bow Around Your Work

I Screwed Up This Content Marketing Webinar
A couple of weeks ago, I did a webinar on content marketing strategy. It went well, but I screwed one thing up.
Save 15% on PubCon Las Vegas this October

Do Customers Actually Care about Your Company's Values?
What makes the difference between cheesy corporate cliches and a meaningful statement of core values?
How to Upgrade Your Online Business for more Money, Success, and Enjoyment
Is your business struggling to bring in revenue, customers, or satisfaction? It might be time for an upgrade.
How to Get Lucky With Content Marketing

The Essentials of Web Design That Works
Site designers often put up barriers for their visitors that make navigation and interaction difficult. Learn how to avoid these common mistakes ...
7 Ways to Get Smart(er)
What are some of the best tips for finding incredible copywriting and content hooks (and becoming a lot smarter in the process)?
5 Ways Persistence Pays For Online Content Creators
Persistence is one of the vital ingredients behind success. Nick Whitmore explains five reasons why every online content creator must be persistent.
People Really Want to Help You

I Don’t Care About You

10 New Ideas for Getting Inspired to Write

The One Skill that Makes an Online Entrepreneur Unstoppable
All the knowledge in the world is literally at our fingertips, yet only a handful of people break through from wanna-be-successes to true successes. So what's missing?
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Grab the Free Copyblogger Theme for WordPress
The Copyblogger Genesis child theme for WordPress is a robust, flexible, and multi-colored interpretation of our previous design, and it's yours at no charge.
Introducing Technology Translated: A Tech Podcast for Non-Techies
Welcome to "Episode Zero" of Technology Translated. You’ll learn what this podcast is about, who this show is for, and what you can expect ...
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The Clear-Copy Rule of Writing for the Web
In this episode of Rough Draft, Demian Farnworth discusses writing clear sentences and the single greatest reason most of us are afraid of writing ...
Vexed by Your Bankrupt Vocabulary? Listen to This
In regard to mediocre writers, it seems that they’d kill to get their hands on words that crank out power like a Floyd Mayweather right hook ...
How ProBlogger's Darren Rowse Writes
Darren Rowse -- creator of Digital Photography School and ProBlogger -- joined Kelton Reid to chat about 13 years of blogging, his new podcast, and more ...
A Question of (Writing) Voice: How to Strengthen It, How to Shape It
Sonia Simone got a fascinating question: How do I handle a mismatch between my writing voice and my company's writing voice? Is there any way to reconcile?
Freelance Writing Archives - Page 6 of 15

How to Overcome Shiny Object Syndrome
In this episode of Hack the Entrepreneur, host Jon Nastor and Julie Gordon White discuss how to establish a Weekly Profitability Planner, and more.
5 Reasons Why EVERY Online Entrepreneur Should Go Back to Basics
The first official Youpreneur.FM episode is a training session on why getting back to basics for online entrepreneurs is needed more than ever before.
What Happens at the Crossroads of Content and Social Media
Don't think about doing content or email or multimedia or social -- they're all woven together into one cohesive experience for your customer.
8 Harsh Truths about Social Media (and 1 Pretty Awesome One)
In this episode of Confessions of a Pink-Haired Marketer, host Sonia Simone talks about lessons she's learned from being on the social web for 26 years now.
How I Did Research For 3 New York Times Bestselling Authors (in My Spare Time)
Good research doesn't just magically appear. Stories, anecdotes and data have to be found before you can use them ...
How to Onboard New Clients the Smart Way with Paul Jarvis
Paul Jarvis, a guy with a lot of smart ideas for freelancers and anyone who takes clients, joins Brian Clark for today's episode of Unemployable.
How to Double Your Business with Practical Management and Measurement
In this episode of The Mainframe, Tony Clark and Chris Garrett discuss how you can grow your business with the right focus, measurement, and management ...
How to Admit that You Are Terrible at Podcast Interviews (and Why This Matters for Your Success)
In this episode of The Showrunner, Jerod Morris and Jon Nastor have an unplanned discussion about the journey to becoming a remarkable podcast interviewer.
7 Common Mistakes Writers Make When Pitching to Editors
If you’d like an editor to review -- and possibly publish -- your writing, Editor-in-Chief host Stefanie Flaxman explains 7 mistakes you should avoid ...
Demian Farnworth's Second Most Favorite Copywriting Formula in the World
In this episode, Demian Farnworth shows a short example ad (about a pill that makes ugly men pretty) and break downs each P: Promise. Picture. Proof. Push.
How to Get Lazy People to Care about Your Ideas
In this episode of Rough Draft with Demian Farnworth, you'll discover four awful examples of teaser copy and four proper ways to tease your audience ...
How to (Rapidly) Build an Audience with Content Syndication
Belle Beth Cooper is Demian Farnworth's textbook example of someone who’s grown an audience through content syndication. Check out her wisdom and tips ...
The Princess of Profanity on Finding Your Voice as a Writer
Erika Napoletano is Demian Farnworth's go-to person for someone who’s owned her personality with an unapologetic, straightforward flair. Find out why ...
The Oddest Story About Overcoming Obscurity You'll Ever Hear
Today on Rough Draft, you’ll hear from James Chartrand, a single mom who built a world-class design and copywriting boutique called Men with Pens.
10 Odd Books That Will Improve Your Writing
In this episode of Rough Draft with Demian Farnworth, you'll discover books that will help you inject a tangible and seductive element in your writing ...
Last Day to Join the Certified Writers Program
Our Certified Content Marketers program won't be a good fit for most of the people reading this post. But if it is for you, we'd love to see you there ...
Freelance Writing Archives - Page 7 of 15

3 Things to Consider When Deciding How Long Your Blog Posts Should Be

Twitter Writing Contest: Win an IPod Nano For the Best 140 Character Story

What if an A-List Blogger Decides to Take You Down?

The Art of Blogging: Business or Pleasure?

Rank Checker From SEO Book
Aaron Wall's new Rank Checker tool for Firefox is really useful for checking your search engine rankings across Google, Yahoo and MSN... and doing it privately.
11 Top Secret Recipes for the Aspiring Copywriting Chef

What Entourage Can Teach You About Successful Freelancing

How to Make a Living as a Social Media Rock Star Writer

Warning: Are Your Words Helping or Hurting Your Business?

Sean Platt and David Wright, Author at Copyblogger Page

10 Ways to be a Copywriting Jedi

Freelance "X" Factor is Live
After struggling with an unexpected and ornery corrupted zip file and the longest upload process in history, the Freelance "X" Factor course is now live.
Why a Few Freelance Copywriters Make Most of the Money

10 Tips for Kicking Ass as a Freelance Writer

10 Quick Tips for Building a Business Online

Freelance Writing Archives - Page 12 of 15

40 Questions You Need to Ask Every Copywriting Client

Shane Pearlman, Author at Copyblogger Page

Is There Life After Freelancing?

The Guilt-Ridden Writer's Confession

Traci Feit Love and Rudy Nelson, Author at Copyblogger Page

4 Simple Ways to Get More High-Paying Clients with Your Blog

Copywriting 3.0: How to Bounce the Fat Kid off the See-Saw
SEO copywriting is a great start, but you need to master these five realms to become the copywriter your clients can't live without.
How Freelance Writers Handle Their #1 Hassle
If you're a freelance writer, rewrite requests don't have to make you miserable. Here's what to do when your client hated the first draft.
Want to be a Better Writer? Get Your Ego Out of the Way

Freelance Writing Archives - Page 11 of 15

Copyblogger - Page 8 of 319 - Content marketing tools and training.

An Uplifting Journey from Meditation Authority to Bold Business Builder
Morgan Dix has built two businesses that enable his customers to transform themselves. His story is this month's Hero's Journey feature.
Sonia Simone on How a Podcast Fits Into a Content Marketing Strategy
Sonia Simone joins Jerod Morris and Jonny Nastor on The Showrunner to discuss how your podcast can (and should) fit into your overall content marketing mix.
Unleash the Power of Frameworks, Methodologies, and Processes in Your Business
Despite sounding like "language lard," understanding frameworks, methodologies, and processes can unleash the power in your business.
The Mobile First Philosophy (and How to Start Building Your Own Mobile Strategy)
In this episode of Technology Translated, host Scott Ellis discusses mobile context and the key elements of a mobile strategy with guest Aaron Strout ...
Digital Asset Ownership: Are You Making This Single Catastrophic Mistake?
In the era of the "Sharing Economy," ownership might sound a bit archaic. But failing to control your digital assets can leave you in a world of hurt ...
How to Protect Your Customers by Understanding PCI Compliance for Credit Card Security
Sean Mathena reveals the inside scoop on PCI compliance and rules you need to understand when accepting credit cards in your business, online or offline.
Protecting Your Digital Business: A Primer on Small Business and the Law
Here's a short primer on handling electronic records from Johnny Lee, a Managing Director at Grant Thornton, forensic investigator, and licensed attorney.
Scott Ellis, Author at Copyblogger Page

How to Master the Technology that Drives Your Digital Business
Scott Ellis started the Technology Translated podcast to reach as many folks as possible with technology insights that will help grow your digital business.
Copyblogger - Page 9 of 319 - Content marketing tools and training.

The Single Word that Can Cripple Any Online Entrepreneur
In this episode of No Sidebar, host Brian Gardner discusses when he left his job to go out on his own and how the premium WordPress theme market started.
Can You Be a Writer and an Editor-in-Chief?
Stefanie Flaxman interviews Copyblogger Media’s Chief Content Writer, Demian Farnworth, about how the art of editing complements the art of writing.
Return of the Content Marketing Know-It-All
You've got content marketing questions? We have answers.
Three Ways a Mobile Responsive Website Beats Using a Separate Mobile Site
Mobile responsive design has gone from being an idea to a philosophy and process that just about every serious web developer has embraced ...
Announcing: Winners of the Email Subject Line Contest

Copyblogger is Eight Today (Time for a Facelift)!
Time flies when you're having fun, but it's true ... Copyblogger is 8 years old today.
Words that Matter, Business as Gardening, and More: The Copyblogger Weekly Wrap

How to Master the One Trait That Makes You Unstoppable

What the Heck is RSS? -

6 Ways That Bloggers are Like Rappers

Building Your Fan Club
This eight-part tutorial provides tips and tactics that will help you quickly build your blog's "fan club" and to make sure your subscribers stick around.
Who Do You Think You’re Talking To?

Five Steps to a Truly Unique Blog That Attracts Readers and Revenue

"Keep it Simple, Stupid" Applies to Your Landing Pages, Too!

And the Winners of the Copyblogger Copywriting Contest Are…

Glyphius Copywriting Software Review

Thoughts on Persistence

RSS Marketing Roundup 03.23.06

No Email Taxation Without Requisition

Sound Like a Pro: Tips for Recording Top-Notch Audio
Hit Publish host Pamela Wilson invited three Copyblogger experts to share their best advice on capturing great-quality, compelling audio recordings ...
The 5 Types of Prospects You Meet Online, and How to Sell to Each of Them
Different readers come to you with different awareness levels -- and each level requires a different approach to selling. Here's how to handle each stage of prospect awareness.
Here's How Master Brand Storyteller Bernadette Jiwa Writes
Authority Rainmaker 2015 speaker, Bernadette Jiwa, lets us take a peek into her life as a master brand storyteller, in this edition of The Writer Files ...
The Simple Truth People Forget When Trying to Grow a Business

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A Sobering Lesson on the Value of Compromising Your Creative Ideas
We'd all be wise to remember that sometimes to fight for our art, the most important battle is with ourselves.

Piecing Together Your Online Marketing Puzzle
Puzzles actually offer an incredibly precise blueprint for effectively marketing your business online.
Five Steps to Constructing an Exceptional Content Experience

Madonna's 6 Secrets to Personal Branding Mastery

The Freakonomics Guide to Making Boring Content Sexy
It’s easy to write about topics like celebrities, technology, or social media. But how do you get noticed with a compelling story when your subject is boring?
11 Essential Ingredients Every Blog Post Needs [Infographic]

Why Are You Still Skeptical That Pinterest Can Work For You?
You might not think much of Pinterest -- but it can still work for you. Find out how to use Pinterest to get more traffic, more email subscribers, and build your audience.
Make It Rain: LinkedIn and the "Media not Marketing" Model
Jason Miller explains how to take full advantage of LinkedIn's brand new functionality.
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Get Off Your Computer and Become a Better Blogger

Are You Getting Off Track With Your Readers?

Why the New Rainmaker is a Digital Media Producer
Brian Clark discusses a way forward for producing the kind of media that can grow the business you have, or build the business you want ...
Zen and the Art of Good Web Design
Some minimalist blogs look plain and uninspired simply because their owners can't figure out how to inject a little personality. Here are some simple tips to add personality to your bland blog.
How to Build a Lucrative Asset While You Make it Rain
In the days before the Internet, if you wanted to create and distribute media on a large scale, you needed a lot of resources ...
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7 Ways to Write Damn Bad Copy
I'd like to take a few minutes to show you at least seven kinds of copy you need to avoid ...
5 Innovative Email Marketing Tips That Drive Readers to Action
Tired of the same old email marketing advice? Try these five tips that use the most beneficial aspects of email to drive readers to the actions you desire.
Rock Stars, Goonies, and your Content Marketing Empire
Ninjas and rock stars are fine -- but it's the goonies who will do the most for your success.
There's Still Time to Join Us at SOBCon this May and Save $100
Last-chance registration discount for SOBCon 2013.
The Naked Marketing Guide to Compelling Copy that Closes Sales
Just like dating and relationships — some people just "get" marketing straight out of the gate, and others need a little more time (and help) to figure it out ...
A Fool-Proof Formula for Easily Creating Compelling Content
The secret to prolifically creating excellent content isn't inspiration or brilliance -- it's found in structure, planning, and research. Let me explain ...
How to Build an Engaged Audience with Content Marketing
What if you don’t have an audience for your blog? How do you build an engaged audience if you’re starting from scratch? That’s the question that I asked 30 different audience-building masters ...
19 Ways to Get Paid for Your Writing

23 Reasons Your Blog Isn’t Making Any Money (And What To Do About It!)
Traffic is good, and so is reader engagement. But if you're running a blog to market a business or to make money blogging, be sure you're not doing these...
21 Ways to Create Compelling Content When You Don't Have a Clue
Sometimes you’re just flat out of ideas. This happens to the best of us -- even veterans have their off days. Yet they continue to write. How?
38 Critical Books Every Blogger Needs to Read

7 Social Psychology Studies to Help You Convert Prospects into Paying Customers
When it comes to converting prospects into customers, it all boils down to how well you understand your buyer's mind ...
How Google's PageRank Algorithm Screwed the Online Writer (and What They Did to Fix It)
Good content writers got squeezed out during the early days of Google's PageRank. Learn how Google has recently changed its tune ...
3 Psychological Triggers that Can Move Your Audience from Indifference to Desire
If used properly, these three psychological triggers can compel your reader to give you their whole attention and follow your call to action.
Why Blind Obedience is Killing Your Business
If you're doing everything right, but can't stand out and are barely able to keep your head above water, I think I know what's missing.
Confessions of a 21st Century Writer

Blog Psychology Archives - Page 4 of 8

5 Crippling Beliefs That Keep Writers Penniless and Mired in Mediocrity

Blog Psychology Archives - Page 5 of 8

Blog Psychology Archives - Page 7 of 8

Blog Psychology Archives - Page 6 of 8

Four Reasons to Keep My Mouth Shut

What’s Wrong With Steve Rubel?

Copyblogger - Page 314 of 319 - Content marketing tools and training.

Performancing Metrics

Copyblogger - Page 313 of 319 - Content marketing tools and training.

A Beginner's Guide to Mobile Responsive Design
Being able to naturally and automatically adjust and adapt is a critical key to survival and success. Its true in sports, nature, business, and yes, web development ...
Can You Pass This Content Marketing Test?
So, are you a content marketing authority? Take this short quiz to test your knowledge ...
5 Ideas About the Future of Work from
Scott Berkun's year working for Automattic is a fascinating story for any blogger, and he wants to share just a few of the lessons he learned ...
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A Comprehensive Guide to Formatting Your WordPress Posts and Pages
After reading this post, you’ll understand how to create WordPress pages and posts that are interesting to look at, easy to read, and engaging to even the most jaded web surfer ...
The Astronaut, the Rock Star, and Your Content Strategy
Commander Chris Hadfield might be the most effective promoter for space travel since humans first landed on the moon ... but he had help.
The Bobby McFerrin Plan for Creating a Remarkable Business
In 2010, Pamela Wilson had just completed the course Teaching Sells and was ready to expand her successful, offline design business into online territory.
SlideShare: 8 Ways a Digital Media Platform is More Powerful than "Marketing"
Taking a media approach to building an online audience is a lot more effective than traditional marketing and advertising. Here's why ...
How to Remember Everything
What if I told you that I -- and 100 million of my friends -- had discovered a way to remember everything in an external brain? Here's what I mean ...
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Catherine Caine, Author at Copyblogger Page

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Johnny’s Copyblogger Wrap-Up: Week of April 26, 2010

How Jay Baer Uses LinkedIn for Content Marketing
On The Missing Link, New York Times bestselling author of Youtility Jay Baer explains how he uses LinkedIn to help drive his hugely prosperous business.
A 10-Point Plan for Connecting with Online Influencers (Without Turning into a Suck-Up)
Do epic stuff, be a good egg, know your topic, and make yourself useful. There, that's 4, click through to get the other 6.
The Essentials of Guest-Blogging Strategy for SEO, Traffic, and Audience-Building
Guest blogging can build your audience incredibly efficiently ... but only if you're strategic about it.
The Amish Guide to Intelligent Web Design
The Amish don't use computers, so what could they possibly teach us about web design?
3 Business Lessons You Can Use from a Globetrotting Entrepreneur
What can Thai food markets, Chinese dumpling shops, and ancient Peruvian ruins teach you about marketing a business online?
The New Authenticity and Authority: What it Looks Like, How to Use It
What can Jon Stewart teach you about how to present yourself to your audience? Follow these five tips to inform your own writing, podcasting, and videos.
How to Create Simple Drawings to Clarify Your Ideas and Captivate Your Audience
What if you could create images to stand out online, even if you're not an artist? It's easier than you think with this simple process anyone can use.
How Award-Winning Journalist Adam Skolnick Writes
In this episode of The Writer Files, host Kelton Reid asked award-winning journalist Adam Skolnick to join him for a segment we're calling "writer porn" ...
The Beginner’s Guide to Writing Bullet Points That Work
In this episode of Rough Draft with Demian Farnworth, you'll discover the two-part essence of great bullet points and how to use them ...
The 3 Pillars of Great Web Writing
In this episode of Rough Draft with Demian Farnworth, you'll discover that creating great web content is not hard if you understand just three simple words.
Joe Pulizzi, Author at Copyblogger Page

An Easy Fix for 5 Website Woes that Can Threaten Your Business
Discover a game changer for online business owners that helps you stop worrying about website issues so you can focus on marketing, content, and sales.
Data Is Clear: To Be Effective at Content Marketing, Have a Documented Strategy
Discover how the most effective content marketers implement their strategies through the results of the 2015 benchmarks, budgets, and trends study by CMI.
How to Conduct a Content Audit for Quality and Audience Experience
Content audits aren't just about technical issues or SEO. Here's how to audit your site for better content quality and audience experience.
How to Be in the Top 5% of Bloggers: New Research Results
Sonia Simone and Andy Crestodina share the results of research by Orbit Media Studios, "Survey of 1000+ Bloggers: How to Be in the Top 5 Percent."
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7 Steps That Will Hook Your Audience through the Magnetic Force of Fascination
If your online content doesn't stand out, learn how to form a deeper connection with your audience by producing fascinating writing that makes an impact.
Proof that Stories Can Increase the Value of Even 'Worthless' Items
Stories lift a prospect out of her ordinary world and take her on a journey that ultimately leads to a vision of herself as a better version of herself ...
How to Get More Clients, Money, and Respect for Your Copywriting Business

7 Mistakes that Lead to Guest Post Failure
Writing and submitting a guest post offers some real opportunities for spectacular failure. Read on to learn how to do it in just seven short steps.
A History of Social Media [Infographic]
I'm going to let you in on a well-kept secret: There's nothing new about "social media."
The Civility Manifesto: A Call to Action (Your Input Needed)
I don't accept that the internet has to be a cesspool of trolls and bullies.
The First Pillar - Relationships -

Case Study: How an Audience Survey Fueled Real Business Growth
Surveys are one of the best tools in your toolbox for keeping your finger on the pulse of your prospects and clients. If you do them right ...
The Most Beautiful Boat in Town
A parable about creating mass desire for your product, service, or idea.
14 Ways to Build Strategic Relationships with the Who's Who of Social Media
Sometimes you just feel stuck. You're doing everything "you should be doing" but not really going anywhere. There has to be a better way ...
Save $100 on SMX Social Media Marketing 2012 in Las Vegas
Discount code for SMX Social Media Marketing 2012.
5 Content Marketing Links You Can Use
This week on The Lede - 5 Tips for Better Storytelling, Social Media Marketing Explained in 61 Words, and more ...
How to Build a Referral Engine That Works
How can a small to medium sized business, an independent consultancy, or a one-person shop just getting the ball rolling get referrals rolling in online?
How to Quit Publishing Bad Content
The truth is, 90% of content marketing sucks. So how can we do better?
Shannon Byrne, Author at Copyblogger Page

The Pain-Free Guide to Generating Valuable Leads From Online Forums
You may missing valuable business opportunities if you avoid online forums. Learn how to take advantage of the right forums to generate new leads.
Why You Must Not Ignore The Call to Adventure
In an excerpt from his new book, The Happiness of Pursuit, Chris Guillebeau explains why quests and adventures bring meaning and fulfillment to our lives.
The Great Chef and The Failing Restaurant
A story about the importance of using the best available ingredients, and then not screwing them up ...
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How to Find the Hidden Hook

Case Study: How One Veteran's Podcast Built a Million-Dollar Business
John Dumas launched his unique business podcast in 2012. Two years later, he’s pulling in six figures every month. Find out how he did it.
How to Market Your Freelance Business Without Feeling Like an Impostor
Feeling like a fraud? Worried your work isn't good enough? Follow these five steps to overcome your fears and effectively market your freelance business.
5 Things Depeche Mode Can Teach You About Effective Online Marketing
Here’s what Depeche Mode, the most popular electronic band the world has ever known, can teach you about effective online marketing...
Here's the Key to Turning Your Failures into Opportunities
Today's guest on Hack the Entrepreneur has helped more than 100,000 corporations and LLCs get started. Listen in to hear from Nellie Akalp ...
The Oldest Writing Trick in the Book
What can a web writer do to catch the attention of busy readers and give them what they want in less time than it takes to finish reading this sentence?
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Frank Strong, Author at Copyblogger Page

125 Tips for Building an Irresistible Brand

Need More Links and Social Shares? Try Making More Enemies
Be careful, because this strategy can be wildly misused ...
5 Lessons Learned from a List to Santa (All of Them Can Make You Money)

Darren Rowse Joins Seth Godin as a Keynote Speaker for Authority Intensive
Darren Rowse joins Seth Godin as a keynote speaker for Copyblogger's Authority Intensive conference, in May 2014.
Get Our Proven, Step-by-Step Podcasting Course (While Registration Is Open)
The Showrunner Podcasting Course is reopening for a limited time and admitting new student August 3 - August 14, 2015. Get all the details here ...
Case Study: How Digital Photography School Became a Multimillion Dollar Online Business
An audio case study about a multimillion dollar business that started where we all do ... from zero.
Putting the Social Back into Social Media: 40 Ways to Build a Loyal Audience
Your content could be truly useful and valuable, but without one critical element, you could find yourself writing to the wind for years ...
7 Practical Marketing Productivity Links
This week on The Lede - The Best Procrastination Tip Ever, The 13 Minute, 33 Second Website, 20 Days to a High-Quality, Highly-Engaged Twitter Following, and more ...
Case Study: How to Breathe New Life into Your Tired Old Blog
We creative people get bored easily and soon enough that new blog luster wears off. You move on, and want to write about something totally different. So what do you do with your tired old blog? Well, you have three options ...
The Downton Abbey Guide to Irresistible Narrative Marketing
What can a once-obscure period television drama teach us about effective writing, content marketing, and engagement online? Turns out, just about everything ...
Rainmaker Rewind: Things I Love/Things I Hate #3, Nerdy Nummies and Crummy Content
Rainmaker Rewind is 10 interesting and useful links you can use every Saturday. This week's picks begin with Confessions of a Pink-haired Marketer.
The Art of Keeping Your Audience Coming Back for More

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Why Hunter S. Thompson Would've Loved Author Rank (And Why You Should, Too)
Hunter S. Thompson changed the face of journalism. Here’s what he might say about Google’s new AuthorRank algorithm ...
The Seductive Hook: How to Find it Every Time
Did you know people will do anything for you if you can encourage their dreams, justify their failures, calm their fears, confirm their suspicions, and help them cast stones at their enemies?
Pamela Wilson Is Now Working With the Copyblogger Team
We are pleased to announce that Pamela Wilson is going to be working with the Copyblogger Media team on some cool new projects.
The Secret Life of Testimonials

Do Millennials (Really) Hate Long Copy?
In this episode of Rough Draft with Demian Farnworth, you'll discover the two things Millennials do differently when it comes to reading ...
Charlie Gilkey, Author at Copyblogger Page

6 Steps to Building an Audience That Builds a Business
On this episode of New Rainmaker with Brian Clark, Joe Pulizzi and Brian discuss the power of building an audience with content before building a product.
What Every Content Marketer Needs to Know about Mobile Marketing
If your business only connects with customers in a desktop world, you’re missing some huge opportunities.
Looks Like We Made It ...
It's the end of the world as we know it ...
Choose Yourself Part 2: James Altucher Fights Back
The Lede hosts Jerod Morris and Demian Farnworth had finished talking about "choosing yourself," but then James Altucher wanted to clarify his position ...
The Two Kinds of Knowledge Every Writer Needs
In this episode of Rough Draft with Demian Farnworth, you'll discover the two basic kinds of knowledge writers need (and which one is better) ...
Why Social Media Marketing?

How to Avoid Losing Your Readers Along the Long Copy Path
It’s true in many cases that the more you tell the more you sell, but you need to make sure you’re providing the right sales path for your prospects...
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How to Attract Links and Increase Web Traffic – The Ultimate Guide
Links and traffic… who wants some? Grab the very best resources the Internet has to offer on attracting links and increasing traffic in one handy location: HERE...
How to Find Thousands More Prospects for Your Business

Does Sex Matter When Scoring Online?

How to Publish Your Book in the iBookstore

How to Dig Deep and Discover the Treasure in Your Niche
Jelle Annaars's story is this month’s Hero’s Journey, where we tap our community's wisdom to report from the front lines of the content marketing world.
A Business Built Around Mentoring Fledgling Lawyers
Chris Hargreaves's story is this month’s Hero’s Journey feature, where we bring you reports from the front lines of the content marketing world.
The Hero's Journey Archives - Page 2 of 2

How to Use Scarcity to Get Lazy People to Act (Without Being Shady)
Scarcity is a powerful way to get people to act. But marketers often manufacture scarcity and lose consumer trust. Discover legitimate ways to use scarcity.
How to Structure and Sell Your Natural Expertise
Do people often ask you for help on the same topics? A Learning Management System makes it easy to organize your knowledge and create an online course.
How to Craft an About Page that People Actually Read and Share
In this 5-minute episode of Rough Draft with Demian Farnworth, you'll discover the wrong way to tell an About page story (sure to bore readers to tears) ...
My Challenge to You for 2015: Only Connect
The Internet allows us to connect in exciting new ways. And, yet, we still crave face-to-face connections. How will you connect more deeply in 2015?
So You Hit Publish, Now What? 9 Simple Ways to Get More Readers Once Your Content Is Live
If you don’t have a system in place for promoting your content, you’re really missing out. Fortunately, Hit Publish host Amy Harrison has you covered ...
Why Content Creators Should Kiss Their Programmers
In this episode of The Lede, Pamela "Battle-Ax" Wilson joins hosts Jerod Morris and Demian Farnworth to discuss the rise of digital content creators.
Why Shark Tank (Could Be) Terrible for Your Business
But the core premise of Shark Tank -- I hate it. I think it’s wrong, and I think it’s dangerous, and I think it hurts business owners.
How to See Business Opportunities Everywhere
In this episode of Hack the Entrepreneur, host Jon Nastor and Darren Darnborough discuss the three main reasons why a business could fail, and more.
How to Tame Content Creation Chaos with Rock-Solid Workflows
It's a game-changer when you shift from thinking about content marketing tasks as a loose collection of activities to thinking of them as workflows.
Are You a Talented Professional Writer? Read This ...
If you'd like to take our Certified Content Marketer training, drop your email address in the form in this post. We'll let you know how to get started ...
73 Ways to Become a Better Writer

The Path to Mastery
There exists a path to power and intelligence that represents the high point of human potential. It is a path that all of us can follow ...
4 Powerful WordPress Design Tips
Click, click, click. Your ideal customer has eleven tabs open, and is quickly flipping through them, trying to find what he wants. What's his very first impression of your site?
The Rock and Roll Approach to Your Winning Difference

The Ready, Fire, Aim, Reload Strategy for Social Media Success

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The 8 Rules of Ruthless Editing from David Mamet
In this episode of Rough Draft with Demian Farnworth, America's greatest living playwright is about to drill you about editing lifeless copy ...
Marketing Automation: The future of online marketing
Content + automation equals a marketing revolution.
Last Week to Save on Authority Rainmaker 2015

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Case Study: How a "No Meat Athlete" Built His Profitable and Satisfying Business
Matt Frazier’s popular website for vegetarian athletes, No Meat Athlete, has blossomed into a successful business. Find out Matt’s secrets in this interview
Glen Allsopp, Author at Copyblogger Page

Copyblogger Weekly Wrap: Week of April 18, 2011

Priceless Lessons Learned from Scathing 1-Star Reviews on Amazon

How to Stop Being Invisible

Copyblogger Weekly Wrap: Week of October 18, 2010

Tim Gunn's Top 5 Tips for More Stylish Content

The Insider Guide to Creating An Audience of Raving Fans

The 7 Secrets of Running a Wildly Popular Blog

Aristotle’s Top 3 Tips for Effective Blogging

How to Dominate Your Niche Without Apology

Want More Readers? Try Expanding Your Internet Universe

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Four Sales Page Elements That Get People To Buy Now

Audience Conference: Ready to Get Serious About Social Media?

The Ultimate Guide to Publishing Your eBook on Amazon's Kindle Platform
With the seven steps contained in this article, you'll never have to read another one on publishing to Amazon's Kindle platform ever again.
Come Hang with Brian and Sonia in Austin!

How to Survive and Thrive as a Corporate Content Marketer
Corporate content marketers need to accept a few realities that differ from the freelance world. Here are seven to help you thrive in a new environment.
Content Marketing and Copywriting Articles

Content Marketing and Copywriting Articles

Content Marketing and Copywriting Articles

Content Marketing and Copywriting Articles

Firefly Creativity, Writing Process Tips, and Twitter Resources Galore: The Copyblogger Weekly Wrap

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7 Ways to Survive Gmail's New Promotions Tab
Is the new Gmail Promotions tab the death of effective email marketing? Well ... that depends.
10 Principles for Turning into a Killer (Copywriter)
I didn't write good copy until I humbled myself and understood the following ten principles behind effective sales copy ...
MyCopyblogger: 14 Free Ebooks and an Updated 20-Part Internet Marketing Course
Need to get a lot smarter about content marketing? Here's how.
The Four "P" Approach: A Persuasive Writing Structure That Works
More than half the battle of creating compelling content and copy is solid structure. The 4 Ps will help you get it right...
Sonia Simone, Author at Copyblogger Page - Page 8 of 46

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Get Better European WordPress Hosting
Synthesis WordPress hosting customers can now have their sites hosted in data centers located in Amsterdam.
Introducing the New Synthesis: Get Way More From WordPress
Superfast and secure managed WordPress hosting plus content marketing and SEO tools in one.
What's the Best Way to Backup Your WordPress Website?
What's the best way to backup your WordPress website? Read on ...
3 Ways Your Website is Losing Readers
Your website may be out of alignment in ways that your eye isn't trained to see. If so, it's likely also costing you in traffic and conversions ...
Why You Need a Seriously Fast Website
Site speed impacts everything about your blog -- from traffic numbers to conversions. Here's what you can do to increase it ...
The 7 Habits of Highly Effective WordPress Publishers
In honor of the late, great Stephen Covey, here are the seven habits of highly effective WordPress users ...
What Friedrich Nietzsche Can Teach You About Using WordPress Plugins
Wherein a famous quote often attributed to Friedrich Nietzsche sends Jerod into a deep meditation on the use of WordPress plugins ...
15 WordPress User Errors That Make You Look Silly [Infographic]
If your website is powered by WordPress, this infographic is a must read ...
Get 'Significantly Better Hosting Performance and Pay Less' (Their Words, Not Ours)
On Monday, I explained how Synthesis Managed WordPress Hosting can dramatically improve your WordPress site. Now I'd like to let actual Synthesis customers do the talking ...
Dramatically Improve Your Site's Speed, Stability, and SEO Without the Pain (or Cost) of Migrating
Speed. Stability. Security. Support. You need it all. This week only, migrate your website to Synthesis free of charge. Check out the offer details ...
Sonia Simone, Author at Copyblogger Page - Page 9 of 46

A Simple Four-Step Strategy for Developing Content That Connects

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40 is the New 20

The David Lee Roth Guide to Legendary Marketing

Mike Figliuolo, Author at Copyblogger Page

The Tiger Woods Guide to Succeeding Online

The Gary Vaynerchuk Guide to Enthusiastic Copy

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Why Targeting Selective Perception Captures Immediate Attention

Testimonials and Teenagers Whizzing in the Bushes: The Power of Social Proof

My Web 2.0 Project

Muhammad Saleem, Author at Copyblogger Page

Just the Facts: Why You Should Attend Authority Rainmaker

Robert McEvily, Author at Copyblogger Page

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How to Increase Engagement and Authority With Quotations

SEO for Bloggers

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The History of Link Bait

Are You Creating Bookmarkable Content?

How to Succeed in Social Media

How to Write Ebooks that Sell
Writing ebooks that actually sell means you have to solve a certain kind of problem. This article explains what kind.
Seth Godin on the Difference Between Failure and Your Struggle With Failure
In this episode of Hack the Entrepreneur, host Jon Nastor and Seth Godin discuss Seth's definition of an entrepreneur and why it should matter to you.
Why Advertising Doesn't Work for Bloggers -

5 Quick Things You Can Do This Week to Fix Your Marketing
5 common marketing mistakes, and how to get them fixed.
21 Content-Related Business and Revenue Questions Answered
Brian Clark and Robert Bruce return with another content marketing Q&A in this Entreproducer episode ...
How to Market a Book if You Have No Audience
Syndicated from Brian Clark's Entreproducer project, we answer 11 great content marketing questions ...
How an Independent Publisher Built a Profitable Business Around a Single Book
A truly inspirational story from the front lines of the digital revolution ...
The Three Key Elements of Irresistible Email Subject Lines
Email subject lines are a form of headline. They attract attention and get your email content a chance to be read, so write them well.
Why Bad Writing is Essential to Good Blogging
Anyone can blog -- even bad writers. But that's not necessarily bad. Here are three reasons why awful wordsmiths can actually make you a better blogger...
The Billy Mays 5-Step Guide to Easy Selling

The Top 5 Ways to Attract and Keep Customers in any Economy

How to Use Hype That Works

How to Persuade People to Accept an "Unfair" Offer

10 Things Every Kumbaya Blogger Should Know

The Ancient Persuasion Tactic Behind “But Wait, There’s More!?
The "But wait, there’s more!" technique keeps getting used because it keeps working. And you can apply it in a context-appropriate way for your audience.
The Sales Boosting Logic of the P.S.

Freelance Copywriter Marketing That Works

7 Types of People Everyone Wishes Would Just Shut the **** Up

Affiliate Marketing Disclosure Now Required By Law?

New Bloggers: Need Traffic?

The Secret of How to Sell Anything

Quick and Easy Sunday Links

It’s the End of AdSense as We Know It (And I Feel Fine)

Freelance Writers: 7 Advantages of Working in Your Dream Market

How to Write a Story That Sells

Marketing Strategies for Tough Economic Times

10 Cool Links for Bloggers and Copywriters

The “What Not to Wear? Guide to Breakthrough Blogging

Are You Blogging With Purpose? (If Not, 5 Ways to Fix That)

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Is Beer the Key to Remarkable Blogging?

Is it OK to Write for Digg?

12 Selling Tips Using Basic Psychology
People are highly complex and often mysterious, so we all struggle to understand how to sell to them. However, as long as you're motivated to sell, here are a several selling tips that work based on basic human psychology.
Why Cutting Clichés From Your Copy is as Easy as Pie

Are You a Writer?

Top 10 Blogs for Writers 2008

Everybody Loves Marla

Offers That Increase Profit and Generate Inquiries

The Most Powerful Blogging Technique There Is

Go Big or Go Home: Why Being Bold is Critical to Getting Noticed

Five Cool Links to Kick Off the Week

How to Simplify Persuasion With Marketing Ju-Jitsu

The Zig-Zag Method for Catching Attention and Building Credibility

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A Copyblogger Tagline Clinic… In the Comment Section!

5 Things Sesame Street Can Teach You About Breakthrough Blogging

Beyond Eyeballs: The Three Body Parts that Create Real Revenue

Sonia Simone, Author at Copyblogger Page - Page 41 of 46

The Doctor McCoy Guide to Healing Sick Content

The Seth Godin Interview: How to Become a Leader

The Future of Copyblogger

Blog Money: The Income Outlook for 2009

What a Cocky CEO Can Teach You About World-Class Blogging

Is Your Copy Less Than Fresh?

The Stoic Approach to Successful Online Publishing

How to Super-Charge Your Content With Emotion

The Winnie the Pooh Guide to Blogging
You may have heard of The Tao of Pooh. But what about The Blog of Pooh?
The Return of Teaching Sells

What Makes a Great Copyblogger Guest Post? -

How to Change the World Using Social Media

Are You a Spineless Blogger?

How to Create a Rock-Solid Tagline That Truly Works

Here's How Affiliate Marketing Works

10 Quick and Simple Ways to Power Up Your Customer Testimonials

Is Blogging Keeping You Poor?
Right now, someone who calls himself an “Internet marketer? is sitting in his undies, laughing at how hard bloggers work for how little money we make.
The Only Two Reasons Why You Can't Succeed With Partnering

Why Strategic Collaboration is the Secret to 21st Century Success

How I Hijacked Copyblogger

How to Create Better Content With Constraints

Everything I Need to Know About Blogging I Learned in High School

What is the Modern Day Medici Effect?

10 Killer Resources for Social Media Entrepreneurs

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Does Your Tagline Create Clarity or Mystery?

The Ultimate Productivity Toolbox for Writers

Magazine Headline Remix: PC World Edition

Kurt Cobain: Entrepreneur?

Top 10 Blogs for Writers 2009

Is Branding Dead?

Finding Your Village of Customers

How to Win Over New Kinds of Readers

What the Horizon Realty Fail Can Teach You About Social Media

Sonia Simone, Author at Copyblogger Page - Page 40 of 46

Rainmaker Rewind: Why Freedom Beats Money and Status
This week's edition of Rewind features a fascinating new episode of Unemployable about freedom, entrepreneurship, and experiencing life on your own terms.
37 Tips for Writing Emails that Get Opened, Read, and Clicked
Does it feel like a big challenge to get people to open and read your emails? It doesn't really need to be so hard ...
Jump-start Your 2016 with the Best of Copyblogger 2015
Pour yourself a cup of your preferred beverage, pull up a chair, and read the best of Copyblogger 2015, starting with your favorite content marketing topic.
7 Writing and Marketing Links Worth Reading
This week on The Lede: 13 Ways to Make Idea Generation a Daily Habit, 10 Signs You're About to Hire the Right Copywriter, and The Jedi Master Approach to Content Marketing that Converts ...
Why Copyblogger Is Killing Its Blog
Let's shut down this blog and be done with it. Think that's going too far? Listen: It was just a matter of time ...
5 Secrets an 8-year old Natalie Wood Can Teach You About Persuasive Writing
Persuasive writing takes someone from bored indifference to excitement. To reach that magic moment in your copywriting, here are a few secrets you can learn from an 8-year old Natalie Wood.
A Simple 4-Step Plan for Building an Email Autoresponder that Works
You have a beautiful website. You’re active on social networks. Your content is well-written and interesting to your readers. What's missing?
How to Dominate Your Niche

48 Elements of Persuasive Written Content
The A-Z (and then some) of telling relevant stories over time ...
How to Answer the Entrepreneurial Question: "Just Who the Hell Do You Think You Are?"
With all the hard work you've put into your business or product ... why do fear and doubt still haunt you?
7 Content Marketing Links You Can Use
This week on The Lede - Where to Place Your Calls to Action, and How to Type Faster on the iPhone ...
Aristotle's Ancient Guide to Compelling Copy
Despite their popularity, Aristotle was concerned that the Sophist's methods of persuasion were a little too emotional, a little too flowery, a little too lacking in, well ... proof.
Uttoran Sen, Author at Copyblogger Page

5 Ways to Write High-Quality Content - Fast

The Boring Niche’s Secret Weapon (And How to Use it)
How odd content is so intriguing, and how “boring? businesses have a diamond in the rough opportunity.
The Cowardly Lion’s Guide to Conquering Your Entrepreneurial Fears

How to Legally Steal Copy That Converts Like Crazy
Everyone knows better copy gets you more buyers. But professional copywriters are ridiculously expensive, right?
Copyblogger Weekly Wrap: Week of February 7, 2011

Announcing: A New Resource for Those Who Need Great Content
Looking for contract writers? Here's how to find a Copyblogger-Certified Content Marketer.
How To Leverage the Science of Relationships to Gain True Influence
You’re not going to become influential by simply writing about a particular subject matter. You need a strategic plan anchored in real science.
Follow This Superstar's 7-Step Example to Dominate Your Industry
Looking for a new way to dominate your industry? Follow this dynamic, seven-step entrepreneurial blueprint for rising above the competition.
Build Your List and Make Your Audience Love You with Recurring Content Events
Learn how to build your list with recurring content events readers will love to consume, as well as ways to follow up with your audience after an event.
How to Stand Out in a World of Dull Podcasts
Do you know what's missing from your overlooked podcast? Discover how the right type of audio creates irresistible content that builds your business.
Erika Napoletano, Author at Copyblogger Page

25 Ideas to Transform Ho-Hum Infographics into Something Extraordinary
Expand your audience and grow your online media empire with these 25 infographic ideas that help you distribute your educational content in innovative ways.

5 Ways to Prevent Business Burnout When Your Inspiration Starts to Flicker
If you feel a little frazzled by all of your content marketing duties, here are five ways to keep your cool and stay on track to meet your goals.
Does Audio Create Authority Faster Than Text?
In this episode of New Rainmaker, Brian Clark and Robert Bruce discuss how to learn any topic at a deeper level and quick tips for confident speaking ...
The 10 Rules of Rough Drafts
Rough Draft host Demian Farnworth is about to destroy the illusion that great copy is born in a single moment of white hot inspiration ...
Why You Need to Become a Rainmaker Before It's Too Late
Discover what a "portfolio" person is and how you can combine your diverse interests to create a multifaceted career. Jeff Goins explains 3 critical steps.
How Amazon Grew My Audience By More Than 24,000 Readers in Three Days
What if I told you that thousands of fans and potential customers were waiting for you ... on Amazon?
What Zappos Can Teach You About Becoming Irresistible to Customers
What do a values-obsessed CEO and a well-run shoe store have to do with your online business? Well, everything.
Why Bad Writers are Eating Your Lunch and What To Do About It
These days, it's not enough to be a good writer. In fact, it never was. You need more.
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Blogging is Dead (Again)

About Rainmaker Digital CCO Sonia Simone -
What a long, strange trip it's been ... the career history of Copyblogger's Sonia Simone
How to Break Out of a Creative Rut
Ideas for unleashing your creativity when you find yourself in a creative rut ...
Ankesh Kothari, Author at Copyblogger Page

6 Unfair Market Advantages You Should Steal from Apple

How to Increase Traffic and Revenue by Writing for Fewer Readers
You can build a website that makes you look average, or one that makes you stand out as the expert. Here's how I did the latter, and how the results exceeded my expectations.
5 Marketing Secrets of the Master Sommeliers
What can a sommelier teach you about marketing? Don't kid yourself -- a sommelier is, first and foremost, a marketer.
How to Become an Influential Writer in the Age of Author Rank
It may seem difficult (or too late) to imagine how you can become an influential writer online. An authority. A thought leader. Let me tell you, it's not too late, not yet ...
3 Steps to Take Yourself from Good to Great

Andrew McDermott, Author at Copyblogger Page

Popular Archives - Page 6 of 13

Patience, Persistence, and Waiting for the Payoff
Patience, while working hard and waiting for the future to unfold, is a skill that’s helpful in all areas of our lives -- especially in business.
The Dangers of Humor

How to Take Extraordinary Action (on Ordinary Things)
On Hack the Entrepreneur, Jon Nastor and Sean D'Souza discuss how clients should be treated, talking about ordinary things in extraordinary ways, and more.
Katie aka The Wellness Mama, Author at Copyblogger Page

The Prepared Writer's Process for Creating Excellent Content Every Day
Do you want to create remarkable content every day? Even when you feel overwhelmed or out of ideas? The Wellness Mama shows you how.
Popular Archives - Page 7 of 13

Copyblogger Joins b5media

Call Me Tonight if You Have a Question

Willy Franzen, Author at Copyblogger Page

How to Get 6,312 Subscribers to Your Business Blog in One Day
Articulate's blog attracted 6,312 subscribers in 24 hours following a promotion, and now has over 8,500 and counting less than a week later. Here's how...
Popular Archives - Page 10 of 13

Sam Rosen, Author at Copyblogger Page

60 Ways to Increase Your Influence Online
ThoughtLead brought together 60 of the web’s brightest minds to speak about influence for 60 seconds each. Here's the “one thing? each speaker shared...
Joy Tanksley, Author at Copyblogger Page

SEO Copywriting: The five essential elements to focus on
Effective SEO copywriting optimizes the content of your web page for better search rankings. Here are the five areas you need to focus on.
The Eminem Guide to Becoming a Writing and Marketing Machine

Is Commenting on Blogs a Smart Traffic Strategy?

Popular Archives - Page 9 of 13

The P.T. Barnum Guide to Online Publicity

13 Good Ideas from 13 Dead Copywriters
Advertising is an ancient art. Its history is full of tools and strategies you still use. Here's why this matters.
Could Reading Children's Books Help You Become a Better Business Writer?
Don't be ashamed of reading children's books. And certainly don't be ashamed of writing like a child. It may just make (or save) your business ...
Demian Farnworth, Author at Copyblogger Page - Page 4 of 14

Demian Farnworth, Author at Copyblogger Page - Page 5 of 14

Demian Farnworth, Author at Copyblogger Page - Page 13 of 14

Demian Farnworth, Author at Copyblogger Page - Page 12 of 14

The New Rainmaker: Why the Key to Business Success is Media, Not Marketing
A focus on media, rather than marketing, is what makes you a new breed of business rainmaker ...
Why We Still Need to Write, Even When We’re Scared
Why we still need to write, even when we’re scared -- especially when we’re scared.
Grab New Rainmaker in iTunes ...
New Rainmaker has landed in iTunes, and it's the #1 ranked Business podcast. Excellent!
4 Copywriting Techniques for Engaging Podcasts and Audio Presentations
Get listeners and keep them with these tips on how to create exceptionally engaging audio content in a fraction of the time that polished writing would...
Persuasive Online Video Strategies That Prompt Action
Video can be highly effective as a persuasive and engaging form of web content. But all too often, it’s… well, not. Follow these tips to keep them watching...
7 Useful Links for Weekend Reading

How to Keep Your Audience Reading
How about you and I undress one of the most powerful seducers of the written word ... strip it down to essentials so you can use it to stop readers cold in their tracks ...
Follow @copyblogger on Twitter!

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State of Native Advertising Survey - Spring 2014
We are putting together some original research on the topic (which will be presented in a coming "state of native advertising? blog series on Copyblogger.
Why We're Removing Comments on Copyblogger
We're moving the conversation around our content elsewhere (most importantly, to your own blog), and see how that works ...
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Why Don’t More People Believe You’re the Best?
The Internet has made your internal sales process a joke. Here's how to fix it ...
How an Independent Video Production House Makes Seven Figures with the Help of Two Insanely Useful Blog Posts
Find out how two blog posts helped Simplifilm build a seven-figure business.
Rainmaker Rewind: How Bestselling Poet Tyler Knott Gregson Writes
This week on Rainmaker Rewind, we feature a new episode of The Writer Files with bestselling poet Tyler Knott Gregson.
Jabez LeBret, Author at Copyblogger Page

(OK, Just One More Episode) 3 Pillars to Building Influence & Establishing a Brand
On The Missing Link, Jabez interviews The LinkedIn Lady, Carol McManus. She shares three pillars to building influence and establishing a successful brand.
Announcement: The Last Episode of The Missing Link (and Just the Beginning)
Jabez LeBret, Sean Jackson, and Mica Gadhia announce the strategy behind the latest change to The Missing Link Podcast.
Are You Busy Doing the 'Right' Things on LinkedIn?
In this episode Alex Rynne, content creator at LinkedIn, delivers tips, tactics, statistics, advice, and experience that you can put into action right now.
So, Jesus and Wolverine Login to LinkedIn
Demian Farnworth and Jerod Morris join The Missing Link for some real-time fun and expertise about content syndication on LinkedIn.
Case Study: 3 LinkedIn Users Share Their Specific Successes and Challenges on the Platform
Prepare to grab LinkedIn tips and information on this episode of The Missing Link that even host Sean Jackson and Mica Gadhia didn’t expect!
LinkedIn Archives - Page 2 of 3

LinkedIn Archives - Page 3 of 3

Why You Need to Start Before You're Ready
In this episode of Hack the Entrepreneur, host Jon Nastor and Ryan Westberg discuss adjusting structures and processes based on market changes -- and more.
Converting Content: How Long Is Long Enough? How to Know if You're Turning Perfect Customers Away
If you’ve ever written content and wondered "how long should it be and what should I include?" this episode of Hit Publish is for you.
Self-Help for Business Owners: Useful or Useless?
On Confessions of a Pink-Haired Marketer, Sonia Simone has some thoughts on what type of self-help practices are useful for business owners.
Critical Mistakes that are Hurting Your Membership Site
On The Mainframe, hosts Tony Clark and Chris Garrett reveal the mistakes membership site owners make that harm sales, customer experience, and reputation.
The Simple Publishing Hack That Gives Old Content New Life (Plus 3 More Tips)
In this episode of The Lede, you'll discover the benefits of republishing content, why Google loves it, social media marketing mistakes, and more.
Rainmaker.FM, Author at Copyblogger Page - Page 4 of 46

John Lee Dumas on Discovering Exactly Who You're Speaking To
If you're looking to craft the perfect message to land more customers and clients, listen in to this episode of Unemployable with Brian Clark.
The Myth of the Magical Rolodex
Having drinks with a bunch of reporters or bloggers is fun, but that won’t get you the story. Discover what will on this episode of PR is Dead.
How to Use 'Butterfly Moments' in Your Content to Captivate Customers
On Hit Publish, host Amy Harrison explains a great technique for writing distinct, noticeable copy that lets you and your product shine.
Brian Gardner on 'Hitting the Wall' and Pushing Through
In this episode of Hack the Entrepreneur, Jon Nastor and Brian Gardner discuss the only options entrepreneurs have: check out or push through, plus more.
Jerod Morris on Podcast Junkies
Jerod Morris sits down with Harry Duran of Podcast Junkies to discuss how he runs five regular podcasts, his struggles with creating content, and more
Why Accountability Is Way More Important to Your Business Than You Think
Today on Youpreneur.FM, host Chris Ducker talks about the importance of accountability, how to choose your accountability partner, and more helpful tips.
The Digital Entrepreneur
The dream of building a business around digital products and services is as old as the Internet itself. Find out more on New Rainmaker with Brian Clark.
The Beautiful Message Joseph Campbell Was Really Trying to Tell Us
In this episode of Rough Draft, you'll discover what myth is really about, why we shouldn't look at Joseph Campbell as a guru, and more.
Rainmaker.FM, Author at Copyblogger Page - Page 5 of 46

Website Blunders: How to Look Like a Pro (and Not Like a Fool)
Tune in to Hit Publish to hear from host Pamela Wilson and her guests as they discuss designing websites that put the best face on your online business .
How to Find and Follow Your Inner Voice
In this episode of Hack the Entrepreneur, Jon Nastor and Jessica Rea discuss understanding your clients and helping them achieve their goals ...
Rainmaker.FM, Author at Copyblogger Page - Page 45 of 46

Rainmaker.FM, Author at Copyblogger Page - Page 44 of 46

Why the Phrase 'Leaders Are Readers' Should Die
In this edition of "Hero v. Villain" on The Lede, Jerod Morris and Demian Farnworth debate the idea that "leaders are readers." Is that a true statement?
The 14 Keys to Writing Advertorials That Sell
Demian Farnworth provides the basic steps for writing advertorials that work -- in other words, *sell*.
Is Native Advertising Even Profitable for Brands?
As more and more brands dive in to native advertising, the question remains: are these ads actually profitable for brands?
How to Effectively Publish on LinkedIn, Part 2
Gericke Potgieter, author of How to Feature on LinkedIn Pulse, shares the results of his research that analyzed more than 560 posts on LinkedIn ...
Uncover an Idea, Find a Co-Founder, Build a Business
In this episode of Hack the Entrepreneur, host Jon Nastor and Dave Nevogt discuss why communication with your partners and co-founder is so important ...
Attracting and Retaining Customers and Subscribers with Paid Advertising
Can you effectively and efficiently pay to grow your business, without wasting your money or annoying your prospects? Chris Garrett and Tony Clark say yes.
All Great Writing Boils Down to These 4 Emotional Appeals
The appeal is the reason you give the reader to read, subscribe, donate, share, or buy. Great writers focus on these four emotional appeals in their copy.
How Every Creative Must Think about Marketing and Advertising
In this episode of Rough Draft, you'll learn Rosser Reeves's great metaphor that perfectly illustrates the relationship between copywriting and creativity.
How to Sweep Away Skepticism with a Dramatic Demonstration
If you want people to believe in something that's true-but-hard-to-believe -- simply demonstrate that your product does what you say it does ...
Want Copy That Actually Works? Start with Mass Desire
In this episode of Rough Draft, you'll discover why you don't need the general population to love your product (just this one particular group) ...
The Hipster's Dilemma
A simple story about one of the greatest hipsters who ever lived ... and the reality behind the facade of his particular brand of cool ...
How to Build a Profitable Email List with Social Media Advertising
In this episode of New Rainmaker with Brian Clark, Brian and Noah Kagan discuss successful ads and how to convert social traffic into email subscriptions.
How Often Should You Change an Advertising Message? (Way Less Than You Think)
There's only about three reasons you should change a marketing message, and Demian covers them. But first, he has a few other issues to deal with ...
Don't Waste Your Time with Native Advertising
There are tons of native advertising opportunities for writers and business owners -- as long as you're making smart choices with your time and money ...
5 LinkedIn Experts Share Power Tips that You Can Use Right Now
In this episode of The Missing Link, Tim Ash, Eric Enge, Adam Riemer, Bill Leake, and Krista Neher reveal tips on how to use LinkedIn to grow your business.
Three Subscription Revenue Models for Digital Content and Services
Author and entrepreneur John Warrillow joins Brian Clark to discuss three models for you to contemplate when piecing together your perfect business ...
Handing the Mic to Amy Harrison, Your New Hit Publish Host
In this episode of Hit Publish, you'll meet Amy Harrison (your new host!) and learn about the plans she has for the future of the Hit Publish podcast ...
The Proper (and Safe) Way to Republish Old Articles
Once you have popular articles on your site, you can start finding syndication opportunities. This episode of The Lede will teach you how to do just that.
The Intersection of Minimalism and Running a Successful Online Business
In this episode of No Sidebar, host Brian Gardner and Courtney Carver discuss minimalism -- and how it’s really just a personal mindset ...
How to Grow an Audience on LinkedIn by Repurposing Content
Job one for any entrepreneur or marketer is to grow an audience. Content syndication is one such approach you can use. But it’s not entirely understood ...
How to Start Using LinkedIn (The Right Way)
In this episode of The Missing Link, Sean Jackson and Mica Gadhia discuss why you must be using LinkedIn and the best ways to get started ...
Solve Your Online Proofreading Problems With This Simple Trick
This episode of Rough Draft is for anyone with limited time and limited proofreading skills. Listen in for tips from Editor-in-Chief host Stefanie Flaxman.
'Try It from a Different Angle' and 2 Other Game-Changing Editing Lessons from a Shoddy Vacuum
In this episode of Editor-in-Chief, host Stefanie Flaxman discusses a proofreading tip that will reveal errors you’ve overlooked multiple times ...
Why Right Now Is the Perfect Time to Start Your Podcast
In the first episode of The Showrunner, host Jerod Morris explains the current podcasting boon and how to decide if you should start a podcast.
Tenacity and Tissues (or, a Specific Example of Why You're More Capable Than You Think You Are)
In this episode of Editor-in-Chief, host Stefanie Flaxman discusses two foundational elements of editing and the beauty of your current reality ...
Images: How to Find and Choose High-Impact Photos
In this episode of Hit Publish, host Pamela Wilson shares the best image tips from the people responsible for choosing images for our Copyblogger blog.
3 Juicy Marketing Questions Answered
In this episode of Confessions of a Pink-Haired Marketer, host Sonia Simone presents 3 smart questions from the audience and offers in-depth answers ...
5 Traffic Strategies That Build Your Curation Audience
Today we tackle the eternal question: how do you get traffic to your curation site so you can build an email list? The answers may surprise you ...
Are You Confident in Your Content Marketing? (New Study Suggests You’re Not)
There remains a wide gap between the number of small business marketers using content marketing and those who believe that marketing is actually effective.
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Case Study: How One Young Woman Wrote Her Way to a Thriving Business
Bella Vasta runs a successful pet- and house-sitting business in Scottsdale, Arizona with the help of smart content marketing strategy.
How the Art of Screenwriting Can Make You a Better Web Writer

How to Dominate Your Industry like Drudge

Susan Daffron, Author at Copyblogger Page

Is Your Headline Good or Bad? Give it the Breath Test

Headlines Archives - Page 6 of 9

Why I Hate Copyblogger
Ramsay Taplin teaches you the simple thought process necessary to achieve significant success online even if you are not the first, the biggest, or the best in your niche.
Get this Marketing Cornerstone Right ... Or Go Home
Your marketing will live or die depending on the offer you make to customers. Here's how to improve yours ...
Why Emotion-Based Writing is Crucial to Your Business Goals
Copywriters and content producers should write to the emotions of their readers. Here's why. And how ...
How to Craft Compelling Copy
Ready to go beyond just sharing your ideas online and actually get that attention and profit boost you’ve always dreamed of?
Case Study: How a Corporate Consultant Built a Thriving Business with Content
Find out how a former corporate management consultant, started her thriving B2B and B2C business, Keyboard Athletes.
Summer at Copyblogger ...
Copyblogger's summer schedule ...
The Surprising Conversion Power of Priming and Conformity
Two subtle but powerful ways that behavior can be influenced.
9 Proven Headline Formulas That Sell Like Crazy
You can write a headline in an infinite number of ways. However, certain types of headlines have proven themselves repeatedly for many years.
3 Seriously Good Reasons to Join Brian and Sonia at the BlueGlass LA Conference
Brian Clark and Sonia Simone are speaking at BlueGlass LA this year. Here's why we think you should attend.
7 Marketing Links They Didn't Show You in School
Your "Big Break" is not coming (and why that's good news). This week, in The Lede ...
Why All Great Marketing Contains the Power of the Placebo Effect

What Craft Beer and Food Trucks Can Teach Us About the Power of Collaboration
On this episode of The Showrunner, hosts Jerod Morris and Jon Nastor discuss the power of cooperation, collaboration, craft beer, and more.
Collaboration Archives - Page 2 of 2

Why Don't Some Online Courses Sell?
In this episode of Unemployable with Brian Clark, Brian shares techniques for analyzing your online course, both before and after you sell it.
4 Deep Marketing Questions (with Answers!)
In this episode of Confessions of a Pink-Haired Marketer, Sonia Simone talks about how to get the confidence to move forward with a minimum viable product.
10 Lessons from My First Million-Dollar Launch

Jordan Cooper, Author at Copyblogger Page

7 Strategies for Escaping "Me Too" Product Launches

Three Great Online Marketing Conferences (And Three Ways to Save)

How To Write Eye-Catching Headlines that Transform Browsers into Buyers

How to Write Headlines: 5 Sure-Fire Sources for Inspiration

Don’t Do These 12 Things When Writing Headlines

Pez Dispensers and Living the Big Lie

Do Keywords in Post Titles Really Matter?

Why Plato Would Have Blown it as a Blogger
Plato, the Greek philosopher who studied under Socrates, mentored Aristotle, and founded the Academy in Athens, would have crashed and burned as a blogger.
Are You a Resourceful Blogger?

Link Karma 2: Link Harder

For Whom the Blog Tips (It Tips For Thee)

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Do These Headlines Work For You?

Headline Remix Madness – Part Two

Headline Remix Madness – Part One

Let’s Remix a Few More of Your Headlines
Brian invites readers to submit posts they had written, and he would rewrite the titles.
Do You Digg This Headline?

The Best of Copyblogger (According to Time Magazine’s Person of the Year)
Here's an unscientific look at 2006’s most popular Copyblogger content, as determined by your comments, links and bookmarks...
The 37 Signals Approach to Copywriting

Five Reasons Why the List Post is Dead

Do You Love Viral Marketing?
Do you? Do you know what the secret to viral marketing is? It's participation...
Five of Your Headlines… Remixed

How Great Headlines Score Traffic

Why 'New' and 'Knew' Create Intensely Powerful Headlines

Cosmopolitan Link Karma

Clever vs. Descriptive Headlines: Which Works Better?

Five Common Headline Mistakes and How to Avoid Them

This Type of Content Won't Grow Your Audience
Editor-in-Chief host Stefanie Flaxman explains why a certain type of content is like showing your vacation photos to strangers.
The Ultimate Faceoff: Facebook vs. LinkedIn
In this episode of The Missing Link, Sean Jackson and Jon Loomer go head-to-head in an epic battle between Facebook and LinkedIn. Who wins? You decide.
Why Copyblogger Media Is Also Betting Big on Pamela Wilson
Welcome Pamela Wilson to her new role at Copyblogger, and get a sneak peek into how the site is evolving.
Rainmaker.FM: The Digital Marketing Podcast Network

How Neuroscientist Michael Grybko Defines Storytelling
On this episode of The Writer Files with Kelton Reid, neuroscientist Michael Grybko shares why storytelling is the default mode of human communication.
Is Reinvention the Secret to Success?
Ever meet someone who revamps the way you look at an issue? Find out how one man changed Demian Farnworth's mind about what it takes to be successful ...
Bill Kenney on Branding Your Business the Right Way
It’s time to start building your business around the idea that at any given moment, you and your business could be judged by your "cover" ...
Will Millennials Kill Email Marketing?
Smart online marketers are connecting with the Millennial generation by email just fine. Discover how on this episode of New Rainmaker with Brian Clark ...
9 Copywriting Books for Web Writers
Rough Draft host Demian Farnworth doesn't care who you are, if you are writing on the web, then you need to read these nine copywriting books ...
6 Ways to Find an Audience that Hangs on Your Every Word
Need a model for mastering audience attention and engagement? We've got one for you.
3 Quick Ways to Find Hidden Guest Blogging Opportunities
The trick for getting guest posting opportunities might just be looking in hidden places -- Rae Hoffman tells you where to start your search.
6 Enduring Marketing Lessons from the Ironman World Championship
What does the grueling Ironman race have to do with great online marketing?
Get Instant Access to Proven Advice for Digital Entrepreneurs (No Charge)
Register for a free Digital Commerce Institute membership to learn about building businesses through the scalable power of digital products and services.
What Could Happen if You Launch a Podcast in the Next 30 Days?
Are you ready to develop, launch, and run a remarkable podcast? If so, join The Showrunner Podcasting Course before doors close on February 19, 2016.
Want to Create and Sell Profitable Digital Products and Services?
Digital Commerce Institute will show you the smart way to create and sell digital goods and services. Be the first to know when we launch.
Jerod Morris, Author at Copyblogger Page - Page 4 of 11

40 Hours Left: Join The Showrunner Podcasting Course Before Time Runs Out
At midnight on Friday, August 14, 2015, we are shutting the doors to The Showrunner Podcasting Course for a while. Find out how to join (and save!) today.
The Credit Belongs to You
When you are a showrunner, it means that you are creating pieces of media for an audience that are imbued with some part of yourself ...
Jerod Morris, Author at Copyblogger Page - Page 5 of 11

Jerod Morris, Author at Copyblogger Page - Page 10 of 11

Jerod Morris, Author at Copyblogger Page - Page 9 of 11

The Critical Thing You Need to Earn Targeted Traffic – Today, and into the Future
If you’re wondering what the essential asset is in building an audience, then this episode of New Rainmaker is for you ...
The Excitement of a Rock Concert. The Education of a Graduate Course.

Behind the Scenes: The Rebranding of Copyblogger Media
Tune in to New Rainmaker with Brian Clark to get all your questions answered about Rainmaker Digital, the company formerly known as Copyblogger Media.
How to Create Legendary Content that Builds Your Business
On New Rainmaker with Brian Clark, Brian and Bryan Eisenberg talk about why your brand isn’t what you say it is ... it's what your customers say it is.
How to Succeed in Online Education (On Your Own Terms)
In this episode of New Rainmaker with Brian Clark, we'll cover the mainstream acceptance of online learning and why you haven't "missed the boat" ...
Henry Rollins on the Art and Business of DIY Media

What You Need to Know to Make a Living as a Blogger Right Now
Here's your chance to move beyond disposable "marketing" and learn how full-time bloggers thrive. Ready to make a living on your own terms?
The Rainmaker Reseller Program: Come See What All the Fuss Is About
Truly scale your business with the new way to lessen the time, effort, and resources necessary to manage the technological aspects of content marketing.
New Rainmaker Archives - Page 2 of 3

New Rainmaker Archives - Page 3 of 3

Michael Hyatt on Building a Media Platform and Becoming a 10-Year Overnight Success
What can we learn about online business from the former Chairman and CEO of the seventh largest trade book publishing company in the U.S.? Quite a lot ...
This Simple Writing Technique Will Help You Overcome the Inertia of Perfectionism
Learn how to implement the smart writing trick that helps you overcome perfectionism and pushes you towards completing your content marketing goals.
The Smart Way to Use Other People's Audiences to Build Your Own
There is no wizard to conjure an audience for you; you must build it for yourself. Do it by publishing content in front of Other People's Audiences ("OPA").
Traffic Archives - Page 4 of 8

How to Get More Search Engine Traffic
Thousands of content creators are getting more targeted search traffic to their websites by using Scribe. This article contains statements from Scribe users about how their search engine traffic has increased since starting to use the service.
How to Consistently Attract High-Quality Traffic to Your Site

Andrew Nattan, Author at Copyblogger Page

How to Find the Gold in Your Business

Lisa Barone, Author at Copyblogger Page

Fanning the Social Media Flame for Viral Exposure

The Three-Step Guide to Getting More Traffic by Writing Less

Traffic Archives - Page 5 of 8

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How to Earn Long-Term Customer Engagement
In this episode of The Mainframe, Tony Clark and Chris Garrett outline strategies for keeping your customers sticking around and holding their interest.
Test Drive Rainmaker Platform to Get Free Access to More than 230 Hours of Included Training
If you’re ready to put your digital marketing and sales efforts in the best possible position to succeed, start your free Rainmaker Platform trial.
Ethics, Professionalism, and Good Manners for Content Marketers
There's a lot of great content out there ... and then there's the topic of this episode of Copyblogger FM. Sonia looks at the good, the bad, and the ugly.
3 Questions that Can Haunt Creative Professionals
On this episode of Copyblogger FM, Sonia addresses three challenges that pop up often for creative professionals and content marketers.
Rainmaker Rewind: How to Teach a Mini Course via Your Podcast
This week's Rainmaker Rewind features The Showrunner and Hack the Entrepreneur. Discover how to teach a mini course via your podcast.
The Decline and Fall of The Great Gate
A marketing fable about the beginning of a new era of creativity and freedom for media creators of all kinds ...
3 Surprising Steps to Help You Think Outside the Content Marketing Box
Learn how content marketing can be applied anywhere at any time by anyone -- even people who don’t work in a company's marketing department.
Showrunner Short: Live Reaction from Podcast Movement 2015
At Podcast Movement 2015, Jerod Morris and Jonny Nastor recorded a full episode of The Showrunner from the exhibit hall floor. Listen here ...
5 Surprising Reasons Why Good Podcasts Fail to Get Noticed
New to podcasting? Avoid these five common mistakes that hinder the growth and potential of promising podcasts.
21 Reasons You Must Become an Expert
Instead of trying to use various tricks to look like an expert, what would happen if you actually became one?
How to Create Content That Converts
Part of our library of free content marketing ebooks: How to Create Content that Converts
7 Links That'll Make You a Better Writer and Online Marketer
This week on The Lede - The Secrets Behind Content With 10,000+ Shares, The 9 Most Creative Marketing Uses of Pinterest, and a The Gory Details of a WordPress Blog Hacking Nightmare ...
How Doctor Who Can Help You Craft a Timelessly Engaging Marketing Message
What can Doctor Who teach you about creating fascinating content? It's not (just) about the genre's raving fans. It's all about the stories ...
How to Handle Demographic and Psychographic Segmentation (without Looking Like an Idiot)
A common newbie marketing mistake is trying to talk to everyone. Sonia talks about a few pitfalls and best practices in speaking to a specific audience.
Last Chance to Save Big on Digital Commerce Summit: Check Out Our Amazing Speakers
Join us October 13-14, 2016 for a value-packed experience that will define the digital commerce industry. Get Super Early Bird pricing before March 18!
How to Get Great Advice
Hack the Entrepreneur host Jon Nastor interviews Jordan Bryant, Director of Business Development at Chamber D.S. about how to build strategic relationships.
Greg Hickman on Working Backwards and the Journey to $20,000 Per Month
In this episode of Hack the Entrepreneur, host Jon Nastor and Greg Hickman discuss how Greg accidentally became an expert in mobile marketing ...
When it Comes to Content, Who Cares if there’s an App for That?
As far as the content business goes, the tried-and-true website is not going anywhere. That’s analysis you can count on ...
Josh Byers, Author at Copyblogger Page

5 Things Minecraft Can Teach You about Community, Ecosystems, and Business
In this episode of Confessions of a Pink-Haired Marketer, Sonia Simone discusses how a robust ecosystem works as the world's most powerful marketing system.
How to Build Strong Connections on LinkedIn Using Dating Advice from 'Cosmopolitan' Magazine
Who knew that dating advice from Cosmopolitan magazine could be so helpful for understanding how to best connect on LinkedIn?
The Overlooked 'Details' that Can Get Your Business Noticed
In this episode of Hit Publish, we’re digging for gold as we look at one way to make sure you’re telling the best story about your business or service ...
A Mildly Spooky Illustration of 'Reason Why' Copy
In this episode of Rough Draft with Demian Farnworth, you'll discover the ultra-unique angle that makes a product, service, or idea stand out ...
The (Unfinished) Story of an Accidental Entrepreneur
On this episode of No Sidebar with Brian Gardner, you'll hear a story of one creative who followed his passion and built a company without a business plan.
Social Media and the ‘ARC Reactor’ Approach to Digital Commerce Strategy
Where does social media fit into your digital commerce strategy? How can you use social to generate attention for your business, without becoming a spammer?
How to Make Your Business a Painkiller, Not a Vitamin
In this episode of Hack the Entrepreneur, host Jon Nastor and Matt Barrie discuss the benefits of hiring smarter and more experienced people than yourself.
What's Your Favorite Word?
In this episode of Editor-in-Chief with Stefanie Flaxman, discover why you should let go of your preferences to become a more mature writer ...
How the Perfect Article Is Framed by White Space
Discover what a famous statue can teach you about white space, web writing, and more in this episode of Rough Draft with Demian Farnworth ...
How to Generate a Never-Ending Flow of Blog Post Ideas
Hit Publish host Pamela Wilson invited three Copyblogger experts to share their best advice for generating a never-ending flow of blog post ideas.
David Sedaris's Guide to Writing Brilliant First Sentences
In this episode of Rough Draft with Demian Farnworth, you'll learn how to captivate readers with examples from one of the best living writers on the planet.
Brian Kurtz on Avoiding the 'Entrepreneurial Gap'
In this episode of Hack the Entrepreneur, host Jon Nastor and Brian Kurtz discuss understanding the concept of 100 Zero, as well as becoming a contributor.
How to Strengthen Your Talents
In this episode of Confessions of a Pink-Haired Marketer, host Sonia Simone talks with Sean D'Souza about moving past the myths and traps of talent.
How to Capture Your Reader's Attention
Getting attention is the most important part of online marketing. No matter how brilliant your ideas are, you can't even offer them to your prospect unless you've made her look in your direction first.
7 Crucial Tactics for Writing a Wildly Successful Guest Post
Done right, these guest blogging strategies will get you more email subscribers, coveted Google ranking positions, and a big head-start on your blogging career ...
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Here’s Where Brian is Speaking in the Coming Months

Get Your Snark On: Pop Culture Headline Writing Contest

Free Report: The Great Copywriting Conspiracy

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How to Move Your Audience from Infatuation to Love
In this episode of The Lede, Jerod Morris and Demian Farnworth explain the simple, profound impact of showing up when you say you will, over and over again.
Position Your Content Curation for Success With These Five Essential Elements
People appreciate content curation and will sign up by email ... if you make sure you're doing these five things well.
Why Too Much Emotional Appeal in Your Copy Can Harm Your Credibility
While an emotional hook can entice readers, too much emotional appeal in your writing can harm your credibility. Find out how to avoid this pitfall.
Here's How Shane Snow (Founder of Contently) Writes
Contently co-founder Shane Snow shares his journey from journalist to entrepreneur to author and the routine he implemented to write his new book Smartcuts.
8 Ways a Digital Media Platform is More Influential than "Marketing"

A Quick Note About the History of Labor Day That You May Not Realize ...
Why does North America celebrate Labor Day in September, while many parts of the world celebrate International Workers' Day on the first day of May?
The Key Element of 21st Century Persuasion
How does modern persuasion work? In this episode of the New Rainmaker broadcast, we take a look at the unstoppable power of belief, and what it means for doing business in the 21st century ...
How a Stay-at-Home Mom Built a Million-Dollar Business (from Her Living Room) through Passionate Online Marketing
Discover the surprising secrets behind Kelly Lester's runaway success with her product, the EasyLunchboxes system.
Case Study: How Two Artists Used Online Content to Build their Face to Face Business
Find out how two Colorado artists built their business by providing an alternative to huge, impersonal art retreats.
Case Study Archives - Page 2 of 2

Sonia Simone (with Andy Crestodina), Author at Copyblogger Page

Andrew Schrage, Author at Copyblogger Page

How to Win Friends and Influence People (While Sharing Social Content)
It's hard to tell what Dale Carnegie would make of the Internet or social media, but you can bet the insight he had in dealing with people and selling himself would still be valid.
Want Copyblogger to Answer Your Specific Business Question? Here's Your Chance
On Friday, April 25, Sonia Simone and Chris Garrett will take an hour to answer as many questions as you throw at them ... and you can ask them anything.
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Internet Marketing Archives - Page 4 of 10

Jason Miller, Author at Copyblogger Page

Leanne Regalla, Author at Copyblogger Page

99 Ways to Market Your Art
If you're an artist, chances are you struggle with marketing your work in the world. Here's a few ideas (99) on how to do it ...
Stop Hating on Marketing Automation, Try a Little Tenderness Instead
Because the technology behind Internet marketing has gotten so darn exact, we can scale our marketing efforts like never before ...
Internet Marketing Archives - Page 5 of 10

Social Media Marketing on Blog Talk Radio

The Art of the Joint Venture

The Fight Club Guide to Successful Online Marketing

Finally, Something New in RSS

Internet Marketing Archives - Page 9 of 10

Internet Marketing Archives - Page 8 of 10

Essential Audio Tips from the Official Audio Engineer of Rainmaker.FM
On The Showrunner, Toby Lyles of TwentyFour Sound shares insights on how you can improve the quality of the audio you are delivering to your audience.
How to Irritate a Reporter
While reporters, editors, bloggers, etc. welcome good pitches, strong content, and offers to help, they also hate these things. Find out why ...
How a 'Scatterbrain Creative' Became a Full-Time Blogger
In this episode of Hack the Entrepreneur, host Jon Nastor and Abby Lawson discuss the origin story of Just a Girl and Her Blog, and more ...
This Free App Will Help You Write Bold and Clear Copy
In this episode of Rough Draft with Demian Farnworth, you'll discover how to handle dense, complicated sentences, and more ...
4 Ways to Get Attention by Rocking the Boat
In this episode of Rough Draft with Demian Farnworth, you'll discover how to effectively challenge an authority's idea or position, and more!
A Behind-the-Scenes Look at the Growth and Rebranding of No Sidebar
Today's episode of No Sidebar is an inside look at the why and what of the rebrand ...
Showrunner Short: Why Color Psychology Matters for Your Branding
In this Showrunner Short, Jerod Morris delivers a quick lesson on the oft-overlooked importance of color psychology in podcast branding ...
About Pages: How to Fascinate and Engage with Just One Look
Tune in to Hit Publish as host Pamela Wilson talks to Sonia Simone, Chris Garrett, and Jerod Morris about what people really look for on your About page.
The Right Way to Approach Branding Your Podcast
In this episode of The Showrunner, hosts Jerod Morris and Jon Nastor discuss practical tips for how to determine the right branding for your podcast ...
Sonia Thompson, Author at Copyblogger Page

Personal Branding Archives - Page 4 of 6

Samar Owais, Author at Copyblogger Page

Personal Branding Archives - Page 5 of 6

How to be a Rock Star in Your Niche

How to Recover From a Social Media Hangover
Three quick tips on how to claw your way out of a social media mental fog, find your motivation, and let your voice ring out again ...
The Copywriting Mistake That Makes Your Writing Lifeless
Tell me a Zappo’s-style story about an amazing support experience and I’ll conclude that you’ve made a commitment to superior service. But tell me you have “great customer service” and I’ll conclude you’re full of BS. Without specific details, your copy lacks any writing power.
Have Something to Sell (without losing your readers) -

7 Useful Marketing Articles for Your Weekend
This week on The Lede - Seth Godin's simple cure for writer's block, why David Ogilvy called himself a lousy copywriter, and a short but powerful case study in the power of the blog ...
5 Ways Writers Can Break Out of the Tired Old Social Media Box
Aubre Andrus approached overused social networks as if she’d never heard of them. You could say she wrote her own chapter on social media marketing. Here's how.
The Entrepreneur's Path to Building a Real Business
In this episode of Hack the Entrepreneur, host Jon Nastor and Mark Reinmiller discuss why you're always building a community with people, and more.
How to Blog like Shakespeare: Writing for Three Audiences at the Same Time

Defy Convention (Or Be Forgotten)
Frida Kahlo defied the conventions of the day by painting her life as it really was. Bring your self to your keyboard and people might still be talking about you in 100 years, too.
So Many Tactics, So Little Time: How to Prioritize Your Content Marketing To-Do List
Feeling overwhelmed by your content marketing to-do list? Discover a simple way to prioritize content marketing tasks.
Finding the Balance Between Pragmatism and Your Ideals
If you feel like you need to choose between idealism and getting your bills paid, look again. Sonia Simone discusses a path that brings those two together.
Authority Archives - Page 4 of 8

Is Authority Earned or Bestowed?
Listen to Jerod Morris and Demian Farnworth (plus a special guest) discuss the question: Is authority bestowed or earned? They'll debate. You decide.
Sue Campbell, Author at Copyblogger Page

13 Reasons to Be Pretty Damn Euphoric You Are a Freelancer
Demian Farnworth outlines the biggest advantages of running your own freelance business.
What if Author Rank Never Happens?
Google's "Author Rank" is still in the speculation phase. So what happens if it never happens? It absolutely doesn’t matter ...
Authority Archives - Page 5 of 8

The Writer's Author Rank Cheat Sheet
Author Rank got you confused? No worries, here's a breakdown of the key elements you need to act on.
Maria Peagler, Author at Copyblogger Page

Authority Archives - Page 7 of 8

Authority Archives - Page 6 of 8

How to Market Almost Anything Online: A Conversation with Neil Patel
In this episode of Hack the Entrepreneur, host Jon Nastor and Neil Patel discuss planning and executing fast, plus more content marketing tips.
How to Eliminate Options and Find Opportunities
In this episode of Hack the Entrepreneur, host Jon Nastor and Kim Ades discuss why you need to keep trying and never give up on your passion ...
The 'Magic' Words that Make Your Media Content Pop with Authority and Expertise
This week on Hit Publish, we’re looking at the words and phrases you can use to make your content stand out with confidence ...
How to Conduct Podcast Interviews Like a Pro
This week on Hit Publish, Amy Harrison invited expert podcaster Jon Nastor to share his top tips for growing an engaged audience through podcast interviews.
Authority Intensive 2014 Recap Posts -
A rundown of recap posts by Authority Intensive 2014 attendees.

What the eBook Revolution Means and How Copywriters Can Prosper From It
As a writer, you’ve never stood in front of more opportunity than you do right now. The publishing world has changed forever, and you must make a decision.
How to Make Money with Free

5 Dazzling Design Examples of What's Possible with the Genesis Framework for WordPress
Serious online publishers trust Genesis to provide a solid foundation for their sites. By serious, I mean people planning to get somewhere with this Internet thing ...
7 Steps to Becoming a Better Writer
This Authority Master Class designed to take your writing skills to the next level, with two of the best voices in the business: Robert Bruce and Sonia Simone.
8 Myths of the Zombie Content Apocalypse
8 of the most common myths shared by the zombie-fearing, spam-coated digerati ...
How To Keep Kevin Costner From Ruining Your Blog and Business
Many of us are chasing dreams of our own right now. Tired as we are, we don’t understand why our dreams aren’t getting the attention they deserve. If this sounds like you, it’s possible you're suffering from Kevin Costner Syndrome.
How to Raise Money for Your Business

Conduct Better Podcast Interviews with This Simple 6-Step Preparation Process
A six-step process for conducting podcast interviews that work, by ensuring that nothing essential is left unsaid.
Does Hitting Publish Make You Want to Puke?
Hitting publish doesn’t have to make you nauseous. Learn how to take advantage of starting with a small audience and building your content over time.

Which Email Marketing Strategy Should You Choose: Full Meal or Just the Aroma?
Newsletters must create engagement, and there are two ways to do it: give the full meal or just the aroma. Which email marketing strategy should you choose?
Save $100 on Search Marketing Expo in NYC
Search Marketing Expo is a conference that offers more than 50 cutting-edge sessions covering the search marketing strategies and tactics you'll need to thrive in 2012 and beyond ...
Save up to $50 on Search Marketing Expo's Advanced Network Pass
The landscape of search and search engine marketing change rapidly. To keep up, stay ahead, grow your business, and get more (and better) traffic to your site, you might take a look at Search Marketing Expo 2012 in Seattle.
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SEO Copywriting Archives - Page 6 of 10

Thank You, Dr. King
On this day, we say thank you to Dr. Martin Luther King, Jr., whose dreams, words, and actions remain as inspiring today as they were five decades ago.
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The BlogWorld Expo Virtual Ticket (or, How to Get To a Conference You Can't Get To)
Wherein Johnny Truant talks about turning BlogWorld's Virtual Ticket into the best you-can't-be-there-live-but-you-can-attend-anyway virtual event around
SEO Copywriting Archives - Page 7 of 10

Are You a Link Troll or a Spam Baiter?

Link Karma and the Sandbox of Gloom

SEO Copywriting Roundup

And the Verdict on Linkbaiting Is…

Why Content Promotion is a Virtuous Necessity

SEO Copywriting Techniques That Readers Love
You never want to sacrifice readability in the pursuit of rankings, and since links are more important than keyword repetition, you should never have to.
Linkbaiting: Vote Yes or No This Week Only

The Benefits of a Holistic Approach to Social Media Marketing

Five Link Building Strategies That Work

The 5 Essential Elements of Search Engine Keyword Research
Rather than listening to people say what they think they might do, keyword research lets you observe what they actually did...
Speaking of Search Engines...

4 Safe Ways to Find Your Writing Voice (and One Dangerous One)
If you want to find your writing voice -- and develop it into a strong one that commands attention and respect, then this episode of Rough Draft is for you.
Calvin Koepke, Author at Copyblogger Page

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The One Thing That Can Make or Break Your Creative Business
This episode of StudioPress FM features Seth Spears, an entrepreneur whose company helps small business owners and bloggers build a profitable web presence.
How to Reach More Listeners in Less Time
On The Showrunner, hosts Jerod Morris and Jon Nastor discuss why small tweaks to your initial content will help you reach a bigger audience, plus more tips.
To Script or Not to Script (That Is the Question)
In this week's episode of The Showrunner, hosts Jerod Morris and Jonny Nastor analyze when it's right to use a script ... and when it's not.
The Showrunner Archives - Page 4 of 5

How to Easily Find and Schedule Guests for Your Podcast
In this episode of The Showrunner, Jerod Morris and Jon Nastor discuss: what can you do to stand-out and be remarkable with an interview-based podcast?
Why Just-in-Time Learning Is Critical for Your Show's Future
The Showrunner hosts Jerod Morris and Jon Nastor discuss what just-in-time learning is, and why it is critical to your survival as a Showrunner ...
Why Podcasting Is a Crappy Hobby, but a Great Job (Or Is It?)
This episode of The Showrunner was inspired by a statement made by Roman Mars during his keynote presentation at Podcast Movement 2015 ...
From Stats to Sponsors: A Remarkable Show Is Simply Great Content, On Demand
Do you know the difference between podcasting and creating on-demand audio content? Listen in to hear Jerod Morris and Jonny Nastor explain ...
The Art of Planning Before Podcasting
How much research is enough and how much is too much? Jerod and Jonny give you some key metrics to help you along your podcasting journey.
Podcast Interview Best Practices from a Guy Who Publishes 3 Per Week
Jonny Nastor posts three new episodes of his interview show Hack the Entrepreneur each week. We pick his brain in this episode of The Showrunner ...
What Does It Mean to Be a Showrunner?
The Showrunner hosts Jerod Morris and Jon Nastor define the term "showrunner" and explain what separates successful Showrunners from all the rest ...
The Power of Teamwork and Collaboration
The Showrunner hosts Jerod Morris and Jon Nastor took a break from The Showrunner Podcasting Course prep to share thoughts about teamwork and collaboration.
Train Wreck Blogging: Ain’t Nothing To See Here Folks

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Blogging Is A Dialect: Do You Speak It?

Web Video TeleClass
You can listen to the replay of "Web Video Marketing: Trends, Techniques, and Copywriting Tips" now.
Two TeleClasses You Don't Want to Miss (And There's No Charge)

Check Out These Copyblogger Commercials

Lazy Sunday Linkage

Tubetorial Sold to SplashPress Media

The Death of the Long Copy Sales Letter
Long copy works. Online sale letters that use long copy (i.e 20, 50, 100 pages)… not so much anymore. Here's why...
7 Essential WordPress Hacks Video Series

Check Out the Official Copyblogger Commercial From Robert Bruce

The Importance of Social Media

Viral Manipulation for Fame and Profit

Where the Hell is Matt?

Podcasts Archives - Page 6 of 17

Podcasts Archives - Page 7 of 17

Introducing PR is Dead: Your Guide to the Ever-Evolving World of Digital Public Relations
PR is Dead explores techniques and ideas for integrating new ideas with appropriate stand-bys to get the most from your public relations program.
Ryan Holiday, Author at Copyblogger Page

How I Wrote Three Books in Three Years
Writing a book can be a long, hard slog. Ryan Holiday shows you how to publish prodigiously while baking marketing into your work. He knows, he's done it.
Radio Transcripts Archives

Media Archives - Page 2 of 2

how 2 blog if u suk at writin'

How to Create Dreamy Content While You Sleep

How To Get Great Copywriters to Mentor You For Free

Why Linking to Other Blogs is Critical

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Podcasts Archives - Page 14 of 17

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Podcasts Archives - Page 13 of 17

Get It Done This Week (We Can Help)
This edition of the Copyblogger Weekly is all about gettin' it done. Get inspiration and pragmatic advice that will help you conquer end-of-the-year tasks.
How to Use LinkedIn to Build (and Grow) Your Online Business
If you are serious about digital marketing, then you owe it to yourself to learn more about LinkedIn. The Missing Link podcast is your indispensable guide.
Being a Salesperson Sucks (Think Like a Farmer Instead)
If you want to make more sales that turn into long-term customer relationships (and be happier doing it) then stop thinking like a traditional salesperson.
3 Lesser-Known Copywriting Techniques that Keep Readers Glued to Your Content
Here are three lesser-known copywriting tactics designed to not only snatch your audience’s attention, but to also keep them gobbling up your every word.
How to Get Money to Make Money
On Unemployable with Brian Clark, Rainmaker Digital CFO Sean Jackson joins Brian to share his experiences with various forms of business finance.
The Perpetual Side Hustle
Surprisingly, discontentment with what we've achieved so far is the key to personal growth and happiness. Find out more on Unemployable with Brian Clark.
Paid in Full: How to Charge More and Collect On Time
On Unemployable with Brian Clark, Brian chats with Brennan Dunn about how to get paid faster and more reliably. Plus, tactics to get lucrative contracts.
Listen to Win: How Actionable Observation Provides Profitable Answers
On this episode of Unemployable with Brian Clark, entrepreneur and author Tara Gentile joins Brian to discuss one of his favorite topics: listening.
Your Most Valuable Intellectual Property (Plus, How to Compensate Partners)
In this episode of Unemployable with Brian Clark, Brian discusses copyright when it comes to web content, answers a listener question, and more ...
Create Successful Products with the MVP Process
Brian Clark shares a few examples of the MVP approach in product categories other than software to give you an idea of how the process can work for you ...
From Projects to Products: How to Stop Selling Your Time
Who wouldn’t want to supplement income with passive revenue and then choose from the best projects? So what’s the secret? Well, it’s no secret at all ...
The Habitual Startup Approach to Wealth Building
In this episode of Unemployable with Brian Clark, you'll learn the key asset of the habitual entrepreneur and how a portfolio of companies creates wealth.
What Does it Mean to be Unemployable?
Becoming "technologically unemployable" is one of the themes of Brian Clark's new show, free webinars, and training he will deliver to Unemployable members.
Introducing Unemployable: Smart Strategies for Ambitious Freelancers and Solopreneurs
Brian Clark has been referring to himself as "unemployable" for years, and it’s a common joke among entrepreneurs. For Brian, he's not sure he's joking ...
How to Adjust Your Prices to Match Your Market
The Mainframe hosts Tony Clark and Chris Garrett discuss how to match your prices to the market and the factors involved in optimal price points.
Debbie Hodge, Author at Copyblogger Page

The Minimum Viable Membership-Based Business
On The Mainframe, Tony Clark and Chris Garrett define the key parts and decisions involved in getting started with building a membership site that works.
The Key Types of Membership Sites for Building Your Digital Business
In the second part of this new series on The Mainframe, Tony Clark and Chris Garrett explore the types of membership sites you can create for your business.
Why You Need a Membership Site
On The Mainframe, Tony Clark and Chris Garrett explore membership sites and why they are so beneficial to both you, as a business owner, and your customers.
The Membership Imperative and the Persistence of Audio Content
Jerod Morris joins Brian Clark to talk about interesting things they've spotted in the endless content stream related to digital commerce.
How to Build an Online Education Business
This episode of StudioPress FM features Tonya Mork of Know the Code. She is known for planting seeds and inspiring folks to consider a different approach.
How to Let Your Business Thrive (By Getting Out of Its Way)
In this episode of Hack the Entrepreneur, host Jon Nastor and Clay Clark discuss being ruthless with your time, studying successful entrepreneurs, and more!
How to Determine if Your Business Idea Sucks
In this episode of Hack the Entrepreneur Jon Nastor and Andrea Lake discuss what you need to know to get better at sales (even if you're scared of selling).
5 Reasons Why It's Practical and Profitable to Share Your Expertise Online
Amy Harrison shares a disaster story about in-person workshops to demonstrate the clear benefits of teaching online once you've built a loyal audience.
How Online Courses Accelerate Any Business Model
In this episode of New Rainmaker with Brian Clark, Brian and Robert Bruce discuss why free courses are the best lead generation tool and how to use them ...
Rainmaker FM Archives - Page 6 of 61

Brian Gardner & Lauren Mancke, Author at Copyblogger Page - Page 2 of 2

Rainmaker FM Archives - Page 7 of 61

Why Copyblogger Media is Betting Big on Podcasting

Three Ways to Grow Your Curated Email Newsletter Faster
This week we focus on the essential element of a smart content curation project, and what you must do before investing serious resources in driving traffic.
Seth Godin on Stepping Up and Making it Happen
if you had to sum Seth Godin up in one word, it might well be "impresario." Listen in to find out why that word is the key to the future of your business.
Rainmaker FM Archives - Page 58 of 61

Digital Business, Authenticity, and the Freedom of Being Yourself
In this episode of No Sidebar, host Brian Gardner and Allison Vesterfelt discuss why being yourself helps set a firm foundation for your digital business.
Scott Oldford on Becoming Transparent and Finding Authenticity
In this episode of Hack the Entrepreneur, host Jon Nastor and Scott Oldford discuss the need to be authentic and transparent in your business.
Rainmaker FM Archives - Page 57 of 61

Try This: A Valentine's Day Promotion for Content Marketers
A seasonal promotion for content marketers to adapt and make their own.
7 Content Marketing Links You Shouldn't Leave Home Without
This week on The Lede - The 7 Deadly Sins Of Content Promotion, 10 Blogging Lessons from Seth Godin, and The Marketing Organization of the Future ...
The Secret to Effective Content Promotion

3 Ways the Magic of Dr. Seuss Can Help You Create Unforgettable Copy
Follow these three scientific (and magical) techniques used by the king of addictive prose: Dr. Seuss ... and make your sales copy unforgettable.
How Chief Content Officer Sonia Simone Writes
Coral-coiffed marketer and prolific online publisher Sonia Simone stopped by The Writer Files on Rainmaker.FM to share her writing secrets with us ...
How Bestselling Author Ann Handley Writes
In this episode of The Writer Files, host Kelton Reid and Ann Handley discuss the art of productive procrastination and what makes a good writer great ...
How Neuroscientist Michael Grybko Defines Creativity
Michael Grybko help us pinpoint where in the brain creative ideas come from and test the theory that writers' brains are similar to professional athletes.
How Demian Farnworth (Copyblogger’s Chief Content Writer) Writes
In this episode of The Writer Files, Kelton Reid and Demian Farnworth discuss Demian's promise to "deliver essential writing advice to succeed online."
Here's How Veteran Search Engine Expert Danny Sullivan Writes
In this edition of The Writer Files, veteran search engine expert, Danny Sullivan, shares his story and why he doesn't have time for writer's block.
Here’s How Lee Odden Writes
To say Lee Odden knows the intersection of search, social media, and content marketing is an understatement. Here, he shares his writing strategies.
How to Get Offline Customers Engaged with Your Online Marketing
Tune in to this episode of Hit Publish to find out the one thing you need to know about your target market before you can create any engaging content ...
3 Tips for Getting Your Content Seen (by Even the Busiest Readers)
There are a few things you can do before you Hit Publish to reach more people and build engagement around the content you’ve spent time and effort creating.
Beyond Chitchat: Here's How to Extract Expert Knowledge From Your Next Interviewee
How do you conduct an engaging business interview people will remember? Here are five steps to help you interview guests like a professional broadcaster.
Lindsay Ostrom on Making the Leap from School Teacher to Full-Time Food Blogger
Today's guest on Hack the Entrepreneur is a blogger, food enthusiast, and entrepreneur. She and her husband have created Pinch of Yum and Food Blogger Pro.
How to Roll Out the Red Carpet on Your Home Page
This week on Hit Publish, host Pamela Wilson invited three Copyblogger experts to share their best advice on building home pages that work.
Here's How Ann Handley (the World's First Chief Content Officer) Writes
What doesn't Ann Handley do? Good question. Learn more about how one of the most influential women on the web writes.
How to Get Massive Attention with a 'High-Concept Pitch'
A high-concept pitch lays out an entire story in one simple sentence. The applications for writers are endless, and they can garner massive attention ...
What a Navy SEAL Can Teach You About Becoming a Fearless Writer

Write Better Copy with Set-ups, Open Loops, and Emotional Payoffs

How to Build an Audience that Builds Your Business
Stop throwing your money down the "creative" media toilet and start building the future of your business with content ...
6 Beautiful Ways Artificial Constraints Can Save Your Creativity
Discover how artificial constraints can help guide your workflow, increase productivity, and improve creativity ...
Why Haters Are the Petri Dish of Great Content Marketing
Jay Baer explains why the best business lessons are born from criticism and shows how you can apply this idea to your own content marketing.
Copywriting Contest: Write the Best-Performing Subject Line and Win
How are your email subject line writing skills? Enter our contest to find out!
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How to Determine the Lifetime Value of Your Idea (Before You Start)
In this episode of Hack the Entrepreneur, host Jon Nastor and Gabriel Machuret discuss how to fail faster by going all-in on your ideas, passion, and more.
How to Find Your Unfair Advantage with Derek Sivers
In this episode of Hack the Entrepreneur, Jon Nastor and Derek Sivers discuss self-education, why you need to become selfless to be successful, and more.
Mentorships, Delegation, and the Difference Between Managing and Leading: A Conversation with Chris Ducker
In this episode of Hack the Entrepreneur, host Jon Nastor and Chris Ducker discuss why growing as a business owner requires learning the art of letting go.
Could Podcasting Make You a Better Writer?
On this episode of Rough Draft, Demian Farnworth interviews Jerod Morris and Jon Nastor about the benefits of becoming a showrunner, and more!
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Digital Commerce Archives - Page 6 of 10

Cracking the Abundance Code: Sonia's in a New Documentary!
Sonia Simone is featured in a new documentary called The Abundance Code, and it's premiering on the web for free. Check it out!
The Surprising Truth about Earning a Profit from Your Content
On The Lede, hosts Jerod Morris and Demian Farnworth have already explored authenticity, usefulness, and reliability. Today, they discuss profitability.
5 Legal Must-Haves for Your Website
The right legal language builds trust with your visitors. It will also protect your profits. Here are five major legal elements your website needs.
5 Ways to Boost Your Digital Business Revenue ... Fast
In this episode of Youpreneur.FM, host Chris Ducker shares five online income opportunities, as well as their advantages and challenges.
Digital Commerce Archives - Page 7 of 10

How to Create a Winning Minimum Viable Product
This week on Hit Publish, host Pamela Wilson invited three Copyblogger experts to share their best advice on creating winning minimum viable products.
How to Learn From High-Quality Failures
In this episode of Hack the Entrepreneur, host Jon Nastor and Shannon Kinney discuss why you can't work in your business and on your business ...
Deadly Conversion Busters: Turning 'Yeah, But' Into 'Yes, Please'
In this episode of The Mainframe, hosts Chris Garrett and Tony Clark reveal what you need to do to discover the real problems behind your offer ...
How to Take Action Before Knowing All the Steps
In this episode of Hack the Entrepreneur, host Jon Nastor and Mike Belsito discuss how being naive helped Mike grow his business ...
The Episode that Explains the Future of Rough Draft
Listen to this 12-minute episode of Rough Draft to learn about the three changes host Demian Farnworth has planned for the future of the show ...
Entrepreneurship Archives - Page 8 of 42

Entrepreneurship Archives - Page 9 of 42

Links You Can’t Live Without

Friday Night Links

The 10 Second Rule: How to Write for Diagonal Readers

The Solution for Marketing Overwhelm

Johnny’s Copyblogger Wrap-Up: Week of May 10, 2010

The 8 Laws of Being of Service

5 Guaranteed Ways to Hate Your Own Writing

Holding Back Online? 5 Ways to Share Your Story with Confidence
Set yourself up with a free blog, have something you want to post about and off you go. As easy as baking candy. This blogging and social media thing is easy, right?
How to Handle Criticism

How to Write With Confidence

Why You Shouldn't Write for Other Writers

Johnny’s Copyblogger Wrap-Up: Week of May 3, 2010

The Copyblogger Guide to Zombie-Free Product Launches
Product launches can bring massive revenue... if done from a content marketing perspective.
The Sex and the City Guide to Blogging

Johnny's Copyblogger Wrap-Up: Week of April 19, 2010

5 Reasons Why All Freelance Writers Should Learn To Write a Sales Letter

How Eminem Stayed Relevant (And Why it Can Save Your Blog)
Eminem had been phoning it in and he knew it. But rather than skating along on just okay, he went back to the lab and delivered a sonic apology...
Make Your Readers Love You: 5 Lessons from Pixar

14 Lessons Learned from One of the World's Highest-Paid Copywriters (Lessons 6-10)
This is part two of a three-part series on how to profitably translate advice from old-school marketing guru Dan Kennedy to a new online environment.
14 Lessons Learned from One of the World's Highest-Paid Copywriters (Lessons 1-5)
This is part one of a three-part series on how to profitably translate advice from old-school marketing guru Dan Kennedy to a new online environment.
Sean Platt, Author at Copyblogger Page - Page 2 of 2

The Alexander Graham Bell Guide to Changing the World

Johnny's Copyblogger Wrap-Up: Week of April 5, 2010

Dance Dance Revolution and One Big Reason Why Businesses Prosper Online
Hammering home one of the only business lessons that truly matter, Johnny Truant dances for you to make his point ...
6 Ways to Master Entrepreneurial Uncertainty
I used to think that successful people had it all figured out. Yeah right ...
Weird Marketing, Irresistible Copy, and More: The Copyblogger Weekly Wrap

Copyblogger Weekly Wrap: Week of September 12, 2011

Copyblogger Weekly Wrap: Season Finale Fiesta!

Copyblogger Weekly Wrap: Week of June 6, 2011

Johnny B. Truant, Author at Copyblogger Page - Page 2 of 7

Johnny B. Truant, Author at Copyblogger Page - Page 3 of 7

Johnny B. Truant, Author at Copyblogger Page - Page 7 of 7

How to Do 500 Times Better than AdSense
Am I saying that you can't use AdSense to make money online? No. I'm just saying that you might have better luck building a real business...
What Avatar Can Teach You About Repurposing Your Content

Give and Grow Rich: The Power of Focused Generosity

10 Proven Steps to Snag a Guest Post on an A-List Blog
You've heard it time and time again -- guest posting is the best way of promoting your work. So why haven't you become part of the hip crowd yet?
The 7 Harsh Realities of Social Media Marketing

These Success Stories Reveal the “Secret Ingredient? That Fuels Profitable Online Businesses -

The Critical Mistake that Keeps Bloggers Broke

Personal branding lessons from a belly dancer
Personal branding isn't just for social media geeks any more. Lessons learned from a belly dancer.
Freedom, Money, Time, and the Key to Creative Success

The Cinderella Guide to Radically Transforming Your Business

Logan Zanelli, Author at Copyblogger Page

The Truth About Getting Rich Quick
Of course you want to get rich the fast, easy way. Smart human beings want to do it the fast, easy way. Maybe I can tempt you with something better...
How to Run a Fearless Small Business

Entrepreneurship Archives - Page 37 of 42

Wake Up! 7 Simple Ways to Energize Your Writing Powers

How to Promote Your Blog on TV for Way Less Than You Think

The Art of Zen Copywriting for Bloggers

S.P.E.E.D. Writing: 5 Tips to Double Your Writing Productivity

Dean Rieck, Author at Copyblogger Page - Page 2 of 3

Dean Rieck, Author at Copyblogger Page - Page 3 of 3

7 Ways the iPad Can Bring Back Your Writing Mojo

Follow Your MAP to Greater Writing Productivity

How to Show Up and Write

101 Ways to Make More Sales Online

Social Media Marketing Insight from 21 Smart People (And Me, Too)

5 Reasons Why No One Is Reading Your Email Newsletter

How to Use Emotional Copywriting to Kick-Start Your Sales

Beyond Conversion Tips and Techniques: Do You Believe in What You're Selling?

Are You Leaving Your Readers Out of the Conversation?

How to Quit Hitting the Snooze Button on Your Blog
Instead of reenacting the same mental synapses, we can actually diverge and possibly . . . just maybe . . . innovate.
10 Surefire Ways to Land More Customers

Johnny’s Copyblogger Wrap-Up: Week of May 31, 2010

Scribe: New Versions & Better Features

7 Quick-Start Techniques for Fighting the Fear to Write

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How Can The King's Speech Help You Build an Extraordinary Online Business?

The Idealist's Guide to Raking in Tons of Cash

Josh Kaufman, Author at Copyblogger Page

Has the Internet Made Teaching Lucrative?

Entrepreneurship Archives - Page 36 of 42

The Top 10 Blogs for Writers

Introducing the New SEO Book Sales Letter

D Bnonn Tennant, Author at Copyblogger Page

Copyblogger Weekly Wrap: Week of October 11, 2010

Nathan Hangen, Author at Copyblogger Page

The Oscar the Grouch Guide to Building a More Remarkable Blog
Elmo and Big Bird are great, but the smartest, most successful bloggers bear more in common with Sesame Street's least-likeable character: Oscar the Grouch.
Does Writing for People Work for SEO?
Hang around web writing circles and the inevitable “write for search engines or write for people? debate comes up. It’s a bit strange, really...
WordPress Hosting That Means Business
Did you know Copyblogger Media has a WordPress hosting division? Many people don’t, because it’s been a bit under-the-radar ...
How to be a World-Changing Writer
Wanna change the world? OK, but first, you've got to get writing ...
What Does it Take to Write a Billion-Dollar Marketing Story?
In 1984, two artists used a simple process to create a story that captivated an audience for years and generated billions of dollars in revenue. Want to use it in your business?
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Productivity for Flakes, Head Cases, and Other Natural Disasters
In this episode of Confessions of a Pink-Haired Marketer, host Sonia Simone talks about smart productivity tools for people who aren't naturally productive.
Brian Kurtz, Author at Copyblogger Page

3 Lessons Learned From a Titan of Copywriting
To help expand your business, Brian Kurtz explains three copywriting lessons from one of the most successful direct marketing copywriters alive today.
7 Things the Great Copywriters Wish You Knew
What direct response copywriting technique can teach you about the world of content and social media.
5 Tips for Turning Drab Information Into a Tantalizing Tutorial
Henneke explains how with a little effort and a few simple tricks, even the most boring topic can be turned into an inspirational tutorial.
53 Freelancing Mistakes That Are Costing You Clients, Cash, and Credibility
Making mistakes is a good thing -- provided you learn from them. But the problem is that you may not even know you're making a mistake.
Use Images (Not Just Words) to Turn Your Distracted Visitors into Engaged Readers
You need to combat the over-stimulation of your visitors to turn them into engaged readers. Pamela Wilson explains how you do it.
An Internet Marketing Education in 16 Ebooks and 20 Emails. No Charge.
This 20-installment email course and newsletter delivers the techniques and strategies you need to know when marketing online.
4 Instances When Demonstrating Your Authority Can Be a Disaster
Sometimes, demonstrating authority can erode trust instead of building it. Let’s look at some scenarios that call for a different skill set.
It's Time For Our Annual Summer Brake at Copyblogger
As we do each summer, the time has come to tap the brakes on our posting schedule. Here's why we do it ...
AWeber Now Offering 7 Beautiful, StudioPress-Inspired Email Templates
StudioPress customers now have an email marketing design option that will extend their website's branding into their customer's inboxes ...
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Julia Ogden, Author at Copyblogger Page

Want to Hook Your Readers? Apply These 10 Principles to Create Captivating News Stories
Journalists are trained to write stories that will hook readers. To create your own compelling content, apply these 10 principles in your content marketing.
Nick Chowdrey, Author at Copyblogger Page

Clueless About Technical Writing? Get Started With These Essential Tips
If you're a copywriter, will you know how to proceed if you get a technical writing assignment? Approach it like a pro with these four simple tips.
A Step-by-Step Guide to Creating Your Self-Hosted WordPress Website
If you've been looking for a step-by-step graphic that walks you through installing WordPress on your own domain ... you've found it.
How Copywriter and Entrepreneur James Chartrand (of Men with Pens) Writes
This week on The Writer Files, we’ll examine the writing process of James Chartrand, a prolific online publisher, copywriter, and digital entrepreneur.
The Shocking Way to Master Any Book
Demian Farnworth wants to show you why marking in a book is a good thing and why you’re likely missing out on the best kind of reading if you don't ...
Use Internal Cliffhangers So People Never Stop Reading
In this episode of Rough Draft with Demian Farnworth, you'll discover one thing you can do at the end of a paragraph to make people stick around ...
The Crazy Thing Writers Do to Become Exceptional
In this episode of Rough Draft with Demian Farnworth, you'll learn about the aggressive work ethic of exceptional writers ...
How to Become a Digital Media Showrunner
In this episode of New Rainmaker, Brian and Jerod Morris discuss who should consider becoming a new media producer and four elements of a good Showrunner.
Does Speech Recognition Software Really Work?

What Facebook Can Teach You About Effective Blog Marketing

10 Steps to a Viral Tutorial That Sells

I am a Shameless Attention Seeker


The 9 Most Important Words for Business Bloggers
What you say matters more than how you say it or how many times, and you can’t tell compelling small stories with your posts if your big story sucks.
5 Signs Your Blog Post Is Going Horribly Wrong
Got a complete mess of a post on your hands? OK. Let’s relax, take a step back, and run through this quick 5-part checklist to see what’s gone wrong.
Blogging Grows Up

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How to Find a Multiplier Effect for Your Income
In this episode of Hack the Entrepreneur, host Jon Nastor and Stephen Key discuss why the multiplier effect is required to produce great wealth ...
4 Things That Can Make Writers Famous
In this episode of Rough Draft with Demian Farnworth, you'll discover how Demian has managed not only to survive, but also thrive working on the Internet.
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A Reporter Called Me Back ... Now What?!
In this episode of PR is Dead, you'll learn best practices for making the most of an interview with a reporter.
These 4 Sales Principles Can Improve Anyone's Writing
"The killer" is what David Ogilvy called the creative who could sell. Becoming "the killer" begins with understanding these four principles of selling ...
A Day to Be With Family and Remember
Today, we pause to honor the men and women whose lives ended, as Holmes wrote, "at the grave of a hero."
What Net Neutrality Means For Your Business, and Why You Need to Act Now to Protect It
The threat to Net Neutrality is a threat to small and mid-sized businesses, and a direct threat to the recovery of the U.S. economy. Here are some quick, simple actions you can take to help.
Administrivia Archives - Page 4 of 8

Celebrate Labor Day in the U.S. and Canada with a picture of a kitten.
Here's to a day of hammocks, loafing, burning some meat on the grill, maybe a little Frisbee, and plenty of time to enjoy your family and friends ...
7 Very Clickable Marketing Links
This week on The Lede - How To Build A Trustworthy Website, Why Email Marketing is Still King, and 4 Fixes for Lazy Marketing ...
7 Marketing Articles Worth Reading
This week on The Lede - The Myth of Talent, How Mundane Routines Fuel Creativity, and What Twitter Teaches Us About Writing Well ...
7 Writing & Marketing Links You Need to Click
This week on The Lede: 7 Steps to Instantly Better Writing, How To Accomplish More By Doing Less, and 33 Questions to Ask Before Hitting "Publish" ...
Administrivia Archives - Page 5 of 8

Administrivia Archives - Page 7 of 8

Administrivia Archives - Page 6 of 8

How to Apply the Principles of Guest Blogging to Grow Your Show
Did you know guest blogging principles can grow your podcast audience? Jerod Morris and Jon Nastor explain in this week's new episode of The Showrunner ...
Introducing The Digital CMO: Corporate Marketing for Those Who Live in the Future
Whether you're a CMO or an executive-in-training, you won’t want to miss a single episode of The Digital CMO on Rainmaker.FM. Subscribe on iTunes today.
How to Build a Massive Email List (Without Being Annoying)

Should You Really 'Walk in the Direction of Your Fear?'
In this episode of The Lede, hosts Jerod Morris and Demian Farnworth answer the question: Is "walk in the direction of your fears" really good advice?
How Demian Farnworth Will Make You Read Every Single Line of This Article
In this episode of Rough Draft with Demian Farnworth, you'll discover a list of elements to get people to read every last word you write ...
Are Productivity Articles Making You Unproductive?
This week on No Sidebar, host Brian Gardner responds to an article written by Paul Jarvis, entitled "On becoming digital hoarders" ...
A Simple Story About the Power of Publishing Content on the Open Web
I work in a public library. I make about $40,000 a year. I'm a simple guy and I'm pretty happy if I have a book to read, some weights to lift, and I can spend enough time with my family. I was never looking for anything life-changing ...
Why B2B Brands Need to Create Long-Form Content

Old-School Marketing No Longer Working? Blame Canada

Seth Godin, Author at Copyblogger Page

How to Stand Out in a Crowded Niche

Why a Personal Media Brand Beats “Marketing? Every Time
The new rainmaker develops a personal media brand with a solid content foundation. This is what beats traditional concepts of marketing any day ...
How to View Constraints as Blessings in Disguise
Raj Setty explains how constraints need not be viewed as problems; they can be positives too ... depending on how you look at them.
Three Online Marketing Shortcuts that Take Too Long

Wait, Was That a Click or a Conversion?
If you've ever wondered whether or not your social media marketing efforts are truly paying off, here's how to find out once and for all ...
Peter Shallard, Author at Copyblogger Page

Richard M. Hartian, Author at Copyblogger Page

3 Simple Steps for Staring Down Writer's Block
Writer's block feels like the end of your world. Before you start tinkering with ways to deal with it, here are three critically important things for you to remember.
Is Starting Your Own Business Risky?

How to Weave a Story that Instantly Captivates Your Audience
Most writers neglect the power of a story to captivate their audience immediately ...
The Key to Effective Long Copy

The Exotic Entrepreneur's 3-Step Guide to Growing Your Business Online
What can Mongolian hospitality, the post office in Antarctica, and a Belgian chef teach you about your business? Turns out, quite a bit ...
Copyblogger Weekly Wrap: Week of September 12, 2010

Copyblogger Weekly Wrap: Week of September 19, 2010

Save $100 on SMX West: Search Marketing Expo in San Jose, CA

Shane Arthur, Author at Copyblogger Page

The Glass Ceiling, the Inner Circle, and the Key to Building a Popular Blog
What if I told you the blogosphere has a sort of "glass ceiling?" The good news about the glass ceiling is there is a door. The bad news is it's guarded...
5 Things Every Copywriter Needs to Know About Their Prospects
How to uncover the clues to what's driving your prospect.
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How to Know When Your Web Design Is Done
Pamela Wilson advises on when to stop tweaking your website design -- so you can move on to bigger and better things in your business.
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A Sobering Reminder That Authority Can Change the Course of History
Wayne Wheeler might not have been the original content marketer, but he was a stunningly effective one.
Robert Greene, Author at Copyblogger Page

Stephen Guise, Author at Copyblogger Page

Your Dream is Under Attack

Dragon Slaying 101: How to Use Heroic Language to Battle Boring Copy

Landing Page Makeover Clinic #22:

Seven Tricks for Magical Copy

Do You Want to Make Serious Money as a Freelance Copywriter?

How to Avoid the ‘Idea of Entrepreneurship’
In this episode of Hack the Entrepreneur, host Jon Nastor and Brennan Dunn discuss why growing your business doesn't happen overnight ...
3 Ways to Write a Damn Good Syllable
You might be under the impression that all the syllables have already been made up. That's simply not the case.
How to Develop a Six-Figure Side Gig
On Youpreneur.FM, host Chris Ducker talks with Dr. Mark Costes about entrepreneurship and the strategies he has used while growing his six-figure side gig.
6 Simple Ways to Make a Good First Impression Online
You've got to make an immediate positive impact online, or you're toast. The worst part is that you may never get the chance to make an impression again ...
Your Audience Doesn't Know What it Wants
By understanding your readers' motivations, you can learn a lot about what they will actually enjoy consuming.
The 8 Habits of Highly Effective Bloggers
Successful bloggers share 8 traits that lead them to success. Could you develop these mental habits yourself?
Copy this "Oscar-Ready" Approach to Boost Your Social Media Star Power
What on earth do you have in common with movie star Jennifer Lawrence? More than you might think.
3 Quick Ways to Perk Up Your Email Marketing Efforts
3 quick ways to refocus your energy on building your list and making your email campaigns better.
Robert Peters, Author at Copyblogger Page

Five Ways to Persuade Like a Silver-Tongued Trial Lawyer

Three Quick Steps to Clear Writing

7 Smashing Social Media Marketing Links
This week on The Lede - What (really) works on Twitter, one thing social media copywriters should never do, 9 powerful social media hacks, and a reminder of the power of the original social media ...
What it Takes to Leave the Corporate World (and Not Look Back)
Today's guest on Hack the Entrepreneur is the founder and CEO of Small Business Trends, an award-winning online publication for small business owners ...
Georgina El Morshdy, Author at Copyblogger Page

Content Marketing Archives - Page 8 of 127

Content Marketing Archives - Page 9 of 127

SXSW, Twitter and the End of Copyblogger

Overwhelmed by the Complexity of Online Business? This May Help
Guess what? Web-based business is complicated. You can let that stop you, or you can keep calm and carry on.
7 Marketing Links You Can Use
This week on The Lede - The best time to tweet and send emails, a simple way to generate endless ideas for blog posts, and how to get good at making money...
The 2nd Most Important Element in Copywriting
This copywriting tip can change your business. With it, you're going to see an increase in sales. Without it, you're finished.
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Get More Blog Comments: Confessions of a Comment Addict

One Simple Way to Generate More Comments on Your Blog

Copyblogger Weekly Wrap: Week of November 29, 2010

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Four Things 50 Cent Can Teach You About Connecting with Your Audience

How to Use the Modern Press Release -

The Pick-Up Artist Guide to Effective Online Marketing

The Marvin Gaye Guide to Unique and Exceptional Content

Why You Need to Transform Your Website Into a Story

The Perfect Pair: 3 Reasons Every Blogger Needs a Forum

SEO Copywriters: How to Make an Extra $61,880 This Year

Method Blogging: Who Do You Want to Be in 2009?

Here’s How Word-of-Mouth Marketing Really Works

It’s the Simplicity, Stupid

The Answers to Last Week's Content Marketing Quiz ...
Herein lie the answers to our little content marketing quiz, and an offer you may not be able to refuse ...
7 Essential Tips for WordPress Beginners
Whether you're new to WordPress or a seasoned pro, you need to make sure you're implementing these 7 techniques to get the results you want from your site.
What The Bachelor Can Teach You About Hooking an Audience
Is it a stupid show? Of course it's a stupid show. That doesn't mean it can't teach you a thing or two about creating content that pulls in your readers.
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The Best of Copyblogger 2011
The best posts from Copyblogger in 2011. Enjoy!
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7 Tips for Falling in Love with Your Blog All Over Again
Bored with content marketing? Need to re-find some love for your blog? Try this ...
Guy Kawasaki's 5-Step Guide to Becoming an Enchanting Authority

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Skellie, Author at Copyblogger Page

Do Your Metaphors Rock?

The Simple Power of an Irresistible Offer

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21 Traffic Triggers for Social Media Marketing

5 Things You Won’t See on Copyblogger in 2007

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Introducing the Copyblogger Writing Job Board

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On the Air With Blog Talk Radio CEO Alan Levy

How To Avoid Overdoing the Curiosity-Factor In Your Headline
If you're going to write a headline, you want the headline to attract. And one of the many elements of attraction is 'curiosity.' Just don't overdo it...
I’m Locked in Mortal Combat with Chris Garrett

Three Ways to Spice Up Any Blog Post
Is your writing all potatoes and no jalapeño and oregano? If so, you may be focusing on format and forgetting about what Hemingway called vigorous language...
Chris Garrett Joins Copyblogger Media as VP of Educational Content
Popular blogger and author Chris Garrett joins Copyblogger Media as VP of Educational Content.
7 Marketing Links You Can Use in the Field
This week on The Lede: The Secrets of the biggest selling launch ever, and David Ogilvy on Social Media ...
Shorter is Better

Reinvention Summit: The Art of Storytelling for Marketing

How to Use Stories to Change the World

We're Taking the Summer Off...

How to Write Your Ass Off

5 Dumb Design Mistakes That Crush Copy (And How to Fix Them)

Johnny's Copyblogger Wrap-Up: Week of April 12, 2010

Romance 101: How to Use Feminine Words That Sell

Could Your Blog be Ruining Your Business?

The Secret Ingredient to an Irresistible Blog

Landing Page Makeover Clinic #23:

Why You Should Stop Looking for Inspiration

One Foolproof Trick to Blast Writer’s Block

The Power of Confident Writing

Is Reading Blog Posts Worth Your Time?

Get an Evergreen for Your Blog This Holiday Season

How to Be the Cool Kid (Even if You Weren’t One in High School)

How Cross-Dressing Makes You a Better Blogger

Why Parents Write More Persuasive Copy

James Chartrand, Author at Copyblogger Page - Page 4 of 5

How to Make Sure Your Content Never Goes Naked

Saturday Night Link Fever

How Crappy Landing Pages Kill Email Campaigns

3 Things You Need to Know

Blog Mastermind is Live

SEO School Review: Do you need to be an SEO ninja?
Will SEO School really make you an SEO ninja?
7 Warning Signs That You're Drunk on Your Own Words

Offers That Reduce Price and Increase Urgency

Offers That Improve Terms, Add Services, and Make Bribes

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The Susan Boyle Guide to Being Loud and Proud

How to Use Copywriting Anchors for Smooth-Sailing Sales

How a Few Measly Words Can Dramatically Improve Your Blog Headline and Content

How to Get a Copyblogger Blog Consultation, Even if You Didn't Win

Landing Page Makeover Clinic #16:

The Golden Rule of Online Marketing

Your Blog vs. The World: 7 Steps To Winning The War for Attention

Matthew Cheuvront, Author at Copyblogger Page

10 Pathways to Inspired Writing

Who Do You Trust for Online Business Advice?

Sherice Jacob, Author at Copyblogger Page

Does Your Writing Suffer from Purple Overload?

Five Smart Things You Can Still Do in 2009

Should We Be Worried About Fast Food Content?

What Purple Rain Can Teach You About Effective Online Marketing

Content Marketing Archives - Page 122 of 127

How My Blog Landed Me a Book Deal

How Your Emotions Are Strangling the Life Out of Your Copy

The Sideways L: How to Use Misdirection to Make Your Readers Laugh

Why You Should Buy Trust Agents (One Random Guy’s Opinion)

Why Preaching to the Choir is a Good Thing

Landing Page Makeover Clinic #18:

5 Essential Blogging Tips from the Father of Chinese Philosophy

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The 10 Rock Solid Elements of Effective Online Marketing

Warning Signs You Might be a Blogcrastinator

What Mitch Hedberg Can Teach You About Making Money Online

Do You Have These 11 Traits of Highly Creative People?

Did You Know Copyblogger is on Twitter?

Jill Chivers, Author at Copyblogger Page

17 Easy Steps to Brilliant Blog Posts

Johnny's Copyblogger Wrap-Up: Week of March 29, 2010

Johnny's Copyblogger Wrap-Up: Week of March 22, 2010

The Difference Between Salad and Garbage

Content Marketing Archives - Page 121 of 127

Meditation and The Art of Writing
I want to tell you about an invaluable writing asset. It's become a non-negotiable element of my writing process, and I hope it becomes the same for you.
5 Key Takeaways on the Road to World Domination
You might not want to take over the world ... just to change your corner of it. Here are some thoughts on how to get started.
How to Tell the Truth

Landing Page Makeover Clinic #14:

Beth Hayden, Author at Copyblogger Page - Page 4 of 6

Beth Hayden, Author at Copyblogger Page - Page 5 of 6

6 Elements of a "Sticky" Pinterest Campaign
Are there concrete methods to make your Pinterest campaigns more "sticky"?
The Glee Guide to Attracting a Raving Horde of Social Media Fans
What's Glee’s secret formula for creating crazed fans who would rather die than miss an episode? Use these techniques to turn listless readers into raving groupies.
How to Maintain Well-Being While Building Your Business
In this episode of Hack the Entrepreneur, host Jon Nastor and Aimee Prasek discuss why you don't have to sacrifice your well-being to be successful.
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Sunni Brown Explains How to Find Your Entrepreneurial Creative Essence
In this episode of Hack the Entrepreneur, host Jon Nastor and Sunni Brown discuss the benefits of allowing yourself to come up with goofy ideas ...
Need More Customers? 5 Ways to Get Them to Know, Like, and Trust You

Copyblogger Weekly Wrap: Week of October 3, 2010

How to Get Attention Money Can't Buy
You'll never have the cash reserves of Apple, Inc. You may never enjoy the budget, or the expertise, or the creative force of an AMC. But you can tell a story online.
Two Great Books for Internet Entrepreneurs

Can You Write an (Almost) Unbelievable Headline?

What Makes Seth and Katie the Wellness Mama Genesis Framework Superfans?
Seth Spears and Katie the Wellness Mama both run thriving businesses on the Genesis Framework. Seth's reasons are technical, and Katie's are practical ...
Zen and the Art of Remarkable Blogging

How Copywriting Skills Can Improve Your Love Life

Seven Lessons Learned from Three Years of Content Creation
The good news is, you don't need a three-year learning curve to take advantage of the lessons I'm about to share ...
How to Push "Send" and Grow Your Business
How do you build an email list in a world that's tweet, like, and pin crazy? Let me show you ...
Kelly Kautz, Author at Copyblogger Page

The Ziggy Stardust Guide to Social Media Superstardom
In David Bowie's heyday, fame was for the chosen few. Now, it's part of the job if you want to leverage the internet to find an audience for your art, subscribers for your blog, or customers for your business.
Stalled Out With Your Online Marketing? This May Be All You Need to Move Forward
You know what you're supposed to do to succeed. It's not a matter of knowing the next steps -- you know them, all right. You just aren't taking them.
Eulogy for a Blog
We gather here today to honor the memory of our friend, Web Log. That was his birth name. Most knew him simply as Blog.
A Common Sense Guide to Getting Your Work Done
Applying a little common sense to your writing day can work wonders for your productivity. Here's how ...
How to Laugh Your Way to More Creative Copy

Catablogging: Blog-Based Ecommerce and Affiliate Marketing

The 5 Immutable Laws of Persuasive Blogging

Let Cicero Build You a Sticky Blog

Why the A-List Doesn’t Matter

Check Out the New Copyblogger Design

Copyblogger ‹ Log In

Magnetic Blogging: How to Use Metaphors to Create Irresistible Content

Blogging is Dead (Long Live Value Blogging)

7 Things You Need to Know About Writing Lists That Work

Ding Dong, Digg is Dead

Free Report: Teaching Sells

The Butterfly Effect and the Environment: How Tiny Actions Can Save the World

The Yogi Berra School of Persuasive Writing

How to Create a Blog That People Really Digg

Why Writing Like a College Student Will Kill You Online

Happy Holidays From Copyblogger 2007

4 Things an Ethical Internet Marketer Can Learn from Spammers

Let's Hear it for the Lowly Pun!

Are the New Rules of Marketing and PR Here to Stay?

A Productive, 3-Step Path to Follow When an Editor Rejects Your Writing
When a publication rejects your writing, how do you proceed? This week on Editor-in-Chief, learn a productive way to keep moving forward ...
A Philosophy of Art for the Digital Age
Editor-in-Chief host Stefanie Flaxman and photographer Bryan Formhals talk about lesser-known benefits of living the life of an artist online ...
Editor-in-Chief: The Reader's Advocate
An Editor-in-Chief evaluates what’s best for the reader in ways a writer does not. Learn about the process of creating a true "final" draft ...
On Being Yourself for a Living
This week, Editor-in-Chief host Stefanie Flaxman talks to Annie Mais, Education Director of Roadtrip Nation, and co-author of the new book Roadmap ...
How to Consistently Take Action (and Allow Your Business to Emerge)
In this episode of Hack the Entrepreneur, host Jon Nastor and Dane Maxwell discuss taking consistent action and then allowing a business to emerge.
A Crash Course in Entrepreneurial Self-Awareness
In this episode of Hack the Entrepreneur, Jon Nastor speaks with Pace Smith about taking action, understanding the perks of a digital business, and more.
The Evolutionary Process of an Entrepreneur
Hack the Entrepreneur host Jon Nastor interviews Foundr magazine's Nathan Chan on setting goals and building a business.
4 Writing Lessons from a Depressing Music Project
In this episode of Rough Draft with Demian Farnworth, you'll discover what you can learn from bands and writers who were once famous (but aren't anymore).
How to Scratch Your Own Itch and Build a Successful Business
In this episode of Hack the Entrepreneur, host Jon Nastor and Joshua Dorkin discuss why not being good at business shouldn't stop you from doing it ...
The Dangerous Myth of the Magical Tool
We all want to know the best content marketing tools to use. Discover how to spot the right ones for you and get to work as quickly as possible ...
6 Storytelling Lessons from a Famous Urban Legend
How do you create stories that are hypnotic, understandable, memorable, and effective in changing thought and behavior? Just follow these six principles.
The Professional Way to Proofread Your Writing When You Don’t Have Time
In this episode of Editor-in-Chief, host Stefanie Flaxman reveals the best steps to take when you don’t have time to proofread your writing ...
A ‘Media, Not Marketing’ Case Study: The Rise of Chef Tim Anderson
Discover the role media has played in MasterChef champion Tim Anderson's career and how producing media continues to enable Tim to do what he loves to do.
How to Write Not-to-Miss, Valuable, Unique Content
In this episode of Editor-in-Chief, host Stefanie Flaxman discusses how to develop your writing voice and your marketing story ...
What Web Writers Can Learn from the Writer's Strike

5 Ways to Market like a Psychotherapist

The Strategy Behind the Authority Rules Report

Just Say No to These Three Enemies of Clear and Direct Writing

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When Sex Refuses to Sell

The Ultimate (Free) Landing Page Resource

Sharpen Your Copywriting Skills with the 60-Second “Stopwatch Challenge”

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The Mr. Rogers Guide to Blogging from the Heart

The Secret Weapon that Makes Your Content Successful

4 Ways to Keep Your Lifeless Blog from Boring Your Readers to Tears

Will OnSwipe be the Mobile Publishing Platform of Choice for the New Influencers?

5 Tips for Better Results with Mobile Email Marketing

How to Make Your Website Mobile Friendly (And Keep Your Readers Happy)

The Ultimate Blogger Writing Guide

How the Right Words Help You Sell Better

5 Grammar Mistakes that Make You Sound Like a Chimp

What's the Perfect Time to Make an Offer?

Copyblogger Weekly Wrap: Week of December 6, 2010

Copyblogger Weekly Archives - Page 6 of 10

Copyblogger Weekly Archives - Page 7 of 10

Creativity Archives - Page 8 of 26

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Marketing for Writers and Other Creative Souls
Sonia Simone talks about some ways that creative folks (especially writers) can get more comfortable marketing themselves and the work they do.
Creativity Archives - Page 9 of 26

6 Ways to Sell Without Selling Your Soul
Does selling make you feel ... dirty?
7 Instructive Content Marketing Links
This week: 5 Basic SEO Truths We Can Learn from Star Wars, 3 Quick Tips To Conquering Your Fear of Public Speaking, and An Email Marketing Schedule that Sells ...
Is Pinterest Traffic Worthless?
You've seen tons of articles raving about it. How Pinterest is driving more traffic than anything in the known universe. Here's the truth ...
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Introducing (Check out the Free Videos)

10 Tricks For Getting Inspired to Write

Jonathan Morrow, Author at Copyblogger Page - Page 4 of 5

The Courage to be Wrong

It's Time to Shoot Your Blog

Screwed Up Your Blog? Here’s What to Do

Master Your Muse and Multiply Your Blogging Effectiveness

Why I Won’t Buy Seth Godin’s Meatball Sundae

The 5-Step POWER Copywriting Method

Dan O'Sullivan, Author at Copyblogger Page

Performancing Blog Awards: What Do You Think?

Link Karma Story Time

Consulting -

Will You be at BlogWorld in Vegas Next Month?

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Landing Page Makeover Clinic: 10 Tips for Better Book Sales

Nathania Johnson, Author at Copyblogger Page

Ben Yoskovitz, Author at Copyblogger Page

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Keyword Research for Bloggers

I've Been Disappeared by Technorati

Do You Spend $10,000 a Month on Pay Per Click Ads?

Link Karma

The SEOmoz Landing Page Contest: Entries Judged by Live Multivariate Testing

Do You Know When to Stop Writing?

Featured Archives

Link Building Archives

Links Archives

Promotion Archives

StudioPress Workshops Archives

Landing Page Makeover Clinic #25:

Landing Page Makeover Clinic #24:

Landing Page Makeovers 2007-2009: Where Are They Now?

Landing Page Makeover Clinic #21:

Landing Page Makeover Clinic #20:

Landing Page Makeover Clinic #19:

Roberta Rosenberg, Author at Copyblogger Page - Page 2 of 4

Roberta Rosenberg, Author at Copyblogger Page - Page 3 of 4

Roberta Rosenberg, Author at Copyblogger Page - Page 4 of 4

A Primer on Keyword Research Tools -

Landing Page Makeover Clinic #1:

Heading to San Francisco

Three Ways to Maximize Your Twitter Time for Networking, Marketing and Fun

The Jim Morrison Guide to Strategic Content Promotion

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Creativity Archives - Page 21 of 26

How One Smart Move Can Attract Constant Attention

Happy Holidays from Copyblogger 2008

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Avoid Black-and-White Thinking to Win (Plus 3 Other Cool Resources)

Three Questions Your Copy Must Answer to Succeed

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Is Your Business Getting Enough Love?

Creativity Archives - Page 20 of 26

Productivity Archives - Page 8 of 19

Productivity Archives - Page 9 of 19

How to Write a Social Media Press Release

A Call to Action Worthy of Response

The Richard Branson Guide to Making Money With Blogs

Why Writing for Spiders is the Least Sticky Strategy of All

The Unexpected Trap of Writing for Social Media

Surprise! Not All Women Think Alike

Information Overload: The Blogger’s Worst Enemy and 8 Ways to Avoid It

Landing Page Makeover Clinic #9: The Four Ps of Podcasting

Productivity Archives - Page 14 of 19

Don't Let Your Blog Readers Touch that Remote

Four Ways to Be More Interesting

How to Build Credibility with Your Sales Copy

The 10 Essential Ingredients of Successful Sales Pages

Five "Old School" Tactics That Can Ruin Your Sales Page
You don't have to sell your integrity to sell more products, but you can adjust some "hard sell" tactics to feel better for you and your future customers.
Beyond Headlines: How to Get Your Audience to Read Every Word

Three Steps That Guarantee Every Word of Your Copy Gets Read

The Single Word that is Stealing Your Future

Productivity Archives - Page 13 of 19

What Is Content Marketing?
Here's a handy, systematic, and exhaustive guide to content marketing that covers the essentials of building a viable online platform that converts.
Free Webinar Today: How to Make Content Marketing Effective and Efficient
Everyone is talking about content ... but not everyone understands how to make it work for your business.
Brian Clark on the Power of Content Marketing
Tune in as Brian Clark sits down with Zac Johnson to chat about creating powerful content that resonates with an audience.
3 Things Your Audience Wants You to Know about Useful Content
Publishing useful content is the backbone of any content marketing strategy. But what does it mean to be useful? Find out on this episode of The Lede.
Hot Seat: Grilling Jerod Morris on Using Audio Content to Seed a Content Arsenal
Listen to Demian Farnworth and Pamela Wilson grill Jerod Morris on using audio content as the starting point for a sophisticated content strategy.
Sonia Simone's Favorite Tools of the Trade for Writing, Content Planning, and Creative Collaboration
Sonia Simone originally intended a wider Q&A session -- but she had a lot to say about tools for writing, content planning, and creative collaboration!
5 Simple Steps for Creating Content, Even When Life Gets in the Way
If you have a content marketing strategy for your business but are wondering how to keep showing up consistently, this episode of Hit Publish is for you.
Most Things in Business and Life Fail (and Why That's Okay)
In this episode of Hack the Entrepreneur, host Jon Nastor and James Altucher discuss why most business ideas are bad, why that's okay, and how to proceed.
Why I Don't Give a Damn about #TheDress
Six months (or six days) from now I'll probably update this post. Because #TheDress will be utterly tired.
Scott Stratten Versus Ryan Deiss at Authority Rainmaker: Who'll Be Left Standing?

Bryan Collins, Author at Copyblogger Page

Why LinkedIn is an Essential Part of Your Content Marketing Strategy
Jason Miller, Senior Content Marketing Manager for LinkedIn, shares case studies and ideas that will alter your perception of marketing on LinkedIn ...
A New Way to Think About Your Show's U.S.P.
This week on The Showrunner, Jerod and Jon provide a new way to view the unique selling proposition of your show and dig into differentiation ...
Showrunner ‘Short’: The 4 Essential Elements of a Remarkable Podcast
In this reprisal of his presentation at Authority Rainmaker, Jerod dives deep into the four essential elements of a remarkable audience experience ...
The Proper Way to Grow an Audience on Medium
In this episode of The Lede, hosts Demian Farnworth and Jerod Morris introduce you to the perfect illustration for understanding content syndication ...
Georgina Laidlaw, Author at Copyblogger Page

Productivity Tips for 2012 from Copyblogger
31 tips from the Copyblogger writing team (and friends) about how to make the most of your 2012.
Traditional Advertising Works Great ...
There are a few businesses out there that are making smart use of traditional advertising ... and a whole lot of businesses throwing their budgets away.
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Writing Archives - Page 8 of 21

Writing Archives - Page 9 of 21

The Value of Crafting an Entrepreneurial Vision (and Sticking to It)
In this episode of Hack the Entrepreneur, host Jon Nastor and guest Shelley Sandiford of discuss how the digital artist and entrepreneur works.
The Greatest Storytelling Guide This Side of Saturn
In this episode of Rough Draft, you'll learn about the best marketing story ever told, the best framework to use when telling a story, and more.
Writing Archives - Page 16 of 21

After You Read this Article You'll Forget It (at least the first half)
Michael Port has updated his bestselling Book Yourself Solid in a revolutionary new format.
But Facebook Doesn't Work for ... (waily waily)
Sonia Simone explains how to use Facebook in a smarter way and how communication tools work together to attract an audience and spread your message.
Why Lazy People Make the Best Content Marketers
Pamela Wilson recommends adopting the lazy person's approach to content marketing. Surprised? There's a lot we can learn from lazy people.
Writing Archives - Page 15 of 21

Scribe for Microsoft Word: Content Marketing from Your Desktop

The State of Pinterest: What Content Marketers Need to Know Now
Wondering what's new for Pinterest in 2013? Here are some of the most important recent developments.
Anthony Sills, Author at Copyblogger Page

How to Succeed Online (Even if You Aren't a Rock Star)

Are You a Marketing Artist or Scientist?
It's not a conscious decision or something you can change -- you know in your gut which tribe you belong to ... and both paths can lead to success.
Nick Evans, Author at Copyblogger Page

Ann Handley, Author at Copyblogger Page

Landing Page Makeover Clinic #2:

Frank Angelone, Author at Copyblogger Page

12 Must-Do Tasks for the New WordPress Site Owner
Your WordPress website has the potential to become a powerhouse publishing platform, but there are a few things you'll need to get in order first ...
Dan Schawbel, Author at Copyblogger Page

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The 3 Steps to Success at Anything
Many seek the simple formula for success. That’s true of content marketing, culinary mastery, improving you golf game, and with life in general. So here it is ...
Why Your Next Online Marketing Client May Live Next Door

Copyblogger Weekly Wrap: Week of Janaury 31, 2011

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Great Copy Ranges From the Specific to the Precise

3 Tested Email Marketing Templates You Can Use Right Now

Jarom Adair, Author at Copyblogger Page

How to Transform Yourself from an Underpaid Copywriter into an Authoritative Content Producer
Copywriters don't have to settle any more for being undervalued commodities. But you need to re-package what you have to offer.
How to Become an A-List Blogger

Should Your Site's Design Be Sexy or Smart?
The Parallax and Executive themes are strikingly different, yet are numbers 1 and 2 in sales. Why? And which is the best fit for you?
Andrea Vahl, Author at Copyblogger Page

Copyblogger Weekly Wrap: Week of May 31, 2011

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Groupon's Secret Sauce (And How to Get Yourself Some)

Give Me 3 Minutes and I’ll Make You a Better Blogger
In fact, it won't even take three full minutes...
What Prince Can Teach You About Effective Blogging

The Myth of Mobile Content Marketing
As a content marketer, your mobile options for delivering your words, videos, images, and audio to people on the go are immense. Here's the simple and effective way to make your content marketing mobile-friendly.
The Difference Between B2B and B2C Marketing (and Other Questions)
Confessions of a Pink-Haired Marketer host Sonia Simone answers questions about tools for content marketers and copywriters, email marketing, and more ...
Bridget Hilton on Building a Business Around Your Passions
In this episode of Hack the Entrepreneur, host Jon Nastor and Bridget Hilton discuss the value of self-education and keeping yourself informed ...
Immaturity, Impulsiveness, and the Art of Becoming an Entrepreneur
In this episode of Hack the Entrepreneur, host Jon Nastor and Dominic Johnson-Hill discuss how knowing the worst case scenario helps overcome fears ...
Russ Henneberry, Author at Copyblogger Page

5 Great Reasons to Start Your Facebook Page Right Now

How to Become a Heroic Business Blogger

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How to Create Consistently Great Content for the Long Haul
Three powerful tips for implementing creative content production systems from Twyla Tharp's book "The Creative Habit: Learn It and Use It for Life."
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Three Basic Elements of Content that Spreads
Becoming a vulnerable writer can help you create irresistibly compelling content that people want to spread online. Here's how ...
5 Ways Freelance Writers Can Earn a Flood of Repeat Business
Gaining loyal and repeat clients isn't really a super power; it's simply a way of approaching business relationships that anyone can master.
5 WordPress Mistakes Even Experts Can Miss
A few (more) simple WP fixes you might have missed ...
7 Content Marketing Articles Worth Reading
This week on The Lede - Why Storytelling is the Ultimate Marketing Weapon, 9 Books to Help You Read and Write Better, and Why Smart Authors are Cutting Amazon Out ...
9 Ways to Lose the Trust of Your Audience
Here's nine ways you might be losing your customers' trust (without even realizing you're doing it).
Beth Hayden and Rafal Tomal, Author at Copyblogger Page

Will You Be Seth Godin's Apprentice?

3 Vital Marketing Lessons From the World's Most Offensive Doughnut Shop
Voodoo Doughnuts may offend some, but the unique shop is doing some things very right, and every business can benefit from their core marketing strategy.
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The Keys to Being Confident in Front of the Microphone
In this episode of The Showrunner, Jerod and Jon discuss tricks and hacks you can use to manufacture confidence before you really have any ...
The 3 Types of Trolls You Meet Online (and How to Deal with Them)
Internet trolls: the cockroaches of the web. They're gross. They're unsettling. But you'll encounter them. Sonia Simone shows you how to deal with them ...
The 3 Components of Podcast Profitability
This week, Jerod and Jon give an overview of different methods for direct and indirect profitability -- including membership sites and donation models ...
The Aggressive Work Ethic of Highly Creative People
In this episode of Rough Draft with Demian Farnworth, you'll discover what steps to take when creativity seems to have abandoned you ...
How to Be Smart in a World of Dumb Verbs
In this episode of Rough Draft with Demian Farnworth, you'll discover the verb trap all writers fall into (and the stupid-easy way to break this bad habit).
Do We Celebrate Failure Too Much?
Have we reached a point where we are now over-glorifying failure? The Lede hosts Jerod Morris and Demian Farnworth dive deep and discuss ...
The Anatomy of a Hyperlink That Woos Readers
Want to improve your chances a visitor will actually read what you wrote? Take a look at these easy guidelines for writing meaningful, compelling links ...
Why Content Marketing is Not Branding
A lot of businesses treat content marketing as a branding effort. Here's why that isn't wise.
How to Launch a Podcast Network
In this episode of New Rainmaker with Brian Clark, Brian and Robert Bruce discuss the critical components of an audio-based podcast network that works.
Scott Brinker, Author at Copyblogger Page

Why Interactive Content May Be the Most Exciting Marketing Tactic of 2015
Discover how you can use interactive content to produce a superior customer experience and take your content marketing to the next level.
How Your Prospect’s Brain Becomes Your Secret Persuasion Partner

How to Stop Marketing (And What to Do Instead)

5 Tips on the Effective Use of Copywriting Swipe Files
The swipe file is the copywriter's best friend and hardest working ally in the battle to create copy from scratch. Here's how to use them ...
How to Build an Email List that Builds Your Business [Free Webinar]
There's no better way to build a responsive, buying audience than with email marketing. Find out how in this webinar ...
So You Think You're the Next Blog Superstar?

Has Social Media Killed SEO?
The “social media signals” that are changing the search game, however, are not the words people use, it’s the content they share...
How the Explosion in Online Education can Revolutionize Your Business
Online education is at a tipping point. And that's awesome news if you're a Copyblogger reader.
The 7 Bad Habits of Insanely Productive People
As a business owner, you start to see that the reality of building a business doesn't always match the pretty pictures painted in productivity manuals.
Radiohead, The 4-Hour Work Week and the Importance of Raving Fans
What do Thom Yorke, Tim Ferriss and successful new media publishers have in common?
Where’s the Money in Blogging?
Blogging money is not in your archives, your Technorati rank, your Google juice, being on the A-List, or in AdSense. So where is it?
Robert Bruce, Author at Copyblogger Page - Page 4 of 12

7 Writing & Productivity Articles Worth Reading
This week on The Lede - How to Generate Good Ideas, The King of Persuasive Fonts, and The Ultimate Productivity Tool ...
Robert Bruce, Author at Copyblogger Page - Page 5 of 12

Robert Bruce, Author at Copyblogger Page - Page 11 of 12

Robert Bruce, Author at Copyblogger Page - Page 10 of 12

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Here’s How Brevity Can Crush Your Copy

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Do You Like Copyblogger?

Copyblogger Weekly Wrap: Week of October 25, 2010

Make Money with the Premise Affiliate Program

How to Captivate New Readers in 5 Seconds or Less

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Copyblogger Weekly Wrap: Week of April 25, 2011

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The Disgustingly Simple Rule for Web Writing That's Often Hard to Swallow
Web usability demands mindless writing and design. Naturally, this makes some people want to vomit. Let Demian Farnworth explain ...
Check out the Smart New Look at StudioPress has a new look and feel ... and shows off just some of what Genesis has to offer.
Copyblogger Weekly Wrap: Week of September 27, 2010

The Houdini Guide to Getting Noticed Online

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The 1-2-3-4 Formula for Persuasive Copy -

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The 3 Fatal Diseases that Kill Good Blogs
Blogs suffer from these 3 things.
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Mark Hermann, Author at Copyblogger Page

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Stop Trying to Make Money Online
Websites don't make money. Businesses make money.
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How About a Copyblogger T-Shirt?
Wherein you vote on the Copyblogger t-shirt and we get to the printer...
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The Smartest Online Marketing Strategies for Real Estate Professionals

Melissa Ng, Author at Copyblogger Page

13 LinkedIn Power Tips from the First 9 Episodes of The Missing Link
On The Missing Link this week, you'll learn how to create a compelling profile, how to make meaningful contacts, and smart ways to build traffic ...
Copyblogger Weekly Wrap: Week of November 8, 2010

Free Sneak Peek at the Blog Mastermind Program

The Five Essential Elements of an Influential Blog

8 More Habits of Highly Effective Bloggers
I've identified 8 more habits to help stay on top of the ceaseless blogging and writing game, to get over those humps and get back to work that matters.
Do You Have an Enemy? Here’s Why You Need to Find One

How to Use the Simple Power of Contrast to Become More Persuasive

Telling People a Story They Want to Hear

How to Sell More Ethically

Chris Birk, Author at Copyblogger Page

Are You the "Likable Expert" that Owns Your Market?

Patrick Garmoe, Author at Copyblogger Page

The 6 Essential Steps to Writing a Killer Press Release

Why Johnny B. Truant Wears Women's Underpants

Heretics, Superheroes, and Fighting the Lonely War of the Writer

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7 Hardboiled Content Marketing Links
This week on The Lede - The Perfect Marketing Strategy for Soap, Soda, and Startups, The Marketer’s Guide to Google Plus, and Freedom Is Blogging In Your Underwear ...
The Blockbuster Secret to Seducing Your Audience
What makes patently ridiculous plot points work when we watch it on the big screen? Because the movie sets up the use of the watch early in the story...
Two Ways to Say More With Fewer Words

Johnny’s Copyblogger Wrap-Up: Week of May 17, 2010

Get a Great Deal When You Join Third Tribe Before June 1, 2010

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Brian Clark, Author at Copyblogger Page - Page 6 of 63

Brian Clark, Author at Copyblogger Page - Page 7 of 63

Brian Clark, Author at Copyblogger Page - Page 60 of 63

Brian Clark, Author at Copyblogger Page - Page 59 of 63

How Long Will It Take for My Business to Start Making Money? And Other Impossible Questions
How long will it take before your business starts to make money? The answer has two parts. One is nuts and bolts; the other is about mindset ...
A Behind the Scenes Look at The Missing Link (They Bare It All)
In this episode of The Missing Link, you’ll learn what a showrunner is, if you want to be one, how you can learn more about starting a podcast, and more!
Last Day to Save on Our Small Business Marketing Summit
Just a few hours left save $100 off ...
Join Brian Clark and Sonia Simone this September
Brian Clark and Sonia Simone speak at the Small Business Summit about content marketing for small business.
One Way to Make the Connections that Can Transform Your Business
SOBCon isn't just a great conference, it's a great way to make enduring connections.
Jessica Frick, Author at Copyblogger Page

Free Drinks, For All Our Friends ...
For the third year in a row, Copyblogger Media is hosting one of the biggest parties at SXSW for all of our friends and fans who are able to make it -- An Indelicate Diversion ...
Save $100 on Search Marketing Expo

Why It's a Good Idea to Buy Brian and Sonia a Beer

Who Else is Going to SOBCon 2008?

How to Write Multiple Magnetic Tweets About Any Content (Without Being Repetitive)
Hit Publish host Amy Harrison shares how you can find multiple ‘benefit’ angles to talk about one post when writing social media updates.
Social Media Marketing Archives - Page 6 of 26

How to Effectively Publish on LinkedIn, Part 1
Do you want to add LinkedIn publishing to your content marketing mix? Then listen to this first of three episodes on the smart way to publish on LinkedIn.
Are Podcasters Digitally Sharecropping Without Realizing It?
On this new episode of The Lede, discover the big mistake many podcasters are making and how to regard iTunes as a distribution channel ...
Little-Known Strategies for Using LinkedIn Groups Effectively
In this episode of The Missing Link, Jabez Lebret -- bestselling author, speaker, and marketing consultant -- provides tactics to grow your business leads.
Social Media Marketing Archives - Page 7 of 26

I Just Bought "67"

Social Media Marketing Archives - Page 23 of 26

Is Net Neutrality Down for the Count?

The True Power of the Blog

Social Media Marketing Archives - Page 22 of 26

Dustin Walker, Author at Copyblogger Page

Copywriting Archives - Page 8 of 112

Copywriting Archives - Page 9 of 112

The 3 Critical Things You Must Optimize to Succeed Online -

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Don't Like Top 10 Lists? Tell a Story Instead

How to Link Bait Me

Why One Thousand Paintings Works

Free Teleseminar Tonight (Featuring Yours Truly)

Copywriting Archives - Page 107 of 112

Copywriting Archives - Page 106 of 112

Why Every Podcast Needs an Email List
A podcast is only the first step in building a deep, meaningful relationship with an audience. Jerod and Jon discuss email's role in your podcast ...
How Not to Be a Dirty, Rotten Spammer
Confessions of a Pink-Haired Marketer host Sonia Simone talks about how to create email marketing that your customers will actually want to open and read.
Giveaways: How to Create an Irresistible Incentive to Join Your Email List
Listen to this week's episode of Hit Publish to hear from host Pamela Wilson, Sonia Simone, Chris Garrett, and Robert Bruce about enticing email incentives.
Email Marketing Archives - Page 6 of 10

Are You Giving Too Much Away for Free?
The question of how much content to give away for free (and what to charge for) always vexes online content creators. Here's a simple rule of thumb ...
How Paying for Postage Made me a Better Marketer
Anyone who claims to be "crushing it" online could, well, "crush it even more" if they paid as much attention to their copy as they do to the technology.
The Best of Copyblogger: 2013 Edition
It's that time of year again -- time for us to look back and pick out our favorite posts from 2013 ...
Email Marketing Archives - Page 7 of 10

Joe Thoron, Author at Copyblogger Page

How to Get More Mobile Visitors On Your Email List

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6 Ways to Become a Completely Original Writer
What can you, as a web writer or blogger, do to write a post that stands out? That’s original? And will be shared broadly? Here are six techniques to try.
Carl Smith on Hiring the Best People and Creating a Better Business Story
Today's guest on Hack the Entrepreneur is a speaker, consultant, and entrepreneur -- as well as a self-proclaimed "deviant hippie" ...
3 Signs Your Content is Too Sexy to Be Taken Seriously
Sudden attention is appealing, but you want to be taken seriously in the long term. Here are three signs your content might be too sexy for its own good.
Sickly Sales Page? Try These 3 Copywriting Remedies

Amy Harrison, Author at Copyblogger Page - Page 2 of 2

5 Selling Techniques to Steal from Infomercials (Without Trashing Your Reputation)
Yes, you can sell like an infomercial — if you keep these principles in mind.
Betsy Talbot, Author at Copyblogger Page

Magic Mike’s Guide to Seducing Your Audience (and Leave Them Panting for More)
What can a male stripper teach you about engaging your audience and giving them what they really want?
Persuasion Archives - Page 6 of 14

Is Metagaming Silently Killing Your Marketing?
Metagaming encourages best practices, which can actually stifle innovation at a company that refuses to innovate on its own.
What a Notorious 16th-Century Philosopher Can Teach You About Content Marketing Today
What does it take to get people to pay attention to your content? Niccolo Machiavelli may have an answer for you ...
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Pace Smith and Sonia Simone, Author at Copyblogger Page

Tom Treanor, Author at Copyblogger Page

Persuasion Archives - Page 7 of 14

Persuasion Archives - Page 11 of 14

Persuasion Archives - Page 10 of 14

The Final Episode of No Sidebar ... And the Start of Something New
No Sidebar host Brian Gardner and Darrell Vesterfelt talk about the future ... specifically, the new podcast they’re starting together.
How to Protect Your Creative Fire in a Sea of Mediocrity
Brian Eno and Frank Zappa taught me that allo­wing your­self to re-invent, evolve and push out your edges into unk­nown terri­tory is not just OK, it’s essential.
How to Avoid Becoming Just Another Social Media Burnout

226 Transitional Words and Phrases Every Writer Should Know
In this episode of Rough Draft with Demian Farnworth, you'll discover the one error when it comes to writing clearly even educated people make ...

Tony Clark, Author at Copyblogger Page

How to Create Dramatic Content
"Tension and release" is one of the basic building blocks of great storytelling. Here's how to create it in the content that's building your business ...
How to Craft an Exciting Marketing Message ... Even for a Boring Product
Are you worried about how mundane and uninteresting your products and services seem to be? Here's how to think differently about them, and effectively market them to your customers online ...
Why Being Too Diligent About Your Facts Can Hurt Your Content

How to Write an Article That Draws Thousands of New Readers

The Flashing Christmas Light Technique for Writing Irresistible Bullet Points

The Ramen Noodle Attraction Factor for Easily-Digestable Content

How to Avoid Insulting the Intelligence of the Reader

Why Urgency Succeeds Like Nothing Else In A Bad Economy

6 Simple Rules for Writing Effective Dialogue
In this episode of Rough Draft with Demian Farnworth, you'll discover why people love dialogue (involves butter and the hood of a hot car) ...
How to Deal with Creative Block and Creative Envy
There are two things that consistently get in our way of being creative entrepreneurs, and with a little intentional effort, they can both be avoided.
How Our Obsession With Greatness Kills the Ability to Do Good Work
In this episode of No Sidebar, host Brian Gardner and Robert Bruce discuss why the pressure to be great injects us with unrealistic expectations ...
The No Sidebar Guide to DIY Podcasting
In this episode of No Sidebar, host Brian Gardner discusses how he taught himself podcasting basics and choosing the right format, equipment, and processes.
Tom Martin, Author at Copyblogger Page

Geoff Livingston and Gini Dietrich, Author at Copyblogger Page

Chris Guillebeau, Author at Copyblogger Page

Peter Lawlor, Author at Copyblogger Page

The Charles Darwin Guide to Writing and Selling an Effective eBook

Are You Losing Business When You Hunt for Customers?

Copyblogger Weekly Wrap: Week of May 9, 2011

Chris Brogan on the Business of Being Yourself
From being different, to taking risks, you'll gain a tremendous amount of knowledge in this episode of No Sidebar with host Brian Gardner and Chris Brogan.
A First Look at Raven's New Content Marketing Tools ...
Running the data for Copyblogger Media is no small task, so we're big fans of tools that make our lives easier. At the top of that list is Raven Tools' marketing software ...
Why Quitting May be the Most Profitable Thing You Do This Year
What if I told you that online marketing was like quicksand? The good news is that there's a bridge. The bad news is, to cross the bridge, you may have to start over.
7 Sensible Content Marketing Links
This week on The Lede - How lists (and list posts) make sense of the world, 85+ copywriting resources, and the best content marketing infographics on the planet ...
12 Tips for Selling to a Global Audience
Did you know that only 27% of online shoppers speak English? By neglecting the rest of the world, you're costing yourself a mountain of money ...
4 Simple Steps to a Facebook Timeline that Tells Your Marketing Story
If you're using your personal Facebook profile to connect to customers, your Facebook Timeline needs to tell a great marketing story. Here's how ...
Johnny’s Copyblogger Wrap-Up: Week of June 28, 2010
Johnny Truant attempts to secure his position with some evil initiative, and highlights the activity at Copyblogger that week...
How to Monetize Your Site Without Causing an Audience Revolt

Landing Page Makeover Clinic #11:

Landing Page Makeover Clinic #10:

Landing Page Makeover Clinic #7:

Landing Page Makeover Clinic #4:

Falling in Love with the Unintended Audience

Landing Page Makeover Clinic #3:

How Successful is Your Landing Page? The 3 Key Metrics You Need to Know

How is an Effective Landing Page Like a Direct Mail Letter?

Listener Challenge: Could You Read 100 Books in a Year?
One of the fastest tracks to mastering the art of compelling copy and seductive storytelling is to observe how others do it, both the masters and the flops.
Selling Archives - Page 8 of 17

Q&A: Duplicate Content Worries, and Other Questions from the Audience
In this episode of Confessions of a Pink-Haired Marketer, Sonia Simone takes questions about duplicate content and creating content for a brand-new site ...
Passion Projects, Clarity, and the Evolution of No Sidebar
Over the last couple months of running No Sidebar, host Brian Gardner has identified three types of people who he wants to specifically cater to ...
How Establishing an Online Persona Can Impact Your Business
In this episode of No Sidebar, host Brian Garner and Allison Vesterfelt discuss maintaining personas and positioning yourself for success online.
Selling Archives - Page 9 of 17

Holly Buchanan, Author at Copyblogger Page

Selling Archives - Page 12 of 17

What to Do When Your Idea Sucks

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Journalistic Superiority at Work

Selling Archives - Page 11 of 17

Business and Marketing for Artists and Creative Workers, Part Two
John T. Unger is back for the second part of his interview with Sonia Simone on Confessions of a Pink-Haired Marketer ...
Labor Day Link Karma

Jeff Sexton, Author at Copyblogger Page

The Simple Tricks Experts Use to Always Get Paid For Their Time

Join Sonia and Brian at BlogWorld 2010 (And Save 20% With This Discount Code)

The Mark Twain Guide to Better Blogging
And there’s no doubt in my mind that Mark Twain would make an excellent blogger. Actually, he’d likely be a blogging guru...
The Complete Flake's Guide To Getting Things Done
Are you smart and passionate and have lots of cool things you’d like to get done, but somehow when it comes to doing them, you just . . . don’t?

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7 Dirty Little Book Publishing Secrets that Every Writer Needs to Know
Paris Hilton has one. Rob Lowe has one too. Even Sharon Osbourne's got one. Get your mind out of the gutter people -- I'm talking about books.
Is Digital Coaching Right for You?

Teaching Sells is Live

Building a Business at the Intersection of Art and Commerce
Today’s guest on Hack the Entrepreneur is an artist, musician, and entrepreneur who started his own music publishing company when he was 18 years old ...
Showrunner Short: What We Learned From a Misguided Decision This Week
In this latest Showrunner Short, Jerod takes you behind the scenes and explain how we've already resolved to handle holidays differently in the future ...
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Link Karma

7 Must Read Content Marketing Links
This week on The Lede - 44 Must Read Resources on Content Marketing, 10 Reasons Why We Love Making Lists, How to Create a Successful Editorial Calendar, and The Dirty Little Secret Of Overnight Success ...
Are Internet Idiots Annihilating Your Productivity?
To get your attention on the web, people do and say things that are outrageous. If you want to actually build something worthwhile, you need to be careful about how you manage distractions.
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Dave Taylor, Author at Copyblogger Page

How to Write with Authority for a Loyalty-Starved Market

Get Anyone to Read Every Word You Write With These 7 Steps

Blogging is Easy Money, Right?

Friday Night Links

Friday Night Links

I’m Outta Here…

Tips and Strategies for More Effective Blogging

4 Easy Ways Non-Coders Can Add Personality to a Premium Theme
Pamela Wilson outlines four simple ways to add personality to a premium theme, and they don't involve writing code or messing with your core theme files.
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A Beginner's Guide to SEO that Works
Our guest, Rebecca Gill, is an active member of the WordPress community and is a WordPress developer, an SEO consultant, and a general business consultant.
Design Archives - Page 4 of 8

How to Build a Business that Lets You Live the Life You Want
In this episode of Hack the Entrepreneur, host Jon Nastor and Russ Perry discuss why getting lucky in business is not about being lucky, and more ...
Website Colors: How to Choose and Use Them
This week on Hit Publish, you'll hear from three Copyblogger experts who share their thoughts on using color on the web ...
Creating Visual Content: The Favorite Tools and Tips for Non-Artists
This week on Hit Publish, host Pamela Wilson invited three Copyblogger experts to share their best advice for creating remarkable visual content ...
Paul Jarvis on Productivity and Growing Your Online Business
Creative entrepreneurs often get stuck in the learning process and don't take action. Good thing we have thought leaders who help us take the leap of faith.
Clean Up Your Sidebar!
This week on Hit Publish, host Pamela Wilson invited three Copyblogger experts to share their best advice on cleaning up your sidebar once and for all ...
Design Archives - Page 5 of 8

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Design Archives - Page 7 of 8

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This WordPress Theme is a Perfect Fit for My Personal Site … Here’s Why it May Work for Yours Too
I needed to find the perfect theme for my new personal website. Let me give you the 411 on the theme I decided to go with.
Four Breathtaking New WordPress Themes
These four new themes from StudioPress for Genesis 2.0 will freshen and modernize your website's design ... and just might take your breath away.

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The Myth of Beautiful Web Design

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Blogging Archives - Page 8 of 52

The Fascinating Truth about Boring Topics
On this episode of Rough Draft, Demian Farnworth says most of us overestimate the sophistication of our readers. Find out how to resolve this problem ...
Blogging Archives - Page 9 of 52

How to Avoid Thinking Too Hard After a Holiday Weekend

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Blogging Archives - Page 47 of 52

Goodbye 2006, Hello 1997...

Why People Want to Know What’s In It For *You*
A corollary of offering unique value is that people want to know what’s in it for you. It all comes down to the old cliché: If it’s too good to be true, it probably is.
Blogging Archives - Page 46 of 52

Pamela Wilson, Author at Copyblogger Page - Page 4 of 10

Pamela Wilson, Author at Copyblogger Page - Page 5 of 10

Pamela Wilson, Author at Copyblogger Page - Page 9 of 10

Pamela Wilson, Author at Copyblogger Page - Page 8 of 10

5 Ways to Create the Perfect Ending that Your Content Deserves
In this episode of Rough Draft with Demian Farnworth, you'll discover how to write the absolutely perfect ending (and how it's related to your opening) ...
Two Important Announcements for Writers

What One of the World's Great Novelists Learned About Writing from David Ogilvy
Did you know that Salman Rushdie worked as a copywriter for David Ogilvy? Here's what the father of advertising taught the bestselling novelist about the craft of writing ...
How to Sell Ebooks, Apps, and Other Digital Goods Directly to Your Prospects
"Revolution" is a strong word, but it fits what we're seeing as online business evolves almost faster than anyone can keep track ...
Is Your Low Social IQ Dooming Your Blog?
I hate to be the one to tell you, but the problem might not be your blog. The problem might be you ...
How to Draft 7 Pieces of Content that Help Build Your Audience
On Editor-in-Chief, learn about the types of content to produce when you need to grow your audience.
How to Avoid Getting Nailed by the FTC for Your Online Marketing
In this episode of Unemployable with Brian Clark, you'll learn the types of behavior the FTC wants to prevent, why compliance is good business, and more ...
Scandalous Weekend Links

Traci Feit Love, Author at Copyblogger Page

What’s Your Blog Going to Be for Halloween?
What’s Your Blog Going to Be for Halloween?
Nick Whitmore, Author at Copyblogger Page

Check Out What's Happening at Entreproducer
Entreproducer is a podcast and multimedia email newsletter about the business of DIY digital media.
How to Be a Terrible Employee, Build an Audience, and Travel the World
Today's guest on Hack the Entrepreneur is a dad, husband, drummer and entrepreneur who builds awesome stuff online and helps people build their businesses.
How to Read a Book in 2 Hours
There is a way to read more books in less time, and even catch up with classics you've missed. Listen to Rough Draft with Demian Farnworth to learn more ...
Freelance Writing Archives - Page 8 of 15

The Ugly Truth About How People Read Online
In this episode of Rough Draft with Demian Farnworth, you'll learn about four research studies that will prepare you for your online writing journey.
How to Use Your Fears to Grow Your Business
In this episode of Hack the Entrepreneur, host Jon Nastor and Jay Baer discuss why you are a media company (even if you don’t want to be) ...
Getting Started with Simple, Effective Marketing Funnels
In today's episode of The Mainframe, Chris and Tony share something that could make a substantial difference to your business growth and profitability ...
Business and Marketing for Artists and Creative Workers, Part One
John T. Unger hasn't done a podcast interview in quite some time, so Sonia Simone is really pleased he was willing to join us for this one ...
The Journey From Traveling Poet to Online Entrepreneur
In this episode of Hack the Entrepreneur, host Jon Nastor and Josh Parkinson discuss why articulation is very important to Josh growing his business ...
Josh Pigford on Shipping, Hiring Smart People, and Not Being Epically Wrong
In this episode of Hack the Entrepreneur, host Jon Nastor and Josh Pigford discuss why shipping is always better than waiting for perfection ...
The Great Paragraph Hoax
In this episode of Rough Draft with Demian Farnworth, you'll learn the web writer's definition of a paragraph and what you need to know about dialogue ...
Jeff Goins on Creating Amidst Chaos
In this episode of Hack the Entrepreneur, host Jon Nastor and Jeff Goins discuss pivoting through obstacles and staying the course ...
Freelance Writing Archives - Page 9 of 15

Yuwanda Black, Author at Copyblogger Page

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Alan Johnson, Author at Copyblogger Page

How Your DIY Attitude Is Keeping You Poor

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Freelance Writing Archives - Page 10 of 15

Copyblogger Weekly Wrap: Week of March 28, 2011

Everything Will Conspire to Stop You ... So What?

The Jersey Shore Guide to Irresistible Personal Branding

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What a Drunk Swiss Guy Can Teach You About Handling Criticism

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Copyblogger - Page 10 of 319 - Content marketing tools and training.

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Copyblogger - Page 11 of 319 - Content marketing tools and training.

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Clay Collins, Author at Copyblogger Page

I’ll be on Rush Hour Later Today with Cameron and Neil of Pronet Advertising

Link Baiting Goes Mainstream

There’s Never Been a Better Time to Be a Business-Savvy Writer

Copywriting Contest: $10,000 in Prizes for Irresistible Offers

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Copyblogger Weekly Wrap: Week of January 11, 2011

How to Blog Like Bond. James Bond.

How Online Authority Gave a Tiny Local Business Worldwide Reach
This essay is the First Prize winner of the Copyblogger Media Essay contest, for which writers had 250 words to discuss "why it's essential to be an online authority ...
Here’s Something to Think (and Talk) About

10 Things to Be Grateful For

Why You Should Fire Yourself

What a Bestselling Author Can Teach You About Hooking Your Readers
Pulled away. Distracted by Twitter, e-mail, Facebook. Every reader has it happen several times a day. Will your readers be any different?
How to Write Weapons-Grade Copy
You might not think that DARPA (the U.S. Defense Advanced Research Projects Agency) would be very concerned about writing copy. But in fact, DARPA is investing in one particular kind of wordsmithing: stories.
The Secret of The Successful Copywriter
A copywriter was struggling deeply with his business. He needed answers, and he needed them fast ...
Copyblogger is 5 Years Old!

Jennifer Gresham, Author at Copyblogger Page

Marcia Hoeck, Author at Copyblogger Page

Amy Parmenter, Author at Copyblogger Page

Copyblogger Weekly Wrap: Week of April 11, 2011

Josh Hanagarne, Author at Copyblogger Page

Goodbye Everybody, I've Got to Go...

Copyblogger - Page 312 of 319 - Content marketing tools and training.

Copyblogger - Page 311 of 319 - Content marketing tools and training.

Scott Berkun, Author at Copyblogger Page

Brett Kelly, Author at Copyblogger Page

You searched for evernote

What I Learned From Writing 42 Guest Posts in 7 Weeks

The Lede: 7 Writing and Marketing Links You Don’t Want to Miss
Louis CK, Google+, and some of the best writing advice you'll ever read -- right here, right now, in The Lede.
Mike Davenport and Henneke, Author at Copyblogger Page

Here's How Pat Flynn Grew an Audience of Raving Fans
In this episode of Hack the Entrepreneur, host Jon Nastor and Pat Flynn discuss speaking the customer's language and how outsourcing can grow your business.
How to Find Your High-Leverage Outputs, Build Products, and Choose Your Own Path
In this episode of Hack the Entrepreneur, host Jon Nastor and Jon Stein discuss how to stay positive (while taking risks), and more ...
Third Tribe is Closing to New Members: Get $981 Worth of Extra Goodies This Week Only

Tea Silvestre, Author at Copyblogger Page

5 Lessons You Can Learn from a Breathtaking Customer Service Fail
An irresistible account of arrogance, cluelessness, and incompetence.
How to Create a Facebook Timeline Cover Photo
Hey, Facebook Page owners -- are you happy with the Cover Photo on your Timeline layout? Here's how to create a great-looking cover that meets all the terms of service.
3 Online Marketing Tips from a Traveling Entrepreneur
What can the remote outpost of Siberia, stylish apartments in Denmark, and Irish pubs teach you about marketing a business online?
How to Keep Your Audience Interested by Writing Long-Term Story Arcs
I've been experimenting with the use of continuing story arcs for various content clients -- including ProBlogger. Here's what I've learned ...
The Rockstar Guide to Getting More Traffic, Fame, and Success
Have you ever been to a concert where the opening act was just awful? That quality they're lacking is called showmanship -- and it's not just for musicians.
The Best of Copyblogger 2010

Announcing the Winner of the Email Subject Line Copywriting Contest!
The runners-up and the winner of our email marketing header contest, together with some lessons learned about what worked ... and what didn't.
The More Informative Your Content ...
Information can be much, much more than just ... information.
7 Sharp Writing and Marketing Links
This week on The Lede - David Ogilvy on writing, a 7-step social media marketing strategy, David Mamet's storytelling 101 memo, and what to do when you don't feel like working ...
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Greg Hickman, Author at Copyblogger Page

How to Write Copy for Short Attention Spans

Two Good Reasons Why You Should Watch This Video

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Is 'Choose Yourself' Good Advice ... or New-Age Phooey?
On this episode of The Lede, the second in the "Hero versus Villain" series, Jerod Morris and Demian Farnworth debate the concept of "choose yourself."
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Why Your Mom Was Right About Blogging
Discover why your mom taught you everything you need to know about blogging. She just may have forgotten to say "when blogging" ...
Mary Jaksch, Author at Copyblogger Page

Julien Smith, Author at Copyblogger Page

How to Build WordPress Landing Pages That Work

Copywriting Course Reviews
If you’re looking for copywriting courses, it makes sense to be picky and choose a course from the best copywriters around. This review will help you decide on a copywriting course that gets you writing great copy fast.
7 Things to Make Your Weekend Sweeter

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Johnny’s Copyblogger Wrap-Up: Week of June 7, 2010

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Johnny’s Copyblogger Wrap-Up: Week of May 24, 2010

Paul Jun, Author at Copyblogger Page

7 Writing Links Worth Reading
This week on The Lede - 30 Dr. Suess quotes that can change your life, how to read 300% faster in 20 minutes, how to tell stories on Twitter, and more ...
Don't Disappoint Your Mom

Content Marketing and Copywriting Articles

Content Marketing and Copywriting Articles

Content Marketing and Copywriting Articles

Content Marketing and Copywriting Articles

The Johnny Depp Guide to Mesmerizing Marketing

Where Have All the Freelance Writing Jobs Gone?

Sonia Simone, Author at Copyblogger Page - Page 10 of 46

The 2012 Copyblogger Gratitude List
Our 2012 gratitude list starts with you ...
Sonia Simone, Author at Copyblogger Page - Page 11 of