The question of how much content to give away for free (and what to charge for) always vexes online content creators.
Fortunately, there is a rather simple rule of thumb to guide you.
The Showrunner hosts Jerod Morris and Jonny Nastor begin this episode by following up on last week’s listener question regarding which link is better to include in weekly episode emails: the platform link or the iTunes link. They looked at The Showrunner data and have a better answer for you.
Then Jerod and Jonny dive into the topic of the week: how much content you should give away, and what you should be charging for.
They discuss:
- The powerful rule of thumb — endorsed and espoused by both Brian Clark and Darren Rowse — about how much content to give away
- Chris Garrett’s time-tested and proven framework for deciding what’s free and what’s paid (Here’s a link to his recent blog post on the topic)
- How they have been applying these lessons to The Showrunner and Hack the Entrepreneur
The Showrunner on iTunes
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