It’s actually quite simple: there is really never a topic your audience takes for granted.
See, the problem is that most of us overestimate the sophistication of our readers. That’s not a condescending thing to say.
Even in a saturated market like weight loss, most interested readers don’t know the basics. And sometimes what we do know is flat-out wrong, or way more complex than we think.
And yes, there are ways to make boring topics very interesting.
In this 6-minute episode of Rough Draft with Demian Farnworth, you’ll discover:
- The one thing worse than a boring topic
- What to do when your blog experiences reader turnover
- How two self-improvement bloggers bring a refreshing spin to boring topics
- What people with massive audiences are doing with their voices
Rough Draft on iTunes
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