Last week, Jerod Morris dedicated a third of an episode of The Lede to five lessons he learned from Demian Farnworth. It was a humbling episode for Demian. Now it’s Jerod’s turn to be humbled.
This week, Demian kicked Jerod off the show so he can turn the tables on him. But instead of giving you five lessons, Demian wants to give you five stories.
Five stories that explain Jerod Morris.
But don’t tune out because you think this is going to be some kind of fraternity bromance moment. That’s not the case at all.
In fact, this is a family-friendly episode with a huge content marketing lesson behind these five stories. A lesson you probably have heard before, but one that we all need to be constantly reminded about.
So, listen now.
In this 20-minute episode of The Lede, you’ll hear about:
- Demian and Jerod’s walk in the rain to a lounge where they planned to dance their brains out to a Portuguese polka band
- Demian and Jerod’s early Sunday drive to see the giant spaceship known as the Dallas Cowboys football stadium
- Jerod’s Authority Rainmaker presentation that shamed every single man in the auditorium
- The birth of Demian and Jerod’s boy band
- Jerod’s stint as the Copyblogger blog overlord
- The thing that Jerod is really good at (which you should copy if you want to build a healthy audience)
The Lede on iTunes
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