Today’s guest on Hack the Entrepreneur has recently ended a 34-year career as a serial direct marketer and made the transition from intrapreneur to entrepreneur.
He made this transition while taking Boardroom Inc. — which he worked within and later became a partner of — from around $3 million in revenues in 1981 to a high of $150 million and creating marketing messages that have reached more than one billion people.
As of last January, Jon Nastor’s guest made the official and final step into entrepreneurship with the launch of his own consulting business. To kick it off, he held a conference called The Titans of Direct Response and featured today’s greatest direct marketing entrepreneurs.
Now, let’s hack …
Brian Kurtz.
In this 43-minute episode of Hack the Entrepreneur, host Jon Nastor and Brian Kurtz discuss:
- Brian’s entrepreneurial disclaimer
- Understanding the concept of 100 Zero (and why it matters)
- Surrounding yourself with the best and the brightest
- Why Brian doesn’t like the idea of networking
- Becoming a contributor, rather than a connector
- Brian’s epiphany and how it helps you right now
- Doing whatever it takes to find a mentor
Hack the Entrepreneur on iTunes
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