Creativity is a wonderful thing. You get to make something out of nothing, have a fascinating life, and bring brand-new ideas and expressions into the world.
But a creative soul can sometimes make one thing tough: marketing yourself and your work.
In this session of Confessions of a Pink-Haired Marketer, host Sonia Simone talks about some ways that creative folks (especially writers) can get more comfortable marketing themselves and the work they do. You’ll learn about building your platform and what to do with it as it grows.
In this 21-minute episode of Confessions of a Pink-Haired Marketer, host Sonia Simone talks about:
- The great question: Is marketing evil?
- Why “negative marketing” is so important
- Getting over being uptight about making money
- Why selling out doesn’t actually work
- What it means to say “You are the product”
- A simple content marketing process for creatives
Confessions of a Pink-Haired Marketer on iTunes
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